3. Your job, as a brilliant appointment
setter, is to remove risk from your
business or client’s pocket by effectively
matching them with a buyer, by the point
of first call.
Effective Appointment setting should
cover all potential bases including: lead
generation, lead qualification, lead
nurturing, email outreach and cold
calling.
If the appointment setter does
their job well, you are likely to
generate a positive ROI, as a
result.
4. Stage 1: Prospecting
Stage 1: Prospecting
Seek out your client using the avenues at your disposal.
LinkedIn Sales Navigator is the most affective tool to do
this.
Gather all the information you can find out about
a sales lead. You can usually reasonably estimate
a target's budget, authority, need and timeframe
with the information available online.
Nurture the leads you connect with by building a relationship over
time and engagement. Understand your prospects' current
situation, help them see that their business has a problem you can
resolve.
5. Stage 2 - Appointment Setting
Stage 2 - Appointment Setting
You will have spent several weeks
building enough rapport with
sales prospects that booking a call
will be simple. Once a lead is
passed off to a closing sales rep,
appointment setters continue to
work your sales pipeline and
schedule more appointments in an
effort to grow your business.
6. Stage 3 - Deal Closing
Stage 3 - Deal Closing
You are responsible
for ensuring that
sales reps only
receive the highest
quality leads.
By the time a lead
reaches this phase, they
should be intent on
buying and very likely to
become a new customer
for your business.
Once a lead expresses
interest in scheduling an
appointment, the lead is
passed off to a sales rep
who is responsible for
closing the deal.
7. Reach out to us
If you need help with....
Lead Generation
info@brixdigital.co.uk
Appointment Setting
Sales Solutions
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Advertising
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