1. What’s the
BIG idea?
Jostens Summer Journalism Camp

2. Wedding time
Everybody UP!

10. 2-minute dating...
Guilty pleasure?
Fave movie of all-time?
Passionate about?
TSwift or Miley Cyrus?
On your iPod?
Fave TV Show?
What did you do this summer?
Last concert?
What youʼd like to be when you grow up?
Fave sport?
Fave STL landmark to visit?
Best vacation ever?
Pet peeve?
Perfect day...
Who you admire?
Most embarrassing moment?
Best restaurant?
I wish I could spend the day with...
I love (P/C) because...
Kirkwood is better than Webster because...
I wish my parents would...
Teachers do not understand...

11. PhotoBooth Pics!

12. Motivational Mondays

16. • Perfection is not
attainable, but if we
chase perfection we
can catch excellence.”
- Vince Lombardi

17. Tradition Never
Graduates
This is not about individuals.
It’s bigger than any one person.
Every decision will be made in the best
interest of the publication.
We will all work toward a common goal.

18. “When you find yourself in a position of strength, a
position of power or authority, you can go one way
or the other. You can be a person built for others,
which is all about effort and empathy. Or you can just
walk around like you’re better than everyone else,
which is basically arrogance and indifference about
the world around you.”
- Jeffrey Marx, Seasons of Life

19. Never Settle
We are great, but we
will continue to look
to improve.

20. THE FIST
With these five points, all of a sudden you’re part of something bigger than yourself. That’s
what being a fist is all about. You throw yourself completely into the group--by communicating,
by trusting, by being collectively responsible, by caring, and by having pride. If you continue to
do that through the years, you will develop a tradition of excellence. And that is what we will
continue to build here at Kirkwood--a tradition of excellence.
Point One: Communication
I’m going to tell you the truth if you’re doing something bad, if you’re doing something mediocre,
or if you’re doing something great.
Point Two: Trust
When we tell each other the truth and talk to each other face-to-face, trust is going to develop.
It’s amazing. How many of you really trust someone? Some of you may not trust anybody.
But if you’re part of something that’s bigger than you, something that you identify with,
something you throw yourself into, then you will be more apt to be able to trust the people in
that room. And that’s what we’re trying to build. A staff where we trust one another; where we
have confidence in one another.
Point Three: Collective Responsibility
We succeed and we struggle together. It’s not the any one individual’s publication, it’s our
publication. A fist embraces plural pronouns.
Point Four: Caring
We care for one another. If something happens, we’re there for each other, all the time.
Point Five: Pride
If we do all these things over and over, we develop the pride of being in that fist--whether it’s a
staff fist, a church fist or a family fist. We’re proud to say, “I belong to the Kirkwood High
School journalism program.”

21. Deadline Awards - Please vote for your best of the deadline....
Story: ____________________________________________
Headline: ________________________________________
Photo: _________________________________
Design: ___________________________________________
Video Sequence: ___________________________________
Issue ABPD: Who went Above and Beyond the Pioneer of Duty and why?
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________

22. In-Class Activities
Theme late nights
Secret Santa/Boo Buddies
Bake off/Dip off
Birthday song
VDay exchange
White Elephant
“Warm Fuzzies” day
Baby photo contest
FOOD
Class/meeting time itself (Me, We and Work)
Who Am I’s
Funeral

23. Out-of-Class Activities
Haunted Houses
Dinner
Bowling
Float trip
Ice skating
Tailgating

24. Program Staples
• Successor letters
• Best of Folders
• NEW Bio books
• Contests (editor in charge)
• Professional critiques
• Press releases
• Boot camp
• AP lessons
• Sunday editor lessons
• Alumni Day

25. PR efforts
Quill & Scroll (TJs, Middle School partnership,
English class presentations)
YouTube teasers
!
PT conferences
!
Football games
!
Recruitment efforts
BE VISIBLE!!!

26. Social Media
Must be on FB and Twitter
Status updates…
…teasers (ledes of pieces, etc.)
…when spreads are done
…photos of spreads, pages
…ask for photos, anecdotes
…fun tidbits, photos, etc.
...did I mention photos?
BE VISIBLE!!!

29. Other ideas
Field trip to the mall
Field trip to Six Flags
National conventions
Summer Camps
Boot camps
BBQ’s adviser/editor home or park
Fantasy football league

30. End of the Year Banquet
EVERYONE is recognized
Awards: New Staffer, Best All-Around, Adviser Award,
CDE Leadership Award
Alumni Scholarship
POPS - helps put it on (cafe)

31. Give Back
Our Little Haven
Extreme Makeover

32. Keep Kids Excited
I. Freedom
II. Respect
III. High expectations

33. I. Freedom
The program honors their First Amendment rights.
Students all want to be independent and in charge of their
own lives. Journalism gives them that opportunity. It’s
THEIR book. And that’s a GREAT thing.

34. II. Respect
Students, like adults, know when they are respected.
J students are treated with respect on a daily basis--as
individuals, as collaborators, as researchers, as writers.
Respect entails trust, and in your program students share the
responsibility for learning with the teacher. While the teacher
comes up with the curriculum, students implement it and
practice real-world skills.

35. III. High Expectations
My standards are high, and I find students, like adults, rise to
meet them. My students always have.
At whatever point your program is at, start this.
Empower your kids. Get excited and create something
beautiful.

36. The point is to remember
to have fun along the way.
It’s about the journey, not the destination.

37. Start now, set the tone no matter where your
program currently stands.
Motivation is a TEAM effort.
Work together and enjoy your year together.

38. Now go out there
and take it!
This is YOUR TIME!

40. Here’s to a
great 2012-13
mitch.eden@kirkwoodschools.org