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1. In Which Search Engine
Optimization Can Assist
Your Business

3.  Why ought to you bother with learning about
search engine optimization? The fact is that
search engine optimization is an inexpensive
way of effectively advertising your company, as
you don't require hiring a You Rank expert if you
have the correct advice. Your little company will
benefit from as much exposure as you can
possibly give it, so be certain to follow these
simple steps to get more business from your
internet presence.


4.  Verify your website frequently for broken
hyperlinks. You do not want to have links that
you think are working, and your clients are
not in a position to use. You can use Xenu,
which is a tool that will tell you if hyperlinks
are broken. Test each single hyperlink you
have frequently.

5.  If you must use Flash on your website, boost
your search engine rankings by providing an
alternative HTML-only choice. Not only will
the search engine spiders have an easier time
crawling and ranking your web page, but your
human site visitors will appreciate it, as well.
The simpler your website is to use, the more
hyperlinks people will make to it, which also
boosts your search engine ranking.

7.  If your website consists of video or sound files
as part of the content material, offer a text
transcript. Not only do text transcripts
increase accessibility for human users, they
provide a way for the content material in
these files to be indexed by the search engine
spiders. The search engine can only rank
content it can view, and it cannot watch that
video.

8.  Post directories are one of the most popular
and well developed outlets for search engine
optimization and should be utilized early and
often. Find the right directories to place your
submissions and keep on an associated topic
that will drive in visitors. Develop up
backlinks by way of the site and individuals
will begin to take notice.

9.  Go out and get inbound links from
competitor sites that are similar to yours. This
will show that your website has similar
content to that subject. It will give your site
more creditability as well, simply because of
the fact that your competitor's site finds the
information on your web site valuable.

11.  As you can see, You Rank search engine
optimization is a highly customizable and
inexpensive way of advertising your business
on the web. With normal time investment,
this procedure is relatively simple to initiate,
and demands only moderate upkeep. You will
be thankful you followed this advice as soon
as your website traffic picks up!
