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TA LYA J O S E P H
Purpose and Genre
• My magazine will focus on a new Sci-Fi Action independent movie.
• I have chosen to make my magazine genre based as I feel Sci-Fi Action provides something
for everyone.
• It provides entertainment and escapism which allows the audience to immerse themselves
into that world.
• Both genders are positively represented which attracts a mass audience.
Form
• Hard Copy
• My hard copy will be around 94 pages within
the magazine and including the covers will be
a total of 98 pages.
• The paper will be uncoated in order to be
environmentally friendly as it can be recycled
which results in the copy also being matte.
• Advertisements will consist of collaborations
with Barnet Everyman and Sci-Fi London film
festival.
• Monthly subscription for the latest magazines
will cost £3.50 and annually £38.00 which
means subscribers would be saving £4.00 a
year
• Online copy
• On the company website after a new
magazine release the online copy will include
an interview with one of the main actors.
• This will be via an online video which will
discuss working on the project and additional
information such as upcoming projects.
• There will be a subscription available in
which subscribers will be able to watch
exclusive behind the scenes footage only
available to them.
• Monthly subscription will cost £2.50 and
annually will be around £27.00 which will
result in subscribers saving £3.00 a year
Content
• The double page spread will include an interview with the main actress in which the audience will
build a relationship with the person outside of them portraying a character in a fantasy world.
• It will also include additional information such as how scenes are created.
• It will be promoting Barnet Everyman in terms of what it offers and why Sci-Fi London film festival
is a good platform for promotion for upcoming Sci-Fi films.
• My own streaming service will be called NL Entertainment and the film can also be accessed on
Netflix as it’s a well- known platform which will provide the film with mass exposure.
USP’s
• One of my USP’s is the cheaper pricing than most magazines which makes it affordable to a mass
audience and would allow more people to purchase it.
• Another USP is my partnership with Sci-Fi London film festival - they are the only Science Fiction
film festival in North London which allows a good platform for promotion and makes it accessible to
a mass and local audience.
• Another is special offers- if you purchase a ticket online through a discount code in the magazine,
you can bring someone such as a friend to watch the film and you can get discounts on food and
drinks.
Target Audience
• I’m aiming for the primary target audience to be 15-25 white males and have a C1-A social class as
I feel this genre would appeal to them most as they have always been widely represented.
• I feel when they see the magazine they would resonate and relate as they have always been
dominant within this genre.
• Other social groups are also represented which is why I aim for the secondary target audience to
be females aged 16-25 and have a C1-A social class as they are also represented either as the
main character or alongside them.
• This would empower young females and make them feel appreciated within this genre.
Resources and Personnel
• Resources:
• - Professional camera in order to provide the
best quality photos for the magazine.
• A computer that has access to photoshop in
order to edit the photos.
• - Lighting that improves quality and helps
convey the environment that the movie is
based around such as a dark background and
light only on the actor.
• Personnel:
• Main actress when shooting for the front cover.
• Photographer to take the pictures.
- Costume designer to design an outfit that the
actress will be wearing in the movie, therefore
one that reflects the Sci-Fi Action genre.
- Makeup artist to do the actresses make up for
the front cover.
Distribution and Marketing
• Distribution
• I would sell the magazine at Barnet Everyman and the Odeon and make it available to
customers as these venues show mainstream films and independent movies which gives the
magazine exposure.
• Marketing
• The magazine will be advertised on Barnet Everyman’s Instagram page.
• It will also be advertised on a short Snapchat video as you have to wait 5 seconds before you
can click off so people will be forced to engage.
• These methods are effective as I’m targeting the younger generation and this is their main
form of communication and entertainment in contrast to a something like a newspaper.
Competition
- Empire is direct competition as they promote mass movies within the Sci-Fi Action genre which
becomes a threat to independent movies as they are not well-known like Empire which makes it
difficult for them to gain recognition.
Sample Material
Moodboard
Article Ideas
• An interview with the main actress
• Give some insight into how scenes are created/behind the scenes
• Promoting Barnet Everyman and Sci-Fi London film festival
• I will be using black to connote the the mystery of Sci-Fi
• I will be using a bright red to connote the danger and risks of Action
• I will be using neon green as it is eye catching to the audience
Fonts and Colour scheme
• Batman Forever Font - For the Masthead
• Space age font – For cover
lines
• Airstrike font – For
cover lines
• Calibri - for the double
page spread
Thank you for listening

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Media pp.pptx

  • 2. Purpose and Genre • My magazine will focus on a new Sci-Fi Action independent movie. • I have chosen to make my magazine genre based as I feel Sci-Fi Action provides something for everyone. • It provides entertainment and escapism which allows the audience to immerse themselves into that world. • Both genders are positively represented which attracts a mass audience.
  • 3. Form • Hard Copy • My hard copy will be around 94 pages within the magazine and including the covers will be a total of 98 pages. • The paper will be uncoated in order to be environmentally friendly as it can be recycled which results in the copy also being matte. • Advertisements will consist of collaborations with Barnet Everyman and Sci-Fi London film festival. • Monthly subscription for the latest magazines will cost £3.50 and annually £38.00 which means subscribers would be saving £4.00 a year • Online copy • On the company website after a new magazine release the online copy will include an interview with one of the main actors. • This will be via an online video which will discuss working on the project and additional information such as upcoming projects. • There will be a subscription available in which subscribers will be able to watch exclusive behind the scenes footage only available to them. • Monthly subscription will cost £2.50 and annually will be around £27.00 which will result in subscribers saving £3.00 a year
  • 4. Content • The double page spread will include an interview with the main actress in which the audience will build a relationship with the person outside of them portraying a character in a fantasy world. • It will also include additional information such as how scenes are created. • It will be promoting Barnet Everyman in terms of what it offers and why Sci-Fi London film festival is a good platform for promotion for upcoming Sci-Fi films. • My own streaming service will be called NL Entertainment and the film can also be accessed on Netflix as it’s a well- known platform which will provide the film with mass exposure.
  • 5. USP’s • One of my USP’s is the cheaper pricing than most magazines which makes it affordable to a mass audience and would allow more people to purchase it. • Another USP is my partnership with Sci-Fi London film festival - they are the only Science Fiction film festival in North London which allows a good platform for promotion and makes it accessible to a mass and local audience. • Another is special offers- if you purchase a ticket online through a discount code in the magazine, you can bring someone such as a friend to watch the film and you can get discounts on food and drinks.
  • 6. Target Audience • I’m aiming for the primary target audience to be 15-25 white males and have a C1-A social class as I feel this genre would appeal to them most as they have always been widely represented. • I feel when they see the magazine they would resonate and relate as they have always been dominant within this genre. • Other social groups are also represented which is why I aim for the secondary target audience to be females aged 16-25 and have a C1-A social class as they are also represented either as the main character or alongside them. • This would empower young females and make them feel appreciated within this genre.
  • 7. Resources and Personnel • Resources: • - Professional camera in order to provide the best quality photos for the magazine. • A computer that has access to photoshop in order to edit the photos. • - Lighting that improves quality and helps convey the environment that the movie is based around such as a dark background and light only on the actor. • Personnel: • Main actress when shooting for the front cover. • Photographer to take the pictures. - Costume designer to design an outfit that the actress will be wearing in the movie, therefore one that reflects the Sci-Fi Action genre. - Makeup artist to do the actresses make up for the front cover.
  • 8. Distribution and Marketing • Distribution • I would sell the magazine at Barnet Everyman and the Odeon and make it available to customers as these venues show mainstream films and independent movies which gives the magazine exposure. • Marketing • The magazine will be advertised on Barnet Everyman’s Instagram page. • It will also be advertised on a short Snapchat video as you have to wait 5 seconds before you can click off so people will be forced to engage. • These methods are effective as I’m targeting the younger generation and this is their main form of communication and entertainment in contrast to a something like a newspaper.
  • 9. Competition - Empire is direct competition as they promote mass movies within the Sci-Fi Action genre which becomes a threat to independent movies as they are not well-known like Empire which makes it difficult for them to gain recognition.
  • 12. Article Ideas • An interview with the main actress • Give some insight into how scenes are created/behind the scenes • Promoting Barnet Everyman and Sci-Fi London film festival
  • 13. • I will be using black to connote the the mystery of Sci-Fi • I will be using a bright red to connote the danger and risks of Action • I will be using neon green as it is eye catching to the audience Fonts and Colour scheme • Batman Forever Font - For the Masthead • Space age font – For cover lines • Airstrike font – For cover lines • Calibri - for the double page spread
  • 14.
  • 15.
  • 16. Thank you for listening