Với tiến hóa của Internet sang Internet của sự vật- Internet of Thing cùng với các xu hướng Social, Mobility, Analytics/ Big Data, Cloud đang phát triển với tốc độ chưa từng có hướng đến viễn cảnh Internet of Everything cùng với các cơ hội lớn đối với cá nhân, doanh nghiệp, tổ chức, quốc gia, khu vực cũng như toàn cầu. Không thể phủ nhận được rằng chuyển hóa sang Internet của Vạn vật đang thay đổi thế giới của chúng ta. Phương thức làm việc trong một vài năm tới rất khác so với cách chúng ta đang làm hôm nay. Tốc độ thay đổi cũng sẽ diễn ra nhanh hơn nhiều so với những gì chúng ta thấy trong hơn 15 năm vừa qua từ khi Internet bắt đầu xuất hiện tại Việt Nam. Hàng chục triệu người Việt Nam cùng nhiều dữ liệu, quá trình và sự vận vẫn chưa được kết nối. Chúng ta mới chỉ bắt đầu cuộc hành trình tiếp theo để kết nối những gì chưa được kết nối tại Việt Nam.Trong những thập kỷ tới đây, trên thế giới hàng tỷ người và sự vật sẽ tham gia vào Mạng Internet của Vạn vật. Nếu chúng ta hoạch định tốt ngay từ bậy giờ mọi thứ trong cuộc sống của chúng ta cũng sẽ thay đổi hướng đến những giá trị tốt đẹp và bền vững hơn với việc tận dụng tối đa các cơ hội của Internet của Vạn vật.Hiện nay thế giới mới chỉ có khoảng 13 tỷ sự vật được kết nối và dự kiến tới năm 2020 sẽ có 56 tỷ sự vật/ thiết bị sẽ kết nối tới mạng Internet. Khi đó: - Điều gì xảy ra khi xe hơi được kết nối với Internet? - Mạng Internet của vạn vật sẽ thay đổi chuỗi cung ứng như thế nào? - Chúng ta có thể làm việc, sử dụng dịch vụ ngân hàng, mua sắm theo cách riêng của mình như thế nào khi được kết nối với Internet? Cộng đồng CIO thân mời anh/ chị và các bạn tham dự Takshow lần thứ 46 với chủ đề “INTERNET OF EVERYTHING: CƠ HỘI, MÔ HÌNH KINH DOANH, ƯNG DỤNG, GIẢI PHÁP TRONG THỰC TẾ” xoay quanh các nội dung do Ông Phan Thanh Sơn- Chuyên gia CNTT-TT, người đã có 22 năm kinh nghiệm về Công nghệ thông tin- Truyền thông trong nhiều lĩnh vực như Ngân hàng, Chính phủ, Nhà cung cấp dịch vụ, Dầu khí, Sản xuất, Bất động sản/ Xây dựng, Quân sự. - IoT đang phát triển và được ứng dụng mức nào trên thế giới và Việt nam? - Giá trị IOT mang lại cũng như ứng dụng trong cuộc sống - Một số thực tế triển khai IoT Thời gian: 17h30 đến 19h30, thứ 5 ngày 2 tháng 4 năm 2015 Địa điểm: Ân Nam Restaurant & Cafe, 52A Trương Định, Phường 7, Qu

1. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1
Opportunities, Business Models,
Applications/ Use Cases, Solution
Phan Thanh Son
ICT Consultant

2. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

3. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3
Samsung Note 3
• Cảm ứng đa điểm
• Cảm biến gia tốc
• Cảm biến ánh sáng
• Cảm biến con quay hồi chuyển
• Cảm biến la bàn số
• Cảm biến barometer
• Cảm biến nhiệt độ
• Cảm biến độ ẩm
• Cảm biến cử chỉ
Gesture, Accelerometer, Geo-magnetic, Gyroscope, RGB,
Proximity, Barometer, Temperature & Humidity, Hall Sensor

4. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4
• Future Shock – 1970
• The Third Wave – 1984
• Power Shift – 1991
• Revolutionary Wealth – 2007

5. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5
President, Michigan Savings Bank
speaking to Henry Ford
1903
―The is here to stay
…but the is only a novelty, a fad.‖

6. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6
Websites and blogs aren‘t
journalism.
will be just fine.

7. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7
Digital photography?
There‘s no creativity in that.
will be just fine.

8. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8
Email? Too insecure
and too slow.
will be just fine.

9. The Only Constant is Change
Business Implications
Technology Transitions
Mobile
New Breed
of Apps
Cloud
Data &
Analytics
Internet of
Things
Experience
Expectations
Growth &
Innovation
Security &
Privacy
New Business
Models
Globalization

10. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10
Let‘s
The only
is assuming things will

11. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

12. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12
DEVICE

13. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13
THE
lets you collaborate with anyone, anywhere

14. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14
SENSORS

15. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15

16. Transformthewayyou

17. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17
Transformthewayyou

18. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18
1.Projector,
2.Screen,
3.Computer monitor,
4.Computer housing,
5. Vertical sensor,
6. Swing plate,
7.Parallel horizontal sensors,
8.Video camera for instant replays,
9.Putting sensor

19. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19
Transformthewayyou

20. Technology Transitions… Industry Leader… ―The Disruptor‖
Internet
of Things
Cloud
Any
Device
Video
Virtual
Mobile
Packet
Switched
Routed
Network as
Platform
Bridged
DC
PC
Voice & Data
Dedicated
Fixed
Circuit
Shared
Application
Centric
Network
Centric
Unconnected

21. © 2013 Cisco and/or its affiliates. All rights reserved. 21
7.26.8 7.6
World
Population
5X faster than
electricity and
telephony
Billion
―SmartObjects‖
50
2010 2015 2020
0
40
30
20
10
BillionsofDevices
25
12.5
Inflection
point
Timeline

22. © 2013 Cisco and/or its affiliates. All rights reserved. 22
7.26.8 7.6
World
Population
5X faster than
electricity and
telephony
Billion
―SmartObjects‖
50
2010 2015 2020
0
40
30
20
10
BillionsofDevices
25
12.5
Inflection
point
Timeline
The New Essential Infrastructure

23. Cisco Confidential 23© 2013-2014 Cisco and/or itsaffiliates. All rightsreserved.
Converging Digital Disruptions
The Nexus of Forces
IoT = $1.9
Trillion in 2020
The 3rd Platform
$462 Billion in
2013 (22% of total
ICT spending)
The Industrial Internet
$10 Trillion to
$15 Trillion Over
Next 20 Years
Create a Unique Inflection Point

24. Cisco Confidential 24© 2013-2014 Cisco and/or itsaffiliates. All rightsreserved.
Cisco Calls It The Internet of Everything (IoE)
Networked Connection of People, Process, Data, Things
People
Connecting People in More
Relevant, Valuable Ways
Process
Delivering the Right Information
to the Right Person (or Machine)
at the Right Time
Data
Leveraging Data into
More Useful Information for
DecisionMaking
Things
Physical Devices and Objects
Connected to the Internet and
Each Other for Intelligent
DecisionMaking
IoE

25. BusinessandSocietalImpact
Intelligent Connections
• Email
• Web Browser
• Search
Connectivity
Digitize Accessto
Information
• Social
• Mobility
• Cloud
• Video
Immersive
Experiences
Digitize Interactions
(Business & Social)
• E-commerce
• Digital Supply Chain
• Collaboration
Networked
Economy
Digitize Business
Process • Sensors
• M2M
• Wearables
• Big Data
• Analytics
Internet of
Things
Connecting
The Unconnected
Connecting:
• People
• Process
• Data
• Things
Digitize
the World

26. The Internet of Everything (IoE) is the
networked connection of people,
process, data, and things. The benefit of
IoE is derived from the compound
impact of connecting people, process,
data, and things, and from the value this
increased connectedness creates as
‗everything‘ comes online.

27. Machine-to-Machine (M2M)
• Data sent and received from one machine
(thing) to another
• Often called the Internet of Things (IoT)
Machine-to-People (M2P)
• Data sent and received from a
machine (thing) to a person
• Often called data and analytics
People-to-People (P2P)
• Data sent and received from one person
to another
• Often called collaboration
Connection Type
Greater
Strategic
Value from
Adding More
Connections

28. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 28
Cloud &
Services
Stadium
Municipal Command
& Control Center
Smart
Grid Hospital
Optimization
Comms
Network
Optimization
Home
Energy
Mgmnt
Source: Intel
Traffic
Flow
Optimization
Factory
Optimization
Logistics
Optimization
Traffic
Cameras
Automated
Car SystemIntelligent Digital
Signage
Connected
Ambulances
Intelligent
Medical
Devices
INTELLIGENT
CITY INTELLIGENT
HOSPITAL INTELLIGENT
HIGHWAY
INTELLIGENT
FACTORY

29. © 2013 Cisco and/or its affiliates. All rights reserved. 29
Source: Cisco Internet Business Solutions Group, 2013
PublicPrivate
*2013-2022 - 10-year NPV
• Increased Revenue
• Reduced Costs
• Employee Productivity
• Connected Militarized Defense
• Citizen Experience
• Asset Utilization
• Employee Productivity
• Supply Chain Logistics
• Customer Experience
• Innovation

30. What It Means To You
Cisco Confidential 28
 Mobile / BYOD
Interface
 Video / Social / Voice
Change Customer
Experience
 Virtual & Physical
 Increase Sales,
Productivity
 Lower IT Operating
Costs
 Decreased Downtime
 Improved Security
 Improved Visibility &
Control
 Optimized Operations
 Improved Asset&
IT AssetUtilization
 Reduced TCO of IT
 Reduced Downtime
 Enhanced Security
 NG Business
Models
 Service Profitability
 Cloud & ACI 
Deploy with Speed
Improved
Productivity
Operational
Efficiency
Resource Utilization
Compliance
Retail Manufacturing Oil + Gas Finance Healthcare
INTERNET OF EVERYTHING
$1.5T $3.9T $504B $1.3T $1.1T

31. Market Transitions… IP Connected World
I M P L I C A T I O N S
• Cloud
• Big Data
• Mobility / BYOD
• Unstructured Data… Video, Social
• New Breed of Apps, Platforms,
Operating Systems
• Unified Data Center ―Software‖
• Any-to-Any
• Internet of Things
• Wireless
• Analytics
• As-a-Service
I N T E R N E T O F E V E R Y T H I N G
L E A R N I N G N E T W O R K
KNOWLEDGE INTELLIGENCEANALYTICS
• Distributed Computing
• Programmable / Open
Requires ASICS + Hardware + Software + Services
• Security / Privacy
• Scalable / Manageable

32. Cisco Confidential 32© 2013-2014 Cisco and/or itsaffiliates. All rightsreserved.
“The Internet of Things is the
intelligent connectivity of physical
devices driving massive gains in
efficiency, business growth,
and quality of life.”
What Is the Internet of Things?

36. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 36
“Trying to determine the market size for
the Internet of Things is like trying to
calculate the market for plastics, circa
1940. At that time, it was difficult to
imagine that plastics could be in
everything.”
Prof. Michael Nelson
Georgetown University

37. © 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 37
Value of IoT/ IoE products and services will grow as more are
connected
Metcalfe's law states that the value of a
telecommunications network is proportional
to the square of the number of connected
users of the system
Network Effect
Metcalfe’s Law applied to IoE
The more People, Things, Data are
connected, the more useful the intrinsic
value of the Internet becomes

39. © 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 39
IoT/ IoE is in various stages of development
Connect
Manage
Innovate
Creating apps and services
Deriving intelligencefrom
data
Integrating with enterprise
systems and processes
Autonomous provisioning,
monitoring and management
Sensorsembeddedin
things
Connectingthe
Unconnected
1
2
3
4
5
6
Unconnected
Connected
Serviceable
Intelligent
Integrated
Analytics
Source: Strategic Marketing Organization Analysis, Axeda, Gartner, IDC

40. © 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 40
Political
Policy in public
safety, utilities,
healthcare
Smart meter
adoption
E-call requirements
for new car in EU
Increasing role of
regulators in
privacy and safety
Economy
Globalization
Urbanization
Demographic shifts
IoT economics
progressively more
attractive
Improved business
efficiency
Social
Rise in power of
smarter consumer
Social media
explosion driving
new behaviors
Health and
wellness
Green lifestyle
Technology
Declining cost of sensors,
compute, bandwidth and storage
Proliferation of devices
Miniaturization, portability of
devices
Cloud
Mobility
Big Data
Social collaboration technologies
Key Forces Driving Internet of Things
Source: Strategic Marketing Organization Analysis

41. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 41
Industry Segment Type of Savings
Estimated Value Over
15 Years
(Billion nominal USD)
Aviation Commercial 1% fuel savings $30B
Power Gas-fired Generation 1% fuel savings $66B
Healthcare System-wide
1% Reduction in System
Inefficiency
$63B
Rail Freight
1% Reduction in System
Inefficiency
$27B
Oil & Gas
Exploration &
Development
1% Reduction in Capital
Expenditures
$90B
Total $276B
Source: ―Industrial Internet: Pushing the Boundaries of Minds and Machines,‖ GE, November 26, 2012

42. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 42
The evolution from M2M to IoT will enable
a new wave of applications

43. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 43ETSI High-Level IoT/M2M Architecture
VALUECHAINARCHITECTURE
Servicecapabilities

44. © 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 44
Network Access
Internet Access
Infrastructure
Hardware
Networking
Compute
Server
Storage
Software
Middleware
Data Analytics
Applications
IoT Services
Apps & VAS
System Integration Service Provision IoT Standards
Internet of Things Ecosystems
Structure of the Industry and the Value Chain
Source: Strategic Marketing Organization Analysis
Cloud Services
Technical Services
Components
Things
Sensors, Actuators, RFID tags
SIM cards
M2M Modules
Modems, Gateways
Things, Devices
Machines
IoT Platforms
Professional Services
Apps Development
Apps Enablement
Service Enablement
Cellular Access
Devices Access Infrastructure Enablement
Applications and
Services

45. © 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 45
Network Access Infrastructure
Hardware
Software
Middleware
Applications&
Services
Internet of Things Ecosystem Players
Source: Strategic Marketing Organization Analysis
Components
Things
Devices Access InfrastructureEnablement
Applications and
Services
Vertical Industries
Transportation Connected Home Healthcare Industrial Utilities

46. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 46
Datacenter Campus Branch Plant Field
Information Technology(IT) Operational Technology(OT)
IoT

47. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 47
The World Generates More Than 2 Exabytes of Data Every Day
46 million smart meters in the U.S alone
1.1 billion data points (.5TB) per day
10TB of data for every 30 minutes of flight
With >25,000 flights per day, petabytes daily
A large offshore field produces 0.75TB of data weekly
A large refinery generates 1TB of raw data per day
A single consumerpackaged good manufacturing machine generates
13B data samples per day

48. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 48
Big Data becomes Open Data for Customers, Consumers to Use
More Important
Less Important
010101001010101010101010101010101010
101000101010010101010101110101010101
010101
Wisdom (Scenario Planning)
Data
Information
Knowledge

49. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 49
Services
Application Interfaces
Infrastructure Interfaces
New Business Models Partner Ecosystem
Applications
Unified Platform
Infrastructure

50. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 50
Services
Application Interfaces
Infrastructure Interfaces
New Business Models Partner Ecosystem
Device and Sensor Innovation
SecurityIoT CONNECTIVITY PLATFORM
IoT SPECIFIC NETWORK ELEMENTS
APPLICATION AND BUSINESS INNOVATION
Data
Integration
Big Data Analytics
Control
Systems
Application
Integration

51. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 51
…to a Critical Part of the
Enterprise Infrastructure
From Basic
Connectivity...
…to Open
Standards
From Proprietary
Standards...
…to Converged, Secure and
Collaborative Operations
From Disparate IT
and OT Networks…

52. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 52
Enterprise
Apps
Web
Apps
IoT
Apps

53. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 53
CRM HRMS ERP e-Mail
File
Sharing
IM
1http://www.gartner.com/it/page.jsp?id=1862714
OA
Datacenter Network Security Analytics Management

54. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 541http://www.gartner.com/it/page.jsp?id=1862714
Datacenter Network Security Analytics Management
Gartner: By 2015, 35 percent of enterprise IT expenditures for most organizations will be managed
outside the IT department's budget1

55. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 55
Business Logic
Data Management
Before
Business Logic
Data
Management
After
Oracle, IBM, Sybase, Ingres… =
$33.9B market*
*http://www.idc.com/getdoc.jsp?containerId=prUS22901511

56. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 56
Business Logic
Data
Management
Before
Business Logic
Data
Management
After
WebLogic, WebSphere, TomEE… =
Distributed System
Mgmt
http://www.companiesandmarkets.com/News/Information-Technology/Global-application-server-market-to-increase-at-a-CAGR-of-17/NI5201
$7B2012  $21B2018

57. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 57
Devices
Platform for IoT
Cloud + gateways
+ embeddedSW
Business App
Solve for:
• Security
• Scalability
• Resiliency
• Management
• Time to deployment
Business Logic
Data
Management
Distributed System
Mgmt

59. Industries
Safety
and
Security
Connected
Home
Energy
B2C
Smart
Cities
Industry
Innovation:
Business
Processes and
Operations
Networks
Computing & Storage
Data
Analytics
Control
Systems
Sensors and
Devices

60. Industry
Innovation:
Business
Processes and
Operations
Networks
Computing & Storage
Data
Analytics
Control
Systems
Sensors and
Devices

62. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 62
Highly Unreliable
Limited resources: power,
memory and CPU processing
Extremely High Scale Network
(100‘s of millions of devices)
Bandwidth Constraints

63. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 63
Highly Unreliable
Limited resources: power,
memory and CPU processing
Extremely High Scale Network
(100‘s of millions of devices)
Bandwidth Constraints
Innovation and cooperation are required to overcome these challenges—
a new industry-agnostic, distributed network architecture + new protocols

64. • Safety
• Latency
• Virtual Machine
Control
Networks,
Computing, Storage
Data
Analytics
Control
Systems
Sensors and
Devices
Cisco
Architectures
CloudIntelligent NetworkData Center

65. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 65
Converged,
Managed
Network
Resilience at
Scale
Application
Enablement
Security &
Privacy
Distributed
Intelligence
Foundation… Trusted Leadership, Innovation, and Reliability

66. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 66
Traffic
Control
Telemetry
Passenger
Wi-fi
Passenger
Safety
Trains
Machine
Parts
Access
Points
Video
Cameras
ERP CRM VOIP Video
PCs
Smart-
phones Datacenter
Branch
Offices
Operational Technology Information Technology

67. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 67
Traffic
Control
Telemetry
Passenger
Wi-fi
Passenger
Safety
Trains
Machine
Parts
Access
Points
Video
Cameras
ERP CRM VOIP Video
PCs
Smart-
phones Datacenter
Branch
Offices
Operational Technology Information Technology

68. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 68
IoT
Traffic
Control
Passenger
Wi-fi
Video ERP CRM VOIP
Project
Mgmt.
Asset
Tracking
Fleet
Operations
Sensor
Network
Email HRMS
Trains
Machine
Parts
Access
Points
Video
Cameras
Branch
Offices SensorsPCs
Smart-
phones Data-centers

69. Industrial Wireless Industrial Switching Industrial Routing Embedded Connected Grid
IE 2000
IE 3000
M2M ISR
Gateway Router
Plantwide Ethernet, Intelligent Transportation, Smart Cities, S&C Refinery, Smart Connected Vehicle, Smart Grid
Lightweight IPv6 Stack (RPL, COAP,6lowpan, optimized low-power link layers, lightweight OS)
Data Center/Virtualization
Industrial Applications: BYOD, Physical Security, Remote Expert
Ruggedized
Wireless AP
1550
Series
Embedded Services
Routers & Switches
SP Managed Services and SP Service AggregationLayer (ASR 5K)
Network Management & Industrial Cyber Security
CGR 1000 & 2000 Series
CGS 2500 Series
Process
Manufacturing
Discrete
Manufacturing
Transportation Defense
Energy/
Utilities
Oil & Gaz Mining SP M2M City
Fog Computing

70. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 70
Cisco’s Approach to IoT
―Customer-In‖ Approach
• Understanding of key business
care about and pain points
• Relevance to LOB leaders/ CXOs
Products/Technologies
• Best-in-class ruggedized products
• Smart solutions for verticals
• IoT architectures
Strategic Partnerships
• Industry partners
• Vertical software / service partners
• Service providers
Ruggedized
Wireless AP
Industrial
Routers &
Switches
Industrial
Security
Ruggedized
Products
Connecte
d Plant
Connected
Rail
Connected
Rig
Connected
Vehicle
Connected
Machine
Smart
Solution
Pervasive
Cyber
Security
Scalable
Routing
Big Data
Management
IoT
Enablers
Time
Sync
Process Mfg.
Oil & Gas
Transportation
/ Defense
Discrete
Mfg.
Machine
to
Machine
Verticals
Industry
Partners Advanced
Services
Hardened
Mobile M2M
Gateway
Connected
Vehicle
Deterministic
Ethernet
Guaranteed
Delivery
Healthcare Retail
IP
Cameras
Video
Surveillance
SP
services
Connected
Grid
M2M
Mobile SPs

71. Connecting Everything
Integrated, Converged, Secure, Collaborative OperationsFew Things Connected . .
Proprietary
Networks
Portfolio
Vertical
Solutions
Horizontal Platform
Architectural differentiation and
OT buying center relevance via
vertical solutions based on
horizontal Connectivity Platform
Cisco IoT/ IoE Architecture

72. 72

73. C97-730476-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 73
IoT Requires Distributed Computing
Traditional Computing Model
(Terminal/Mainframe, Client-Server, Web)
Endpoint
Data Center/
Cloud
IoT Computing Model
Data Center/
Cloud
Device
Fog
Speed of Light
Latency-Critical
ResponsivenessRequired
Resiliency
Security
Data Grows Faster
Than Bandwidth

74. C97-730476-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 74
IoT Requires Distributed Computing
Traditional Computing Model
(Terminal/Mainframe, Client-Server, Web)
Endpoint
Data Center/
Cloud
IoT Computing Model
Data Center/
Cloud
Device
Fog
BYOA/BYOI: Bring Your Own Application, Bring Your Own Interface
Speed of Light
Latency-Critical
ResponsivenessRequired
Resiliency
Security
Data Grows Faster
Than Bandwidth

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BYOA/BYOI: Bring Your Own Application, Bring Your Own Interface
Introducing Cisco IOx
Communicate
+ =IOS
Best Internetworking
Compute
Linux
Best Open Source
IOx

76. Cisco Confidential 76© 2013-2014 Cisco and/or itsaffiliates. All rightsreserved.
Wireless Sensor Network
thru 802.15.4 (ZigBee/
6LoWPAN) or Proprietary
(for example, Semtech
LoRa)
Smart Metering
Environment Monitoring
Street Lighting
Programmable IoT Gateway for Smart City Applications
Cisco 900 Series Industrial Routers
Programmable IoT Gateway for Smart City
Smart Parking
• Open-slot to a variety of wireless sensor technologies
• Programmable to host partners‘ application
• Local data storage and computing
• Transparent integration with ecosystem partners
Field Replaceable
Sensor Access Card

77. Cisco Confidential 77© 2013-2014 Cisco and/or itsaffiliates. All rightsreserved.
Concept
• Ruggedized for harsh environment
• Uplinks by GE combo, 3G or WiFi in
skus
• L3 features, Routing, Security, VPN,
NAT, etc.
3G
Wi-Fi
Industrial Router
Ethernet/
Fiber WAN
• WSN coordinator role
• Create and manage local WSN
• Converge WSN to IP network
WSN Base Station
Application
Platform
• Programmable to import and
host partner‘s applications
• Distributed data storage and
processing
• Local services interaction
Programmable and
Fog Computing
WSN 433/780/868/
915MHz

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© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 78
EXAMPLES OF IoT ―THINGS‖

80. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 80
Today
Current state
Potential
Connected Cars
11-13% time wasted in urban
congestion (90 billion hours)
Traffic management and
optimization of road network
lower congestion
7-12% of urban traffic is created by
people looking for parking
Vehicles intelligently adjust driving
speeds, improving fuel efficiency
10-17% of urban fuel is wasted at
stoplights when no cross traffic
Optimized routes and traffic
signaling
80% of accidents are caused by
driver distraction
(6.3M accidents)
Vehicle-to-vehicle / infrastructure
communication lowers
accident rates
Connected Car Benefits
Consumer
7.5% less time in traffic
4% lower vehicle costs (fuel,
repairs, insurance)
Social
8% fewer accidents
10% lower road costs
3% C02 reduction

81. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 81
Smartphone
Wheel-Sensor
Collision Radar
Low Speed Network
LIN, Lo-Speed CAN
Electronic ControlUnit (ECU)
Entertainment Network
MOST, Internal Wi-FiX-by-Wire/
Safety Network Flexray
Wireless In-Car Network,
Bluetooth,Low-Power
Wi-Fi,RFID
High-Speed Network
Hi-Speed CAN
CentralGateway
Wireless Car-to-X Network
DSRC 802.11p, WiFi,
WiMAX, Multiple 3G/LTE

82. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 82
IOS
Home Enterprise Web OEM Roadside Grid
Audio/Video DiagnosticsTelematics Driver Assistance ….

83. Fleet Management
Connected Public
Transit
Driver Monitoring
Intersection
Communications

84. Cisco Confidential 84© 2013-2014 Cisco and/or itsaffiliates. All rightsreserved.
The Connected Bus and Mass Transit
PoE
Switch
Media
Player
Power
Unit
Router
Compute/Storage
Below Roof Below Roof Above Roof
Cabin
<50
users
Cabin Engine/Undercarriage
1-4 Customer Facing
APs/Antennas
1-5 Backhaul
LTE Radios
1 Backhaul WGB 1GPS Radio
Antennae
Wi-Fi, LTE, GPS
1Digital
Cameras
1-2 Digital
Screens
Ticketing
Machine
1 Backhaul WGB
ODB Telemetry
Transmitter
Sensors

85. Cisco Confidential 85© 2013-2014 Cisco and/or itsaffiliates. All rightsreserved.
Millions of Potential Grid Endpoints
Direct
Connect
AMI Meters
Connected Grid Security and
Network Management
Ethernet,
WiMAX
Load Control,
DRMS
DMS
SCADA
AMI Headend NMS,
Security Mgt
Field Dispatch,
Work Mgt
Control Center
System Control Tier
Distribution Tier Level 1 (multi-services canopy )
Distribution Tier Level 2 (multiple networks: Meter, DA, etc.)
Distribution
Substation
Connected Grid Router
1000 Series
Northbound Interfaces to Backhaul
Southbound Interfaces to Field Area
AMI Metering /
HAN Gateway
Transformer
Monitoring
Distribution
Automation
Gas / Water
Meters
Distributed
Generation
SCADA
Protection and
Control Network
RF and PLC Mesh
Neighborhood Area Network
Protection and
Control Networks
Direct Load
Control
Outdoor
Lighting
Connected Grid Endpoints
Interoperability,
Dispatch Optimization
IPICS
Mobile
Distribution
Automation
The Connected Grid
2G/3G/LTE
Backhaul
Mobile Field Crews Mutual Aid

86. C97-730476-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 86
Machine-to-MachineMachine-to-PeoplePeople-to-People
New Connections What They Mean for Retailers
• Shelf sensors
• Parking-space sensors
• IR motion sensors
• Weight mats
• Environmental (light, temperature) sensors
• Door sensors
• Mobile payment
• Digital signage
• Connected shopping carts
• Video cameras and analytics
• Wi-Fi badges
• Gesture recognition
• Point-of-sale
• Kiosks
• Shopper mobile devices
• Store associate mobile devices
• Immersive video
• Social media
• Contact center
• E-commerce site
Flexible
Payment Options
Automated
Ordering Process
Inventory
Visibility
Energy
Optimization
Personal-SoLoMo
Content
Understanding of
Shopper Behavior
Endless Aisle
Omnichannel
Collaborative Product
Development
On-Demand
Expert Advice
On-Demand
Training

87. C97-730476-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 87
Machine-to-MachineMachine-to-PeoplePeople-to-People
New Connections What They Mean for Manufacturers
• Converged IP plant network
• Wireless sensors (vibration, temperature)
• Wireless I/O machines
• Wireless process operation controls
• Energy usage analytics
• Supply chain analytics
• Video cameras and analytics
• Network security analytics
• Hardened mobile video devices
• Active collaboration rooms
• Connected factory video
• Contact center
• B2B e-commerce site Remote Expertise
Flexible
Production
Real-Time Supply
Chain
Operations
Analytics
Collaborative Product
Development
IT and Physical
Security
Predictive
Maintenance
Mobile Collaboration
on Factory Floor
Remote Asset
Monitoring

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Machine-to-MachineMachine-to-PeoplePeople-to-People
New Connections What They Mean for Governments
• Smart buildings
• Smart lighting
• Smart payments
• Intelligent public transit
• Smart grid
• Video surveillance
• Smart parking
• Disaster response
• In-patient monitoring
• Telework
• BYOD
• Connected learning
• Travel avoidance
Increased Revenue and
Compliance
Employee
Productivity
Enhanced
Security
Improved Asset
Use
Energy
Optimization
Citizen and Employee
Experience
New Revenue
Streams
Lower Costs

89. Residential Industrial Commercial
Buildings
Water Parking
Street
Lighting Waste
Environ-
ment People
Street
Furniture
Safety&
Security Traffic
Street
Internet Edge WAN Agg
Wireless WAN
(2G/3G/4G/
Wimax)
DSRC/LMR
Vehicles
Vehicles
Public/Private
WAN
Solution Architecture for S+C Cities
The Internet of Things enables Cities to avoid silo based investments
Safety&
Security
Traffic
ManagementEnvironment
Waste
Management
Lighting
Management
Parking
Management
Water
Management
Transport
Management
Monitoring/
Command Control Centers
Partner
Applications and
Urban Services
Mobile
Apps
Apps
City
Location
Services
City Infrastructure Management
City WiFi Network
Internet

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#IOTWF
Smart Lighting Smart WaterSmart Buses
Smart Citizens
―We are obsessed with improving the quality of
life for our citizens. We needed to break through
organizational siloes and that is our present and
the future of our city.‖
Antoni Vives
Deputy Vice Mayor
City of Barcelona, Spain
Revenue Jobs
o 1,500 New Companies
o 44,000 New Jobs
o $58 million annual savings in water
management
o $50 million annual increase in
parking-fee revenues
Productivity CostAvoidanceCitizen Experiences
European
Commission
iCapital Award
Smart Bus Stop Smart Parking Smart Waste

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92. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 92
Name of project Totalinvestment(Mil USD)
Transportation
HCMC Urban Railway 17,000
Hanoi Urban Railway 15,000
Camranh Airport 590
Noibai 960
Longthanh Airport 6,700
Phubai airport 595
Vandon airport 1,200
Oil & Gas
Nghi son refinery 10,000
PTT invested refinery in Binh dinh 27,000
Vungro refinery 3,600
Energy
Nghi son Power plant 981
Ninhthuan 1 Nuclear Power plant 10,600
Ninhthuan 2 Nuclear Power plant 14,400
EVN Smart Metter/ Grid 670
Manufacturing
Samsung mobile plan expansion 1,200
LG plan 300
Formosasteel plan 9,900
We have many IoT
opportunities
to maximize the
Economy, Social and
Environment
Positive impacts in
Sustainable Ways
For next decades and
Generations of VN
including: healthcare,
education, retail, FSI,
transportation, utility,
manufacturing, etc.
(Source: BMI, MoPI)
Connected Railways
Connected Airports
Connected Plants
Smart Grid
ITS/ Unified
Transportation System
Connected
Mining

93. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 93
More information: http://www.ictnews.vn/home/Vien-thong/5/Ericsson-cung-Benh-vien-Trang-An-
thu-nghiem-cham-soc-suc-khoe-tu-xa/98185/index.ict

94. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 94
6 thông tin bao gồm: thông tin xe và lái
xe, hành trình xe, tốc độ, số lần và thời
gian dừng đỗ, số lần và thời gian đóng
mở xe, thời gian làm việc của lái xe
Nghị định 91/2009/NĐ-CP quy định các
đối tượng phải lắp đặt và duy trì tình
trạng kỹ thuật tốt của thiết bị giám sát
hành trình là: Đơn vị kinh doanh vận tải
khách bằng xe ô tô theo tuyến cố định,
xe buýt, kinh doanh vận tải khách theo
hợp đồng, kinh doanh vận chuyển
khách du lịch, kinh doanh vận tải hàng
hóa bằng công-te-nơ.

95. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 95
Source: http://www.bbc.co.uk/news/technology-23800195 http://setechviet.vn/gioi-thieu/

97. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 97
Real Solutions Today
Established Track Record
Driving IT – OT convergence
Addressing Technology Challenges
Making IoT easier for you

98. © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 98
Business Process Innovation
Technology Architecture
IT‘s Role in IoT— Org Structures
Process and Cultural Changes
Security and Privacy
Where are You?

99. © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 99
Sir Winston Churchill
― is
the price of ‖

100. 100

101. 101
THANK YOU !