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www.eiil.net
EIIL MASTERCLASS
METHODOLOGY
EIIL Learning – Key Learning
www.eiil.net
EIILLearningand
MasterclassMethodology
100% Lecture Style Learning
100% Experience Learning
University
Lecture based classes - Largely 'correct' answers
On the Job
Focused experiences with in-house Manager & Mentor Support
At the EIIL we recognise two
extremes on a continuum of learning
styles.
• We know that much workplace learning is
achieved through experience ‘on the job’
• Often with the experiences being offered
to us by a Manager to ensure we are
exposed to those of a certain type, finding
out ‘the way we do things around here’.
• A guide or Mentor is sometimes assigned
to help us reflect on our experiences;
review and embed the learning from each.
• At the other end of the continuum is the
lecture-based learning style we’re familiar
with from school or university.
• If we remember the ‘correct’ answers
from the lecture material, and we recite
these accurately at exam time, we get
high grades.
www.eiil.net
EIILLearningand
MasterclassMethodology
100% Lecture Style Learning
100% Experience Learning
University
Lecture based classes - Largely 'correct' answers
On the Job
Focused experiences with in-house Manager & Mentor Support
Between the two extremes are a
variety of different learning styles
• At business school (or on degree courses
with extensive laboratory work) there is an
element of practical work to supplement
the lectures.
• The case study methodology provides a
simulation of real life analysis, but even
here it is possible to see through the
padding to the key information which can
then be presented in the ‘correct’ way to
demonstrate that you understood the
lectures.
Business School
Lecture based classes - Case study methodology
Mostly 'correct' answers
www.eiil.net
EIILLearningand
MasterclassMethodology
100% Lecture Style Learning
100% Experience Learning
University
Lecture based classes - Largely 'correct' answers
On the Job
Focused experiences with in-house Manager & Mentor Support
Between the two extremes are a
variety of different learning styles
• Once in the workplace, Consultants are
engaged to provide in-company workshops
where lecture input is supplemented by
group exercises to illustrate key messages.
• No exams perhaps, and maybe even room
for interpretation, but participants will still
leave workshops with a good
understanding (or at least a book!) of the
‘correct’ approach or solution which has
been agreed beforehand with the
companies Training & Development
manager.
Business School
Lecture based classes - Case study methodology
Mostly 'correct' answers
Executive Development (Consultant) Workshop
Lectures + group exercises to illustrate key learning points
Usually proposing a 'correct ' solution or approach
www.eiil.net
EIILLearningand
MasterclassMethodology
100% Lecture Style Learning
100% Experience Learning
University
Lecture based classes - Largely 'correct' answers
Business School
Lecture based classes - Case study methodology
Mostly 'correct' answers
Executive Development (Consultant) Workshop
Lectures + group exercises to illustrate key learning points
Usually proposing a 'correct ' solution or approach
EIIL Masterclass
Interviews with experienced managers -
Participant teams develop own 'body of knowledge'
based on their own interpretation of interviews.
Rarely any single 'correct' solution or approach
On the Job
Focused experiences with in-house Manager & Mentor Support
The EIIL Masterclasss fits between
On-The-Job experience and normal
Executive Development
Programmes.
• International and conducted in English,
each (two-day) workshop focuses on
one leadership theme.
• Coaches assign teams a high level task
• There’s an introduction with a
‘positioning input’ or a ‘disclosure’
exercise to provide participants with a
common language
• Then 4 or 5 observed interviews with
selected experts from EIIL Network
• Facilitated interview reviews with
‘lecturettes’ by our coaches to clarify key
content concepts, and to develop team’s
interviewing process techniques
• Finally a summary of learning is captured
by each team in the form of a set of
guidelines on the workshop theme.
www.eiil.net
EIILLearningand
MasterclassMethodology
100% Lecture Style Learning
100% Experience Learning
University
Lecture based classes - Largely 'correct' answers
Business School
Lecture based classes - Case study methodology
Mostly 'correct' answers
Executive Development (Consultant) Workshop
Lectures + group exercises to illustrate key learning points
Usually proposing a 'correct ' solution or approach
EIIL Masterclass
Interviews with experienced managers -
Participant teams develop own 'body of knowledge'
based on their own interpretation of interviews.
Rarely any single 'correct' solution or approach
On the Job
Focused experiences with in-house Manager & Mentor Support
The EIIL Masterclass is not for
everyone. Some people (and this can
be culture-dependent) prefer to get
the book, listen to the lectures, and
enjoy the fun during the exercises.
But for those who are prepared to
work to extract great anecdotes
from experienced practitioners, and
to distil their own learning from
these and compare them with the
next senior’s experience; who are
prepared to rapidly build a real team,
and encourage them through
uncertainty towards a consensus of
high quality opinion, with little
reassurance that they have found
the ‘correct’ solution, we’ve found
the learning is huge, and on many
levels.
Designed to coach self-learning & efficient use of Networks
to High Potentials in a safe environment
www.eiil.net
EIILLearningand
MasterclassMethodology
100% Lecture Style Learning
100% Experience Learning
University
Lecture based classes - Largely 'correct' answers
Business School
Lecture based classes - Case study methodology
Mostly 'correct' answers
Executive Development (Consultant) Workshop
Lectures + group exercises to illustrate key learning points
Usually proposing a 'correct ' solution or approach
EIIL Masterclass
Interviews with experienced managers -
Participant teams develop own 'body of knowledge'
based on their own interpretation of interviews.
Rarely any single 'correct' solution or approach
On the Job
Focused experiences with in-house Manager & Mentor Support
Designed to coach self-learning & efficient use of Networks
to High Potentials in a safe environment
‘….the real benefit is learning to work in
uncertainty‘
Ralph Herbst, Bayer TechnologyServices
‘The concept is different from anything
I've experienced elsewhere. In meeting
people from different companies from
across Europe it forced me to think
about how other people do business and
how different people and cultures
approach the same problem .‘
Arjen Schulpen, Shell
‘This methodology is very practical and
immediate – it is not formulaic learning
from books, but comes across as good
business practice backed up by solid
experience.’
Jon Chambers, P&G
www.eiil.net
Next Generation Leadership
EuropeanInstitutefor
IndustrialLeadership
NextGenerationLeadership

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Eiil web site - slideshare - masterclass

  • 2. www.eiil.net EIILLearningand MasterclassMethodology 100% Lecture Style Learning 100% Experience Learning University Lecture based classes - Largely 'correct' answers On the Job Focused experiences with in-house Manager & Mentor Support At the EIIL we recognise two extremes on a continuum of learning styles. • We know that much workplace learning is achieved through experience ‘on the job’ • Often with the experiences being offered to us by a Manager to ensure we are exposed to those of a certain type, finding out ‘the way we do things around here’. • A guide or Mentor is sometimes assigned to help us reflect on our experiences; review and embed the learning from each. • At the other end of the continuum is the lecture-based learning style we’re familiar with from school or university. • If we remember the ‘correct’ answers from the lecture material, and we recite these accurately at exam time, we get high grades.
  • 3. www.eiil.net EIILLearningand MasterclassMethodology 100% Lecture Style Learning 100% Experience Learning University Lecture based classes - Largely 'correct' answers On the Job Focused experiences with in-house Manager & Mentor Support Between the two extremes are a variety of different learning styles • At business school (or on degree courses with extensive laboratory work) there is an element of practical work to supplement the lectures. • The case study methodology provides a simulation of real life analysis, but even here it is possible to see through the padding to the key information which can then be presented in the ‘correct’ way to demonstrate that you understood the lectures. Business School Lecture based classes - Case study methodology Mostly 'correct' answers
  • 4. www.eiil.net EIILLearningand MasterclassMethodology 100% Lecture Style Learning 100% Experience Learning University Lecture based classes - Largely 'correct' answers On the Job Focused experiences with in-house Manager & Mentor Support Between the two extremes are a variety of different learning styles • Once in the workplace, Consultants are engaged to provide in-company workshops where lecture input is supplemented by group exercises to illustrate key messages. • No exams perhaps, and maybe even room for interpretation, but participants will still leave workshops with a good understanding (or at least a book!) of the ‘correct’ approach or solution which has been agreed beforehand with the companies Training & Development manager. Business School Lecture based classes - Case study methodology Mostly 'correct' answers Executive Development (Consultant) Workshop Lectures + group exercises to illustrate key learning points Usually proposing a 'correct ' solution or approach
  • 5. www.eiil.net EIILLearningand MasterclassMethodology 100% Lecture Style Learning 100% Experience Learning University Lecture based classes - Largely 'correct' answers Business School Lecture based classes - Case study methodology Mostly 'correct' answers Executive Development (Consultant) Workshop Lectures + group exercises to illustrate key learning points Usually proposing a 'correct ' solution or approach EIIL Masterclass Interviews with experienced managers - Participant teams develop own 'body of knowledge' based on their own interpretation of interviews. Rarely any single 'correct' solution or approach On the Job Focused experiences with in-house Manager & Mentor Support The EIIL Masterclasss fits between On-The-Job experience and normal Executive Development Programmes. • International and conducted in English, each (two-day) workshop focuses on one leadership theme. • Coaches assign teams a high level task • There’s an introduction with a ‘positioning input’ or a ‘disclosure’ exercise to provide participants with a common language • Then 4 or 5 observed interviews with selected experts from EIIL Network • Facilitated interview reviews with ‘lecturettes’ by our coaches to clarify key content concepts, and to develop team’s interviewing process techniques • Finally a summary of learning is captured by each team in the form of a set of guidelines on the workshop theme.
  • 6. www.eiil.net EIILLearningand MasterclassMethodology 100% Lecture Style Learning 100% Experience Learning University Lecture based classes - Largely 'correct' answers Business School Lecture based classes - Case study methodology Mostly 'correct' answers Executive Development (Consultant) Workshop Lectures + group exercises to illustrate key learning points Usually proposing a 'correct ' solution or approach EIIL Masterclass Interviews with experienced managers - Participant teams develop own 'body of knowledge' based on their own interpretation of interviews. Rarely any single 'correct' solution or approach On the Job Focused experiences with in-house Manager & Mentor Support The EIIL Masterclass is not for everyone. Some people (and this can be culture-dependent) prefer to get the book, listen to the lectures, and enjoy the fun during the exercises. But for those who are prepared to work to extract great anecdotes from experienced practitioners, and to distil their own learning from these and compare them with the next senior’s experience; who are prepared to rapidly build a real team, and encourage them through uncertainty towards a consensus of high quality opinion, with little reassurance that they have found the ‘correct’ solution, we’ve found the learning is huge, and on many levels. Designed to coach self-learning & efficient use of Networks to High Potentials in a safe environment
  • 7. www.eiil.net EIILLearningand MasterclassMethodology 100% Lecture Style Learning 100% Experience Learning University Lecture based classes - Largely 'correct' answers Business School Lecture based classes - Case study methodology Mostly 'correct' answers Executive Development (Consultant) Workshop Lectures + group exercises to illustrate key learning points Usually proposing a 'correct ' solution or approach EIIL Masterclass Interviews with experienced managers - Participant teams develop own 'body of knowledge' based on their own interpretation of interviews. Rarely any single 'correct' solution or approach On the Job Focused experiences with in-house Manager & Mentor Support Designed to coach self-learning & efficient use of Networks to High Potentials in a safe environment ‘….the real benefit is learning to work in uncertainty‘ Ralph Herbst, Bayer TechnologyServices ‘The concept is different from anything I've experienced elsewhere. In meeting people from different companies from across Europe it forced me to think about how other people do business and how different people and cultures approach the same problem .‘ Arjen Schulpen, Shell ‘This methodology is very practical and immediate – it is not formulaic learning from books, but comes across as good business practice backed up by solid experience.’ Jon Chambers, P&G

Notas do Editor

  1. Purpose: The purpose of this document is to prepare for the IAB – to review the EIIL year and to propose strategy developments for IAB consideration and guidance / approval.