DHL presentation from eCommerce Expo Ireland 2017

1. DHL ECOMMERCE

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DHL eCommerce – Your Path to International Growth:
 The market is changing - Irish online retailers need to diversify into new
markets
 77% of Irish online websites offer delivery but only 20% offer international
delivery.
 Consumer demand is changing – The “UBER Effect” - Instant Gratification
 Consumers want more delivery options, more transparency on price and
quicker delivery times.
+21%
+15%
+6%
*Source: SalesOptimize & McKinsey 2016 / KPMG 2017

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Why Ship Internationally & Why offer Express?
 Its easier than ever to offer international shipping – lower costs, faster transit
times, customs made easy, IT integration and full traceability.
 Your online business has nothing to lose and everything to gain,
 Average basket values grow significantly with an Express option (Avg.20%+ )
Customers don’t want to wait – do you?
 Customers with AOV of < €55 see a 20% increase in returning customers
 Almost nine in ten* (88%) of online purchasers surveyed stated that they would
be prepared to pay for a one or two day parcel delivery service.
 High de minimis values for AU & USA make it easier for Irish ecommerce sites
 50% less returns on international orders
*Source – NetDespatch 2016

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The Effect – Introducing an Express Option
Express returning customers will drive incremental £2m Life
Time Value (LTV)
27%
47%
0%
Standard Express
% Returning Customers
27%
47%
71% increase in ABV
when an Express
delivery service is chosen
Oct 2016 – Over 50% of Customers
now choose an Express Option

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The Importance of a Great Delivery Experience
Following a negative delivery experience:
Metapack - 2016 state of ecommerce delivery consumer research report

6. 45% have
abandoned an
online basket due
to unsatisfactory
delivery options
87% were more
likely to shop
again with an
online merchant
following a
positive delivery
experience39% of those who
abandoned an
online shopping
cart did so
because delivery
would take too
long
The Importance of a Great Delivery Experience
Metapack - 2016 state of ecommerce delivery consumer research report

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On Demand Delivery - Options

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The 21st Century Spice Trade – DHL Express eCommerce Research:
Key Findings:
• Online retailers who offer Express shipping grow 1.6 times as fast as those who don’t
• In 2020, 1 out of every 5 eCommerce dollars will be generated cross-border
• Delivery choices can be used as a powerful tool for conversion
• Partnering with a strong logistics brand and offering time-definite Express shipping
will help overcome consumer reservations regarding trust, price, logistics and
experience
*Copies of the DHL 21st Century Spice Trade Report available at the DHL stand

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The DHL Express eCommerce Golden Rules
Advertise you are open for international business
Let your global customers shop like locals
Give your customers a choice of delivery options – Express Delivery
Have an easy to use returns process

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More Information – ie.ecommerce@dhl.com:
eCommerce: Your Path to Global Growth

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Thank You!