Inbound Marketing Trumps Outbound Marketing

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Reports suggest that inbound marketing trumps outbound marketing. This infographic talks about the key elements that run your inbound marketing engine – content, SEO, Social media, blogging and more.

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Inbound Marketing Trumps Outbound Marketing

  1. 1. INBOUND MARKETING TRUMPS OUTBOUND MARKETING
  2. 2. INBOUND MARKETING TRUMPS OUTBOUND MARKETING 62% Inbound marketing costs 62 percent less per lead than outbound marketing. 54% Inbound marketing delivers 54 percent more leads into the marketing funnel than traditional outbound leads. 48% of marketers plan to increase their inbound spending this year – the third year in a row that inbound budgets are increasing at a pace of nearly 50 percent. 60% of marketers have adopted inbound marketing strategies. 10x Effective inbound marketing produces 10 x the conversions of outbound marketing. 34% Marketers dedicate 34 percent of their department budgets to inbound tactics, but only 11 percent to outbound.
  3. 3. INBOUND MARKETING ELEMENTS Why CONTENT should be the core of your marketing strategy? • Content Marketing ROI has increased by 300% in the past 3 years alone. • Content Marketing makes 70% of consumers feel closer to a company. Why it is important to CONVERT VISITORS INTO CUSTOMERS? • Companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower cost. • Companies that automate lead management see a 10% or greater increase in revenue in 6-9 months. Why you should be active on SOCIAL MEDIA? • 100% higher lead-to-close rate with social media than outbound marketing. • 92% of marketers reported increased exposure for their businesses using social media. Why BLOGGING should be a key element in your marketing efforts? • 100% higher lead-to-close rate with social media than outbound marketing. • 92% of marketers reported increased exposure for their businesses using social media. Why SEO matters? • SEO leads have a 14.6% close rate whereas outbound leads have a 1.7% close rate. • Websites with 51 to 100 pages generate 48% more traffic than websites with 1 to 50 pages.
  4. 4. Make your content speak about your offerings To treat your data, reach us at connect@advaiya.com, +1 (425) 2563123 www.advaiya.com Follow Us:

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