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Internet
Components of the Internet World
    Inter NIC




                                                                        .edu

                            .com


                                               .gov      .mil
                Authority
Domain




                               Domain Names and Internet Organisation
Internet for Business
Headquarters
                                             suppliers




                            The Internet




  Business Partners
                                            Remote Offices
                      Customers/Consumers
Categories of Networks

Local Area Network
 Local Area Network    Backbone Network
                       Backbone Network       Metropolitan Area
                             (BN)              Network (MAN)
{LAN) (LAN)




 Campus Area Network                        Business Area Network
                           Net Work                (BAN)
       (CAN)




                        Wide Area Network
                             (WAN)
Basic Parts of a Network


Node 1                      Node 3   Node 4

         Hub          Hub

               Back
               bone

Node 2
Metropolitan Area Network

 A
                            B



           City
           network     C




       D
Hosts and the Subset

Host

                                 LAN


 LAN




                Router                 Host
       LAN

                                LAN
Wide Area Network (WAN)
                 Micro-computer

                                       Gateway
                                       computers
                                                   LAN II
                                                   (STAR
                                                   NETWORK)



 LAN I
 (Bus network)




                                  LAN III
                             (Irregular network)
Internet Work (Internet)
                                    A
                     R
E
                                         R
         R


                     WAN     R               B
R


             R

                     R
    D
                             R


                 R          R = Router
                      C
                            ABCDE = Destinations
Internet Technologies
                                        Web Sales

                                          kets       competitors
                            /   Global Mar
                          rs
                      ndo rs
                    Ve plie
                     sup            Corporate communication               Business
         constraints        Systems Human Resources Information           partners
                           Research                         Management                   EXTRA
INTRA       Cost                        Customers
        containment         Product                       Marketing sales      Internet   NETS
NETS                     development              Core Business             Capabilities
                                                     Functions
             Price                  Customer support
          competition
                         Competitive                            Technology
                         Environment      New Business        Developments
                                         Product potential



                                         The Internet
Business Area Network
                                               Internet
                                        POP



                                      Switch
                               BAN
                                                ATW frame
                                                  relay




                  Public MAN or WAN
                     Infrastructure




                 PL 1010
BAN Mini- POP Building, Campus or
                                               BAN
          Business Park
NSFNET PROGRAM

                  Commercialization of Internet
                       1991- Till date




NSFNET program    High Performance Computing &
                         Communications
  (1985-1991)
                    (HPCC) Research program
                           1991-Till date




                 National Information Infrastructure
                                  or
                               (I-WAY)
                            1991-Till date
Networks Making up the
                     Internet
                                               Academic Internet based on TCP/IP
    Business Internets                          protocol (Full access to all Internet
   based on non-TCP/IP                                      resources)
        protocols
                             Value-added networks
                              Advantis,Sprint Link
                                 Tymnet, GEIS                          E-mail only
                                                                        networks
                   compuserve                                          AT & T Mail
                                     MILNET     Asian Networks
 Online                                              PSNET             Sprint Mail
                 Prodigy             NSFNET                             MCI Mail
 Service                            ARPANET          Alter Net          Fiido Net
providers                            CSNET
                  America                            CERNET                BIX
                   online            EBONE

                            GEnie                            E-world
                                          Delphi
Internet Presence Established


               Pull
                                     Supply
           View Data   Enterprise    Chain
                                    Partners




Customer Web
  Browser
Commerce is Initiated



                Pull
                                            Supply
         View,Configure, Buy   Enterprise    Chain
                                            Partners




Customer Web
  Browser
Demand-Centered E-Business

                    Pull
              View, configure, Buy                        Supply
                                                          Chain
                                             Enterprise
                                                          Partners
              Exceptions, Real-Time status


                        Push



EDI
FAX
Browser
Call Center
Demand Web Fulfillment
Internet Presence Established


                    Manufacturer

      Distributor                  Warehouse


Supplier                                customer


           Agent                         Broker

                       carrier
Traffic Building Techniques
                                                   6. Web-based events




                                     4. E-mail
                                    Advertising


                    2. Content
                   Partnerships                    5. Press
                                                   Relations

1. Registration of the Search
           Engines                3. Banner Advertising
Relationship Marketing
                One-to-one Marketing



                   Personalization
Relation-
  ship
Marketing        Community Building



                   Customisation



               Customer relationship
                   Management
World Wide Web
Web server A (Mumbai)   Web server B (Denmark)




      Page
                                   Page




Web server C (Japan)

                        Web server D (Chennai)
Internet, Intranet, Firewall



           (LAN)

Intranet
                   Firewall
                               Internet
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The Internet

  • 2. Components of the Internet World Inter NIC .edu .com .gov .mil Authority Domain Domain Names and Internet Organisation
  • 3. Internet for Business Headquarters suppliers The Internet Business Partners Remote Offices Customers/Consumers
  • 4. Categories of Networks Local Area Network Local Area Network Backbone Network Backbone Network Metropolitan Area (BN) Network (MAN) {LAN) (LAN) Campus Area Network Business Area Network Net Work (BAN) (CAN) Wide Area Network (WAN)
  • 5. Basic Parts of a Network Node 1 Node 3 Node 4 Hub Hub Back bone Node 2
  • 6. Metropolitan Area Network A B City network C D
  • 7. Hosts and the Subset Host LAN LAN Router Host LAN LAN
  • 8. Wide Area Network (WAN) Micro-computer Gateway computers LAN II (STAR NETWORK) LAN I (Bus network) LAN III (Irregular network)
  • 9. Internet Work (Internet) A R E R R WAN R B R R R D R R R = Router C ABCDE = Destinations
  • 10. Internet Technologies Web Sales kets competitors / Global Mar rs ndo rs Ve plie sup Corporate communication Business constraints Systems Human Resources Information partners Research Management EXTRA INTRA Cost Customers containment Product Marketing sales Internet NETS NETS development Core Business Capabilities Functions Price Customer support competition Competitive Technology Environment New Business Developments Product potential The Internet
  • 11. Business Area Network Internet POP Switch BAN ATW frame relay Public MAN or WAN Infrastructure PL 1010 BAN Mini- POP Building, Campus or BAN Business Park
  • 12. NSFNET PROGRAM Commercialization of Internet 1991- Till date NSFNET program High Performance Computing & Communications (1985-1991) (HPCC) Research program 1991-Till date National Information Infrastructure or (I-WAY) 1991-Till date
  • 13. Networks Making up the Internet Academic Internet based on TCP/IP Business Internets protocol (Full access to all Internet based on non-TCP/IP resources) protocols Value-added networks Advantis,Sprint Link Tymnet, GEIS E-mail only networks compuserve AT & T Mail MILNET Asian Networks Online PSNET Sprint Mail Prodigy NSFNET MCI Mail Service ARPANET Alter Net Fiido Net providers CSNET America CERNET BIX online EBONE GEnie E-world Delphi
  • 14. Internet Presence Established Pull Supply View Data Enterprise Chain Partners Customer Web Browser
  • 15. Commerce is Initiated Pull Supply View,Configure, Buy Enterprise Chain Partners Customer Web Browser
  • 16. Demand-Centered E-Business Pull View, configure, Buy Supply Chain Enterprise Partners Exceptions, Real-Time status Push EDI FAX Browser Call Center
  • 17. Demand Web Fulfillment Internet Presence Established Manufacturer Distributor Warehouse Supplier customer Agent Broker carrier
  • 18. Traffic Building Techniques 6. Web-based events 4. E-mail Advertising 2. Content Partnerships 5. Press Relations 1. Registration of the Search Engines 3. Banner Advertising
  • 19. Relationship Marketing One-to-one Marketing Personalization Relation- ship Marketing Community Building Customisation Customer relationship Management
  • 20. World Wide Web Web server A (Mumbai) Web server B (Denmark) Page Page Web server C (Japan) Web server D (Chennai)
  • 21. Internet, Intranet, Firewall (LAN) Intranet Firewall Internet
  • 22. “Like” us on Facebook:  p // / http://www.facebook.com/welearnindia  “Follow” us on Twitter: http://twitter.com/WeLearnIndia http://twitter com/WeLearnIndia Watch informative videos on Youtube:  http://www.youtube.com/WelingkarDLP