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Copyright © 2014, Oracle and/or its affiliates. All rights reserved.1 Confidential – Oracle Internal
How to manage your talent through
the digital disruption era
Session Code: HRSA07
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.2 Confidential – Oracle Internal
How To Manage Your Talent
Through The Digital Disruption
Era
Ronnie Toerien
HCM Sales Development & Strategy Leader - Africa
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.3 Confidential – Oracle Internal
New, disruptive challenges for both employees
and employers
 Problem: Today’s fast-paced changes in business and the pressure for
increased productivity, innovation, and profits has taken a toll on both
employees as well as employers.
 Employees: Feel more and more disengaged and that the only way to
advance may be to leave the company, but are worried about prospects
and likely disruption in their lives.
 Employers: Are worried that productivity is not increasing fast enough,
that they are losing the war for talent, and that the competition is out-
innovating them or worse, that an unknown company will disrupt their
business entirely.
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.4 Confidential – Oracle Internal
New trends and technologies are all around us
 Social Media: Our lives are becoming more online and the line between
our “work” persona and our “life” persona is fading.
 Wearables: Wristbands, glasses, headsets, etc. are ubiquitous and are
monitoring data about our vital signs.
 Quantified Self: Data from wearables, apps in our smartphones,
monitors on our nightstands, infrared spectrometers, etc. are streaming
data about our activities, vital signs, what we eat, etc.
 Self-directed behavior change: Intrinsic motivations (autonomy,
mastery, and purpose) linked to useful triggers and processes.
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.5 Confidential – Oracle Internal
Trends, Technologies, and Modern HR are
converging
 HR mission: Find a way to apply these new trends and technologies to
the workplace challenges in a way that respects privacy and
encourages adoption.
 Employee-centered: Recognize that the trends, technologies, and
challenges are all about the employees as individuals.
– Personalized: One size does not fit all
– Control: Nothing about me, without me
 Unified: Connect trends and technologies in useful ways to existing
HCM system to better meet employee needs while delivering business
results.
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.6 Confidential – Oracle Internal
HOW DO YOU WORK?
YOU PLAY.
YOU CONNECT.
YOU SHOP.
ONLINE
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.7 Confidential – Oracle Internal
1OUTOFEVERY
5MINUTESISSPENT
Copyright © 2012, Oracle and/or its affiliates. All rights reserved.7
Source: Cedar Crestone 2011-2012 HR Systems Survey
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.8 Confidential – Oracle Internal
Yet…
Only 3% of the workforce is using social
technologies at work today.
Source: Cedar Crestone 2011-2012 HR Systems Survey
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.9 Confidential – Oracle Internal
Social Changes Everything
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.10 Confidential – Oracle Internal
Social Collaboration: HCM of the Future
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.11 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved.
Social Collaboration
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.12 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved.
Social Learning
Cloud Tagging
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.13 Confidential – Oracle Internal
• Social: Enable SMEs to capture and share ideas and
best practices using rich media, and enhance their
reputation
 Contextual: Embed directly into business processes
to provide real-time in-line learning within HR, Talent and
other Enterprise Cloud Apps
 Intelligent: Showcase content relevant to a job profile,
goals, and career aspirations. Our recommendation
algorithm delivers personalized suggestions based on
100+ enterprise objects
 Consumer Grade: Publish and consume from
any modern device, on any network (3G, 4G, Wi-Fi)
 Scalable and Secure: Backed by the Oracle
Cloud
Learning– Designed for the way you want to
learn
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.14 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved.
Social Performance
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.15 Confidential – Oracle Internal
Probability of turnover for
disengaged employees
compared to less than a
Probability among highly
engaged employees.
Source: Corporate Leadership Council
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.16 Confidential – Oracle Internal
The Financial Impact of a Top Performer
Source: Lou Adler, ERE.net July 2012
It is estimated that the financial impact of
hiring a top performer is 10 -100x
the person’s compensation
Therefore, hiring a single top performer at $100 K has
the potential for adding $1 million to $10 million
to a company’s revenue each and every year that the
new hire remains with the firm
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.17 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved.
Social Recruiting
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.18 Confidential – Oracle Internal
Top Talent is within Reach
1. Employees 2. Fans & Followers
Two Key Channels:
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.19 Confidential – Oracle Internal
Start with Your Employees:
Turn every employee into a recruiter
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.20 Confidential – Oracle Internal
Social Connections are the New Currency
Social Connections are used for Sharing Information and Opinions
People are Only
Separated by
4.74 Degrees
Relationship
Source: Facebook & University of Milan Research Study
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.21 Confidential – Oracle Internal
Jill Davidson
@Twitter handle
Your Employees are Social
Mary Jan
Director of Sales
Current Employer: Current Employer: Current Employer:
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.22 Confidential – Oracle Internal
relationship
Employees
become
Recruiters
Leverage Employee’s Established Relationships
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.23 Confidential – Oracle Internal
Recruit Through Employees’ Relationships
100+Direct Connections
Per Employee
Engineer
Product
Exec.
Controller
Attorney
IT Mgr.
Retail
Clerk
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.24 Confidential – Oracle Internal
These Relationships Aren’t Being Fully Tapped
Even worse…
Most of your employees’ friends
aren’t proactively applying.
Many prospects don’t respond
when recruiters reach out cold.
Bonuses alone don’t motivate
employees to refer on a
consistent basis.
Your employees’
connections
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.25 Confidential – Oracle Internal
#1 MISSED
OPPORTUNITY
IN SOURCING
UNTAPPED
REFERRALS
=
2,000 EMPLOYEES x 100 FRIENDS x 100 FRIENDS OF FRIENDS = 20 MILLION CONNECTIONS
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.26 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved.
Referrals: The Proven, #1 External Sourcing Channel
Figure 4: Value of referrals
High performance 42%
Lower turnover 33%
More diverse 30%
Higher quality per hire 49%
Lower cost per hire 53%
Other 2%
Faster time per hire 46%
10 20 30 40 50 60
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.27 Confidential – Oracle Internal
Socialize your Referral Program
Alert employees regularly. Help them recommend jobs… Watch referrals roll in.
Jane Smith
New York, NY
Bob Jones
Philadelphia, PA
Ralph Edwards
Seattle, WA
Referred Prospects Apply or Join Your Talent Community.
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.28 Confidential – Oracle Internal
Common Results
 100%+ overall increase in referral applications
after implementing social referrals for 12 months.
 25%+ increase in referral hires tracked directly
back to social referrals after 12 months.
After
Before
After
Before
Hidden
Impact:
Source: Boomerangs Career Site Job Boards
% Applies
initiated by
referrals:
53.1% 33.3% 27.6%
Hidden
impact
on other
sources
Source:
2012 Sources of Hire,
By: CareerXroads
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.29 Confidential – Oracle Internal
Engage your Fans & Followers:
Attract “Fandidates”
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.30 Confidential – Oracle Internal
Your Brand is Social
RetailCo™ Big Beats! Defense, Inc. ThePharma Co.
13,292
Fans
143,197
Fans
7,876
Fans
14,345
Fans
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.31 Confidential – Oracle Internal
Fans Make Great Candidates (“Fandidates”)
RetailCo™ Fan Page 1,800+
POTENTIAL
CANDIDATES
FOR NEW
STORE
IN SYDNEY
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.32 Confidential – Oracle Internal
Tracking and Reporting:
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.33 Confidential – Oracle Internal
Referral Data from Social Sourcing  ATS
33
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.34 Confidential – Oracle Internal
Analytics Dashboard & Reporting
34
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.35 Confidential – Oracle Internal
One Integrated Solution
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.36 Confidential – Oracle Internal
An Automated, Integrated, Mobile-Ready Solution
Talent Pipeline
Social Employee Referrals Social Job Distribution
Search,
Apply, &
Refer on
Mobile
Analytics Dashboard
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.37 Confidential – Oracle Internal
Social Sourcing: A Key Piece of the Puzzle
Source
Hire
On-boardDevelop
Reward
Plan
Social Referrals
Social Job Distribution
Talent Pipeline
Recruiting and Hiring
Employee On-Boarding
Learning and Development
Engagement and Retention
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.38 Confidential – Oracle Internal
It’s not a “nice-to-have” – it’s a “gotta have.”
Using social media as a means to source talent
is here to stay.
Katherine Jones
Bersin Analyst & Blogger: Technology For Talent
Social Sourcing: A “Gotta Have”
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.39 Confidential – Oracle Internal
Work Life Solutions for HCM
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.40 Confidential – Oracle Internal
 Employees want insight and the
tools to better achieve development /
performance goals in ways that align
to both their personal life and career
goals.
 Employers want to attract and retain
engaged top talent and the strategic
insights as well as cost savings that
come from individuals using these
tools and sharing their insights.
Identity for the employee aligned with the
company
Work
Life
Solution
s
My Competitions
My Reputation
My Wellness
Future…Future…
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.41 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved.
Work Life Solutions
– My Reputation: Monitor and modify your social profile, presence,
and reach across social media and any tools that leverage social
engagement.
– My Wellness: Correlate wellness-related metrics such as activity
and sleep with work-related measures such as output, innovation,
and engagement.
– My Competitions: Quickly create and run contests comprised of
individuals or teams that are ranked based on various metrics or
voting results.
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.42 Confidential – Oracle Internal
 Our presence in internal/external
social media has become a
representation of ourselves to the
rest of the world.
 Our reach and influence are more
and more reflected in:
– How our capabilities and what we
communicate and do in social media is
echoed, referenced, and recognized by
others.
– How we do the same for others.
My Reputation – Up to date insight into social
influence and workforce capabilities
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.43 Confidential – Oracle Internal
 Wellness improves both well-being as
well as balance in work-life
integration
 Taps into the Wearables/“Quantified
Self” trend
 Allows an employee to track key
fitness data and see improvement
over time
My Wellness – Linking Individual Wellness
Goals and Employer Healthcare Costs
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.44 Confidential – Oracle Internal
 Set and get progress feedback
toward wellness goals
 Get recommendations on behaviors
that can increase wellbeing
 Provides insights that can help
employees improve wellness
 Uses game mechanics to help
employees achieve wellness goals
 Provides employers healthcare
savings
My Wellness – Linking Individual Wellness
Goals and Employer Healthcare Costs
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.45 Confidential – Oracle Internal
 Monitor, suggest, track, and influence
individual, concrete behaviors
 Connect changes in enterprise
systems to targeted behaviors
 Record recognition by colleagues of
targeted behaviors
 Put standings of monitored behaviors
into context relative to other
participants
My Competitions – Align individual motivations
and behaviors to business outcomes
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.46 Confidential – Oracle Internal
HCM
SVP CEO CFO
Copyright © 2014, Oracle and/or its affiliates. All rights reserved.47 Confidential – Oracle Internal
How to manage your talent through
the digital disruption era
Session Code: HRSA07

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HR Summit and Expo Africa 2015 - Seminar Presentation by Ronnie Torien HCM Strategy Leader Africa, Oracle

  • 1. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.1 Confidential – Oracle Internal How to manage your talent through the digital disruption era Session Code: HRSA07
  • 2. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.2 Confidential – Oracle Internal How To Manage Your Talent Through The Digital Disruption Era Ronnie Toerien HCM Sales Development & Strategy Leader - Africa
  • 3. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.3 Confidential – Oracle Internal New, disruptive challenges for both employees and employers  Problem: Today’s fast-paced changes in business and the pressure for increased productivity, innovation, and profits has taken a toll on both employees as well as employers.  Employees: Feel more and more disengaged and that the only way to advance may be to leave the company, but are worried about prospects and likely disruption in their lives.  Employers: Are worried that productivity is not increasing fast enough, that they are losing the war for talent, and that the competition is out- innovating them or worse, that an unknown company will disrupt their business entirely.
  • 4. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.4 Confidential – Oracle Internal New trends and technologies are all around us  Social Media: Our lives are becoming more online and the line between our “work” persona and our “life” persona is fading.  Wearables: Wristbands, glasses, headsets, etc. are ubiquitous and are monitoring data about our vital signs.  Quantified Self: Data from wearables, apps in our smartphones, monitors on our nightstands, infrared spectrometers, etc. are streaming data about our activities, vital signs, what we eat, etc.  Self-directed behavior change: Intrinsic motivations (autonomy, mastery, and purpose) linked to useful triggers and processes.
  • 5. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.5 Confidential – Oracle Internal Trends, Technologies, and Modern HR are converging  HR mission: Find a way to apply these new trends and technologies to the workplace challenges in a way that respects privacy and encourages adoption.  Employee-centered: Recognize that the trends, technologies, and challenges are all about the employees as individuals. – Personalized: One size does not fit all – Control: Nothing about me, without me  Unified: Connect trends and technologies in useful ways to existing HCM system to better meet employee needs while delivering business results.
  • 6. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.6 Confidential – Oracle Internal HOW DO YOU WORK? YOU PLAY. YOU CONNECT. YOU SHOP. ONLINE
  • 7. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.7 Confidential – Oracle Internal 1OUTOFEVERY 5MINUTESISSPENT Copyright © 2012, Oracle and/or its affiliates. All rights reserved.7 Source: Cedar Crestone 2011-2012 HR Systems Survey
  • 8. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.8 Confidential – Oracle Internal Yet… Only 3% of the workforce is using social technologies at work today. Source: Cedar Crestone 2011-2012 HR Systems Survey
  • 9. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.9 Confidential – Oracle Internal Social Changes Everything
  • 10. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.10 Confidential – Oracle Internal Social Collaboration: HCM of the Future
  • 11. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.11 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved. Social Collaboration
  • 12. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.12 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved. Social Learning Cloud Tagging
  • 13. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.13 Confidential – Oracle Internal • Social: Enable SMEs to capture and share ideas and best practices using rich media, and enhance their reputation  Contextual: Embed directly into business processes to provide real-time in-line learning within HR, Talent and other Enterprise Cloud Apps  Intelligent: Showcase content relevant to a job profile, goals, and career aspirations. Our recommendation algorithm delivers personalized suggestions based on 100+ enterprise objects  Consumer Grade: Publish and consume from any modern device, on any network (3G, 4G, Wi-Fi)  Scalable and Secure: Backed by the Oracle Cloud Learning– Designed for the way you want to learn
  • 14. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.14 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved. Social Performance
  • 15. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.15 Confidential – Oracle Internal Probability of turnover for disengaged employees compared to less than a Probability among highly engaged employees. Source: Corporate Leadership Council
  • 16. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.16 Confidential – Oracle Internal The Financial Impact of a Top Performer Source: Lou Adler, ERE.net July 2012 It is estimated that the financial impact of hiring a top performer is 10 -100x the person’s compensation Therefore, hiring a single top performer at $100 K has the potential for adding $1 million to $10 million to a company’s revenue each and every year that the new hire remains with the firm
  • 17. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.17 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved. Social Recruiting
  • 18. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.18 Confidential – Oracle Internal Top Talent is within Reach 1. Employees 2. Fans & Followers Two Key Channels:
  • 19. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.19 Confidential – Oracle Internal Start with Your Employees: Turn every employee into a recruiter
  • 20. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.20 Confidential – Oracle Internal Social Connections are the New Currency Social Connections are used for Sharing Information and Opinions People are Only Separated by 4.74 Degrees Relationship Source: Facebook & University of Milan Research Study
  • 21. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.21 Confidential – Oracle Internal Jill Davidson @Twitter handle Your Employees are Social Mary Jan Director of Sales Current Employer: Current Employer: Current Employer:
  • 22. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.22 Confidential – Oracle Internal relationship Employees become Recruiters Leverage Employee’s Established Relationships
  • 23. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.23 Confidential – Oracle Internal Recruit Through Employees’ Relationships 100+Direct Connections Per Employee Engineer Product Exec. Controller Attorney IT Mgr. Retail Clerk
  • 24. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.24 Confidential – Oracle Internal These Relationships Aren’t Being Fully Tapped Even worse… Most of your employees’ friends aren’t proactively applying. Many prospects don’t respond when recruiters reach out cold. Bonuses alone don’t motivate employees to refer on a consistent basis. Your employees’ connections
  • 25. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.25 Confidential – Oracle Internal #1 MISSED OPPORTUNITY IN SOURCING UNTAPPED REFERRALS = 2,000 EMPLOYEES x 100 FRIENDS x 100 FRIENDS OF FRIENDS = 20 MILLION CONNECTIONS
  • 26. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.26 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved. Referrals: The Proven, #1 External Sourcing Channel Figure 4: Value of referrals High performance 42% Lower turnover 33% More diverse 30% Higher quality per hire 49% Lower cost per hire 53% Other 2% Faster time per hire 46% 10 20 30 40 50 60
  • 27. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.27 Confidential – Oracle Internal Socialize your Referral Program Alert employees regularly. Help them recommend jobs… Watch referrals roll in. Jane Smith New York, NY Bob Jones Philadelphia, PA Ralph Edwards Seattle, WA Referred Prospects Apply or Join Your Talent Community.
  • 28. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.28 Confidential – Oracle Internal Common Results  100%+ overall increase in referral applications after implementing social referrals for 12 months.  25%+ increase in referral hires tracked directly back to social referrals after 12 months. After Before After Before Hidden Impact: Source: Boomerangs Career Site Job Boards % Applies initiated by referrals: 53.1% 33.3% 27.6% Hidden impact on other sources Source: 2012 Sources of Hire, By: CareerXroads
  • 29. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.29 Confidential – Oracle Internal Engage your Fans & Followers: Attract “Fandidates”
  • 30. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.30 Confidential – Oracle Internal Your Brand is Social RetailCo™ Big Beats! Defense, Inc. ThePharma Co. 13,292 Fans 143,197 Fans 7,876 Fans 14,345 Fans
  • 31. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.31 Confidential – Oracle Internal Fans Make Great Candidates (“Fandidates”) RetailCo™ Fan Page 1,800+ POTENTIAL CANDIDATES FOR NEW STORE IN SYDNEY
  • 32. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.32 Confidential – Oracle Internal Tracking and Reporting:
  • 33. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.33 Confidential – Oracle Internal Referral Data from Social Sourcing  ATS 33
  • 34. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.34 Confidential – Oracle Internal Analytics Dashboard & Reporting 34
  • 35. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.35 Confidential – Oracle Internal One Integrated Solution
  • 36. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.36 Confidential – Oracle Internal An Automated, Integrated, Mobile-Ready Solution Talent Pipeline Social Employee Referrals Social Job Distribution Search, Apply, & Refer on Mobile Analytics Dashboard
  • 37. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.37 Confidential – Oracle Internal Social Sourcing: A Key Piece of the Puzzle Source Hire On-boardDevelop Reward Plan Social Referrals Social Job Distribution Talent Pipeline Recruiting and Hiring Employee On-Boarding Learning and Development Engagement and Retention
  • 38. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.38 Confidential – Oracle Internal It’s not a “nice-to-have” – it’s a “gotta have.” Using social media as a means to source talent is here to stay. Katherine Jones Bersin Analyst & Blogger: Technology For Talent Social Sourcing: A “Gotta Have”
  • 39. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.39 Confidential – Oracle Internal Work Life Solutions for HCM
  • 40. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.40 Confidential – Oracle Internal  Employees want insight and the tools to better achieve development / performance goals in ways that align to both their personal life and career goals.  Employers want to attract and retain engaged top talent and the strategic insights as well as cost savings that come from individuals using these tools and sharing their insights. Identity for the employee aligned with the company Work Life Solution s My Competitions My Reputation My Wellness Future…Future…
  • 41. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.41 Confidential – Oracle InternalCopyright ©2009, Oracle. All rights reserved. Work Life Solutions – My Reputation: Monitor and modify your social profile, presence, and reach across social media and any tools that leverage social engagement. – My Wellness: Correlate wellness-related metrics such as activity and sleep with work-related measures such as output, innovation, and engagement. – My Competitions: Quickly create and run contests comprised of individuals or teams that are ranked based on various metrics or voting results.
  • 42. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.42 Confidential – Oracle Internal  Our presence in internal/external social media has become a representation of ourselves to the rest of the world.  Our reach and influence are more and more reflected in: – How our capabilities and what we communicate and do in social media is echoed, referenced, and recognized by others. – How we do the same for others. My Reputation – Up to date insight into social influence and workforce capabilities
  • 43. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.43 Confidential – Oracle Internal  Wellness improves both well-being as well as balance in work-life integration  Taps into the Wearables/“Quantified Self” trend  Allows an employee to track key fitness data and see improvement over time My Wellness – Linking Individual Wellness Goals and Employer Healthcare Costs
  • 44. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.44 Confidential – Oracle Internal  Set and get progress feedback toward wellness goals  Get recommendations on behaviors that can increase wellbeing  Provides insights that can help employees improve wellness  Uses game mechanics to help employees achieve wellness goals  Provides employers healthcare savings My Wellness – Linking Individual Wellness Goals and Employer Healthcare Costs
  • 45. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.45 Confidential – Oracle Internal  Monitor, suggest, track, and influence individual, concrete behaviors  Connect changes in enterprise systems to targeted behaviors  Record recognition by colleagues of targeted behaviors  Put standings of monitored behaviors into context relative to other participants My Competitions – Align individual motivations and behaviors to business outcomes
  • 46. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.46 Confidential – Oracle Internal HCM SVP CEO CFO
  • 47. Copyright © 2014, Oracle and/or its affiliates. All rights reserved.47 Confidential – Oracle Internal How to manage your talent through the digital disruption era Session Code: HRSA07

Notas do Editor

  1. Main Point: You shop, you play and connect online, but how do you work? Script: You shop, you play and connect online, but how do you work?
  2. New technologies such as Social are influencing the way we interact. In fact, 1 out of every 5 online minutes online is spent on social networking
  3. The Cedar Crestone 2011-2012 HR Systems Survey stated : Given the extensive and continuous coverage on social technologies by the general and HR press, it is surprising to see that respondents indicated that overall only 3% of the workforce is using these technologies today
  4. But how do you find that needle in a haystack when recruiting top talent has become so competitive? One answer is to turn to social media. The explosive growth of social media has changed everything from the way people communicate to the way they manage their careers. It’s opened the doors for recruiters and candidates alike and enabled an unprecedented level of access. As of 2012, Facebook boasted more than 1 billion users worldwide; LinkedIn had 187 million members and Twitter had 200 million members. Experian reported in April 2013 that 16 minutes out of an hour online is spent on a social network or forum And it’s not just about socializing In a 2013 Avanade study of global enterprises, the majority of IT decision makers (87 percent), business leaders (67 percent) and end users (68 percent) report using social networking technologies in the workplace. Most rely on consumer technologies today, such as Facebook, but plan to move to enterprise-ready technologies over next 12 months.
  5. The Corporate Leadership Council found that disengaged employees have a 23% probability of turnover within 12 months, compared to less than a 1% probability among highly engaged employees.    Disengaged employees cost their employers on average 46% of their salaries in lost productivity.
  6. Why is recruiting the best talent so important? We all know that talent breeds innovation and that to be competitive, companies need strong workforces. But did you realize the full impact a top performer can have on an organization? According to ERE, a top performer can bring in as much as 100 times the person’s compensation, meaning a $100K employee can add as much as $10Mil to a company’s bottom line. That certainly puts the spotlight on making good hires!
  7. You can take advantage of this new phenomenon first by recruiting via established relationships –yours with your employees, and much more significantly, theirs with their friends and professional connections. You can turn every employee into a recruiter by asking them to tap their networks for referrals. According to Rouser, over 60% of employees who used personal connections to get hired report being extremely satisfied with their jobs. And we all know that satisfied employees are more likely to go the extra mile as well as stay with the company. You also have a valuable recruiting ground in your social network followers. After all, you want top performers who are passionate about your company so why not reach out to those who have taken the time to “like” or “follow” you online? Rouser reports that 57% of job seekers expect a company to interact with fans and followers.
  8. It makes intuitive sense. We pay close attention to what our peers, family members and colleagues are telling us, while we tune out banner ads and telemarketers. On the flip side, when we’re happy with a product or service, we often refer our friends to brands without realizing we’re doing it – by passively sharing, “tweeting,” and “liking” brand-content into the newsfeed. The impact of our new recommendation habit is enormous, given that the Facebook newsfeed, for example, has become the most trafficked page on the most trafficked Website in the world. Until just a few years ago, HR decision makers were not ready to do what today seems almost obvious. Now they see the benefits of connecting their high-performing Employee Referral Programs to the world of online recommendations and social sharing. Since every employee is connected to their friends on social networks, it is relatively easy to make every employee a “social recruiter,” given the right technology.
  9. There are many ways social networking applications and principles can be applied in the workplace. But today, we’re going to focus specifically on recruiting. You need top talent. And to find that top talent in a minimum of time and for a minimal cost, you need access to both a large pool of active and passive candidates as well as insight into which candidates are the most worth pursuing. Social can help with both of these challenges. Why? Because social connections—in this case your own and your employees’ are the new currency of the 21st century. People now are only separated by 4.74 degrees, which really isn’t surprising considering the number of users on the three biggest social networks alone. And those people are using the social networks to find jobs: According to the 2012 publication, “Best Practices in Social Recruiting” by Meisha Rouser: 18,400,000 applicants found their jobs on Facebook 10,200,000 applicants found their jobs on LinkedIn 8,000,000 applicants found their jobs on Twitter Recruiters are tapping these channels as well. According to Rouser, 89% of recruiters have hired someone through LinkedIn. Facebook and Twitter trail Linked in with 26% and 15% of recruiters hiring employees via these channels but given the vast number of users on the networks, one expects those numbers to go up. Stats pulled from: http://socialmeep.com/infographic-the-social-recruiting-pocket-guide/
  10. Your employees are social, which means that they have friends and acquaintances in real life, and nowadays, they maintain those relationships online on facebook, linkedin, and twitter. When we’re talking about Facebook, what’s important to know is not what they have in their profile, but that they spend a lot of time there sharing things with their friends. In fact 1 in 7 human beings on planet earth is an ACTIVE facebook user. You’re employees are using these sites during work on their smart phones, after work, and on the weekends from home. Your social employees are in fact, your gateway to a huge pool of talent.
  11. Employees also act as a human algorythym, making good referrals and filtering out bad candidates.
  12. When you ask your employees for referrals, and give them the tools to make the process of tapping into their networks easy, and game-like, you now have access to exponential amount of potential candidates – active and passive candidates that are in some way connected to the top talent you’ve already chosen to hire.
  13. If we stop and do the math, we can see just how robust a source employee networks can be, but then we’ll also see why they go untapped. You’re not getting enough of them through referrals. You’re not getting them through proactive applications. They aren’t coming to you. You’re not getting them when recruiters run searches, mine databases, and reach out cold. And sometimes, you’re not getting them because they are in fact applying but they are applying at a competitor’s company.
  14. A 2000 person company can potentially reach millions of talented people through its employees – perhaps all the candidates it ever needs to fill its reqs.
  15. And everyone knows that referrals are the top choice for effective sourcing, so shouldn’t this be the channel you focus on first?
  16. With Oracle Taleo Social Sourcing you have the ability to socialize referrals and watch the impact go to a whole new level. Streamline the process by targeting, make it easy and fast, and reach an entirely new audience.
  17. Referrals not only deliver great candidates, but they increase other channels as well, the results are impressive.
  18. Next are your fans and followers, also a great channel for helping you fill positions.
  19. Your brand is social - leverage all the great work your marketing team has done to gain fans and followers for your brand.
  20. In this example, this retail company already has 1,844 fans that will see their job posts for the new store opening in Sydney.
  21. Referral candidates are marked and tracked within Taleo Recruiting, making it easy to see, find and prioritize referral candidates.
  22. There is a built in dashboard which provides up to the minute views into activity around posting, viewing, sharing and applying for jobs. Click on any of the reports to get the details. You can even see who your top referrers are so you can continue to target and/or reward them!
  23. Oracle Taleo Social Sourcing is one integrated solution for all of your social recruiting needs.
  24. Oracle Taleo Social Sourcing Cloud automates your social recruiting activities, provides the necessary tracking and reporting capabilities and is mobile-ready.
  25. 1.3 Billion people on the social networks cannot be ignored. Social recruiting is no longer an add-on activity, it needs to be an integral part of your overall recruitment strategy.
  26. Social Sourcing is here to stay. Invest now in tools that will leverage this shift to social media with automation vs making your difficult jobs more complex.
  27. Now, when you get calls on labor costs or attrition rates, it’s easy to find the information and answer questions. It’s also simple to find actionable information on how to take steps to address problems that arise, whether they happen domestically or in an overseas office.