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COM 295 Final Exam (Latest)
1. Your coworker Lariat has asked you to review her slide presentation. You
notice that it is difficult to recognize and process the most important ideas
and information. To help her fix this, what will you recommend that she
change?
 She should include a compelling image every few slides.
 She should choose dark backgrounds and text colors.
 She should use bold or italics to highlight key ideas.
 She should limit her text to five words per line and three to four lines per
slide.
2. A colleague asks you for advice on how to understand the audience of his
persuasive message. Which of the following pieces of advice will you
offer?
 Ask as few questions as possible to avoid annoying them.
 Focus on their values and not their needs.
 Wait until the message is perfected before choosing the right audience.
 Consider the psychological principles that impact people's decisions.
3. Which of the following is true of competence?
 It is often evaluated by one's track record of achievements.

2.  It has grown less important in the post-trust era.
 It is innate and cannot be gained through experience.
 It increases when individuals focus on connecting with others.
4. In order to focus your presentation on people, you should:
 use a lot of "I" statements
 include as many photographs as possible in your slides
 make individuals and groups the subject of your sentences
 avoid using presentation software or other technology
5. _____ is the process of converting meaning into messages composed of
words and nonverbal signals.
 Filtering
 Encoding
 Decoding
 Translating
6. Which of the following is a trait of individualists?
 They communicate directly to efficiently deal with work tasks and
outcomes.
 They stay in relationships even when they are no longer mutually
satisfying.
 They tend to follow the perceived dreams and goals of the group as a
matter of duty.
 They tend to stay in contact with and work through extended networks.
7. Performing at the highest standards, not just for oneself, but for the team,
for the supervisor, for the consumer, and for the company's shareholders,
indicates a sense of _________.
 opportunity

3.  accountability
 individuality
 future-orientation
8. The career summary section of a résumé should provide the candidate's
________.
 major accomplishments, abilities, and attributes
 memberships, awards, certifications and licensure, and activities
 objective for the job search
 list of personal references
9. Which of the following is typically included in the reviewing stage of writing
an effective business message?
 ensuring the communication is fair
 identifying the primary message and key points
 finding the needs of the audience
 setting a positive and other-oriented tone
10.Gregor, who works at a textbook company, has put together a presentation
proposing that the company save money by getting its images from less
expensive stock photo sites. Gregor needs to present his idea to the
executive committee. Considering the content of his presentation, which of
the following people on the committee should he most try to influence?
 The design director
 The editorial director
 The marketing director
 The production editor
11.Which of the following should contain all your research sources and
should be provided at the end of your report?

4.  the reference list
 citations
 table of contents
 the executive summary
12.Javier is an editorial manager at a publishing company. He wants to give
one of his supervisors an "Employee of the Year" award. Which of the
following supervisors should he choose if he is looking for an employee
with a strong sense of caring?
 Ayesha, who always takes on extra work to help the department meet its
deadlines
 Jenny, who helps her employees develop the skills that will allow them to
advance
 Paul, who is the best copy editor and proofreader in the department
 Jon, who sets short- and long-term deadlines for every project and meets
them promptly
13.Bao is conducting a study that compares the cost of keeping print
messages on file versus storing digital messages in the cloud. What aspect
of communications relates to the storage of messages?
 planning
 constraint
 coordination
 permanence
14.Which of the following facilitates a one-stop work space containing project
and meeting information, shared files, and communication platforms?
 social networking
 written messages
 webinar
 texting

5. 15.In the context of developing persuasive messages, which of the following
is most likely to help you demonstrate a voice of competence?
 focusing only on logical appeals
 developing strong ideas in the interest of your audience
 adopting the tone of mass advertising such as over-the-top appeals
 using only emotional appeals in your persuasive messages
16.By doing audience analysis, Radika discovers that the people she will be
giving her sales presentation to know very little about her product.
Because of this, she is likely to decide to:
 use only emotional appeals in her presentation
 eliminate bulleted and numbered lists from her slides
 involve them in her presentation
 spend more presentation time informing the audience
17.Which of the following is true of documenting secondary research
sources?
 The only thing that has to be documented is a direct quotation.
 Statements that are paraphrased do not require documentation.
 Writers can use a variety of documentation systems, including MLA and
APA styles.
 Ideas that are summarized do not require documentation.
18.Your résumé should tell a story of:
 how you plan to improve your areas of weakness
 your educational accomplishments
 the value can provide to a company
 everything you have learned and done in your previous job

6. 19.A mistake that many job applicants make while creating résumés is:
 trying to display everything they do well
 highlighting only a few of their abilities and attributes
 forgetting to include their hobbies and other interests
 neglecting to include areas they need to improve on
20.Vanessa has been assigned the task of creating an effective business
message aimed at improving the productivity of the employees in her
company. In the process of creating the business message, she studies the
background of the employees, their needs, and priorities. To which step of
the planning process for developing influential messages does Vanessa's
action typically belong?
 Message review
 Message structuring
 Audience analysis
 Idea development
21.In the context of persuasive messages, validating your readers means that
you are:
 overcoming objections by providing counterpoints
 recognizing and appreciating others' needs and preferences as legitimate
 demonstrating a business need—a gap between what is and what could be
 providing solid reasons why your product, service, or idea benefits readers
22.Lori is using secondary research to develop a business report. How can
she write her report in a way that demonstrates originality in thought?
 Adopt a methodical approach to decision making
 Generate her own conclusions and recommendations
 Cite all her research sources

7.  Use the most current documentation guidelines
23.Rick is trying to schedule a video teleconference with colleagues at several
locations. To do so, he needs to coordinate their schedules and also check
to see if the company needs to invest in any additional resources to make it
happen. By addressing coordination and resource issues, he is dealing
with:
 control
 richness
 constraint
 immediacy
24.One of the first tasks to accomplish when developing a presentation is to:
 use headings to create a storyboard
 understand the needs of your audience
 develop effective slides
 gather content for an effective review
25.Which of the following is an example of psychological noise?
 Jenna's boss does not take her complaint seriously because he thinks
teenagers always exaggerate.
 Jenna's boss does not understand that when she says a product is "bad,"
she means she likes it.
 Jenna's boss does not understand what she tells him because his hearing
aid battery dies.
 Jenna's boss does not take her complaint seriously because construction
noise prevented him from hearing it.
26.Which of the following is typically included in the drafting stage of writing
an effective business message?
 identifying the primary message and key points

8.  ensuring that the communication is fair
 finding the needs of the audience
 setting a positive and other-oriented tone
27.Which of the following is useful advice on conducting business across
cultures with those who have limited English ability?
 Speak at your normal, regular pace instead of speaking slowly as this may
be viewed as disrespectful.
 Use slang and jargon instead of literal language as much as possible.
 Allow those with limited English ability enough time to process their
thoughts into English.
 Determine a person's level of communication proficiency within the first
few moments of your interactions with them.
28._____ noise occurs when communicators apply different meanings to the
same words or phrases.
 Physical
 Semantic
 Cognitive
 Psychological
29.Which of the following is an example of projected cognitive similarity?
 Bill assumes that the cultural stereotypes shown in the popular media are
true.
 Deirdre assumes that other cultural groups have the same values as hers.
 Rico assumes that all cultures are inferior to his culture.
 Elana assumes that no two cultures are alike in terms of values and norms.
30.In order to design` your slides to facilitate ease of processing, you should:
 use complex charts for complex information

9.  provide as much information as possible on every slide
 use at least one compelling image on every slide
 limit your text to ten words per line
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