The document discusses Edge, a buying and marketing group for independent distributors that aims to help members gain competitive advantages through negotiating better supplier pricing and programs, extended marketing and technology capabilities, and an improved distributor network. Edge has over 100 distributor members with over $600 million in annual sales and promises benefits like lower product costs, rebates, and marketing tools to help members increase profits and market reach. The document argues that joining Edge allows distributors to remain independent while gaining capabilities and advantages to compete more effectively.

1. distributors

2. The following materials are confidential property
of Edge and are intended for your sole use and
review only.

3. INCREASING COMPETITIVE
ADVANTAGE, CAPABILITIES
&
PROFIT for DISTRIBUTORS

4. BUSINESS is TOUGHER
than EVER
Fighting for attention from
customers and suppliers
Need more sales
Need more customers
Need more profit

5. HOW DO YOU LEVEL
THE PLAYING FIELD…
&
GAIN A COMPETITIVE
ADVANTAGE?

6. POSITION
YOURSELF
TO WIN

7. WHY EDGE
was formed
Help Independent Distributors
gain an advantage
buy better
pool purchasing strength – better discounts, rebates, etc.
extended capabilities – marketing, technology, financial programs
improved supplier relationships
distributor network
not just a “buying group”

8. Representing major
distributors & leading
manufacturers, suppliers
Established 1991
Distributor buying &
marketing group

10. 101 independent distributors
171 stocking locations in North America
In primary & secondary markets
Financially strong
Looking for a competitive advantage

12. CCTV/Security Low Voltage
Electronic MRO
Datacom
Electronic OEM

13. STRENGTH
IN NUMBERS
21 years growth
$600+ million in annual sales
$90 million in distributor inventory
99.01% distributor retention

14. HOW EDGE WORKS
 Aggregate strength in numbers
 Negotiate programs with select suppliers
 Lower cost of goods
 Competitive pricing
 Guaranteed
 Rebates/promotion allowances
 Lower prepaid freight or minimums

15. EDGE PREFERRED
SUPPLIERS
89.7% Supplier
Retention Major & Sub Product
Categories
Top
Management
Alliances

16. EDGE
SUPPLIERS

17. SUPPLIER PURCHASING PROGRAMS

20. with distributors
 Remain independent, operate as usual
 Each member is a shareholder of Edge
 Participate in all or part of the program

21. EDGE PROGRAM
BENEFITS
purchasing
programs marketing,
technology
training

22.  Lower cost of goods (5-18%) vs. non-Edge lines
 Better deal? Keep it!
 Better terms? Keep it!
 Savings of at least $7.9M in product cost annually
 Rewards for support
 Improved supplier relationships
 Access to more products
 Distributor network
 Member to Member Resources
 “Virtual Warehouse” - Immediate Stock.com
PURCHASING PROGRAMS

23. INCENTIVES & REBATES

24. Top members have earned $100,000 - $120,000/year
THOUSANDS in REBATES

25. MARKETING TOOLS
to help you reach customers
Ecommerce Platform – product content
Drip Marketing Campaigns
Product Advertisements
Corporate Brochure with Linecard
E-Fliers, Build Your Own Email Campaigns
On-Hold Marketing
Electronic Marketing, Technology Solutions, and More!

29. TRAINING
Product
Business Best Practices
Applications

30. CONCERNS BEFORE JOINING
 “Too good to be true”
 Lose control, loss of autonomy
 Concerned about payables
 Divulging confidential information
 Return on Investment
 Do not need help in my business
 I already do not have enough time
 Selling to other members
 My competitors

31. WITH THE STRENGTH
OF EDGE, YOU:
 Remain independent
 Increase profits
 Have the capabilities your competitors have
 Get more for what you are doing everyday

32. WE CALL THAT
COMPETITIVE
ADVANTAGE

33. ?% Competitive
Advantage
Increase
Profits
Improve
Market Reach

34.  Daily
 Quarterly
 Annually
 Large returns
JOINING EDGE &
BECOMING AN OWNER
Small One Time Investment

35. GUARANTEED SUCCESS






36. Tom Braun, Sales Opportunities
845-548-0596 + tom@edge-group.com
Don Koehler, Sales Opportunities
314-631-6787 + don@edge-group.com
Kathy Anweiler, Sales Opportunities
708-385-4250 + kathy@edge-group.com