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Presented by Helen Brophy Chief Executive, National Dairy Council April 2008
Why Does the NDC Require a New Strategy ? ,[object Object],[object Object],[object Object],[object Object]
Key Issues for NDC Arising From Stakeholder Consultation Process ,[object Object],[object Object],[object Object],[object Object]
Value & Projected Growth of  Irish Dairy Market Click to add Body Copy
Key Consumer Issues in Dairy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Consumer Survey Findings (NDC Commissioned-Survey) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: TNS 2008
Mission of the NDC ,[object Object],[object Object]
Objectives of Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What the Strategy Aims to Deliver
What the Strategy Aims to Deliver
 

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NDC Strategy Development