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European Business & Innovation Centre Network


Innovation Management Trends of
PROs



András Haszonits

                                      Amman, 16 May 2010




                                                           1
Agenda




     •   Evolution of IPR management models of PROs
     •   Global tech-transfer figures
     •   IPR Ownership questions
     •   Spin-outs
     •   Setting up a TTO




5/26/2010                Andras Haszonits             2



                                                          2
European Business & Innovation Centre Network


1. Evolution of IPR Management
   Models of PROs



András Haszonits

                                      Amman, 16 May 2010




                                                           3
PRO Models of Innovation Management



     • Open science model

     • Licensing Model

     • Innovation model




5/26/2010                 Andras Haszonits   4



                                                 4
Open Science Model


     Traditional setup
     No IPR – Nothing left to manage
     Publication ASAP
        – No IPR to manage, public domain
     • Contract research
        – IPR acquired by industry (patent)




5/26/2010                Andras Haszonits     5



                                                  5
Licensing Model


     Roots in the US 80’s

     Before: Invensions resulting from university research
       (public finance) belonged to the state. US government
       policy is to issue non-exclusive license.

     Consequences:
     • Researchers/PROs not motivated to apply for patents
     • No willingness from industry to take non-exclusive
       license from government




5/26/2010                   Andras Haszonits               6



                                                               6
Licensing Model


     Then came Bayh-Dole Act
     Main features:
     • Universities are titled for invention (if they want to)
     • If so, 2 obligations arise:
            – Obligation to file patent
            – Excercising effort to find licensee
            – Obligation to share royalty with inventor




5/26/2010                      Andras Haszonits                  7



                                                                     7
Licensing Model


     Then came Bayh-Dole Act
     Main features:
     • Government is granted free, non-exclusive license but
       just for government procurement purposes
     • Government retaining right for intervention and
       commercialization if licensee fails
     • In case of exclusive license, licensor must manufacture
       within the USA




5/26/2010                 Andras Haszonits                 8



                                                                 8
Licensing Model


     Effect of the Bayh-Dole Act
     • Most US PROs have opened TTO, with main activity:
            – Invention disclosure
            – IP protection
            – Licensing
     • Increased patenting activity
     • Higher number of formulation of start-ups
     • More product developed based on university research


5/26/2010                     Andras Haszonits           9



                                                             9
Innovation Model


     2 major alternatives:
     • 1. Collaborative research with industry
            In exchange for beneficial license option on
            university’s background technology/knowledge,
            industry partner funds research aiming
            commercialisable product.
            Often with public development grants.
            CRADA serves as basis.




5/26/2010                    Andras Haszonits               10



                                                                 10
Innovation Model


     2 major alternatives:
     • 2. Spin-out creation
            Technology offered with favourable conditions for
            share in the company and/or royalty
            Need to invite enterpreneurs and seed-capital
            First years of operation devoted to prove
            technical feasibility and market potential




5/26/2010                    Andras Haszonits                   11



                                                                     11
Requirements on TTOs


     Requirements set on PRO/TTOs (especially spin-outs):
     • next to patenting, and licensing,
     • business development,
     • enterpreneurship,
     • coaching,
     • industry experience
     • seed capital attraction competences,
     • etc


5/26/2010                  Andras Haszonits             12



                                                             12
European Business & Innovation Centre Network


2. Global Tech-transfer Figures




András Haszonits

                                      Amman, 16 May 2010




                                                           13
Share of R&D Expenditures by Innovation Phases




5/26/2010             Andras Haszonits              14



                                                         14
European R&D in context: Facts and Figures

       Total Patents granted by the EPO per 1 mln Euro spent on R&D in 2004

    0,250
                                                                    Euro 4 mln+ of
                                                                    GERD
                                                                    per patent
    0,200




    0,150
                                                                                                                                                                        Euro 10 mln+
                                                                                                                                                                        of GERD
                                                                                                                                                                        per patent
    0,100




    0,050




    0,000
                                                  Finland




                                                                                              Japan




                                                                                                                                                                      Spain




                                                                                                                                                                                                                                 Poland
                                                            EU-15

                                                                     EU-25

                                                                             EU-27




                                                                                                                                                            Estonia




                                                                                                                                                                                               Bulgaria

                                                                                                                                                                                                          Portugal




                                                                                                                                                                                                                                                             Lithuania
                                                                                     France




                                                                                                                                                  Hungary




                                                                                                                                                                                                                      Slovakia




                                                                                                                                                                                                                                                   Romania
            Switzerland


                                    Netherlands




                                                                                                      United Kingdom

                                                                                                                       Slovenia

                                                                                                                                  United States




                                                                                                                                                                              Czech Republic




                                                                                                                                                                                                                                          Turkey
                          Germany




                                                                                                                                                                                                                     Source: Eurostat, EPO


5/26/2010                                                                                             Andras Haszonits                                                                                                                                                   15



                                                                                                                                                                                                                                                                              15
University Patenting US




                    Source: The Knowledge Production Function for University Patenting

5/26/2010              Andras Haszonits                                       16



                                                                                         16
Patenting US




                        Source: U.S.-Based Global Intellectual Property Creation

5/26/2010        Andras Haszonits                                       17



                                                                                   17
University Patenting US




                             Source: U.S.-Based Global Intellectual Property Creation

5/26/2010             Andras Haszonits                                       18



                                                                                        18
Results of University R+D US




                                         Source: AUTM U.S. Licensing Survey

5/26/2010             Andras Haszonits                             19



                                                                              19
Results of University Licensing US

    Percentage of the patent portfolio being licensed-out:

                          Share of patent portfolio licensed-out

                                                              Univ (ASTP)
                                                              PRO (ASTP)
Number                                                        Univ (not ASTP)
of tech                                                       Other Research
transfer                                                      Institutes
institutes                                                    (not ASTP)




                      Percentage of patent portfolio licensed-out


                           Source: Final results of the ASTP Survey for Fiscal Year 2007, 2008.


5/26/2010                     Andras Haszonits                                        20



                                                                                                  20
Univerity IPR Management Results EU / US




5/26/2010            Andras Haszonits        21



                                                  21
Global Ranking of Universities and Their Patenting




                               Source:
                               AUTM U.S. Licensing Survey
                               Academic Ranking of Word Universities 2006

5/26/2010              Andras Haszonits                                     22



                                                                                 22
University patenting EU

in Europe only 3% of 2005 filings come from universities




                                               Source: Applicant panel Survey 2005
               http://www.european-patent-office.org/aps/2005/epoapplicant2005.pdf

5/26/2010                  Andras Haszonits                                23



                                                                                     23
European Business & Innovation Centre Network


3. Ownership of IPR




András Haszonits

                                      Amman, 16 May 2010




                                                           24
Ownership of IPR


     Main issues to deal with for TTOs:
     • Ownership of research results (IPR)
            – Governed by:
               • Employment related IP regulations
               • Government research / fund regulations
               • Univ-Industry contract
            – Problems:
               • Non-payroll (contractual or funded) researchers
               • PhDs, students
               • Professor’s privilege (in EU: I, S, F, N)
               • „Rebell” payroll researchers
5/26/2010                    Andras Haszonits                 25



                                                                   25
Ownership of IPR


     Main issues to deal with for TTOs:
     • Ownership of research results (IPR)
            – Recommendations:
              • Payroll researchers: „University IP Policy” +
                Extension of employment contract
                (conditions as of Bayh-Dole Act)
              • Visiting scientists, research grant scientists:
                Written aggreement before joining research
                 – IPR assigned to PRO
                 – Profit sharing scheme for successful
                   exploitation

5/26/2010                    Andras Haszonits                     26



                                                                       26
Ownership of IPR – Industry Sponsored Research


     Main issues to deal with for TTOs:
     • Ownership of research results (IPR)
            – Industry sponsored research:
               • US practice:
                 IPR by PRO, Industry free non-exclusive license,
                 exclusive license under fair compensation
               • EU practice:
                 Industry fights for IPR, and right of first refusal
                 Problem: PROs are supposed to own IPR.
                 Resolution: contractual transfer of IPR to industry


5/26/2010                     Andras Haszonits                   27



                                                                       27
Ownership of IPR – Joint Ownership


     Main issues to deal with for TTOs:
     • Ownership of research results (IPR)
            – Join ownership? – AVOID in EC!
               • EC: joint owner can utilize IPR own its own, but
                     can not assign license to 3rd party without
                     consent of all joint owners!
                 Industry can exploit himself, but PRO is banned
                 from commercialisation (license)
               • US: joint owner can utilize on its own, and grant
                 non-exclusive license. Consent is required just
                 for exclusive license

5/26/2010                     Andras Haszonits                  28



                                                                     28
Ownership of IPR – Joint Ownership


     Main issues to deal with for TTOs:
     • Ownership of research results (IPR)
            – Join ownership? – Recommendation for EC
               • Agreement stipulating:
                  – joint owners to be allowed to use / grant of
                    non-exclusive license provided that first
                    option for industrial co-owners have been
                    refused
                  – exclusive use by one/more co-owner requires
                    consent of all joint owner,
                    compensation to be paid
5/26/2010                    Andras Haszonits                      29



                                                                        29
Education


     Main issues to deal with for TTOs:
     • IPR Awareness Culture Raising
            – Prior review of planned publication
            – Invention disclosure regime
               • Review of draft manuscripts / interviewing
               • Lab-note culture
                   – Discovery of commercialable inventions
                   – Enables opinioning on seeking IPR protection
                   – Base for detirmining inventorship
                   – Formal date of invention under US patent law
            – Respect IPR of third parties

5/26/2010                       Andras Haszonits                    30



                                                                         30
European Business & Innovation Centre Network


4. Spinning-out




András Haszonits

                                      Amman, 16 May 2010




                                                           31
Spin-outs – Why?


     Inventions of PRO are far from marketable application!
     Tech transfer to industry usually takes place not on
       favourable conditions to PRO.
     Spin-out is a realistic alternative
            – Externalize development from PRO not fitting to its mission
            – New funds become available: obtain development fund not
              available for pure research for financing cost of development
            – Participate in FP programs as industrial partners (with PRO)
            – New opportunity for researchers with enterpreneurial spirit
            – Retain researchers: know-how is hard to license-out on attractive
              terms, thus researchers with such know-how do not have to
              leave to industry
            – Capital gain on spinout equity is potentially larger than on license

5/26/2010                         Andras Haszonits                          32



                                                                                     32
Spin-outs – Key to Success


     Sucess factors for Spin-outs
     • Key enterpreneurs (management), enterpreneurial spirit
     • Ongoing support from mother-PRO
     • Pre-seed / Seed capital, development loans
     • Expertise in tech transfer and investment acquisition
     • Coaching in technology incubators
     • Further education and enterpreneurial training for
       management



5/26/2010                 Andras Haszonits                     33



                                                                    33
Spin-outs – PRO Support


     Support required from PRO
     • Communication that creation of spin-outs is a policy
       objective of PRO
     • Fostering spirit of enterprise in scientific community
     • Encouraging by supportive measures (e.g. part-time
       release) scientists to be involved in spin-out
     • Providing access to technology of PRO




5/26/2010                  Andras Haszonits                     34



                                                                     34
Spin-outs – Capital Need


     Capital requirement
     • Pre-seed capital: 2 – 3 years
            – to cover:
               • market analysis,
               • competitive analysis
               • secure access to IP
               • freedom of operation
               • additional team members


5/26/2010                    Andras Haszonits   35



                                                     35
Spin-outs – Capital Need


     Capital requirement
     • Seed capital: 2 (ICT) – 5+ (biotech, pharma) years
            – USD 300.000 – 6.000.000+
            – Business Angels
              (too much for founders, too small for venture capital)
            – Development grants (from EC through local government)
              50-80% of development cost, has to be paid back if
              commercialization succesful
            – Bridge funding from proof-of-principle to break-even
              Spin-out reach self-sustaining phase
     • Then comes Venture capital, and after 3-5 years IPO

5/26/2010                     Andras Haszonits                  36



                                                                       36
Thank you very much for your attention


    András Haszonits
    haszonitsandras@upcmail.hu



                                              The training material is to be
                                              used exclusively in conjunction
                                              to the SRTD project in Jordan



5/26/2010                  Andras Haszonits                              50



                                                                                37

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Public Research Organization

  • 1. European Business & Innovation Centre Network Innovation Management Trends of PROs András Haszonits Amman, 16 May 2010 1
  • 2. Agenda • Evolution of IPR management models of PROs • Global tech-transfer figures • IPR Ownership questions • Spin-outs • Setting up a TTO 5/26/2010 Andras Haszonits 2 2
  • 3. European Business & Innovation Centre Network 1. Evolution of IPR Management Models of PROs András Haszonits Amman, 16 May 2010 3
  • 4. PRO Models of Innovation Management • Open science model • Licensing Model • Innovation model 5/26/2010 Andras Haszonits 4 4
  • 5. Open Science Model Traditional setup No IPR – Nothing left to manage Publication ASAP – No IPR to manage, public domain • Contract research – IPR acquired by industry (patent) 5/26/2010 Andras Haszonits 5 5
  • 6. Licensing Model Roots in the US 80’s Before: Invensions resulting from university research (public finance) belonged to the state. US government policy is to issue non-exclusive license. Consequences: • Researchers/PROs not motivated to apply for patents • No willingness from industry to take non-exclusive license from government 5/26/2010 Andras Haszonits 6 6
  • 7. Licensing Model Then came Bayh-Dole Act Main features: • Universities are titled for invention (if they want to) • If so, 2 obligations arise: – Obligation to file patent – Excercising effort to find licensee – Obligation to share royalty with inventor 5/26/2010 Andras Haszonits 7 7
  • 8. Licensing Model Then came Bayh-Dole Act Main features: • Government is granted free, non-exclusive license but just for government procurement purposes • Government retaining right for intervention and commercialization if licensee fails • In case of exclusive license, licensor must manufacture within the USA 5/26/2010 Andras Haszonits 8 8
  • 9. Licensing Model Effect of the Bayh-Dole Act • Most US PROs have opened TTO, with main activity: – Invention disclosure – IP protection – Licensing • Increased patenting activity • Higher number of formulation of start-ups • More product developed based on university research 5/26/2010 Andras Haszonits 9 9
  • 10. Innovation Model 2 major alternatives: • 1. Collaborative research with industry In exchange for beneficial license option on university’s background technology/knowledge, industry partner funds research aiming commercialisable product. Often with public development grants. CRADA serves as basis. 5/26/2010 Andras Haszonits 10 10
  • 11. Innovation Model 2 major alternatives: • 2. Spin-out creation Technology offered with favourable conditions for share in the company and/or royalty Need to invite enterpreneurs and seed-capital First years of operation devoted to prove technical feasibility and market potential 5/26/2010 Andras Haszonits 11 11
  • 12. Requirements on TTOs Requirements set on PRO/TTOs (especially spin-outs): • next to patenting, and licensing, • business development, • enterpreneurship, • coaching, • industry experience • seed capital attraction competences, • etc 5/26/2010 Andras Haszonits 12 12
  • 13. European Business & Innovation Centre Network 2. Global Tech-transfer Figures András Haszonits Amman, 16 May 2010 13
  • 14. Share of R&D Expenditures by Innovation Phases 5/26/2010 Andras Haszonits 14 14
  • 15. European R&D in context: Facts and Figures Total Patents granted by the EPO per 1 mln Euro spent on R&D in 2004 0,250 Euro 4 mln+ of GERD per patent 0,200 0,150 Euro 10 mln+ of GERD per patent 0,100 0,050 0,000 Finland Japan Spain Poland EU-15 EU-25 EU-27 Estonia Bulgaria Portugal Lithuania France Hungary Slovakia Romania Switzerland Netherlands United Kingdom Slovenia United States Czech Republic Turkey Germany Source: Eurostat, EPO 5/26/2010 Andras Haszonits 15 15
  • 16. University Patenting US Source: The Knowledge Production Function for University Patenting 5/26/2010 Andras Haszonits 16 16
  • 17. Patenting US Source: U.S.-Based Global Intellectual Property Creation 5/26/2010 Andras Haszonits 17 17
  • 18. University Patenting US Source: U.S.-Based Global Intellectual Property Creation 5/26/2010 Andras Haszonits 18 18
  • 19. Results of University R+D US Source: AUTM U.S. Licensing Survey 5/26/2010 Andras Haszonits 19 19
  • 20. Results of University Licensing US Percentage of the patent portfolio being licensed-out: Share of patent portfolio licensed-out Univ (ASTP) PRO (ASTP) Number Univ (not ASTP) of tech Other Research transfer Institutes institutes (not ASTP) Percentage of patent portfolio licensed-out Source: Final results of the ASTP Survey for Fiscal Year 2007, 2008. 5/26/2010 Andras Haszonits 20 20
  • 21. Univerity IPR Management Results EU / US 5/26/2010 Andras Haszonits 21 21
  • 22. Global Ranking of Universities and Their Patenting Source: AUTM U.S. Licensing Survey Academic Ranking of Word Universities 2006 5/26/2010 Andras Haszonits 22 22
  • 23. University patenting EU in Europe only 3% of 2005 filings come from universities Source: Applicant panel Survey 2005 http://www.european-patent-office.org/aps/2005/epoapplicant2005.pdf 5/26/2010 Andras Haszonits 23 23
  • 24. European Business & Innovation Centre Network 3. Ownership of IPR András Haszonits Amman, 16 May 2010 24
  • 25. Ownership of IPR Main issues to deal with for TTOs: • Ownership of research results (IPR) – Governed by: • Employment related IP regulations • Government research / fund regulations • Univ-Industry contract – Problems: • Non-payroll (contractual or funded) researchers • PhDs, students • Professor’s privilege (in EU: I, S, F, N) • „Rebell” payroll researchers 5/26/2010 Andras Haszonits 25 25
  • 26. Ownership of IPR Main issues to deal with for TTOs: • Ownership of research results (IPR) – Recommendations: • Payroll researchers: „University IP Policy” + Extension of employment contract (conditions as of Bayh-Dole Act) • Visiting scientists, research grant scientists: Written aggreement before joining research – IPR assigned to PRO – Profit sharing scheme for successful exploitation 5/26/2010 Andras Haszonits 26 26
  • 27. Ownership of IPR – Industry Sponsored Research Main issues to deal with for TTOs: • Ownership of research results (IPR) – Industry sponsored research: • US practice: IPR by PRO, Industry free non-exclusive license, exclusive license under fair compensation • EU practice: Industry fights for IPR, and right of first refusal Problem: PROs are supposed to own IPR. Resolution: contractual transfer of IPR to industry 5/26/2010 Andras Haszonits 27 27
  • 28. Ownership of IPR – Joint Ownership Main issues to deal with for TTOs: • Ownership of research results (IPR) – Join ownership? – AVOID in EC! • EC: joint owner can utilize IPR own its own, but can not assign license to 3rd party without consent of all joint owners! Industry can exploit himself, but PRO is banned from commercialisation (license) • US: joint owner can utilize on its own, and grant non-exclusive license. Consent is required just for exclusive license 5/26/2010 Andras Haszonits 28 28
  • 29. Ownership of IPR – Joint Ownership Main issues to deal with for TTOs: • Ownership of research results (IPR) – Join ownership? – Recommendation for EC • Agreement stipulating: – joint owners to be allowed to use / grant of non-exclusive license provided that first option for industrial co-owners have been refused – exclusive use by one/more co-owner requires consent of all joint owner, compensation to be paid 5/26/2010 Andras Haszonits 29 29
  • 30. Education Main issues to deal with for TTOs: • IPR Awareness Culture Raising – Prior review of planned publication – Invention disclosure regime • Review of draft manuscripts / interviewing • Lab-note culture – Discovery of commercialable inventions – Enables opinioning on seeking IPR protection – Base for detirmining inventorship – Formal date of invention under US patent law – Respect IPR of third parties 5/26/2010 Andras Haszonits 30 30
  • 31. European Business & Innovation Centre Network 4. Spinning-out András Haszonits Amman, 16 May 2010 31
  • 32. Spin-outs – Why? Inventions of PRO are far from marketable application! Tech transfer to industry usually takes place not on favourable conditions to PRO. Spin-out is a realistic alternative – Externalize development from PRO not fitting to its mission – New funds become available: obtain development fund not available for pure research for financing cost of development – Participate in FP programs as industrial partners (with PRO) – New opportunity for researchers with enterpreneurial spirit – Retain researchers: know-how is hard to license-out on attractive terms, thus researchers with such know-how do not have to leave to industry – Capital gain on spinout equity is potentially larger than on license 5/26/2010 Andras Haszonits 32 32
  • 33. Spin-outs – Key to Success Sucess factors for Spin-outs • Key enterpreneurs (management), enterpreneurial spirit • Ongoing support from mother-PRO • Pre-seed / Seed capital, development loans • Expertise in tech transfer and investment acquisition • Coaching in technology incubators • Further education and enterpreneurial training for management 5/26/2010 Andras Haszonits 33 33
  • 34. Spin-outs – PRO Support Support required from PRO • Communication that creation of spin-outs is a policy objective of PRO • Fostering spirit of enterprise in scientific community • Encouraging by supportive measures (e.g. part-time release) scientists to be involved in spin-out • Providing access to technology of PRO 5/26/2010 Andras Haszonits 34 34
  • 35. Spin-outs – Capital Need Capital requirement • Pre-seed capital: 2 – 3 years – to cover: • market analysis, • competitive analysis • secure access to IP • freedom of operation • additional team members 5/26/2010 Andras Haszonits 35 35
  • 36. Spin-outs – Capital Need Capital requirement • Seed capital: 2 (ICT) – 5+ (biotech, pharma) years – USD 300.000 – 6.000.000+ – Business Angels (too much for founders, too small for venture capital) – Development grants (from EC through local government) 50-80% of development cost, has to be paid back if commercialization succesful – Bridge funding from proof-of-principle to break-even Spin-out reach self-sustaining phase • Then comes Venture capital, and after 3-5 years IPO 5/26/2010 Andras Haszonits 36 36
  • 37. Thank you very much for your attention András Haszonits haszonitsandras@upcmail.hu The training material is to be used exclusively in conjunction to the SRTD project in Jordan 5/26/2010 Andras Haszonits 50 37