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PERFORMANCE MANAGEMENT 
(PERFORMANCE APPRAISAL) 
NUR SHUHADA BINTI KHALIL 
2013595069 
Dilbert__Performance_Review_hd720.mp4
DEFINITONS OF PERFORMANCE APPRAISAL 
Performance Appraisal (PA) has been synonymous with 
performance review, performance evaluation, and other terms 
and combinations of terms. (Konsrasuk,2011) 
(Wiese & Buckley, 1998) employees in an organization can understand 
and know their level of skills and knowledge and will know how to 
utilize their capabilities and thus can make proper career decisions. 
(Armstrong ,2006) stated that performance appraisal as an instrument 
to understand how to make better use of the available technical skills 
and knowledge, also how to meet future challenges and achieve 
goals. He also explained that performance appraisal will help improve 
the skills and capabilities of an individual and the 
organization as a whole.
DEFINITONS OF PERFORMANCE APPRAISAL 
Performance appraisal has been defined as the process of identifying, 
evaluating and developing the work performance of employees 
in the organization, so that the organizational goals and objectives are more 
effectively achieved, while at the same time benefiting employees in terms of 
recognition, receiving feedback, catering for work needs and offering 
career guidance (Lansbury, 1988). 
Performance appraisal is the formal process of observing and 
evaluating an employee‟s performance (Erdogan, 2002). 
According to Angelo S. Denisi and Robert D. Pritchard (2006) “Performance 
appraisal” is a discrete, formal, organizationally sanctioned 
event, usually not occurring more frequently than once or twice a year, which 
has clearly stated performance dimensions and/or criteria that are used in the 
evaluation process. Furthermore, it is an evaluation process, in that 
quantitative scores are often assigned based on the judged level of the 
employee‟s job performance on the dimensions or criteria used, and the scores 
are shared with the employee being evaluated.
OBJECTIVES OF PERFORMANCE 
APPRAISAL 
(Khanna & Sharma 2014)
PERFORMANCE APPRAISAL PROCESS 
Establishing Performance Standard 
Communicating the Standard 
Measuring Actual Performance 
Comparing the Actual With Desired Performance 
Discussing Results 
Decision Making 
Prerequisites 
Performance 
Planning 
Performance 
Execution 
Performance 
Assessment 
Performance Review 
Performance Renewal 
and Re-contracting 
Source : (Aguinis, 2014) 
Retrieved from http://www.jethr.com/magazine/human-resource-management/ 
performanceappraisal process/article.html
PERFORMANCE INTERVIEW AND FEEDBACK 
PERFORMANCE 
INTERVIEW 
WHY 
TYPES 
WHAT 
HOW 
Dilbert__Carol_s_Ca 
reer_Goals_hd720. 
mp4
WHAT IS APPRAISAL INTERVIEW? 
• Talks between employee and manager happen on an almost daily 
basis. The annual Appraisal Interview however offers the 
opportunity to systematically discuss the following content: 
– Discuss work and performance of the past year – tasks, work 
conditions and cooperation 
– Resolve problems and misunderstandings 
– Mutually voice acknowledgement and critique in a factual matter 
– Agree on measures to boost development and further education 
– Mutually agree on long term goals and focus points 
• Hence, an Appraisal Interview is a One‐on‐One interview which: 
– Takes place at least once a year 
– Requires both parties to prepare for it 
– Is semi‐structured 
– Is carried out by the employee and the direct supervisor using specific 
contents
TYPES OF APPRAISAL INTERVIEW 
• Tell-and-Sell Interview 
The skills required in the tell-and-sell interview include the ability to persuade an 
employee to change in a prescribed manner. This may require the development of 
new behaviors on the part of the employee and skillful use of motivational incentives 
on the part of the appraiser/supervisor. 
• Tell-and-Listen Interview 
In the tell-and-listen interview, the skills required include the ability to communicate 
the strong and weak points of an employee's job performance during the first part of 
the interview. During the second part of the interview, the employee's feelings about 
the appraisal are thoroughly explored. The supervisor is still in the role of appraiser, 
but the method requires listening to disagreement and coping with defensive behavior 
without attempting to refute any statements. The tell-and-listen method assumes that 
the opportunity to release frustrated feelings will help to reduce or remove those 
feelings. 
• Problem-Solving Interview 
The skills associated with the problem-solving interview are consistent with the 
nondirective procedures of the tell-and-listen method. Listening, accepting, and 
responding to feelings are essential elements of the problem-solving interview.
WHY CARRY OUT APPRAISAL 
INTERVIEW? 
• From the manager’s perspective 
– A manager’s success depends on how well an employee can carry out his or her tasks. The 
Appraisal Interview enables the manager to fulfill his/her leadership role. 
– Agrees on goals with the employee therefore providing the employee with a direction to go to 
– Facilitates important information regarding the organizational unit 
– Evaluates goals together with the employee and conducts causal research 
– Receives information regarding himself, his employees and organizational unit (mutual 
exchange of expectations and desires) 
– Assists and promotes his/her employees 
• From the employee’s perspective 
– An employee’s success and career depend on how well he/ she develops his/her skills and 
competencies , performance and job satisfaction as well as how well he/she prepares for 
possible future tasks and new requirements. 
– Receives, via the Appraisal Interview, a guideline on the basis of which criteria he/she will be 
evaluated. 
– Receives feedback on his/her performance 
– Receives information regarding the University and the organizational unit 
– Can influence his/her area of work and set goals 
– Can get information on possible paths for development, requirements and training and can 
also voice his/her wishes regarding training.
HOW DOES THE APPRAISAL INTERVIEW WORK? 
(Khanna & Sharma 2014)
HOW DOES THE APPRAISAL 
INTERVIEW WORK? 
Dilbert__Impossible_Goal_medium 
.mp4 
(Khanna & Sharma 2014)
Traits identify the physical or psychological 
characteristics of a person. We can evaluate the traits of 
an individual during the performance appraisal process. 
Behavioral appraisals measure what individuals do at 
work, not their personal characteristics. 
Results are simply a measure of the goals achieved 
through a work process. Using results as an evaluation 
measure provides management of the organization with 
an assessment of the goals that were achieved in a 
particular job over time.
PERFORMANCE EVALUATION AT 
PHARMANIAGA
PHARMANIAGA BUSINESS 
2013 PMS 
Form_Executive.xls
Supervisors 
Employee 
Performance 
Evaluation 
Self Evaluation 
Subordinates 
Outside Immediate 
Work Situation 
Peers or Co- 
Workers
Supervisor is supposed to know 
what the employee should be doing, 
right? 
Certainly, supervisors are 
frequently one of the best 
and most commonly used options to 
choose as evaluators for the 
employees under their 
control.
But are self-evaluations 
valuable, or will the 
employees overestimate 
their individual capabilities and 
tell us that they’re perfect? 
Dilbert__Wally_s_Self_Evaluation_h 
d720.mp4
Supervisor is not always 
knowledgeable enough to 
make a valid assessment of 
employee performance. 
Another possible option is to use 
coworkers or peers of the 
individual employee as appraisers.
Subordinate evaluations can give us good 
insight into the managerial practices 
and potential missteps of people who control other 
employees in our organization. 
As a result, subordinate evaluations may give us 
valuable information that we would be unable to 
find out using any other means.
We use the word customers in a 
broad sense to include people outside 
the organization, including customers 
for our products and services and 
suppliers to the firm. Customers can 
also be internal including people in 
other departments of the firm.
PERFORMANCE APPRAISAL METHOD 
Common Evaluation Technique 
Individual Evaluation Method 
• Graphic Rating Scale 
• Forced Choice 
• Essay Evaluation 
• Critical Incident Technique 
• Checklists and Weighted 
Checklists 
• Behaviorally Anchored 
Rating Scales (BARS) 
• Behavioral Observation 
Scales 
Multi Persons Evaluation Methods 
• Ranking 
• Paired Comparison 
• Forced Distribution 
• Management by Objectives 
(Ivancevich & Konopaske, 2013)
PERFORMANCE APPRAISAL METHOD 
Comparative and Absolute Behavioral Measurement System 
COMPARATIVE 
• Simple Rank Order 
• Alteration Rank Order 
• Paired Comparisons 
• Relative Percentile 
• Forced Distribution 
ABSOLUTE 
• Essays 
• Behavior Checklist 
• Critical Incident 
• Graphic Rating Scale 
Comparative systems of measuring 
behaviors imply that employees are 
compared to one another 
In Absolute system, supervisors provide 
evaluations of an employee’s 
performance without making direct 
references to other employee 
(Aguinis, 2014)
PERFORMANCE APPRAISAL METHOD 
TRADITIONAL METHOD MODERN METHOD MULTI SOURCES 
METHOD 
• Rating Scale 
• Essay 
• Ranking 
• Paired Comparisons 
• Critical Incident 
Methods 
• Confidential Report 
System 
• Checklist Method 
• Forced Distributions 
• Assessment Centre 
• BARS 
• Human Resource 
Accounting 
• Management By 
Objective 
• Customer Feedback 
• 90 Degree 
Method 
• 180 Degree 
Method 
• 270 Degree 
Method 
• 360 Degree 
Method 
• 720 Degree 
Method
PERFORMANCE APPRAISAL METHOD 
TRADITIONAL METHOD 
Rating Scale 
A popular, simple technique for 
evaluating employees is to use a 
graphic rating scale. 
Essay 
The essay method requires the rater 
to describe in writing each employee’s 
strengths and weaknesses, along 
with suggestions for ways to improve 
performance.
PERFORMANCE APPRAISAL METHOD 
TRADITIONAL METHOD 
Ranking 
Managers ranking their subordinates in 
order of their performance effectiveness 
from best to worst. Ranking is most 
frequently used for making decisions such 
as promotions or the merit salary increase 
each employee will receive. 
Paired Comparisons 
A better technique of comparison than the 
straight ranking method, this method 
compares each employee with all others in 
the group, one at a time. After all the 
comparisons on the basis of the overall 
comparisons, the employees are given the 
final rankings.
PERFORMANCE APPRAISAL METHOD 
TRADITIONAL METHOD 
Critical Incidents Method 
The critical incidents technique begins by 
identifying job requirements for successful 
performance. Job requirements are those 
behaviors that determine whether the job 
is being done effectively or ineffectively. 
Confidential Report System 
Mostly used by government 
departments, however its application in 
industry is not ruled out.
PERFORMANCE APPRAISAL METHOD 
Checklist Method 
The most common technique in the 
absolute standards group is some sort of 
checklist. Checklists tend to be more 
behaviorally based than either graphic 
rating scales or other employee-comparison 
methods. 
TRADITIONAL METHOD 
Forced Distribution 
“Grading on a curve” is a good example of 
the forced distribution method of 
performance appraisal. With this 
technique, the rater places a 
predetermined percentage of rates into 
four or five performance categories.
PERFORMANCE APPRAISAL METHOD 
MODERN METHODS 
Assessment Centre 
An assessment center is a central location where 
managers may come together to have their 
participation in job related exercises evaluated 
by trained observers. It is more focused on 
observation of behaviors across a series of 
select exercises or work samples. 
BARS 
BARS define scale points with specific behavior 
statements that describe varying degrees of 
performance. The form for a BARS generally 
covers six to eight specifically defined 
performance dimensions. A BARS should be 
developed for each dimension.
PERFORMANCE APPRAISAL METHOD 
Human Resource Accounting 
MODERN METHODS 
Human Resource Accounting is a 
method to measure the effectiveness 
of personnel management activities 
and the use of people in an 
organization. HRA is the process of 
Assigning, budgeting, and reporting 
the cost of human resources incurred 
in an organization, including wages 
and salaries and training expenses. 
Management by Objective 
“Management by objectives is a process 
whereby the superior and subordinate 
managers of an organization jointly identify its 
common goals, define each individual’s major 
areas of responsibility in terms of the results 
expected of him, and use these measures as 
guides for operating the unit and assessing 
the contribution of each of its members.”
PERFORMANCE APPRAISAL METHOD 
Customer Feedback 
MODERN METHODS 
This method is truly one of the 
modern methods of performance 
appraisal system. Under this method 
of appraisal system, customer 
feedback is directly linked with 
employee performance. 
This method of assessment could be 
unbiased and reliable since 
customers who are outsiders may 
give correct judgment about 
employee performance than the 
insiders who are superiors
PERFORMANCE APPRAISAL METHOD 
MULTI-RATER METHODS 
360 Degree 
Most organizations that focus on employee 
development use the 360-degree tool to assess 
performance and potential of staff and enable the 
employees to map their career path based on 
the feedback. Organizations take 360-degree 
feedback about an employee before taking a 
major decision about the professional's career. 
Dilbert__Evaluation_hd720.mp4
PERFORMANCE APPRAISAL METHOD 
MULTI-RATER METHODS 
• 90 – degree Appraisal: The employee evaluates 
himself and shows his strengths and 
achievements or his boss evaluates him. (Self or 
Boss) 
• 180 - degree Appraisal: The employee and the 
boss evaluates his performance on a monthly 
basis. (Self or Boss) 
• 270 – degree Appraisal: The method wherein 
the employee is evaluated by 3 persons, himself, 
boss and co – workers. 
• 720 – degree Appraisal: As the name itself 
suggests, in this method, the 360 degree 
appraisal method is practiced twice. First the 
360 – degree appraisal is done, where the 
performance of the employee is analyzed and 
having a good feedback mechanism, the boss 
sits down with the employee again a second 
time and gives him feedback and tips on 
achieving the set targets.
APPRAISAL ERROR 
Unintentional 
• Similar to me 
• Contrast 
• Halo 
• Primacy 
• Recency 
• Negativity Error 
• First Impression 
• Spillover 
• Stereotype 
• Attribution 
Intentional 
• Leniency 
• Severity 
• Central Tendency
APPRAISAL ERROR 
Similar To Me Error 
• Similarity leads to 
attractions 
• Supervisors are more 
likely to give higher 
performance ratings to 
those employee who are 
perceived to be similar as 
them (attitudes, 
preferences, personality) 
Contrast Error 
• Supervisors compare 
individual with one 
another instead of against 
predetermined standards 
even though there were 
absolute management 
system in place.
APPRAISAL ERROR 
Halo Effect Error 
• Rater fails to distinguish 
among the different 
aspect of performance 
being rated. 
• Eg : if an employee has a 
perfect attendance 
record, the rater may give 
high mark on dedication 
and productivity. 
Primacy Error 
• Performance evaluation 
is influenced mainly by 
information collected at 
the initial phase of review 
period. 
• Supposedly, the 
evaluation should take 
place at all other times.
APPRAISAL ERROR 
Recency Error 
• Occurs when the 
performance evaluation is 
influenced mainly by the 
information gathered 
during the last portion of 
review period. 
Negativity Error 
• Raters put more weight 
on negative information 
than positive or neutral 
information.
APPRAISAL ERROR 
First Impression Error 
• Raters make an initial 
favorable or unfavorable 
judgments about 
employee and ignore 
subsequent information 
that does not support 
initial impression. 
Spillover Error 
• Previous review periods 
unjustly influence current 
ratings.
APPRAISAL ERROR 
Stereotypes Error 
• Supervisors has 
oversimplified view of 
individuals based on 
group membership. 
Attributions Error 
• Supervisors attributes 
poor performance to an 
employee’s dispositional 
tendencies (personality, 
ability) instead of features 
of the situations.
APPRAISAL ERROR 
• Leniency 
– Assign high rating to most 
of the employee. 
• Severity Error 
– Assign low rating to all 
employee 
• Central Tendency Error 
– Middle point of rating scale
HOW TO AVOID PERFORMANCE APPRAISAL PROBLEM? 
Develop 
Accurate 
Performance 
Measure 
• Use multiple criteria 
• ability to lower the incidence of halo, recency, contrast, and 
attribution errors, and may even be able to affect bias and 
stereotyping, because many criteria, not just one or two, are being 
analyzed. 
• Minimize used of traits based criteria 
• trait-based evaluations tend to be more subjective than behavior- or 
results-based evaluations and as a result should generally not be 
used unless there is a specific reason why the particular trait must 
be exhibited in order to be successful in a job. 
Train 
Evaluators 
• To overcome the common problems of assessment. 
• Train evaluators to use the measurement methods and forms. 
Use Multiple 
Raters 
• Multiple evaluators limit the ability of one individual appraiser to provide a 
biased opinion concerning an employee’s performance. 
• In addition, halo, similarity, contrast, and attribution errors become less 
likely, and distributional errors tend to even out among multiple raters. It is 
for these reasons that 360° evaluations have gained favor in many 
organizations over the past 20 years.
PERFORMANCE APPRAISAL AT INTEL 
• Top 10’s Best 
Companies In 
Malaysia to Work 
For 
• Ranked at 9th at 
APAC Top 50 in 
2013 
• Ranked at #53 by 
Fortune 500 in 
2014
Cool stuff at Intel Malaysia—Penang 
– In addition to our many benefits and programs, 
employees get a bunch of other perks! Here's a 
peek at some of the cool stuff that makes Intel 
Penang a great place . 
– State-of-the-art fitness centers (including yoga, 
taiji, dance) 
– Sports courts and fields (badminton, basketball, 
jogging path, soccer, tennis, volleyball) 
– Indoor recreation amenities (gaming consoles, ping 
pong/table tennis, table football/foosball, rec room, 
TVs ) 
– Pampering amenities (massage chairs) 
– Cafes with free fruit and drinks 
– Coffee bars, hot beverage machines 
– Convenience store, ATMs 
– Health for Life Centers (onsite health care for 
employees), nutritionists, blood pressure 
machines, and Mother rooms) 
– Employee discount programs, and motor and 
group insurance 
– Convenience amenities (eyeglass cleaning, hand 
sanitizers, lobby services, mobile phone chargers, 
newspapers, umbrellas) 
– Hobby and social clubs, and organized leisure 
activities 
– Networking platforms where employees can 
connect with each other 
Today, Intel Penang is home to a high-tech campus 
with 10 buildings; including one of Intel's largest 
assembly and test sites and a design and 
development center.
PERFORMANCE APPRAISAL AT INTEL 
What method of 
Performance Appraisal used 
at INTEL? 
• 360 Degree Appraisal Method 
When the appraisal been 
conducted? 
• 6 Times a year (Every 2 Months) 
How the performance 
appraisal process being 
conduct? 
• Every units/department will review their own 
team members 
• The final evaluation will be reviewed by the 
Head of units/division 
• The staff need to do their KPI survey via the 
company’s internal performance survey system 
• The score will be finalize by the Head of 
Units/Division according to the staff 
performance schedule.
PERFORMANCE APPRAISAL AT INTEL 
How does it linked with 
reward system? 
• Top performers will be reward accordingly 
• The performers will be reward according no of 
months (salary) 
• e.g.: Top performer will be rewarded with 6 
months bonus for the current appraisal, while 
other with 2 months bonuses 
Is there any differences 
between performance 
appraisal system at Intel 
Malaysia with any other 
country of operations? 
• The performance evaluation procedures and 
system used is synchronized and standardize 
within the organization around the world.
STACK RANKING AT MICROSOFT 
• Stack ranking is one tool that Microsoft 
is using—perhaps misusing—to identify 
high and low performers. Stack ranking 
means that employees are ranked from 
best to worst, forcing their manager to 
make hard choices. 
• By 2012, 60% of Fortune 500 firms used 
Rank and Yank – giving it more politically 
correct labels. But a 2011 study by the 
Institute for Corporate Productivity (i4cp) 
found that the number of companies using 
forced ranking fell from 49% in 2009 
to 14% in 2011. But i4cp believes 
that companies kept the game and 
changed the name.
STACK RANKING AT MICROSOFT 
• One of the best-known stacked ranking 
systems is former General 
Electric CEO Jack Welch’s Vitality Curve, 
which assigns high-achieving employees, 
which he called “A players,” to the top 20 
percent, normally productive employees 
(B players) to the middle 70 percent level 
and unproductive employees (C players) 
to the bottom 10 percent rank. 
• According to Welch, the top employees 
should be further motivated with 
bonuses and other rewards and the 
bottom 10 percent should be fired.
Height,J. (2013). Microsoft and Stack Ranking. Retrieved from 
http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
Height,J. (2013). Microsoft and Stack Ranking. Retrieved from 
http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
Ackerman et.al (2014). Performance Management at Microsoft. Retrieved from 
http://www.slideshare.net/jeetraut/human-resource-management-final-project-35808028?related=3
PROBLEMS WITH STACK RANKING AT 
MICROSOFT 
Ackerman et.al (2014). Performance Management at Microsoft. Retrieved from 
http://www.slideshare.net/jeetraut/human-resource-management-final-project-35808028?related=3
Height,J. (2013). Microsoft and Stack Ranking. Retrieved from 
http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
Height,J. (2013). Microsoft and Stack Ranking. Retrieved from 
http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
ABOLISHMENT OF STACK RANKING AT 
MICROSOFT 
• Microsoft’s head of human resources said the company would end 
the practice in favor of a new and more flexible system intended 
to encourage better collaboration among employees. 
• Our new approach will make it easier for managers and leaders to 
allocate rewards in a manner that reflects the unique contributions of 
their employees and teams,” Lisa Brummel, the executive vice 
president of human resources 
• Microsoft redesigned its performance management system and total 
rewards program, integrating the two systems to allow for 
simplified, transparent and differentiated rewards, J. Ritchie, 
& Julie Tschida Brown, 2012)
ABOLISHMENT OF STACK RANKING AT 
MICROSOFT 
• A simplified system was implemented companywide using an 
integrated approach. The aim was to reduce 'process' and improve 
the line of sight between employees contributions to the 
company's success and increases in compensation.“ 
• Effective with 2011 performance reviews, employees receive one 
rating based on their manager's assessment and a calibration 
process (typically with managers one or two levels above the 
employee). 
• The rating ranges from "1" (highest) to "5" (lowest). A "3" rating 
equals target compensation that is market competitive locally. 
Targeted distribution limits the percentage of employees in each 
rating category.
ABOLISHMENT OF STACK RANKING AT 
MICROSOFT 
• The single rating triggers increases in merit pay, bonus and RSUs, with the size of the 
increase tied to factors such as job family and discipline. 
• Performance Inputs 
– three inputs determine the single performance rating: 
– • What employees did during the year vs. their goals/commitments, relative to the 
achievements of their peers. 
– • The behavior used to achieve those results as reflected in feedback from peers 
and managers. 
– • Employees’ proven capabilities based on the above inputs plus their long-term 
performance record. 
Job Ratings and Rewards and Microsoft 
1 (highest) 2 3 4 5 (lowest) 
Merit pay $$$$ $$$ $$ $ -- 
Bonus $$$$ $$$ $$ $ -- 
Restricted 
$$$$ $$$ $$ $ -- 
stock units
ABOLISHMENT OF STACK RANKING AT 
MICROSOFT 
• The company provides an interactive intranet portal that 
allows employees to see how their compensation would 
shift based on different performance ratings. The aim is to 
provide clear, customized communications. 
• As a result of the new system with its clearer line of sight, pay 
satisfaction among employees went up, Microsoft found, and 
employees and managers report that the quality of their 
discussions around pay and performance has improved. 
• The goal is to "attract and retain key talent by delivering the 
highest compensation to the highest performing employees,“. 
Retrieved from : 
http://www.shrm.org/hrdisciplines/compensation/articles 
/pages/rewardsatmicrosoft.aspx
REFERENCES 
• Ackerman et.al (2014). Performance Management at Microsoft. Retrieved from 
http://www.slideshare.net/jeetraut/human-resource-management-final-project-35808028?related=3 
• Aguinis, H. (2014). Performance Management. United States of America. 
• Demo: Microeconomics: Principles and Tools (activebook): Chapter 4. (2014, October 8). Retrieved from 
http://151.fosu.edu.cn/rlzyzdkc/ybs/index0811.htm 
• Height,J. (2013). Microsoft and Stack Ranking. Retrieved from http://www.slideshare.net/BlueHillResearch/microsoft-and- 
stack-ranking?related=2 
• Intel Corporation - Fortune 500 2014 - Fortune. (2014, October 10). Retrieved from http://fortune.com/fortune500/intel-corporation- 
53/ 
• Ivancevich, J. M., & Konopakse, R. (2013). Performance Evaluation and Management. In Human Resources 
Management. Singapore. 
• Kondarasuk, J.N. (2011). So What an Ideal Performance Appraisal Look Like? Journal of Applied Business and 
Economics vol. 12(1). 
• Lunenberg,F.C (2012). Performance Appraisal: Methods and Rating Errors. International Journal Of Scholarly Academic 
Intellectual Diversity vol.14, (1).
REFERENCES 
• Miller, S. (2013, November 18). Integrating Performance Management and Rewards at Microsoft. Retrieved from 
http://www.shrm.org/hrdisciplines/compensation/articles/pages/rewardsatmicrosoft.aspx 
• Olson, E. G. (2013, November 18). Microsoft, GE, and the futility of ranking employees - Fortune. Retrieved from 
http://fortune.com/2013/11/18/microsoft-ge-and-the-futility-of-ranking-employees/ 
• Performance Appraisal - Process. (2014, October 9). Retrieved from http://www.jethr.com/magazine/human-resource 
management/performance-appraisal process/article.html 
• Performance Appraisal Methods | Human Resources Management. (2013, October 10). Retrieved from 
http://corehr.wordpress.com/performance-management/performance-appraisal-methods/ 
• Top 10 of Malaysia :: Top 10’s Best Companies In Malaysia To Work For. (2014, October 10). Retrieved from 
http://top10malaysia.com/home/index.php/news-and-events/top-10-s-best-companies-in-malaysia-to-work-for

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Performance Appraisal

  • 1. PERFORMANCE MANAGEMENT (PERFORMANCE APPRAISAL) NUR SHUHADA BINTI KHALIL 2013595069 Dilbert__Performance_Review_hd720.mp4
  • 2. DEFINITONS OF PERFORMANCE APPRAISAL Performance Appraisal (PA) has been synonymous with performance review, performance evaluation, and other terms and combinations of terms. (Konsrasuk,2011) (Wiese & Buckley, 1998) employees in an organization can understand and know their level of skills and knowledge and will know how to utilize their capabilities and thus can make proper career decisions. (Armstrong ,2006) stated that performance appraisal as an instrument to understand how to make better use of the available technical skills and knowledge, also how to meet future challenges and achieve goals. He also explained that performance appraisal will help improve the skills and capabilities of an individual and the organization as a whole.
  • 3. DEFINITONS OF PERFORMANCE APPRAISAL Performance appraisal has been defined as the process of identifying, evaluating and developing the work performance of employees in the organization, so that the organizational goals and objectives are more effectively achieved, while at the same time benefiting employees in terms of recognition, receiving feedback, catering for work needs and offering career guidance (Lansbury, 1988). Performance appraisal is the formal process of observing and evaluating an employee‟s performance (Erdogan, 2002). According to Angelo S. Denisi and Robert D. Pritchard (2006) “Performance appraisal” is a discrete, formal, organizationally sanctioned event, usually not occurring more frequently than once or twice a year, which has clearly stated performance dimensions and/or criteria that are used in the evaluation process. Furthermore, it is an evaluation process, in that quantitative scores are often assigned based on the judged level of the employee‟s job performance on the dimensions or criteria used, and the scores are shared with the employee being evaluated.
  • 4. OBJECTIVES OF PERFORMANCE APPRAISAL (Khanna & Sharma 2014)
  • 5. PERFORMANCE APPRAISAL PROCESS Establishing Performance Standard Communicating the Standard Measuring Actual Performance Comparing the Actual With Desired Performance Discussing Results Decision Making Prerequisites Performance Planning Performance Execution Performance Assessment Performance Review Performance Renewal and Re-contracting Source : (Aguinis, 2014) Retrieved from http://www.jethr.com/magazine/human-resource-management/ performanceappraisal process/article.html
  • 6. PERFORMANCE INTERVIEW AND FEEDBACK PERFORMANCE INTERVIEW WHY TYPES WHAT HOW Dilbert__Carol_s_Ca reer_Goals_hd720. mp4
  • 7. WHAT IS APPRAISAL INTERVIEW? • Talks between employee and manager happen on an almost daily basis. The annual Appraisal Interview however offers the opportunity to systematically discuss the following content: – Discuss work and performance of the past year – tasks, work conditions and cooperation – Resolve problems and misunderstandings – Mutually voice acknowledgement and critique in a factual matter – Agree on measures to boost development and further education – Mutually agree on long term goals and focus points • Hence, an Appraisal Interview is a One‐on‐One interview which: – Takes place at least once a year – Requires both parties to prepare for it – Is semi‐structured – Is carried out by the employee and the direct supervisor using specific contents
  • 8. TYPES OF APPRAISAL INTERVIEW • Tell-and-Sell Interview The skills required in the tell-and-sell interview include the ability to persuade an employee to change in a prescribed manner. This may require the development of new behaviors on the part of the employee and skillful use of motivational incentives on the part of the appraiser/supervisor. • Tell-and-Listen Interview In the tell-and-listen interview, the skills required include the ability to communicate the strong and weak points of an employee's job performance during the first part of the interview. During the second part of the interview, the employee's feelings about the appraisal are thoroughly explored. The supervisor is still in the role of appraiser, but the method requires listening to disagreement and coping with defensive behavior without attempting to refute any statements. The tell-and-listen method assumes that the opportunity to release frustrated feelings will help to reduce or remove those feelings. • Problem-Solving Interview The skills associated with the problem-solving interview are consistent with the nondirective procedures of the tell-and-listen method. Listening, accepting, and responding to feelings are essential elements of the problem-solving interview.
  • 9. WHY CARRY OUT APPRAISAL INTERVIEW? • From the manager’s perspective – A manager’s success depends on how well an employee can carry out his or her tasks. The Appraisal Interview enables the manager to fulfill his/her leadership role. – Agrees on goals with the employee therefore providing the employee with a direction to go to – Facilitates important information regarding the organizational unit – Evaluates goals together with the employee and conducts causal research – Receives information regarding himself, his employees and organizational unit (mutual exchange of expectations and desires) – Assists and promotes his/her employees • From the employee’s perspective – An employee’s success and career depend on how well he/ she develops his/her skills and competencies , performance and job satisfaction as well as how well he/she prepares for possible future tasks and new requirements. – Receives, via the Appraisal Interview, a guideline on the basis of which criteria he/she will be evaluated. – Receives feedback on his/her performance – Receives information regarding the University and the organizational unit – Can influence his/her area of work and set goals – Can get information on possible paths for development, requirements and training and can also voice his/her wishes regarding training.
  • 10. HOW DOES THE APPRAISAL INTERVIEW WORK? (Khanna & Sharma 2014)
  • 11. HOW DOES THE APPRAISAL INTERVIEW WORK? Dilbert__Impossible_Goal_medium .mp4 (Khanna & Sharma 2014)
  • 12. Traits identify the physical or psychological characteristics of a person. We can evaluate the traits of an individual during the performance appraisal process. Behavioral appraisals measure what individuals do at work, not their personal characteristics. Results are simply a measure of the goals achieved through a work process. Using results as an evaluation measure provides management of the organization with an assessment of the goals that were achieved in a particular job over time.
  • 14.
  • 15. PHARMANIAGA BUSINESS 2013 PMS Form_Executive.xls
  • 16. Supervisors Employee Performance Evaluation Self Evaluation Subordinates Outside Immediate Work Situation Peers or Co- Workers
  • 17. Supervisor is supposed to know what the employee should be doing, right? Certainly, supervisors are frequently one of the best and most commonly used options to choose as evaluators for the employees under their control.
  • 18. But are self-evaluations valuable, or will the employees overestimate their individual capabilities and tell us that they’re perfect? Dilbert__Wally_s_Self_Evaluation_h d720.mp4
  • 19. Supervisor is not always knowledgeable enough to make a valid assessment of employee performance. Another possible option is to use coworkers or peers of the individual employee as appraisers.
  • 20. Subordinate evaluations can give us good insight into the managerial practices and potential missteps of people who control other employees in our organization. As a result, subordinate evaluations may give us valuable information that we would be unable to find out using any other means.
  • 21. We use the word customers in a broad sense to include people outside the organization, including customers for our products and services and suppliers to the firm. Customers can also be internal including people in other departments of the firm.
  • 22. PERFORMANCE APPRAISAL METHOD Common Evaluation Technique Individual Evaluation Method • Graphic Rating Scale • Forced Choice • Essay Evaluation • Critical Incident Technique • Checklists and Weighted Checklists • Behaviorally Anchored Rating Scales (BARS) • Behavioral Observation Scales Multi Persons Evaluation Methods • Ranking • Paired Comparison • Forced Distribution • Management by Objectives (Ivancevich & Konopaske, 2013)
  • 23. PERFORMANCE APPRAISAL METHOD Comparative and Absolute Behavioral Measurement System COMPARATIVE • Simple Rank Order • Alteration Rank Order • Paired Comparisons • Relative Percentile • Forced Distribution ABSOLUTE • Essays • Behavior Checklist • Critical Incident • Graphic Rating Scale Comparative systems of measuring behaviors imply that employees are compared to one another In Absolute system, supervisors provide evaluations of an employee’s performance without making direct references to other employee (Aguinis, 2014)
  • 24. PERFORMANCE APPRAISAL METHOD TRADITIONAL METHOD MODERN METHOD MULTI SOURCES METHOD • Rating Scale • Essay • Ranking • Paired Comparisons • Critical Incident Methods • Confidential Report System • Checklist Method • Forced Distributions • Assessment Centre • BARS • Human Resource Accounting • Management By Objective • Customer Feedback • 90 Degree Method • 180 Degree Method • 270 Degree Method • 360 Degree Method • 720 Degree Method
  • 25. PERFORMANCE APPRAISAL METHOD TRADITIONAL METHOD Rating Scale A popular, simple technique for evaluating employees is to use a graphic rating scale. Essay The essay method requires the rater to describe in writing each employee’s strengths and weaknesses, along with suggestions for ways to improve performance.
  • 26. PERFORMANCE APPRAISAL METHOD TRADITIONAL METHOD Ranking Managers ranking their subordinates in order of their performance effectiveness from best to worst. Ranking is most frequently used for making decisions such as promotions or the merit salary increase each employee will receive. Paired Comparisons A better technique of comparison than the straight ranking method, this method compares each employee with all others in the group, one at a time. After all the comparisons on the basis of the overall comparisons, the employees are given the final rankings.
  • 27. PERFORMANCE APPRAISAL METHOD TRADITIONAL METHOD Critical Incidents Method The critical incidents technique begins by identifying job requirements for successful performance. Job requirements are those behaviors that determine whether the job is being done effectively or ineffectively. Confidential Report System Mostly used by government departments, however its application in industry is not ruled out.
  • 28. PERFORMANCE APPRAISAL METHOD Checklist Method The most common technique in the absolute standards group is some sort of checklist. Checklists tend to be more behaviorally based than either graphic rating scales or other employee-comparison methods. TRADITIONAL METHOD Forced Distribution “Grading on a curve” is a good example of the forced distribution method of performance appraisal. With this technique, the rater places a predetermined percentage of rates into four or five performance categories.
  • 29. PERFORMANCE APPRAISAL METHOD MODERN METHODS Assessment Centre An assessment center is a central location where managers may come together to have their participation in job related exercises evaluated by trained observers. It is more focused on observation of behaviors across a series of select exercises or work samples. BARS BARS define scale points with specific behavior statements that describe varying degrees of performance. The form for a BARS generally covers six to eight specifically defined performance dimensions. A BARS should be developed for each dimension.
  • 30. PERFORMANCE APPRAISAL METHOD Human Resource Accounting MODERN METHODS Human Resource Accounting is a method to measure the effectiveness of personnel management activities and the use of people in an organization. HRA is the process of Assigning, budgeting, and reporting the cost of human resources incurred in an organization, including wages and salaries and training expenses. Management by Objective “Management by objectives is a process whereby the superior and subordinate managers of an organization jointly identify its common goals, define each individual’s major areas of responsibility in terms of the results expected of him, and use these measures as guides for operating the unit and assessing the contribution of each of its members.”
  • 31. PERFORMANCE APPRAISAL METHOD Customer Feedback MODERN METHODS This method is truly one of the modern methods of performance appraisal system. Under this method of appraisal system, customer feedback is directly linked with employee performance. This method of assessment could be unbiased and reliable since customers who are outsiders may give correct judgment about employee performance than the insiders who are superiors
  • 32. PERFORMANCE APPRAISAL METHOD MULTI-RATER METHODS 360 Degree Most organizations that focus on employee development use the 360-degree tool to assess performance and potential of staff and enable the employees to map their career path based on the feedback. Organizations take 360-degree feedback about an employee before taking a major decision about the professional's career. Dilbert__Evaluation_hd720.mp4
  • 33. PERFORMANCE APPRAISAL METHOD MULTI-RATER METHODS • 90 – degree Appraisal: The employee evaluates himself and shows his strengths and achievements or his boss evaluates him. (Self or Boss) • 180 - degree Appraisal: The employee and the boss evaluates his performance on a monthly basis. (Self or Boss) • 270 – degree Appraisal: The method wherein the employee is evaluated by 3 persons, himself, boss and co – workers. • 720 – degree Appraisal: As the name itself suggests, in this method, the 360 degree appraisal method is practiced twice. First the 360 – degree appraisal is done, where the performance of the employee is analyzed and having a good feedback mechanism, the boss sits down with the employee again a second time and gives him feedback and tips on achieving the set targets.
  • 34. APPRAISAL ERROR Unintentional • Similar to me • Contrast • Halo • Primacy • Recency • Negativity Error • First Impression • Spillover • Stereotype • Attribution Intentional • Leniency • Severity • Central Tendency
  • 35. APPRAISAL ERROR Similar To Me Error • Similarity leads to attractions • Supervisors are more likely to give higher performance ratings to those employee who are perceived to be similar as them (attitudes, preferences, personality) Contrast Error • Supervisors compare individual with one another instead of against predetermined standards even though there were absolute management system in place.
  • 36. APPRAISAL ERROR Halo Effect Error • Rater fails to distinguish among the different aspect of performance being rated. • Eg : if an employee has a perfect attendance record, the rater may give high mark on dedication and productivity. Primacy Error • Performance evaluation is influenced mainly by information collected at the initial phase of review period. • Supposedly, the evaluation should take place at all other times.
  • 37. APPRAISAL ERROR Recency Error • Occurs when the performance evaluation is influenced mainly by the information gathered during the last portion of review period. Negativity Error • Raters put more weight on negative information than positive or neutral information.
  • 38. APPRAISAL ERROR First Impression Error • Raters make an initial favorable or unfavorable judgments about employee and ignore subsequent information that does not support initial impression. Spillover Error • Previous review periods unjustly influence current ratings.
  • 39. APPRAISAL ERROR Stereotypes Error • Supervisors has oversimplified view of individuals based on group membership. Attributions Error • Supervisors attributes poor performance to an employee’s dispositional tendencies (personality, ability) instead of features of the situations.
  • 40. APPRAISAL ERROR • Leniency – Assign high rating to most of the employee. • Severity Error – Assign low rating to all employee • Central Tendency Error – Middle point of rating scale
  • 41. HOW TO AVOID PERFORMANCE APPRAISAL PROBLEM? Develop Accurate Performance Measure • Use multiple criteria • ability to lower the incidence of halo, recency, contrast, and attribution errors, and may even be able to affect bias and stereotyping, because many criteria, not just one or two, are being analyzed. • Minimize used of traits based criteria • trait-based evaluations tend to be more subjective than behavior- or results-based evaluations and as a result should generally not be used unless there is a specific reason why the particular trait must be exhibited in order to be successful in a job. Train Evaluators • To overcome the common problems of assessment. • Train evaluators to use the measurement methods and forms. Use Multiple Raters • Multiple evaluators limit the ability of one individual appraiser to provide a biased opinion concerning an employee’s performance. • In addition, halo, similarity, contrast, and attribution errors become less likely, and distributional errors tend to even out among multiple raters. It is for these reasons that 360° evaluations have gained favor in many organizations over the past 20 years.
  • 42. PERFORMANCE APPRAISAL AT INTEL • Top 10’s Best Companies In Malaysia to Work For • Ranked at 9th at APAC Top 50 in 2013 • Ranked at #53 by Fortune 500 in 2014
  • 43. Cool stuff at Intel Malaysia—Penang – In addition to our many benefits and programs, employees get a bunch of other perks! Here's a peek at some of the cool stuff that makes Intel Penang a great place . – State-of-the-art fitness centers (including yoga, taiji, dance) – Sports courts and fields (badminton, basketball, jogging path, soccer, tennis, volleyball) – Indoor recreation amenities (gaming consoles, ping pong/table tennis, table football/foosball, rec room, TVs ) – Pampering amenities (massage chairs) – Cafes with free fruit and drinks – Coffee bars, hot beverage machines – Convenience store, ATMs – Health for Life Centers (onsite health care for employees), nutritionists, blood pressure machines, and Mother rooms) – Employee discount programs, and motor and group insurance – Convenience amenities (eyeglass cleaning, hand sanitizers, lobby services, mobile phone chargers, newspapers, umbrellas) – Hobby and social clubs, and organized leisure activities – Networking platforms where employees can connect with each other Today, Intel Penang is home to a high-tech campus with 10 buildings; including one of Intel's largest assembly and test sites and a design and development center.
  • 44. PERFORMANCE APPRAISAL AT INTEL What method of Performance Appraisal used at INTEL? • 360 Degree Appraisal Method When the appraisal been conducted? • 6 Times a year (Every 2 Months) How the performance appraisal process being conduct? • Every units/department will review their own team members • The final evaluation will be reviewed by the Head of units/division • The staff need to do their KPI survey via the company’s internal performance survey system • The score will be finalize by the Head of Units/Division according to the staff performance schedule.
  • 45. PERFORMANCE APPRAISAL AT INTEL How does it linked with reward system? • Top performers will be reward accordingly • The performers will be reward according no of months (salary) • e.g.: Top performer will be rewarded with 6 months bonus for the current appraisal, while other with 2 months bonuses Is there any differences between performance appraisal system at Intel Malaysia with any other country of operations? • The performance evaluation procedures and system used is synchronized and standardize within the organization around the world.
  • 46. STACK RANKING AT MICROSOFT • Stack ranking is one tool that Microsoft is using—perhaps misusing—to identify high and low performers. Stack ranking means that employees are ranked from best to worst, forcing their manager to make hard choices. • By 2012, 60% of Fortune 500 firms used Rank and Yank – giving it more politically correct labels. But a 2011 study by the Institute for Corporate Productivity (i4cp) found that the number of companies using forced ranking fell from 49% in 2009 to 14% in 2011. But i4cp believes that companies kept the game and changed the name.
  • 47. STACK RANKING AT MICROSOFT • One of the best-known stacked ranking systems is former General Electric CEO Jack Welch’s Vitality Curve, which assigns high-achieving employees, which he called “A players,” to the top 20 percent, normally productive employees (B players) to the middle 70 percent level and unproductive employees (C players) to the bottom 10 percent rank. • According to Welch, the top employees should be further motivated with bonuses and other rewards and the bottom 10 percent should be fired.
  • 48. Height,J. (2013). Microsoft and Stack Ranking. Retrieved from http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
  • 49. Height,J. (2013). Microsoft and Stack Ranking. Retrieved from http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
  • 50. Ackerman et.al (2014). Performance Management at Microsoft. Retrieved from http://www.slideshare.net/jeetraut/human-resource-management-final-project-35808028?related=3
  • 51. PROBLEMS WITH STACK RANKING AT MICROSOFT Ackerman et.al (2014). Performance Management at Microsoft. Retrieved from http://www.slideshare.net/jeetraut/human-resource-management-final-project-35808028?related=3
  • 52. Height,J. (2013). Microsoft and Stack Ranking. Retrieved from http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
  • 53. Height,J. (2013). Microsoft and Stack Ranking. Retrieved from http://www.slideshare.net/BlueHillResearch/microsoft-and-stack-ranking?related=2
  • 54. ABOLISHMENT OF STACK RANKING AT MICROSOFT • Microsoft’s head of human resources said the company would end the practice in favor of a new and more flexible system intended to encourage better collaboration among employees. • Our new approach will make it easier for managers and leaders to allocate rewards in a manner that reflects the unique contributions of their employees and teams,” Lisa Brummel, the executive vice president of human resources • Microsoft redesigned its performance management system and total rewards program, integrating the two systems to allow for simplified, transparent and differentiated rewards, J. Ritchie, & Julie Tschida Brown, 2012)
  • 55. ABOLISHMENT OF STACK RANKING AT MICROSOFT • A simplified system was implemented companywide using an integrated approach. The aim was to reduce 'process' and improve the line of sight between employees contributions to the company's success and increases in compensation.“ • Effective with 2011 performance reviews, employees receive one rating based on their manager's assessment and a calibration process (typically with managers one or two levels above the employee). • The rating ranges from "1" (highest) to "5" (lowest). A "3" rating equals target compensation that is market competitive locally. Targeted distribution limits the percentage of employees in each rating category.
  • 56. ABOLISHMENT OF STACK RANKING AT MICROSOFT • The single rating triggers increases in merit pay, bonus and RSUs, with the size of the increase tied to factors such as job family and discipline. • Performance Inputs – three inputs determine the single performance rating: – • What employees did during the year vs. their goals/commitments, relative to the achievements of their peers. – • The behavior used to achieve those results as reflected in feedback from peers and managers. – • Employees’ proven capabilities based on the above inputs plus their long-term performance record. Job Ratings and Rewards and Microsoft 1 (highest) 2 3 4 5 (lowest) Merit pay $$$$ $$$ $$ $ -- Bonus $$$$ $$$ $$ $ -- Restricted $$$$ $$$ $$ $ -- stock units
  • 57. ABOLISHMENT OF STACK RANKING AT MICROSOFT • The company provides an interactive intranet portal that allows employees to see how their compensation would shift based on different performance ratings. The aim is to provide clear, customized communications. • As a result of the new system with its clearer line of sight, pay satisfaction among employees went up, Microsoft found, and employees and managers report that the quality of their discussions around pay and performance has improved. • The goal is to "attract and retain key talent by delivering the highest compensation to the highest performing employees,“. Retrieved from : http://www.shrm.org/hrdisciplines/compensation/articles /pages/rewardsatmicrosoft.aspx
  • 58. REFERENCES • Ackerman et.al (2014). Performance Management at Microsoft. Retrieved from http://www.slideshare.net/jeetraut/human-resource-management-final-project-35808028?related=3 • Aguinis, H. (2014). Performance Management. United States of America. • Demo: Microeconomics: Principles and Tools (activebook): Chapter 4. (2014, October 8). Retrieved from http://151.fosu.edu.cn/rlzyzdkc/ybs/index0811.htm • Height,J. (2013). Microsoft and Stack Ranking. Retrieved from http://www.slideshare.net/BlueHillResearch/microsoft-and- stack-ranking?related=2 • Intel Corporation - Fortune 500 2014 - Fortune. (2014, October 10). Retrieved from http://fortune.com/fortune500/intel-corporation- 53/ • Ivancevich, J. M., & Konopakse, R. (2013). Performance Evaluation and Management. In Human Resources Management. Singapore. • Kondarasuk, J.N. (2011). So What an Ideal Performance Appraisal Look Like? Journal of Applied Business and Economics vol. 12(1). • Lunenberg,F.C (2012). Performance Appraisal: Methods and Rating Errors. International Journal Of Scholarly Academic Intellectual Diversity vol.14, (1).
  • 59. REFERENCES • Miller, S. (2013, November 18). Integrating Performance Management and Rewards at Microsoft. Retrieved from http://www.shrm.org/hrdisciplines/compensation/articles/pages/rewardsatmicrosoft.aspx • Olson, E. G. (2013, November 18). Microsoft, GE, and the futility of ranking employees - Fortune. Retrieved from http://fortune.com/2013/11/18/microsoft-ge-and-the-futility-of-ranking-employees/ • Performance Appraisal - Process. (2014, October 9). Retrieved from http://www.jethr.com/magazine/human-resource management/performance-appraisal process/article.html • Performance Appraisal Methods | Human Resources Management. (2013, October 10). Retrieved from http://corehr.wordpress.com/performance-management/performance-appraisal-methods/ • Top 10 of Malaysia :: Top 10’s Best Companies In Malaysia To Work For. (2014, October 10). Retrieved from http://top10malaysia.com/home/index.php/news-and-events/top-10-s-best-companies-in-malaysia-to-work-for