Accenture reports how supply chain transformation has moved beyond efficiency to support their companies' growth and purpose. Read more.

1. Customer-centric supply chains
ALICENSE
FORGROWTH

2. Traditional supply
chains are all about cost
efficiencies. But the
modern supply chain has
evolved to contribute
to financial growth.

3. 1 in 10 supply chains – just 10% –
already excel at delivering top line growth.
We call them Masters.
13%
Revenue
growth rate
2.5%
Higher
EBITDA margin
3x
Higher
contribution
to total revenue
A daily
share price
during the
COVID-19 crisis
that remains above
their peers
Masters do 4 things differently than their peers.

4. Customers demand more
connected, seamless,
customized, secure
experiences.
of Masters deliver experiences
linked to the right customer
value propositions.
71%
01Masters begin with the
customer in mind

5. Collaboration, innovation
and data-driven insight
technologies accounted
for more than two-thirds
of Master’s 13% average
revenue growth.
Source: Accenture 2020 Supply Chain Survey
3.7%
Incremental
gains
7.8%
4.1%
Gains when investing
in less than three
technologies
Gains when investing
in technologies for
collaboration,
innovation and data-
driven insights
02Masters help turn
insight into innovation

6. 03Masters are highly mature
in select capabilities
They focus on enhancing
agility, fostering
innovation, and building
security, for example:
B2B
B2C
Making significant investment
in piloting or scaling blockchain
Implementing predictive analysis and
maintenance systems based on AI
Automating warehouse operations
Establishing external partnerships
for collaborative, agile innovation
Companies are focused on:

7. 04Masters engage their CEOs
for true transformation
of CEOs drive supply
chain discussions with
the board
of CEOs allocate funds,
driving innovation to
accelerate supply
chain transformation
of CEOs allocate top
talent to drive supply
chain transformation
52% 53% 49%

8. Higher growth rate.
Higher contribution to total revenue.
Higher EBITDA margin.
Masters achieve all this by:
Keeping the
customer at the
center of all
they do
Creating digital
architectures that
help them turn
data insights
into innovation
Maturing the
capabilities that
matter most
Engaging their
CEOs to help
them forge true
transformation.

9. CREATE YOUR
OWN LICENSE
TO GROW
We look forward to helping you think about what comes next,
using these insights to drive tangible business value and
widespread societal trust.
To learn more about Masters’ supply chain transformation, visit:
www.accenture.com/customer-centric-supply-chains