Snap to Buy launch using SnapTags and integration of a simple payment solution for one click purchasing.

2. “Half of U.S. shoppers will shop regularly on mobile
devices within the next 5 years. Now is the time for
retailers and brands to ensure that they meet the needs
of the new mobile consumer, and are ready to compete
in this new marketplace.”—Mashable, 8.17.11

3. TWO WAYS TO BUY
Snap Send Receive Buy
Snap & Send to 27205
Any camera phone
Open Hover Buy Share
SCAN via
SNAPTAG READER or
GLAMOUR mobile app
iPhone & Android

4. BY
Sharing activates social shopping
experiences for friends

5. BY
One Click Mobile Check Out
• First time buyer submits credit card
info
• Single snap and security code for
subsequent purchases
• Serves smart and feature phones with
a secure mobile payment solution

6. BY
Mobile Taxi ‘Boutiques’
• NYC Taxi toppers are now retail signage
for shopping opportunities inside the cab
• Inside TV screens play programming from
Glamour on make up and beauty trends
• Additional print ads offer consumers the
opportunity to purchase beauty products