Ryedale School Year 11 guide to controlled assessment for GCSE Design and Technology

1. Ryedale School
GCSE Product
Design
Controlled Assessment Guide

2. How to use the guide
 Use this guide alongside:
1. Your controlled assessment marking checklist
2. The examples of marked controlled assessment which
are saved on the shared area.
The guide offers general advice for the whole
group. You must produce your own version of all
work and never copy from previous work. Pupils
with high target grades need to make sure they
extend the basic work to reach the highest
grades – look back at previous A* and A grade
work to make sure.

3. Slide 1- Context/Task/Analysis/Research Action Plan
 On this first slide you need to include a copy of :
 The CONTEXT
 The TASK
 Your first analysis of the task
 A plan of action for your research
An example of this slide follows next .........
The first section of your controlled assessment is called:
CRITERION 1- INVESTIGATING THE DESIGN CONTEXT
(8 marks)

4. Context: Designer Influences
The work of a specific artist/designer/chef or
Art/Design Movement could be the source of ideas for
a new range of products aimed at a design conscious
consumer market. When completing the task you
should ensure that the designs developed into
prototypes are not copies of existing work but reflect
the general influence of the chosen source and might
be viewed as “in the style of…"
Design Task 3
A mail order company wishes to offer a range of
products based upon 20th century design movements.
You are required to choose one such movement and
to design and make a product or range of products
which reflect the essential features of the movement.
You will need to investigate a specific target market
who may wish to create themed rooms in their
homes. Products such as the following might be
considered:
• Lighting
• Photo/Mirror frames
• Soft Furnishings
• Music players/Radios
• Tableware
• Small scale storage units
• Clocks
Research Action Plan
After carrying out a task analysis I now know the research I need to do to
help design my docking station:-
o I need to carry out a product analysis of MP3 docking stations, looking at
all the different types of docking stations
o I need to research different design styles from the past that could
influence my design
o I need to research a suitable electronic circuit
o I need to look into a possible target market that I could design my docking
station for
o I need to look into suitable materials that are available to use

5. Slide 2 – Target Market Profile
 On this slide you need to clearly describe the person you might
design this product for – we call this the customer profile or target
market profile.
 Watch the power-point about target markets. Look at the hand out
for describing a customer profile.
 Produce a slide of written work and images which accurately
describes your target market in detail.
 There are examples of this slide over the following 4 slides. One is from A*
grade controlled assessment, one A grade, one B grade and one C grade.
Can you tell which is which?

6. Target Market Profile
• Gender: Male
• Age: 18
• Location: city scene
• Occupation: employed, only works
in spare time – student
• Favourite music: modern music –
RnB, drum and bass (DNB), dubstep,
grime, hip-hop, rap, MC and reggae
e.g. Bob Marley
• Favourite magazines: live, zoo,
nuts, car magazines (top gear)
• Favourite clothes shops: republic,
top man, G-star, super dry, Primark
and others…..
• Favourite mode of transport: car or
maybe a moped considering they
are only 18
• Favourite drink: anything which is
alcoholic, but also including soft
drinks
• Hobbies and interests: parting,
skateboarding and other varieties of
leisure pursuits
• Favourite sports: Basketball,
Football, Rugby, and others…
• Favourite websites: YouTube, social
networking (Facebook), Google,
Grooveshark, adult preferences,
jobs and others…

7. Target market profile
Research action plan
I now need to gather information to create a retro product for a middle aged market. For this I will need to find out….
The average income for a middle aged person:
What qualities in products do middle-aged people look for? Middle aged people do not look at a products solely for it’s value. They
are often very critical of a product’s uses, durability and price. The middle aged aren’t impulse buyers who get a product
because of it’s look or design. They often view other items in the same design area before choosing an item to buy. This may
make my mirror product very difficult to design and I will need to research other items with the same functions in the same
market area.
The definition for middle age? Most online dictionaries say it is 40-65 years although some say 5 years either way, e.g. 35-60 years.
This is a large age band but most middle aged people have the same lifestyle.
What do they need the most product wise, and what will they pay more for ? My parents are middle aged and are very cautious
when it comes to new technology, so one possible problem is that the packaging will put the middle aged of by seeming: too
expensive, inefficient (time waster) and too complicated to set up or use.
Are the current set of middle aged people into technology? Middle aged people are into technology as luxuries as well as
conventional and useful items. The middle aged use technology equally as often as to teenagers, although more of their
technology is for professional purposes and not luxury items.
What are middle-aged people’s lifestyles? Middle aged people are generally very knowledgeable and have a strong work ethic, they
are also more conformist and less rebellious.
What tone or mood of a product do middle aged people prefer? e.g. subtle, happy, mysterious e.c.t. Current middle aged people
prefer sleek and modern designs. Often using colours such as black and silver using materials such as chrome and other
metals. Perhaps this is because of their lifestyle. As they have been working for years and are completely professional in what
they do, and their products reflect this as they are smart, modern and luxuries.
Anthropometrics aren’t a dictating factor as there are to many variables. I am adapting the product by seeing whether it is
ergonomic for me by fiddling around with it and seeing whether it is easy to work. This is because I have a reasonable adult
hand size. My hand measurements are 170 mm in length and 90mm width which is very close to the average hand size. To give
you and idea the average hand size is 172 mm in length for women.
These don’t reflect earnings,
instead lifestyles, work ethics and
designs desired by the middle
I didn’t question the affect of the consumer having children as
this is a personal item.
Note a lot of the middle aged
don’t live like this, but this is
who I am targeting.

8. Target Market Profile
Customer profile.
My Target Market is adults aged 25 –35
who have spare money to spend on
themselves for well designed products.
This is quite a wide range of people so
I have to find things that will interest
everybody. Also some might have kids
so might want to spend less, strong
product that doesn’t break, or
something that appeals to the kids. A
design that doesn’t look tacky and
cheap. But one that looks classy and
stylish. I think young adults do not really
want to have old fashioned products and
furniture, but also like bright, modern
products like Memphis styling

9. Consumer Profile
I have chosen 30-50 year old men
who would like a sleek design to fit
into a modern retro design room
with a middle of the range to high
wage. They could be interested in
vintage cars like the Jaguar E-Type
or interested in vintage motor
cycles. The customer may be
interested in engineering and the
aspects of it. They would almost
definitely read the Metropolitan
magazine. They would almost
probably be keen wine drinkers.
I have put some images on this page
that could be in and around my
consumers home. I think that the
middle age consumer doesn’t
necessarily want an antique items
but want a more modern themed
design that could fit in to the older
styled items and furniture.

10. Target market profile-extra
help
Choose a sensible target market.
At the end of the project, you will need to get feedback
from people about your product. This will form part of your
evaluation.
A teenage target market or a middle aged target market
would be good – we can easily get feedback from these two
user groups.
See shared area – design and technology – YR10 PRODUCT DESIGN – starting
controlled assessment – customer profile. This is a blank sheet where you
can fill in details about your target market.

11. Slide 3 – Design Style research
 In year 10, you learnt about the main design styles and trends of the 20th century.
You need to research this in detail again and produce a detailed slide.
 Produce an overview of all the design styles. Then focus in detail on your chosen
style.
 There is a lot of information on this in the revision guide, in your year 10 exercise
book, in the text book and on www.technologystudent.com.
 Look through the information. Be selective. Put the research in your own words.
 DO NOT copy from sources directly, e.g. From wikipedia.
 DO Acknowledge the sources of information on the slide.
 DO give your own opinions – e.g. “I like this because.......”
 DO select carefully chosen images to illustrate your points-make sure you are
searching carefully and safely (e.g. ‘Memphis design style’ not just ‘Mmephis)
 The following 3 slides show examples of this work. The first was marked down
because it was copied from wikepedia! The second and third are good examples.
Can you make yours even better!?
 Following these 3 slides is a slide with key words which you might like to consider
using.

12. Research into design styles
The arts and crafts movement:
The Arts and Crafts movement
initially developed in England
during the latter half of the 19th
century. Subsequently this style
was taken up by American
designers, with somewhat
different results. In the United
States, the Arts and Crafts style
was also known as Mission style.
This movement, which
challenged the tastes of the
Victorian era, was inspired by
the social reform concerns of
thinkers such as Walter Crane
and John Ruskin, together with
the ideals of reformer and
designer, William Morris. This
link will take you to a less visual
site that provides William Morris
historical background.
Art nouveau:
From the 1880s until the First World War, western Europe and the
United States witnessed the development of Art Nouveau. Taking
inspiration from the I wish I could have unruly aspects of the natural
world, Art Nouveau influenced art and architecture especially in the
applied arts, graphic work, and illustration.
Bauhaus:
The Bauhaus movement (1919-1933) was a
German school of art and design:
it produced the first design for mass production.
It was the origin of many ‘design classics’
Bauhaus was a school in Germany that combined
crafts and the fine arts, and was famous for the
approach to design that it publicized and taught
and it operated from 1919 to 1933. The Bauhaus
school was founded by Walter Gropius in
Weimar. In spite of its name and the fact that
its founder was an architect the Bauhaus did not
have an architecture department during the
first years of its existence. Nonetheless it was
founded with the idea of creating a total work
of art in which all arts, including architecture
would eventually be brought together. The
Bauhaus style became one of the most
influential currents in Modernist architecture
and modern design. The Bauhaus had a
profound influence upon subsequent
developments in art, architecture, graphic
design, interior design, industrial design, and
typography.
MEMPHIS: was a Milan-based collective of young furniture and
product designers led by the veteran Ettore Sottsass. After its
1981 debut, Memphis dominated the early 1980s design scene
with its post-modernist style. The Memphis group(early 1980s)
was an alternative viewpoint to minimalism:
It was started by a group of Italian designers, led by Ettore
Sottsass.
They produced highly-decorative laminates and humorous
products.
Their post-modernism influence can be seen in many of today’s
products.
Jasper Morrison remembers breaking into "a kind of cold sweat"
and a "feeling of shock and panic" when he stumbled into the
opening of a design exhibition at the Arc ’74 showroom in Milan
on 18 September 1981. "It was the weirdest feeling," he recalled
years later, "you were in one sense repulsed by the objects, or I
was, but also immediately freed by the sort of total rule-
breaking."
The rule-breaking had begun in December 1980 when Ettore
Sottsass, one of Italy’s architectural grandees, met with a group
of younger architects in his apartment on Milan’s Via San
Galdino. He was in his 60s and his collaborators - Martine Bedin,
Aldo Cibic, Michele De Lucchi, Matteo Thun and Marco Zanini –
were in their 20s. With them was the writer, Barbara Radice.
They were there to discuss Sottsass’ plans to produce a line of
furniture with an old friend, Renzo Brugola, owner of a
carpentry workshop.
JASPER MORRISON is one of today's most influential industrial
designers. Born in London, he is renowned for his ascetically
elegant, quietly humorous style and has designed everything
Note – much of this
information souced and
copied from wickepedia

13. Arts and Craft Movement –
1890’s
Founded by Will Morris, It
promoted quality
Craftsmanship, inspired
natural patterns and forms.
And it used high quality
materials that only the
wealthy could afford.
Art Nouveau Movement-
1890/1933
Developed in Europe, it was
based on natural, organic
lines and based on nature.
Featured designers such as
C.R Mackintosh and Louis
Comfort Tiffany.
Design Styles through
time
Bauhaus Movement –
1919/1983
Was a German school of art
and design : It produced the
first design for mass
production, It was the origin
of many ‘classic’ designs.
Industrial production.
Becoming more geometric
and manufactured in
appearance. Walter Gropius
founded the movement.
Art Deco – 1920’s/1930’s
It began with an exhibition
of products in Paris in 1925.
It typically involved the use
of geometric shapes.
Influenced by artefacts in
Tutankhamen’s tomb. It
included the ceramicist
Claris Cliff, and it was
regarded as a glamorous
period.
The streamlining age – 1960’s
The streamlined age was about speed
and movement. New material and
production methods allowed designs to
be manufactured cheaply. There were 3
main influences for this movement :
Growth in transport, interest in science
and the space race.
Designers included Mary Quant (designed
the mini skirt) and Alec Issigonis (Morris
Mini)
I like the streamlined design because
you can still be using classic streamlined
design whilst making it look modern and
stylish which is ultimately what I aim to
do.
De Stijl – (The Style, mid-
1920s)
Started in Holland, It
features extreme
geometric design like
rectangles and primary
colours. It inspired
completely new designs in
furniture and
architecture. It included
the painter, Piet
Mondrian.The Memphis Group – 1980’s
In the 1980’s designer label became
important to consumers. The Memphis
group was started by a group of Italian
designers led by Ettore Sottsass. They
produced highly-decorative laminates
and humorous products. Their post-
modernism influence can be seen in
many of todays products.
Blobism – Present day
Blobism is a modern design style and it is
characterised by a lack of straight lines
and produced in a variety of ways. The
development of sophisticated CAD and
CAM software has allowed complex forms
and shaped to be designed and
manufactured.

14. Design Styles
Arts and Craft
movement 1890’s
 It was founded by
William Morris.
 It was inspired by
natural forms and
patterns.
 It promoted quality
craftsmanship.
 Only the wealthy
could buy the
materials needed,
as it was high
quality material.
Art Nouveau 1890-
1914:
 It developed in
Europe.
 It was also
inspired by
natural form and
organic lines.
 Included
designers such as
Charles Rennie
Mackintosh and
Louis Comfort
Tiffany.
The Bauhaus
movement (1919-
1933)
 This was a German
school of art and
design.
 It had produced
the first design for
mass production.
 It was the origin of
‘design classics’
 The Bauhaus was
the most
influential
modernist art
school of the
C20th
De Stijl movement
(mid-1920’s)
 Started in Holland.
 It featured
geometric design,
such as rectangles
and prim colours.
 influenced by some
of the ideas of
DaDa.
 de Stijl (Dutch for
The Style).
Art deco (1920s-1930s)
 involved geometric
shapes.
 Influenced by artefacts
in Tutankhamen's.
 It was a glamorous
period.
Modernist 19th and early
20th centuries
 The Modern Movement
gained momentum after
World War II.
Andy
Warhol
Robert
RAUSCHENBERG
Roy
LICHTENSTEIN
Pop art: In Britain pop art came around in 1955, it wasn’t very
common. In the late 1950-1960s mass media was evolving. and
also to the works of art that draw upon popular culture -
packaging, television, advertisements, comic books, the cinema.
It was called Pop Art because the subject in the painting was
popular. Pop Art is the object or the subject in the painting that is
popular; it is not made out of pop cans. Some artist kept
repeating the object over and over, or they would make it look
like a comic picture. There’s artists such as Andy Warhol (was
one of the most famous pop artists), Robert Rauschenberg and
Roy Linchtenstein (who was one of the first artists to develop
the style pop art), their art work is different in so many ways, as
they have made pop art their own. But pop art is similar in so
many ways, such as bright colours, bold and black outlining.
Pop art fact: Pop Art started in London in the mid-1950's. They
called it Propaganda Art instead of Pop Art. This style of art
came to the United States in the mid-1960s. Pop Art in the
United States was an expression of the optimistic spirit of the
1960's.

15. Key Words for design styles
appearance aesthetics chronological
colour construction fashion finish
geometric graceful manufactured
materials natural-form opinion
proportion style stylised trend

16. Slide 4 – Product Analysis of existing
products
 To be in the top mark band for your INVESTIGATION you need to show
that you have carried out a ‘detailed analysis of relevant existing
products’
 Task – look at the existing products which we have in class. Talk in small
groups and discuss the good points and weak points.
 Decide on 5 or six key points to judge the products – e.g. function,
style, cost etc. Produce a star profile to accompany each design – this
can be done in excel (see the demonstration by your teacher).
 Include photos and sketches to illustrate the products you have looked
at.
Gather together all your information and present it as an effective
‘PRODUCT ANALYSIS’ over one or two slides.
Make it clear that you analysed REAL products – not just photos (the exam
board prefer this). Look at the following examples of high quality work.

17. Slide 4 – Product Analysis
 There is a lot of information to include in this product analysis, so
it can go over two slides if you wish.
 Show that you have looked at and analysed a range of bought
products. Include photos, drawings, comments and star profiles.
 Examiners like to see that you have looked at REAL products. So
try to include photos of your group looking at the examples.
 The following 2 slides show a high quality product analysis from
one student.
 Star profiles can be created in excel charts. Your teacher will show
you how to do this.

18. Logic 3, I-Station.
Price: £34.99
I like this design because it’s
modern, it has 3 speakers as well
so the sound is of good quality. It
is expensive but because of the
quality and style it’s worth the
money. This design is quite large
though so it’s not portable and is
probably aimed at adults around
25-40 because it’s easy too use at
doesn’t have loads of buttons. The
design isn’t very original though
because it doesn’t have a USP
(unique selling point).
Tecknet
Price: £9.97
This design is practical because it’s
quite small making it portable. It is
also an affordable price. It comes in
many colours making it suitable for
anyone, and good to go in any
room of the house. The originality
of it is the fact that it is a cylinder
shape which isn’t like many other
docking stations. It doesn’t have
many buttons making it simple and
easy too use. The sound quality of
it is good but doesn’t go very loud.
You can also either plug it into a
computer or use batteries.
0
1
2
3
4
5
Appearanc
e
Quality
Price
Practicality
Extra
Features
Originality
0
1
2
3
4
5
Appearanc
e
Quality
Price
Practicality
Extra
Features
Originality

19. Kiicks
Price: £1.43
I like the design of this docking
station but because the price is so
cheap that it makes you think the
quality isn’t very good. However
we did try it and it wasn’t‘ as bad
as I thought it would have been. It
comes in many different colours
and it folds up too make it
portable. Also it has extra features
such as a groove too wrap the
wire round too keep it from
breaking. The docking stations
also has a rest for you mp3 player
too stop it from falling down, which
is practical because this could
often happen if it wasn’t there.
0
1
2
3
4
5
Appearanc
e
Quality
Price
Practicalit
y
Extra
Features
Originality
Phillips
Price: £49.99
This is my favourite docking station
because it has a digital screen, with a
clock, giving the docking station extra
features. It is very expensive,
especially compared to the other
docking stations. The quality of the
docking station is very good which is
probably why the price of it is so high.
The docking station has a very
sophisticated modern look to it, given
by the orange digital clock writing.

20. Kiicks
Price:£1.43
Because this product is so
cheap so you would expect
the sound quality to be
really bad, but when we
tried it, it was not as bad
as you would expect
however it was the worst
sound quality out of all
the docking stations. It
comes in many different
colours and it folds up too
make it portable. Also it
has other USP such as a
groove too wrap the wire
round too keep it from
breaking. It has a rest for
your iPod when its plugged
in. So overall for the price
you pay you get a good
docking station with lots
of extra features.
Music angel
Price: £14.99
The music angel is a very
compact and lightweight
product and has many
special features.
However it has a lot of
buttons so it could be
complicated to use for
some people. It is quite
expensive, which could
detract the product from
the younger market.
Nevertheless the sound
quality is very clear. This
products main fault is
that it doesn’t have a
unique selling point so its
not as original as some of
the others.

21. Slide 5 – Target market survey
 The target market survey is good to include if you are
aiming for an A/A* grade. It will help you to gain full
marks for the ‘investigation.’
 The help sheet shown on the next slide can be found in
shared area-design and technology-yr10-starting
controlled assessment (file name: market research help
sheet).

23. Slide 6 – Product details and Analysis of research
 On this slide you need to show that you have considered a variety of points which will influence
the design of your docking station.
 You need to refer to the following issues:
1. The size and shape of the circuit/battery and speakers (images can be found on the shared
area in DT-GCSE product design- Yr. 10 – starting controlled assessment – ‘images for circuit
details slide 6’)
2. The sizes and designs of a range of mp3 players and features such as where the jack lead
would plug in. Include images and notes to show the latest designs in i-pods etc.
Clearly explain why the thinking about the above points is important. Key words might be:
Scale. Size. Shape. Circuit board. PP3 battery. Components. Access.
Ergonomics. Features. Design considerations.
3. Analysis of research – this should clearly review and evaluate the research you have carried out.
Explain what you have done, why it is useful, how it helps you with designing ideas. Explain what
you are going to do next i.e. generate a range of suitable ideas for your docking station.
4. Things to consider – list design features you need to think about; access to battery, position of
MP3 player, connection to MP3 player, position of speakers, wall mount or surface mount, housing
the circuit, housing the speakers.

24. Extra help for completing slide 6.

28. CRITERION 2- Development of design
proposals
(32 marks)
 Note that there are as many marks for this section as there
are for your practical work – 32.
 This is the major section of your design work and consists
of about 15 slides in total.
 This section starts with your ideas. Using the research
which you have carried out to help you, and referring to
examples of design from your chosen style, you need to
now produce up to 3 A3 sheets of design ideas.
 Look at the range of examples (What a good one looks
like!) over the next slides and the advice which follows.

38. Ideas advice…..
 The best quality idea pages….
 Mix 2D with 3D drawings
 Clearly show the source of inspiration for the ideas
 Show ideas which develop across the page
 Have interesting layouts, perhaps with overlapping drawings
 Are thoroughly annotated (specific materials, construction
ideas, surface finishes, your thoughts about the ideas, possible
sizes etc.)
 Are neatly set out with colour if appropriate
 Explore different techniques – pencil sketches, coloured
pencils, biro sketches, felt tips, different coloured papers etc.
 Are FULL of ideas – the widest range possible.

40. Using Techsoft 2D design can be a good way of getting
more ideas down quickly.
Here is the start of a sheet based on Memphis

41. Prototype Modelling
 This is a very important sheet as it gives evidence of prototyping/modelling skills
and also gives you an opportunity to gain marks for evaluation.
 Look at the example sheets which follow.
 You could model 3 different ideas and then use this as an opportunity to do a
survey of which ones people prefer and graph the results. You can use star profiles
again (using the same criteria as before?) to compare the designs. You must include
photographs to clearly show the models you have made. You must explain what you
have done and EVALUATE each model. Then include an overall summary and explain
what you will do next.
 If you only model one design, it must be done in more detail than those who have
chosen to do 3 models. You won’t get the chance to compare designs, but you could
still survey people about what they think of the model and how it can be improved.
A ‘one model’ page might need more written work to explain the details fully.

46. Slide 11 – Detailed Specification
A detailed specification, outlines clearly, the features of your final design. The mark scheme for
an ‘A’ grade says:
“I have provided a fully detailed production/manufacturing specification and justified this from
my analysis.”
Start with an introduction. “In my analysis of the task, and through my research I have found
various areas which I can now give a more detailed description of the product I am developing
…………………..”
Give specific details about each of the following areas, or use the ACCESS FM method.
Function: Target Market: User
Requirements:
Design Style: Aesthetics:
Materials:
Size: Safety: Social Impact:
Environmental and Economic Concerns:

47. ACCESS FM

48. Slide 12
Social, moral, environmental and
sustainability issues.
 On this slide you need to show that you have considered how your product relates to
economic, social and environmental factors.
 There are 2 hand-outs to help you with this slide and your teacher will explain how
you can go about writing up this aspect of controlled assessment.
 There assessment criteria for an A grade says; ‘I have shown that I have the
implications of a wide range of features, including social, moral, environmental and
sustainability issues before finalizing my design proposal.’
 The following slides show some examples of how you might set this out

49. Economic, Environmental and
Social Considerations Environmental
 I have used non-toxic surface finishes
 I have used the smallest amount of material
possible in order to cut down on my waste.
 I have disposed of waste materials sensibly and
safely.
 I have re-used waste materials.
 The product will be sold in minimal packaging
which will reduce landfill.
 I have used renewable materials
 I will be using packaging as a way of protecting the
product from damage. The packaging will be made
from card or cardboard as these can be recycled.
 Sustainable
 I have minimized my use of plastics
 I have used woods that regrow fast (e.g. Beech)
 I have used recycled hardwood. The beech I used
was recycled from old school desks.
 I have used minimal amounts of material – I have
measured accurately to cut down on waste.
 I have used materials that can be recycled further.
 Social
 My product will aim to make the user
feel happy through the medium of music.
 My product will be suited for it’s
intended age range because it will be
sleek and stylish. This means that it will
fit in with their furniture and fashion
sense.
 My product is based upon the post
modernism movement from the past.
 My product will also enable people to
share their music with other people out-
loud instead of using earphones which
can be considered as anti-social.
 Moral
 My product will not be biased to one
sex. It will be unisex due to the
style and colour scheme of it.
 My product will not contain any
explicit or offensive language on it
or the packaging.

50. Moral, Sustainable, Environmental, and
Social considerations
Moral Sustainable Environmental Social
• My product does not
discriminate against
anyone: gender, ages,
races etc. And there is
nothing on there to
intentionally offend
anyone.
• Music played may be
explicit and some may
object to this, however
this is done so at the
users digression and the
user is the one who is
responsible for this.
• This docking station is
user friendly, and may
be used by a panoply of
people.
• The materials used in my
docking station are of
good quality, and are not
designed to be obsolete.
By using wood (cherry
and ash) ensures a high
quality and durability.
Furthermore the use of
wood in my design, will
enable the user to
recycle it after use
rather than contribute to
a landfill.
• Also the wood used are
recycled from previous
things.
• In order to minimise
materials, I will use
efficient construction
techniques so I don’t
waste materials.
• The use of acrylics in my
design is minimal, as I
am aware that this
material contributes to
burning fossil fuels and
adding to greenhouse
gases that are linked
with climate change.
• May contribute to
noise pollution.
• Wood used in this
design has come from
previous things.
• Acrylic has been used
sparingly as I am
aware that by
including acrylic, it
has contributed to
global warming, by the
burning fossil fuels.
• The glue used to join
parts is toxic, however
glue is used sparingly
and in low quantities.
• Encourages more
social behaviour, as it
allows the individual
to listen to their music
without headphones,
which are seen as
being anti-sociable.
• Suitable for teenagers
as the design is quirky
yet modern and fun.
• These speakers will
bring people together
as by playing music out
loud won’t exclude
anyone.
• However not everyone
may like the music
being played, but this
is beyond the
manufacturer.

51. Economic, Environmental and Social
Considerations
ENVIRONMENTAL
SOCIAL SUSTAINABILITY
MORALS
I have minimised the amount of waste that I
have made by making sure that everything is
accurate. My design also allows the use of
offcuts to be used in the biscuit joints and this
means that the offcuts aren’t wasted. Also, any
packaging used to protect the product at the
point of sale must be minimised to reduce waste
and all materials must be biodegradable.
My product is not biased towards males or
females because the colour choice means that
both can use it. This includes people with
disabilities as there are only three steps they
need to do to play music (1. turn on, 2. plug
device in, 3. adjust volume). The product is also
user friendly to most people as they will be able
to use it easily without the need for additional
information.
My product is based upon the Bauhaus design
style and it will appeal to a wide target
audience. The product is also suitable for its
intended age range because teenagers will want
to listen to music. The user can also be more
social because they can listen to music with
them rather than on their own through
headphones. The only disadvantage to the
product is that it could produce loud noises
which people nearby may not like.
I have only used a little bit of plastic in my
design in order to reduce the use of plastic. The
product can be recycled at the end of its life so
that some components can be re-used in other
products. The majority of my product is made
from wood which is sustainable as it can be
regrown unlike plastic which I have used little
of.

52. Slide 13 is optional, but is a good idea for those of you aiming
for an A*.
This slide can tell the story of how you have got from your final model to a
stage where you now have a final design for drawing out and making.
What have you learnt from doing your models?
Does another model need making to help you finalise something?
Do you need to make some templates for marking something out?
Does your idea need changing from its model stage to be developed into the
real product? Show sketches of what needs working out/changing.
Do some mock up joints need making? These could be photographed and
included on the sheet.
You could include a 3D sketch of how your idea is developing.
An example of what this sheet might look like, is on the next slide.

53. Development of Final Idea
This sketch has been done on 2D
Design showing the final appearance
and function of my docking station
before the making stages.
The speakers will be
here, otherwise the
boxes will be unable to
close. There will also be
a speaker on the other
side in the same place.
This box will be made from
hardwood instead of soft
wood, which would absorb
the sound.
This is where the control
panel will be located. When I
was prototype modelling, the
problem I found was that the
panel wouldn’t fit into the
boxes, therefore, I have placed
it at the end to avoid this
problem.
This is where the mp3 player
will be placed when in use. The
iPod will attach to the top of the
box inside with magnets to
secure it and more magnets on
the bottom.
When I am not using the
holder for the mp3
player, it will be pushed
down into its slot so the
device can be pushed
into the biggest box.
The product will be
portable and I have
adapted my design so
all the boxes fit into
one another- similar to
Russian dolls.
The top of the smallest
box will be able to be
removed to access the
battery and circuit
board.
The smallest box will
hold the circuit
board, as this is
where all the control
panel, speakers and
jack plug will be.
The jack plug will
come into the
holder through a
small hole and
glued to it so it
doesn’t move.
These two boxes will be
made from wood and
plastic which will
hopefully balance out
the weight issue that I
have tried to tackle.
One of my material choices is acrylic and I
have chosen this because it produces a high
finish and can be coloured. This applies to my
product because I would like to add some
colour that links in with Bauhaus; blue, red,
yellow and black.
Materials:
My other material choice is wood and I have
decided to use beech. I have chosen this wood
because I think it is attractive and will
complement the acrylic colours because the
colour is subtle compared to other woods, like
mahogany. It produces a high quality finish
and can be used to make indoor products.
These measurements are
relevant to the size of the
2D design sketch and not
the measurements of the
final product. Although, the
product will be a similar
size and proportion to this.

54. Slide 14
Orthographic drawing.
You must have a clear, accurate orthographic drawing of your final product,
showing the main dimensions (sizes). Look at the high quality example on the next
slide, done on techsoft 2D design.
This would have been even better if the three views had lined up with each other
precisely.
The orthographic drawing should always be accompanied by an accurate cutting
list of materials. This can be done in Resistant Materials 2 software, where the
spreadsheet will cost your materials for you.
If you can, combine the drawing and the costing onto one slide. There is an
example of this for you after the next slide.
Your teacher will show you how to use ResMats 2 software.

55. Orthographic drawings
Orthographic
Drawing Views
Above
 Top View
Left
 Front View
Right
 Side View

56. Orthographic drawing and costed cutting list
This is a costed cutting list of the materials I’ve used to make my docking station.
Front
view
Side
view

57. Slides 15 – 19
These slides show further development of your product,
through:
 Construction drawings
 CAD/CAM evidence
 Branding/promoting your product
 There are high quality examples of each of these 3
sheets on the following slides.

58. Sheet 15 example – Construction drawings

59. Examples of sheet 16 –
CAD/CAM
All work shown on this slide was designed using
Techsoft 2D Design and lazer cut using the Laserscript 6090
The deign above are three black acrylic
rectangle with four holes each to be laser
cut into them. The holes are for the dowel
to go through and support the acrylic
frame. There are to be two cuts of this
deign so they can go on either side of my
design.
This design above is eight white acrylic
circles with a diameter on 1cm. They are
to be stuck on the side of the black acrylic
rectangles over the holes to cover the
dowel with liquid solvent cement. Four
circles for each side.
The drawings to the left are two
rectangles that are to be stuck on the top
of my docking station. They each have
another rectangle to be cut into them.
That space is for the iPod, iPhone or MP3
player that will be used by the consumer
to play their music on. The second smaller
rectangle is 2cm smaller in width and
length than to the other larger rectangle.
Each will be laced on the top, one over the
other.
When laser cutting
drawings, lines for
outer cuts are coloured
green, and inner cut
lines are coloured red.
The lines drawn for
engraving are coloured
blue.

60. Cad/cam All work shown on this slide was designed using
Techsoft 2D Design and lazer cut using the Laserscript 6090
This drawing above are the speaker
coverings. They are to be glued on with
liquid solvent cement over the holes on
the docking station face (right). In the
centre as the main design is a repeating
pattern in the style of art deco, to keep
with the design style. The colour used is
black.
When laser cutting
drawings, lines for
outer cuts are coloured
green, and inner cut
lines are coloured red.
The lines drawn for
engraving are coloured
blue.
This design above is the face of the docking
station placed on the inside of the main
frame. It will be glued to the front wooden
strips also glued on the inside. On the
surface it will have the speaker coverings
glued on (left). The colour of acrylic used in
this 2D Techsoft drawing is to be white.
The picture on the left is the view of
my orthographic drawings using
CAD/CAM. The orthographic drawings
are of the front, side and top of the
design. It includes the exact
measurements if the components of
the design and is drawn to as close to
scale as possible.

61. Diary of Making
For the frame, I cut and sanded with the
belt sander the four main pieces of
cherry wood to the correct dimensions.
Then after checking the lengths needed I
applying the PVC glue and clapped them
together. For health safety, I attached a
coloured cloth and I lettered sign to
make it clear so it was not moved,
touched or nocked. I was also wearing a
work apron. With quality control, I
wiped all excess glue with a wet paper
towel, then made sure all panels were at
nighty degrease to each other.
The next step in the production of my
product was to add four wooden stripes onto
the inside of the frame. This was to make
sure that the front panel could glued inset
from the front and that the back panel could
be screwed in to the back. Did this by
measuring the height of the inside, cutting
and sanding the wooden strips with a belt
sander and gluing them in with PVC glue
making sure they were clapped down with
mini-clamps. Again I used a coloured sign
avoiding it from being touched moved o
nocked on to the floor. During this process of
wore safety googles and a work apron. For
quality control, excess glue was cleaned with
a wet paper towel and all measurements and
lengths were double checked and applied.
The acrylic face for the docking station
was created using Tecsoft 2D Design and
cut with the laser cutter.. The two part
(black and white acrylic) were glued
together using liquid solvent cement. All
measurements were checked over and over
again so as to make sure it would all fir
together.
These three pictures show the
amplifier used in my art deco
docking station. Each component
was checked to make sure it was
the correct component for the part
in the circuit board. It was then
placed into the correct position,
held, heat-synced and soldered into
place using solder and a soldering
iron. The wires for the components
that had to be soldered outside of
the circuit board were measured to
the correct length, insulation
stripped with a wire stripper and
the wire soldered to the
components. The amplifying kit was
then checked for any possible
problems. Such as too much or
incorrect soldering, loose
components or if components were
incorrectly placed. I wore safety
googles and a work apron whilst I
soldered the amplifier together.
The picture to the right shows the six black acrylic
faces (three on each side) that fan out from the main
body of the design. Each face has four holes laser cut
into it with a diameter of 5mm. These holes were cut
to allow the four pieces of wooden dowel to fit
through. They are placed 2cm from each other with a
2cm aluminium tube between them.
The faces were drawn on 2D Design and laser cut
using the Laserscript 6090.
These pieces of dowel were cut using a set saw
that was clamped down (used also for the
aluminium tubing). Theses dowel rods were
placed in the holes drilled into the main fame
and stuck with PVA glue. They create the frame
for the black acrylic faces as well as the
aluminium tubing. During the cutting, placing
and gluing of theses dowel rods, I wore a work
apron, safety google and used a tidy working

62. Diary of making
For the aluminium tubing I had to
make sure if fitted round the wooden
dowel. After checking it did fit I
checked how many separate 2cm long
aluminium tubing was needed, coming
up to in total of 24. After setting up
and clapping the set cutting saw (used
for cutting the wooden dowel also) I
put a ruler up to the blade as well as a
set block to make sure each piece of
tubing was 2cm long. When the 24
piece were cut each was polished with
the metal buffer on the buffer
machine and then finished with a
polish cloth. The separate pieces of
dowel, metal tubing and black acrylic
faces were assembled to make sure it
all fitted together, trimming the dowel
to make sure it was just the right
height. For the cutting of all 24
separate aluminium tubing I wore a
work apron, safety google, used a
clear working area and had sir make
sure the set cutting saw was set up
properly.
After all the components for the fanning sides
had been checked to make sure they fit
together, the 6mm holes were drilled using
the pillar drill (4 on each side) so that the
sides could be placed. The dowels went in
first, glued and left to set. After thy had set
each layer of tubing then a acrylic face was
added on after the other. When putting this
together a work apron was worn at all time
and a clear working area used.
To one, cover the dowel and two, keep in
place all the layers of the side components in
place (in case if they did move they stayed in
place) eight (4 for each side) 10mm in
diameter white acrylic circles were laze cut
after drawing on 2D Design. They were then
glued on using liquid solvent cement. A work
apron was worn during the gluing of the eight
circles.
For the top head of the docking station a separate piece of
cherry wood was cut and sanded to the same size as the
top base of white acrylic glued on it’s top. A hole was
then drilled for jack lead to go through with the pillar
drill. With the jack lead the placed through the top and
bottom of the wood was keyed for gluing. Once the top
head of wood had been clamped it was left to dry while
the top acrylic stand was placed to gather using liquid
solvent cement, which was then keyed on the bottom and
glued then clapped n the top head of wood. During the
assembly of these parts safety goggles were worn as well
as a work apron.
The front face of the docking station was
keyed of the sides as well as the side panels
of the frame. The glue was applied to the
front of the inside front panels and the front
face was placed into position, pressured and
left to dry. After that was completed the
amplifier was the put into place. The
speakers were spot hot-glued into place as
well as the LED. The volume adjuster was
bolted into place with the knob added after.
The kit was then tested to checking for
faults. A work apron and a clear working area
were used whilst caring out this process in
the making of the docking station.
For the back panel the inside height and width was
measured then applied to 2D design and cut using the laser
cutter. It was then sanded to make sure it fit inside the
back and on the back panels exactly. The holes were then
counter sync drilled using the pillar drill. A pencil mark
was then made to mark were to drill the holes for the
screws whilst the back panel was in. The panel was
removed, the 2mm drill bit placed into the hand drill and
the holes drilled. The back panel was then placed into
position and the screws were screwed into place. Safety
goggles, a work apron and a safe, clear working area were
used during the making of the back panel.

63. Branding (sheets 18 and 19)
 The next 3 sheets show how to cover the branding
element of the project.
 This should cover research into brand images, an
analysis web of branding, some idea sketches for a logo,
and a range of final logo ideas developed on the
computer.

64. BrandingAndroid Logo.
This logo is only a picture. The Android
logo doesn’t say what company is it but,
because Android is a well known company
it is recognized throughout the world. I
like this logo as the picture is different
and the colours are bright which makes it
stand out.
Microsoft Logo
The Microsoft logo is made up of
a picture and writing. Even
though dull colours are used for
the writing, the bright colours on
the image make the logo stand
out. Also the font they have used
isn’t original and it doesn’t look
that good. I don’t like this logo
that much because it is quite
plain.
Marley Logo
The Marley logo is like the Microsoft
one as it is made up of writing and a
picture. This logo is original as the
writing is different and they have
come up with their own logo. Also
the background is different compared
to other logos. I like the Marley logo
because it is original and it stands
out.
Bose Logo
The Bose logo is made up of the
word Bose. They have used an
original font and have made the
writing slanted. This makes the
company seem as if it is moving
forward.
Acer Logo
For the Acer logo they have
used all lower case letters.
This gives it a different look to
other logos as most are made
using Capital letters. I don’t
like this logo as it is plain and
the colour isn’t very nice.

65. Logos designed by hand

66. Logos designed on 2D design

67. For an A/A*, you should include some designs for possible packaging. This slide shows a possible layout for the design
page – it is based upon designs for a storage unit, but could easily be for a docking station. On the sketches, just
include a quick drawing of your docking station rather than a storage unit!
You MUST adapt this ;layout and rephrase the content – this is just a guide as to what to include!
Slide 20 – Packaging design.

68. Example sheets of packaging ideas by Mrs Malley

70. Slide 21 will have final photographs of your product
Slides 22 and 23 will be your final written evaluation. Your teacher will have help sheets
to help you through these two slides.
Looking at the examples of past controlled assessment work on the school shared area,
will help you with writing your evaluation.
See ‘what a good one looks like’ (WAGOLL).