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Meet the Peeps Who Tweet!
Today’s #Agenda
     • Introductions
     • Investing in social media
     • Tools n’ tech
     • Best Practices: Cause-related
     • Messaging on Twitter
     • Your Questions!
     • Follow Wednesday…
     • Feedback & Follow-up


@artezonline
Sara Falconer – @WWFCanada




@artezonline
Laura Bradley – @SickKids




@artezonline
Andrea Ramhit – @UNICEFLive




@artezonline
Investing in Social Media
       How did you wind-up running a Twitter feed!?

                                Where did your org
                                 start in web 2.0?




@artezonline
Tools n’ Techie Talk
      How are you managing Twitter & social media?




@artezonline
Best Practices: Cause Related
         How does SickKids Foundation use Twitter
             to steward patients & families?




@artezonline
Best Practices: Cause Related
               How does UNICEF use Twitter
                during crisis relief periods?




@artezonline
Best Practices: Cause Related
     How does WWF use Twitter for advocacy & events?




@artezonline
Key Messaging
      What is most important for your organization?

                                      Storytelling



           Fundraising

                                 Corporate
                                 recognition

@artezonline
My favourite case study!
      My Organization + Twitter = Measurable Result




@artezonline
Your Questions!
 What do you want to know about the peeps who tweet?




@artezonline
Thank you for joining us!
         Upcoming from the world of online fundraising…

 Digital Leap : April 23rd, Toronto
 www.digitalleap.org
 A Digital Conference for Non-Profit Marketers and Fundraisers
 Featuring:
 Scott Stratten @unmarketing
 Ted Hart @tedhart
 Philip King @philipkingIV
 Follow the conference details: @digitalleapCDA

 More Awesome Webinars: www.artez.com

 April 15: NFPs & New Blood: Online Acquisition Tactics
 April 21: Trends in "a-thon" Fundraising Part 2: United States …

@artezonline
Follow Wednesday!
    Our panel picked some other great peeps who tweet
@ZoeCaron : Front lines of climate advocacy
@nwf : The National Wildlife Federation USA
@rmassingham: Daily green living tips
@unmarketing: Marketing & social media guru
@nonprofitorgs: News from NFPs around the world
@TheHSF: Heart & Stroke Foundation
@CharityVillage: NFP sector portal site
@endstigma: The Centre for Mental Health & Addiction
@TheEconomist: Now in 140 characters!
@imaginecanada: The latest NFP news from Canada

@artezonline

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Artez Interactive - Meet the Peeps Who Tweet

  • 1. Meet the Peeps Who Tweet!
  • 2. Today’s #Agenda • Introductions • Investing in social media • Tools n’ tech • Best Practices: Cause-related • Messaging on Twitter • Your Questions! • Follow Wednesday… • Feedback & Follow-up @artezonline
  • 3. Sara Falconer – @WWFCanada @artezonline
  • 4. Laura Bradley – @SickKids @artezonline
  • 5. Andrea Ramhit – @UNICEFLive @artezonline
  • 6. Investing in Social Media How did you wind-up running a Twitter feed!? Where did your org start in web 2.0? @artezonline
  • 7. Tools n’ Techie Talk How are you managing Twitter & social media? @artezonline
  • 8. Best Practices: Cause Related How does SickKids Foundation use Twitter to steward patients & families? @artezonline
  • 9. Best Practices: Cause Related How does UNICEF use Twitter during crisis relief periods? @artezonline
  • 10. Best Practices: Cause Related How does WWF use Twitter for advocacy & events? @artezonline
  • 11. Key Messaging What is most important for your organization? Storytelling Fundraising Corporate recognition @artezonline
  • 12. My favourite case study! My Organization + Twitter = Measurable Result @artezonline
  • 13. Your Questions! What do you want to know about the peeps who tweet? @artezonline
  • 14. Thank you for joining us! Upcoming from the world of online fundraising… Digital Leap : April 23rd, Toronto www.digitalleap.org A Digital Conference for Non-Profit Marketers and Fundraisers Featuring: Scott Stratten @unmarketing Ted Hart @tedhart Philip King @philipkingIV Follow the conference details: @digitalleapCDA More Awesome Webinars: www.artez.com April 15: NFPs & New Blood: Online Acquisition Tactics April 21: Trends in "a-thon" Fundraising Part 2: United States … @artezonline
  • 15. Follow Wednesday! Our panel picked some other great peeps who tweet @ZoeCaron : Front lines of climate advocacy @nwf : The National Wildlife Federation USA @rmassingham: Daily green living tips @unmarketing: Marketing & social media guru @nonprofitorgs: News from NFPs around the world @TheHSF: Heart & Stroke Foundation @CharityVillage: NFP sector portal site @endstigma: The Centre for Mental Health & Addiction @TheEconomist: Now in 140 characters! @imaginecanada: The latest NFP news from Canada @artezonline