SlideShare uma empresa Scribd logo
1 de 9
WHAT IS EMAIL MARKETING
 Dear visitors in the world of digitization first we need to
understand the widely used concept of email marketing. Email
marketing is used to promote your business through Emails
where you can approach thousands of customer's with the
single click. You can use different ways to send Email Email
marketing is the best and effective way of communication. It
also allow you to monitor the results of your email campaigns
on the real time basis. Senders and receivers can
communicate directly with each other.
HOW IT WORKS
 Concept is very simple, although ways could be different you can go
through the different ways to use email markeing like use of
softwars to sync all the emails together etc. Sending one email to
thousands of customer’s on the real time and check the success
rate, delivery percentage to know customer’s behavior.
BENEFITS
Low-cost
 One of the most obvious benefits of email marketing is
its lower cost compared to mainstream marketing
channels. There are no print or postage costs and no
fees paid in exchange for exposure on a certain
billboard, magazine or television channel. Email
marketers might consider investing in specialist software
to automate, track and evaluate their emails. Granted,
there may be a small overhead for sending thousands of
emails at a time, but these costs are far lower than what
you would expect to pay using other marketing
channels.

EASY TO CREATE
 Email marketing doesn’t necessarily require a huge team or reams of
technical nous in order to be successful. It’s certainly possible to jazz
up an email campaign with fancy templates, videos, images and
logos. Yet, some of the most successful campaigns utilise simple
plain text emails, suggesting that it’s the content of an email that is
the most important thing.
EASY TO TRACK
 Another key benefit of email marketing is that it’s easy to see
where you’re going wrong. Most email marketing software will
allow you to track open, click-through and conversion rates,
making it simple to spot how a campaign can be improved.
These changes can be made almost immediately too,
whereas print or broadcast advertising requires quite a bit of
effort to alter.

GLOBAL
 What other marketing platform lets you instantly send a
message to thousands of people across the world? Sure,
social media can help you spread the word amongst a global
audience – but there’s no telling who’s actually reading your
content.

Email marketing ppt

Mais conteúdo relacionado

Mais procurados

Email Marketing Ppt Presentation
Email Marketing Ppt PresentationEmail Marketing Ppt Presentation
Email Marketing Ppt PresentationDiseño Domingo
 
Introduction to Digital Marketing
Introduction to Digital MarketingIntroduction to Digital Marketing
Introduction to Digital MarketingAmit Walawalkar
 
What is Digital marketing- An advance Guide By DSIM
What is Digital marketing- An advance Guide By DSIMWhat is Digital marketing- An advance Guide By DSIM
What is Digital marketing- An advance Guide By DSIMDSIM
 
Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...
Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...
Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...Simplilearn
 
Chapter Four- 4 Digital Display Advertisement (DDA)
Chapter Four- 4 Digital Display Advertisement (DDA)Chapter Four- 4 Digital Display Advertisement (DDA)
Chapter Four- 4 Digital Display Advertisement (DDA)Edem Adzroe
 
Mailchimp Introduction
Mailchimp IntroductionMailchimp Introduction
Mailchimp IntroductionJerry Hickman
 
Types of digital advertising
Types of digital advertisingTypes of digital advertising
Types of digital advertisingJackM29
 
EMAIL MARKETING STRATEGY
EMAIL MARKETING STRATEGYEMAIL MARKETING STRATEGY
EMAIL MARKETING STRATEGYintrotodigital
 
Most effective types of social media advertising
Most effective types of social media advertisingMost effective types of social media advertising
Most effective types of social media advertisingadinnservices
 
Search Engine Optimization in Digital Marketing
Search Engine Optimization in Digital MarketingSearch Engine Optimization in Digital Marketing
Search Engine Optimization in Digital MarketingCitibank N.A.
 
Display Advertising in Digital Marketing
Display Advertising in Digital MarketingDisplay Advertising in Digital Marketing
Display Advertising in Digital MarketingDelitaGading
 

Mais procurados (20)

Email Marketing Pdf
Email Marketing PdfEmail Marketing Pdf
Email Marketing Pdf
 
Content marketing
Content marketingContent marketing
Content marketing
 
Email Marketing Ppt Presentation
Email Marketing Ppt PresentationEmail Marketing Ppt Presentation
Email Marketing Ppt Presentation
 
Email Marketing
Email MarketingEmail Marketing
Email Marketing
 
e-mail marketing
e-mail marketinge-mail marketing
e-mail marketing
 
Introduction to Digital Marketing
Introduction to Digital MarketingIntroduction to Digital Marketing
Introduction to Digital Marketing
 
Internet Marketing Presentation
Internet Marketing PresentationInternet Marketing Presentation
Internet Marketing Presentation
 
What is Digital marketing- An advance Guide By DSIM
What is Digital marketing- An advance Guide By DSIMWhat is Digital marketing- An advance Guide By DSIM
What is Digital marketing- An advance Guide By DSIM
 
Successful Email Marketing
Successful Email MarketingSuccessful Email Marketing
Successful Email Marketing
 
Email marketing
Email marketingEmail marketing
Email marketing
 
Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...
Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...
Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Do...
 
Chapter Four- 4 Digital Display Advertisement (DDA)
Chapter Four- 4 Digital Display Advertisement (DDA)Chapter Four- 4 Digital Display Advertisement (DDA)
Chapter Four- 4 Digital Display Advertisement (DDA)
 
Mailchimp Introduction
Mailchimp IntroductionMailchimp Introduction
Mailchimp Introduction
 
Types of digital advertising
Types of digital advertisingTypes of digital advertising
Types of digital advertising
 
EMAIL MARKETING STRATEGY
EMAIL MARKETING STRATEGYEMAIL MARKETING STRATEGY
EMAIL MARKETING STRATEGY
 
Most effective types of social media advertising
Most effective types of social media advertisingMost effective types of social media advertising
Most effective types of social media advertising
 
Digital Marketing
Digital MarketingDigital Marketing
Digital Marketing
 
Search Engine Optimization in Digital Marketing
Search Engine Optimization in Digital MarketingSearch Engine Optimization in Digital Marketing
Search Engine Optimization in Digital Marketing
 
Display Advertising in Digital Marketing
Display Advertising in Digital MarketingDisplay Advertising in Digital Marketing
Display Advertising in Digital Marketing
 
Digital Marketing Strategy
Digital Marketing StrategyDigital Marketing Strategy
Digital Marketing Strategy
 

Destaque

Destaque (9)

Emarketing ppt
Emarketing pptEmarketing ppt
Emarketing ppt
 
Introduction e marketing
Introduction e marketingIntroduction e marketing
Introduction e marketing
 
E Marketing
E MarketingE Marketing
E Marketing
 
E Marketing Lecture, Part 1
E Marketing Lecture, Part 1E Marketing Lecture, Part 1
E Marketing Lecture, Part 1
 
What is Digital Marketing
What is Digital MarketingWhat is Digital Marketing
What is Digital Marketing
 
E Marketing
E   MarketingE   Marketing
E Marketing
 
E Marketing Powerpoint
E Marketing PowerpointE Marketing Powerpoint
E Marketing Powerpoint
 
Indian Health-care Industry
Indian Health-care IndustryIndian Health-care Industry
Indian Health-care Industry
 
Hospital Industry Analysis
Hospital Industry AnalysisHospital Industry Analysis
Hospital Industry Analysis
 

Semelhante a Email marketing ppt

How to Create Effective Email Marketing Campaign?
How to Create Effective Email Marketing Campaign?How to Create Effective Email Marketing Campaign?
How to Create Effective Email Marketing Campaign?Softex Software House
 
Make Your Email Investment Pay for Itself
Make Your Email Investment Pay for ItselfMake Your Email Investment Pay for Itself
Make Your Email Investment Pay for ItselfDatranMike
 
Email Marketing - Maximizing ROI
Email Marketing - Maximizing ROIEmail Marketing - Maximizing ROI
Email Marketing - Maximizing ROINorman Miglietta
 
The Advantages of Email Marketing for Your eCommerce Business.pdf
The Advantages of Email Marketing for Your eCommerce Business.pdfThe Advantages of Email Marketing for Your eCommerce Business.pdf
The Advantages of Email Marketing for Your eCommerce Business.pdfKrivyco
 
Understanding How Marketing Is An Investment
Understanding How Marketing Is An InvestmentUnderstanding How Marketing Is An Investment
Understanding How Marketing Is An Investmentezprofit
 
Is email marketing still king?
Is email marketing still king?Is email marketing still king?
Is email marketing still king?InfoClutch
 
What Is Email Automation, and Why Should You Use It.pdf
What Is Email Automation, and Why Should You Use It.pdfWhat Is Email Automation, and Why Should You Use It.pdf
What Is Email Automation, and Why Should You Use It.pdfKrivyco
 
Email Marketing Success
Email Marketing SuccessEmail Marketing Success
Email Marketing SuccessJenna Cullins
 
Email Marketing Success
Email Marketing SuccessEmail Marketing Success
Email Marketing SuccessElena Gilbert
 
Digital Marketing.pdf
Digital Marketing.pdfDigital Marketing.pdf
Digital Marketing.pdfcompany
 
Understanding How Marketing Is An Investment
Understanding How Marketing Is An InvestmentUnderstanding How Marketing Is An Investment
Understanding How Marketing Is An Investmentpeasinpod
 
Approach potential clients through mobile message marketing
Approach potential clients through mobile message marketingApproach potential clients through mobile message marketing
Approach potential clients through mobile message marketingLeo Vidal
 
Approach potential clients through mobile message marketing
Approach potential clients through mobile message marketingApproach potential clients through mobile message marketing
Approach potential clients through mobile message marketingLeo Vidal
 
Approach potential clients through mobile message marketing
Approach potential clients through mobile message marketingApproach potential clients through mobile message marketing
Approach potential clients through mobile message marketingLeo Vidal
 
An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...
An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...
An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...Checkr
 
EMAIL MARKETING SECRET
EMAIL MARKETING SECRETEMAIL MARKETING SECRET
EMAIL MARKETING SECRETJELLY AITOUZ
 

Semelhante a Email marketing ppt (20)

Email Marketing
Email MarketingEmail Marketing
Email Marketing
 
How to Create Effective Email Marketing Campaign?
How to Create Effective Email Marketing Campaign?How to Create Effective Email Marketing Campaign?
How to Create Effective Email Marketing Campaign?
 
Make Your Email Investment Pay for Itself
Make Your Email Investment Pay for ItselfMake Your Email Investment Pay for Itself
Make Your Email Investment Pay for Itself
 
Email Marketing - Maximizing ROI
Email Marketing - Maximizing ROIEmail Marketing - Maximizing ROI
Email Marketing - Maximizing ROI
 
The Advantages of Email Marketing for Your eCommerce Business.pdf
The Advantages of Email Marketing for Your eCommerce Business.pdfThe Advantages of Email Marketing for Your eCommerce Business.pdf
The Advantages of Email Marketing for Your eCommerce Business.pdf
 
Understanding How Marketing Is An Investment
Understanding How Marketing Is An InvestmentUnderstanding How Marketing Is An Investment
Understanding How Marketing Is An Investment
 
Email Marketing
Email MarketingEmail Marketing
Email Marketing
 
Is email marketing still king?
Is email marketing still king?Is email marketing still king?
Is email marketing still king?
 
What Is Email Automation, and Why Should You Use It.pdf
What Is Email Automation, and Why Should You Use It.pdfWhat Is Email Automation, and Why Should You Use It.pdf
What Is Email Automation, and Why Should You Use It.pdf
 
Email Marketing Success
Email Marketing SuccessEmail Marketing Success
Email Marketing Success
 
Email Marketing Success
Email Marketing SuccessEmail Marketing Success
Email Marketing Success
 
Digital Marketing.pdf
Digital Marketing.pdfDigital Marketing.pdf
Digital Marketing.pdf
 
Understanding How Marketing Is An Investment
Understanding How Marketing Is An InvestmentUnderstanding How Marketing Is An Investment
Understanding How Marketing Is An Investment
 
Presentation.pdf
Presentation.pdfPresentation.pdf
Presentation.pdf
 
Approach potential clients through mobile message marketing
Approach potential clients through mobile message marketingApproach potential clients through mobile message marketing
Approach potential clients through mobile message marketing
 
Approach potential clients through mobile message marketing
Approach potential clients through mobile message marketingApproach potential clients through mobile message marketing
Approach potential clients through mobile message marketing
 
Approach potential clients through mobile message marketing
Approach potential clients through mobile message marketingApproach potential clients through mobile message marketing
Approach potential clients through mobile message marketing
 
Email marketing
Email marketingEmail marketing
Email marketing
 
An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...
An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...
An entrepreneurs guide to email marketing. tips, guides, the whole nine insur...
 
EMAIL MARKETING SECRET
EMAIL MARKETING SECRETEMAIL MARKETING SECRET
EMAIL MARKETING SECRET
 

Último

Grade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdf
Grade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdfGrade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdf
Grade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdfJemuel Francisco
 
ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4MiaBumagat1
 
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptxAUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptxiammrhaywood
 
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)lakshayb543
 
Proudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptxProudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptxthorishapillay1
 
Karra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptxKarra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptxAshokKarra1
 
Concurrency Control in Database Management system
Concurrency Control in Database Management systemConcurrency Control in Database Management system
Concurrency Control in Database Management systemChristalin Nelson
 
4.18.24 Movement Legacies, Reflection, and Review.pptx
4.18.24 Movement Legacies, Reflection, and Review.pptx4.18.24 Movement Legacies, Reflection, and Review.pptx
4.18.24 Movement Legacies, Reflection, and Review.pptxmary850239
 
Science 7 Quarter 4 Module 2: Natural Resources.pptx
Science 7 Quarter 4 Module 2: Natural Resources.pptxScience 7 Quarter 4 Module 2: Natural Resources.pptx
Science 7 Quarter 4 Module 2: Natural Resources.pptxMaryGraceBautista27
 
Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)cama23
 
FILIPINO PSYCHology sikolohiyang pilipino
FILIPINO PSYCHology sikolohiyang pilipinoFILIPINO PSYCHology sikolohiyang pilipino
FILIPINO PSYCHology sikolohiyang pilipinojohnmickonozaleda
 
Earth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatEarth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatYousafMalik24
 
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...Postal Advocate Inc.
 
ENGLISH6-Q4-W3.pptxqurter our high choom
ENGLISH6-Q4-W3.pptxqurter our high choomENGLISH6-Q4-W3.pptxqurter our high choom
ENGLISH6-Q4-W3.pptxqurter our high choomnelietumpap1
 
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptxECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptxiammrhaywood
 
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONTHEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONHumphrey A Beña
 
AMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdf
AMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdfAMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdf
AMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdfphamnguyenenglishnb
 
Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17Celine George
 

Último (20)

Grade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdf
Grade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdfGrade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdf
Grade 9 Quarter 4 Dll Grade 9 Quarter 4 DLL.pdf
 
ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4ANG SEKTOR NG agrikultura.pptx QUARTER 4
ANG SEKTOR NG agrikultura.pptx QUARTER 4
 
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptxAUDIENCE THEORY -CULTIVATION THEORY -  GERBNER.pptx
AUDIENCE THEORY -CULTIVATION THEORY - GERBNER.pptx
 
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
Visit to a blind student's school🧑‍🦯🧑‍🦯(community medicine)
 
Proudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptxProudly South Africa powerpoint Thorisha.pptx
Proudly South Africa powerpoint Thorisha.pptx
 
Karra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptxKarra SKD Conference Presentation Revised.pptx
Karra SKD Conference Presentation Revised.pptx
 
Concurrency Control in Database Management system
Concurrency Control in Database Management systemConcurrency Control in Database Management system
Concurrency Control in Database Management system
 
4.18.24 Movement Legacies, Reflection, and Review.pptx
4.18.24 Movement Legacies, Reflection, and Review.pptx4.18.24 Movement Legacies, Reflection, and Review.pptx
4.18.24 Movement Legacies, Reflection, and Review.pptx
 
Science 7 Quarter 4 Module 2: Natural Resources.pptx
Science 7 Quarter 4 Module 2: Natural Resources.pptxScience 7 Quarter 4 Module 2: Natural Resources.pptx
Science 7 Quarter 4 Module 2: Natural Resources.pptx
 
Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)Global Lehigh Strategic Initiatives (without descriptions)
Global Lehigh Strategic Initiatives (without descriptions)
 
FILIPINO PSYCHology sikolohiyang pilipino
FILIPINO PSYCHology sikolohiyang pilipinoFILIPINO PSYCHology sikolohiyang pilipino
FILIPINO PSYCHology sikolohiyang pilipino
 
Earth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatEarth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice great
 
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
USPS® Forced Meter Migration - How to Know if Your Postage Meter Will Soon be...
 
ENGLISH6-Q4-W3.pptxqurter our high choom
ENGLISH6-Q4-W3.pptxqurter our high choomENGLISH6-Q4-W3.pptxqurter our high choom
ENGLISH6-Q4-W3.pptxqurter our high choom
 
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptxECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
ECONOMIC CONTEXT - PAPER 1 Q3: NEWSPAPERS.pptx
 
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATIONTHEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
THEORIES OF ORGANIZATION-PUBLIC ADMINISTRATION
 
AMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdf
AMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdfAMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdf
AMERICAN LANGUAGE HUB_Level2_Student'sBook_Answerkey.pdf
 
Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 3 STEPS Using Odoo 17
 
LEFT_ON_C'N_ PRELIMS_EL_DORADO_2024.pptx
LEFT_ON_C'N_ PRELIMS_EL_DORADO_2024.pptxLEFT_ON_C'N_ PRELIMS_EL_DORADO_2024.pptx
LEFT_ON_C'N_ PRELIMS_EL_DORADO_2024.pptx
 
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptxYOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
YOUVE_GOT_EMAIL_PRELIMS_EL_DORADO_2024.pptx
 

Email marketing ppt

  • 1.
  • 2.
  • 3. WHAT IS EMAIL MARKETING  Dear visitors in the world of digitization first we need to understand the widely used concept of email marketing. Email marketing is used to promote your business through Emails where you can approach thousands of customer's with the single click. You can use different ways to send Email Email marketing is the best and effective way of communication. It also allow you to monitor the results of your email campaigns on the real time basis. Senders and receivers can communicate directly with each other.
  • 4. HOW IT WORKS  Concept is very simple, although ways could be different you can go through the different ways to use email markeing like use of softwars to sync all the emails together etc. Sending one email to thousands of customer’s on the real time and check the success rate, delivery percentage to know customer’s behavior.
  • 5. BENEFITS Low-cost  One of the most obvious benefits of email marketing is its lower cost compared to mainstream marketing channels. There are no print or postage costs and no fees paid in exchange for exposure on a certain billboard, magazine or television channel. Email marketers might consider investing in specialist software to automate, track and evaluate their emails. Granted, there may be a small overhead for sending thousands of emails at a time, but these costs are far lower than what you would expect to pay using other marketing channels. 
  • 6. EASY TO CREATE  Email marketing doesn’t necessarily require a huge team or reams of technical nous in order to be successful. It’s certainly possible to jazz up an email campaign with fancy templates, videos, images and logos. Yet, some of the most successful campaigns utilise simple plain text emails, suggesting that it’s the content of an email that is the most important thing.
  • 7. EASY TO TRACK  Another key benefit of email marketing is that it’s easy to see where you’re going wrong. Most email marketing software will allow you to track open, click-through and conversion rates, making it simple to spot how a campaign can be improved. These changes can be made almost immediately too, whereas print or broadcast advertising requires quite a bit of effort to alter. 
  • 8. GLOBAL  What other marketing platform lets you instantly send a message to thousands of people across the world? Sure, social media can help you spread the word amongst a global audience – but there’s no telling who’s actually reading your content. 