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Salary
Negotiation
Joe Goldberg
Most people suck at negotiation
Why?
● Useful skill to have in other walks of life
Myth: Negotiation has to be adversarial
● Effective negotiators are rarely mean
● Instead, they explore situation and use
words like, “We’re close, we just need to find
a good fit here”
● “Let’s work on this together because we both
have the same goal” You’ve built up good
will, don’t spend it all pushing for every $
Negotiation Myths
Myth: Negotiation is about you
● “Here’s why I need the money”
● Employer doesn’t care why
● They’ll think you’re financially irresponsible &
all you care about is the $
● It’s about your value & demonstrating what
pain of theirs you’re prepared to relieve
Negotiation Myths
Myth: I need to read a bunch before I try it
● You do need to get educated
● You’ll learn 100x more from practicing 5
negotiations than from reading
● Search “How to negotiate salary” to see how
terrible most of the advice is anyway
Negotiation Myths
Negotiation Myths
Myth: Some people are born negotiators
● Practice matters
● None of us may ever be the world’s top
negotiator…but we don’t have to
● If you marginally improve negotiation skills,
you can reap disproportionate rewards
Myth: If I negotiate, I’ll lose the job offer
● At this point they want you in the job
● They’ve spent time and $1,000s getting you
to this point
● Your salary is nothing to the company - they
don’t care, especially about $5-$10k
● They expect you to negotiate
Negotiation Myths
Negotiation
Principles
Do your homework
Negotiation starts with your first email
1. Know what you want
● And can communicate it to the other person
● And can demonstrate why you’re worth it
● This single distinction can be worth
thousands
Negotiation Principles
Walkaway / Minimum / Expected
● For each component of job offer
● Helps determine which are most important
● Lets you know if you even need to negotiate
Walkaway / Minimum / Expected
2. Know who you’re negotiating with
● Able to offer specific examples of solving
their pain points and working w/ their style
● Know the company. Did they just raise VC?
Are they bootstrapped?
● Exhaust all sources of info (think of ROI on
the hours spent researching)
Negotiation Principles
Possible Sources of Information
● Suppliers, allies, analysts, customers
● Current or former employees
● Experts, journalists who cover this area
● Internal or external mentors
● People in the org who can tell you the truth
● The Internet
3. Have a toolbox
● Amateurs walk in and just “wing it.”
● Listen, and learn what they’re flexible about
● Press that lever, and trade something else
Negotiation Principles
4. Practice relentlessly
● Feels weird. Who to practice with? What to
say?
● Why would you expect results in a real
negotiation if you haven’t nailed a practice?
● Try sample scripts, but use your own voice
● “I hope they don’t ask this” = practice more
Negotiation Principles
5. Don’t shoot your first basket in the NBA
● First financial negotiation shouldn’t be
against a hiring manager
● Start off small, but in real-world environment
○ Local farmer’s market
○ Craigslist
● When you get to the one that matters, you’ll
have several negotiations under your belt
Negotiation Principles
7. Asymetrical warfare
● Right now, it’s a developer’s market
● But, they know salary range, they hire and
negotiate all the time
● Be likeable
● Put off salary discussion as long as possible
Negotiation Principles
● Give range, total comp, or respectfully
redirect to how you can add value. Don’t lie!
● “I’m sure we’ll find a number that works for
both of us, but for now, I want to make sure
it’s a good fit.”
● “I’m not comfortable revealing that info. but I
am interested in discussing some of the
other ways I can help the company”
How to delay
● My favorite (for folks with job experience):
“You know, at my last job I was very well
compensated. I'm certainly looking for
compensation that is a good fit for me but I'm
also looking for a better fit in terms my
values and what I want to do with my career”
How to delay
Negotiation
Techniques
Thank → Evaluate → Negotiate
Negotiation Techniques/Phrases
Always thank them and
reiterate your interest in the
position
Negotiation Techniques/Phrases
I want to be here, I’m going to
add a tremendous amount of
value, and here’s what I’m
worth
Evaluate
● Do I even need to negotiate?
● Only works if you’ve done your homework
○ Cost of living?
○ Title / experience?
○ Deliberately low-balling?
● Do your homework on the company too
● Where are they flexible/inflexible?
Two paths
1. Negotiate later.
“I need to sleep on
it, will you please
email me the offer
letter?”
2. Negotiate
everything now...
Areas of agreement / debate
● Negotiations are easier if you start by
agreeing
● Discuss those first
● “I think we can both agree that …”
● “I’m glad we’re in agreement that …”
Negotiation Techniques/Phrases
● “This is the job I want. With that said...”
● Give a range, suggest where you are within
it
● “Based on my success at …, which I also
expect to bring to this company”
● “I deserve to be on the higher end of that
range”
● “Compared to other candidates, I’m …”
Not just salary
● First, listen. Why won’t/can’t they offer
more?
● “Goes long way to closing the gap, but given
my research, still not what I think I deserve
in this role.”
● “Would it be appropriate to talk about …?”
● Stock or Stock Options
● Start date
Accelerated review cycle
● Often overlooked
● Keeps door open for future negotiations
● “What would the review cycle be for my
performance?”
● Lots can change in 6 months
○ Company
○ Economy
○ You
If you have multiple offers
● Do bring it up / Don’t lie
● Don’t make it about money
● Don’t give details of other offers
● “I prefer to be here”
● “I want to make sure that my value is fairly
represented by my compensation”
If you have multiple offers
I want to be here, I’m going to
add a tremendous amount of
value, and here’s what I’m
worth
“How do I negotiate
my salary when they
tell me the salary
isn’t flexible?”
Questions?
Demo
Questions?
Practice
The “Briefcase Technique”
● Demonstration
● Forces you to do your homework before you
ever set foot in the room
● What does the hiring manager really want?
● What do they fear?
References/Resources
● http://iwillteachyoutoberich.com
● http://findyourdreamjob.com
● http://www.glassdoor.com
● “Ask For It”
● “How To Win Friends & Influence People”
● “Crucial Conversations”
● “7 Habits of Highly Effective People”
● “New Leader’s 100 Day Plan”
Thank you!
Salary negotiation

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Salary negotiation

  • 2. Most people suck at negotiation
  • 3.
  • 4. Why? ● Useful skill to have in other walks of life
  • 5. Myth: Negotiation has to be adversarial ● Effective negotiators are rarely mean ● Instead, they explore situation and use words like, “We’re close, we just need to find a good fit here” ● “Let’s work on this together because we both have the same goal” You’ve built up good will, don’t spend it all pushing for every $ Negotiation Myths
  • 6. Myth: Negotiation is about you ● “Here’s why I need the money” ● Employer doesn’t care why ● They’ll think you’re financially irresponsible & all you care about is the $ ● It’s about your value & demonstrating what pain of theirs you’re prepared to relieve Negotiation Myths
  • 7. Myth: I need to read a bunch before I try it ● You do need to get educated ● You’ll learn 100x more from practicing 5 negotiations than from reading ● Search “How to negotiate salary” to see how terrible most of the advice is anyway Negotiation Myths
  • 8. Negotiation Myths Myth: Some people are born negotiators ● Practice matters ● None of us may ever be the world’s top negotiator…but we don’t have to ● If you marginally improve negotiation skills, you can reap disproportionate rewards
  • 9. Myth: If I negotiate, I’ll lose the job offer ● At this point they want you in the job ● They’ve spent time and $1,000s getting you to this point ● Your salary is nothing to the company - they don’t care, especially about $5-$10k ● They expect you to negotiate Negotiation Myths
  • 11. Negotiation starts with your first email
  • 12. 1. Know what you want ● And can communicate it to the other person ● And can demonstrate why you’re worth it ● This single distinction can be worth thousands Negotiation Principles
  • 13. Walkaway / Minimum / Expected ● For each component of job offer ● Helps determine which are most important ● Lets you know if you even need to negotiate
  • 14. Walkaway / Minimum / Expected
  • 15. 2. Know who you’re negotiating with ● Able to offer specific examples of solving their pain points and working w/ their style ● Know the company. Did they just raise VC? Are they bootstrapped? ● Exhaust all sources of info (think of ROI on the hours spent researching) Negotiation Principles
  • 16. Possible Sources of Information ● Suppliers, allies, analysts, customers ● Current or former employees ● Experts, journalists who cover this area ● Internal or external mentors ● People in the org who can tell you the truth ● The Internet
  • 17. 3. Have a toolbox ● Amateurs walk in and just “wing it.” ● Listen, and learn what they’re flexible about ● Press that lever, and trade something else Negotiation Principles
  • 18. 4. Practice relentlessly ● Feels weird. Who to practice with? What to say? ● Why would you expect results in a real negotiation if you haven’t nailed a practice? ● Try sample scripts, but use your own voice ● “I hope they don’t ask this” = practice more Negotiation Principles
  • 19. 5. Don’t shoot your first basket in the NBA ● First financial negotiation shouldn’t be against a hiring manager ● Start off small, but in real-world environment ○ Local farmer’s market ○ Craigslist ● When you get to the one that matters, you’ll have several negotiations under your belt Negotiation Principles
  • 20. 7. Asymetrical warfare ● Right now, it’s a developer’s market ● But, they know salary range, they hire and negotiate all the time ● Be likeable ● Put off salary discussion as long as possible Negotiation Principles
  • 21. ● Give range, total comp, or respectfully redirect to how you can add value. Don’t lie! ● “I’m sure we’ll find a number that works for both of us, but for now, I want to make sure it’s a good fit.” ● “I’m not comfortable revealing that info. but I am interested in discussing some of the other ways I can help the company” How to delay
  • 22. ● My favorite (for folks with job experience): “You know, at my last job I was very well compensated. I'm certainly looking for compensation that is a good fit for me but I'm also looking for a better fit in terms my values and what I want to do with my career” How to delay
  • 24. Negotiation Techniques/Phrases Always thank them and reiterate your interest in the position
  • 25. Negotiation Techniques/Phrases I want to be here, I’m going to add a tremendous amount of value, and here’s what I’m worth
  • 26. Evaluate ● Do I even need to negotiate? ● Only works if you’ve done your homework ○ Cost of living? ○ Title / experience? ○ Deliberately low-balling? ● Do your homework on the company too ● Where are they flexible/inflexible?
  • 27. Two paths 1. Negotiate later. “I need to sleep on it, will you please email me the offer letter?” 2. Negotiate everything now...
  • 28. Areas of agreement / debate ● Negotiations are easier if you start by agreeing ● Discuss those first ● “I think we can both agree that …” ● “I’m glad we’re in agreement that …”
  • 29. Negotiation Techniques/Phrases ● “This is the job I want. With that said...” ● Give a range, suggest where you are within it ● “Based on my success at …, which I also expect to bring to this company” ● “I deserve to be on the higher end of that range” ● “Compared to other candidates, I’m …”
  • 30. Not just salary ● First, listen. Why won’t/can’t they offer more? ● “Goes long way to closing the gap, but given my research, still not what I think I deserve in this role.” ● “Would it be appropriate to talk about …?” ● Stock or Stock Options ● Start date
  • 31. Accelerated review cycle ● Often overlooked ● Keeps door open for future negotiations ● “What would the review cycle be for my performance?” ● Lots can change in 6 months ○ Company ○ Economy ○ You
  • 32. If you have multiple offers ● Do bring it up / Don’t lie ● Don’t make it about money ● Don’t give details of other offers ● “I prefer to be here” ● “I want to make sure that my value is fairly represented by my compensation”
  • 33. If you have multiple offers I want to be here, I’m going to add a tremendous amount of value, and here’s what I’m worth
  • 34. “How do I negotiate my salary when they tell me the salary isn’t flexible?”
  • 36. Demo
  • 39. The “Briefcase Technique” ● Demonstration ● Forces you to do your homework before you ever set foot in the room ● What does the hiring manager really want? ● What do they fear?
  • 40. References/Resources ● http://iwillteachyoutoberich.com ● http://findyourdreamjob.com ● http://www.glassdoor.com ● “Ask For It” ● “How To Win Friends & Influence People” ● “Crucial Conversations” ● “7 Habits of Highly Effective People” ● “New Leader’s 100 Day Plan”