This is my answer to the question 5.

1. How did you attract/address
your audience?
Before I made my film I put together 20
questions to ask my target audience what they
would like to see in slasher horror film so I can
cater for my target audience and add those
elements in my own film.
The first question that I asked was what setting do you like to see
in a slasher horror film?

2. • Looking at the responses I received from my target audience for
this question I have decide to film my opening sequence in
graveyard and a subway. This is a unfamiliar location for my
protagonist therefore it makes the audience think that something
will happen to her and my target audience like suspense and fear
therefore I have attracted my target audience because I have
selected a location that they would want to see a slasher horror
film take place in .

3. Another question that I asked my target audience is what
components in a horror opening film scares them the most.
Below is the responses that I received and from this I have
made sure I used these elements in my film .
In my horror film I made sure I filmed
when it was dark outside to add more
creepy feeling to my film because most
people are afraid of the dark and by
filming my film at night I have attracted
my target audience because this
element was the most favourite
element for my target audience .

4. There are many other ways that I have targeted my
audience one being the fact that I have used a male
antagonist who had all the elements of a sociopath .
My antagonist is fears , scary and has a hidden identity
therefore the audience have a fear of the character and can
show sympathy towards the girl who he is following. I
decided to pick a male antagonist based on the fact that in
my primary research my target audience wanted the villain
to be a male villain because this is often used in most
slasher horror films and when people watch slasher horror
film they expect the antagonist to be a male antagonist who
meets the stereotype of a villain in a slasher horror film.
And because I have given the villain characteristics of a killer
it draws my target audience in to my film because I have
featured what interest them in my opening sequence.

5. Strong /fast
Manages to run
fast even with
crippled leg
Crippled leg
Abnormal
behaviour
, wanting to kill
the protagonist
and following
her around
Wears a mask to
hide his identity
How I adopted the stereotype of
sociopath in my own film to
attract my audience
Young male
Black jacket
inspired by
the costume
worn in
scream.
Smart because
he finds another
route which
leads him to the
protagonist
Determined to
kill , drags its leg
across the floor
to run after the
protagonist.

6. Another way that I attracted my target audience is through the use of sound, the non-
diegetic music of the piano that plays throughout my opening sequence adds suspense
and fear to my film. The non- diegetic music helped to set up the atmosphere and
comes across as creepy and sinister which keeps my target audience interested.
Also by having no dialogue in my opening I have attracted my audience because
silence is seen as one of the most important tool as it doesn’t give away too much but
it also shows the disturbing atmosphere of my opening sequence.
Also in my opening sequence I left the ending with a cliffhanger , where the
antagonist and protagonist make the same turn and meet half way in the subway . This
cliff hanger makes my audience want to find out what will happen next it makes them
ask questions like did the girl die or did she get away ? Why is he following her? Who
is he ? And what is their relationship?
All these missing information would make my audience want to watch the film and
find out what the whole plot is about.

7. The ending cliffhanger.
Throughout the opening sequence the protagonist has been running away from
antagonist but towards the end of my opening sequence the antagonist and the
protagonist meet half way and the film ends here which leaves my audience with
suspense and makes them wonder what happened from there

8. Another question that helped me understand the interest
of my target audience is question seven. In this question I
asked , what age group would you like to see within a
horror slasher film and from these responses I made sure I
used characters in this age group for my film so my
audience can relate with them in terms of age.
The responses that I got show that 50% of
people want to see 17-19 year olds in
slasher horror film therefore I selected my
characters from people that were in this
age group so the audience can identify
themselves with the characters and this
helped to attract my audience.
Female
character
Male character