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(Mobile) User Experience


Designing for multiple
touchscreen platforms



UXBrighton 11/01/2011

Robert Douglas, UX Designer, Ribot
PART 1
Introduction
Hi, I’m Rob
I work at ribot
You may know me as
@anucreative
I’m going to talk about...
PART 2
Let’s get started...
Quick mobile guidelines
simpler is better

re-use learnt behaviours

little and often




                       photo source: http://www.flickr.com/photos/pittaya/298046657/
Simpler is better
minimise the subconscious questions

improve glance-ability

simpler != dumb

balance functionality, ease-of-use & satisfaction



                         photo source: http://www.flickr.com/photos/lagiuspo/92136687/
Re-use learnt behaviours
re-use interactions inherent in the device

minimise the number of surprises




                        http://www.flickr.com/photos/8586443@N03/1491516038/
Little and often
simple, but repetitive

and grocery shopping is special...
From web to mobile




             photo source: http://www.flickr.com/photos/eclogite/2563355229/
Pressure     Accelerometer         Time of day              Gesture

Microphone     Haptics   ...

                             photo source: http://www.flickr.com/photos/dunechaser/174945526
Pressure     Accelerometer         Time of day              Gesture

Microphone     Haptics   ...

                             photo source: http://www.flickr.com/photos/dunechaser/174945526
Pressure     Accelerometer         Time of day              Gesture

Microphone     Haptics   ...

                             photo source: http://www.flickr.com/photos/dunechaser/174945526
Pressure     Accelerometer         Time of day              Gesture

Microphone     Haptics   ...

                             photo source: http://www.flickr.com/photos/dunechaser/174945526
Pressure     Accelerometer         Time of day              Gesture

Microphone     Haptics   ...

                             photo source: http://www.flickr.com/photos/dunechaser/174945526
Four-step process
reserve a delivery slot

find and add products to basket
(favourites, search, browse, scan)

review your order

check out

                      photo source: http://www.flickr.com/photos/jennyland/4814451932/
PART 3
Some examples
Nokia (S60 5th edition)
iPhone/iPod touch
Windows Phone 7
iPad
Compare: Global navigation
Compare: Delivery slots
Compare: Inline navigation
Compare: Navigating back
The challenges
redesigning each experience

resetting our expectations




                    photo source: http://www.flickr.com/photos/harrymoon/4079075358/
PART 4
Wrapping up
Mobile is not about making
things smaller




                    photo source: http://www.flickr.com/photos/
                                          matley0/2694746491
But it is the little things
that count




                       photo source: http://www.flickr.com/photos/tom_lin/
                                                             3186488124/
Make the most of your
platform
Thanks
@anucreative

ribot.co.uk




               photo source: http://www.flickr.com/photos/jeremybrooks/618388795

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Designing for Multiple Mobile Platforms