1. 60 Minutes
By: Jeff Andersen & Alyssa Conklin

2. The beginning
60 Minutes has
been on the air
since September
24, 1968,
beginning on a
Tuesday, but
spending most of
its time on
Sundays, where it
remains today.

3. Early Years
60 Minutes got it’s inspiration from This hour has Seven
Days. A Canadian news program from 1964-66. In turn
was inspired by a British Satire Series known as That was
the week that was from 1962-63

4. CBS NEWS
Owned by CBS the…
Executive Producer of 60 Minutes
Jeff Fager.
The Correspondents of 60 Minutes
Anderson Cooper Steve Kroft
Lara Logan Scott Pelley Byron
Pitts Charlie Rose Morley Safer
Bob Simon Lesley Stahl

5. • television
broadcast in
history, and began
its’ 44th season on
September 25,
2011.
• It offers hard-hitting
investigative "60 Minutes" has won more
reports, interviews, Emmy Awards than any other
feature segments primetime broadcast, including
and profiles of a special Lifetime Achievement
Emmy. It has also won every
people in the major broadcast journalism
news. award over its tenure, including
18 Peabody and 13 DuPont
Columbia University awards for
GO TO WEBSITE excellence in television
broadcasting.

6. RATINGS
• Draws an average of 13.36 million viewers
per week - a 1 percent increase over last
season and more than twice the
audiences of its network news magazine
competitors and more than five million
viewers ahead of the most-watched daily
network evening news broadcast.
• The average audience for a "60 Minutes"
broadcast still dwarfs the biggest
audiences drawn by cable news
programs.

7. Top 20 Network Ratings
Viewers in millions
Season-to-date average(in millions)
1. NFL: Steelers/Chiefs
NBC
20.3
20.7
2. Dancing With the Stars Results
ABC
19.6
16.4
* Dancing With the Stars
ABC
As of November 21, 2011 19.6
18.4
The Nielson Ratings system 4. NCIS
CBS
reported that 60 Minutes 18.5
21.9
had 17 million viewers and 5. 60 Minutes
CBS
the shows average 17.0
14.5
viewing rate is 14.5 million 6. Two and a Half Men
people. CBS
15.8
20.1
7. NCIS: Los Angeles
CBS
14.1
17.5
8. Mike & Molly
CBS
13.1
13.8
9. Modern Family
ABC
12.7
--
10. 2 Broke Girls
CBS
11.3
13.8

8. RATINGS
• About a million more people listen to the "60
Minutes" radio simulcast in several major cities
• tens of thousands each week experience "60
Minutes" online. The broadcast's segments can
be watched at 60Minutes.com, while a new
sister site, 60MinutesOvertime.com., offers
content originally produced for the Web only,
including behind-the-scenes video about the
production of "60 Minutes" stories and timely
archival segments.
• The broadcast's content can also be watched
on the iPad; its application is one of the most
popular paid apps in the App Store.

9. TARGET AUDIENCE
• The target audience for 60 Minutes can
range from college students from ages 20-
60 yrs old.
• We felt that high school kids would most
likely not watch this show. The most
common viewers we felt were adults ages
30-50 years old.

10. NEWS VS. ADVERTISING
CONTENT
• Most of the 60 minute program is based on interviews. They
broadcast a certain story for example; Angelina Jolie, Crisis in Middle
East, Income for workers.
• During the hour broadcast there is usually two interviews or two
different segments on topics. Sometimes they take things head on for
example; “questioning pelosi” , “tasers/gun masks,” “madoff”
Sometimes bring up current topics.
• The program we would say, is 60/100 percent news according to your
definition of “news.” Sometimes the interviews are not necessarily
news related. Ex. Taylor Swift Interview. Mostly a lot of the interviews
are investigative. At the end of the interview they usually go into
current topics and inform the viewer what’s going on.

11. Newsworthiness
9/10
 We decided to give a high rating because it seems 60 Minutes
only cover the most interesting stories of the week. They cover
a wide variety of news. For example
science, politics, business, entertainment, sports, and
biographies.

12. Fairness/Balance
8/10
 We decided to give this section of 60 minutes a high score
because you rarely see the correspondents attacking the
guest durring the interview. Also we weren't able to find that
the direction of the shows in general were aiming in a certain
way besides getting the story across to the public. Overall 60
minutes leaves the opinions balance up to the guest and just
asks all the right questions.

13. Timeliness
5/10
 Although it is a popular program they only air once a week on
Sunday for one hour. We agreed that it was inconvenient
because it is a news program.

14. Tone/Mood
7/10
 The correspondents for 60 minutes who cover the stories are
extremely professional. They ask all the right questions to get
the best answers for the audience. They seem very laid back
and interested in the topic at hand.

15. Bias/objectivity
10/10
 60 minutes doesn’t show any position on a political standpoint.
Also it seems they are not affected by any gender, race, or
religion. As if their sole purpose is to tell the story, and have no
persuasion what so ever.

16. Research/Sources
8/10
 60 minutes has a segment in the beginning of the show to
describe what that weeks show is going to be about. Giving
some of the facts but letting the story unfold as it is told by the
guest. They have had many important people on their show.
For example Presidents, foreign Ambassadors, and important
business leaders.

17. Watchdog
9/10
 We gave this section a high score because 60 minutes does a
great job of getting public figures such as
celebrities, politicians, Athletes and more on the show to
display their viewpoint on certain topics to the public.

18. Weekly Wrap-up
8/10
 60 Minutes is a weekly show and finds the most interesting
stories to put on the show from the past week. They also
display continuous problems and projects that are taking
place during the week as well.

19. Final Score!
80 %
We found 60 Minutes to be a fun anticipating show for a wide age group.
It was extremely diverse and put together the story extremely
professionally. We would recommend this television broadcast.