Andrew Boyd's presentation on Conceptual vs Detailed Prototyping.

1. On Prototyping
Andrew Boyd
SMS Management and Technology
April 2008
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2. Definition
According to WikiPedia:
“Prototyping is the process of quickly putting together a working
model (a prototype) in order to test various aspects of a design,
illustrate ideas or features and gather early user feedback.”
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3. Audiences
According to Todd Warfel they can be used:
1. As a common communication platform (the whole
project team)
2. To work through a design (design team)
3. To sell your idea internally (internal stakeholders
including management)
4. To gauge technical feasibility (coding team)
5. As an external marketing tool (external stakeholders)
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4. Design is something we do with people
…not to them
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