Tom Williams

Portland, Oregon Area United States

Co-Founder and CEO

Technology / Software / Internet

Most of my career has been making the ROI case for buying highly technical products. I know how to find and motivate decision makers. They have to like what they see at a gut level, understand intellectually what it can do for their daily jobs, then have documentation to justify the purchase up the ladder. Dual citizenship United Kingdom / United States. +++++++++++++++++++++ Strategy: Market segmentation, tiered messaging, budgeting, sales analytics, partner development, product requirements. Execution: Team leadership, channel marketing, board-level relations, public speaking, editorial & technical writing, PR, lead gen, sales collateral, internet marketing, ad creative, w