A business can’t survive without happy, paying customers

1. HowToEffectivelyMeasure
YourCustomer'sExperience
Use these metrics to improve the experience
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2. Whyitisimportant?
A business can’t survive without happy, paying
customers
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3. 8 ways to measure the
customer's experience.
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4. TrackYourNetPromoterScore
Ask your customers questions which answers are
based on a scale from 1 to 10.
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5. Surveyyourcustomers
regularly
This allows you to determine a client Net Promoter
Score score that measures loyalty on a scale of 1 to
100
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6. Measuretheentirecustomer
journeydinamically
Besides Net Promoter Score, leveraging data
throughout the engagement process is also important
as it enables you to fine-tune individual moments,
driving better experiences across all touchpoints
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7. Readallcustomerfeedback
They will tell you exactly what works and what
doesn’t
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8. Usesocialmediatracking
Consumers are now using social media to
resolve problems. Utilise a social media
tracking tool will help you see the data better.
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9. Askthemdirectly
If you can’t get proper feedback from your customer
base, then that should tell you something. Otherwise,
you will get a direct answer from them easily. Just
ask.
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10. Checkformconversions
People often abandon things like surveys or contact
forms in the middle of filling them. That is a poor
experience right there. That tells you something is
not right.
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11. OfferSupport
By offering support in a simple manner, you
provide customers with the ability to raise issues
and concerns. Here, you will get active feedback.
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