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Audience research
- 1. Main Audience Male – 52% 15-24 – 33% AB – 44%
- 2. Main Audience Male – 56% 15-24 – 33% AB – 40% Same results as ‘Sherlock Holmes’
- 3. Main Audience Male – 51% 15-24 – 26% 45+ - 26% AB – 39%
- 4. Main audience Male – 67% 25-34 – 28% C1 – 31%
- 5. Main Audience Male/ Female – 50% (equal split) 15-24 – 43% AB – 42%
- 6. Main Audience Male – 59% 15-24 – 25% C1 - 33%
- 7. Main Audience Female – 53 % 45+ - 32% C1 – 41%