The roadmap to launch an online product. The complete process with actual case studies for an online course on udemy to launching a marketing web tools.
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9. THE ROADMAP
START
• use your preferred tools like
mind mapping
• write the journey - no
fragmented classes
• create a written script
• Rehearse
• Topics to refresh your mind
about
PLANNING
• Use presentation tools for title
• screen casting
• Syncing
• Editing
PRODUCTION
• Use a good Mic - A MUST
• Rehearse
Audio
• Dont be afraid to price high
• optin affiliate and promotion
program
PRICING
10. • Offer support
• Office hours
• Be prompt
• Make effort to provide true
help
• ask for review
GETTING REVIEWS [The Formula]
• Test various combinations
• use FB ads to see the most
appealing combination
OPTIMIZE IMAGE & TITLE
• launch quick and
• have the updates plan ready
• Announce your update
UPDATES
• The key for ranking & Sales
• Updates
• Use questions to create content of
frequent topics
• least sales announcements
ENGAGEMENT
11. REPEAT
• Promote content
• Drive traffic to your site
• Use your site
• promote content
• promote course with your
coupons
TRAFFIC TO YOUR SITE
• Create separate codes to cross
promote with other products,
sites,…etc.
• Books, Articles, products, forums
CROSS PROMOTE
• Not Much
• Use social proof from reviews
FREE COUPONS
Use FB Pixel
Entice users to subscribe
use freebies
• RETARGETING
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