Verizon Wireless' announcement that it is to offer Skype access to its mobile customers is another step in the evolving nature of mobile operator responses to VoIP. The move heralds a more positive approach to mobile VoIP that we believe all operators will ultimately have to adopt.
1. Find Industry reports, Company profiles
ReportLinker and Market Statistics
>> Get this Report Now by email!
Mobile operator responses to VoIP: the six steps
Published on April 2010
Report Summary
Verizon Wireless' announcement that it is to offer Skype access to its mobile customers is another step in the evolving nature of
mobile operator responses to VoIP. The move heralds a more positive approach to mobile VoIP that we believe all operators will
ultimately have to adopt.
Table of Content
Executive SUMMARY
In a nutshell
Key messages
Ovum view
Mobile operator responses
The six steps
Block at all costs
Tolerate to assess the risk
Neutralize the cost differential
'Special' tariffs attempt to make operators look good without really trying
Embracing VoIP is a necessity
Lessons from the Verizon Wireless / Skype deal
What to expect: lessons from 3 UK
Compete with over-the-top VoIP
Drivers and barriers of mobile VoIP adoption
Drivers
Migration to LTE heralds the all-IP world
Scale of first mover will prompt market responses
Falling mobile voice revenues focuses operators on service innovation and costs ' but at the expense of margins'
Fixed-line VoIP adoption
Smartphone penetration crucial
Domestic call pricing and available alternatives critical
High international call volumes and/or costs signify a large target audience
Mobile data plans also important
Regulatory intervention takes the initiative away from operators
Barriers
Operator resistance
Regulator resistance
Smartphone penetration
Availability of VoIP clients
Mobile operator responses to VoIP: the six steps Page 1/4
2. Find Industry reports, Company profiles
ReportLinker and Market Statistics
Complexity of client installation and use
Interoperability
Alternatives can offer better value to the end user
Quality of service and security
Key customer segments similar to those for fixed VoIP
Smartphone users are key as they have the access device
Early adopters will dominate in mobile VoIP as in fixed
Students always like to make a saving
Ethnic segments want VoIP for international calls
Business travelers are interested in more than just cost
List of Tables
Table 1: Sample of operator treatments of VoIP in mobile broadband terms and conditions
List of Figures
Figure 1: The six steps for mobile operators responding to VoIP
Figure 2: KPN's VoIP subscribers and market position
Figure 3: Global mobile voice revenues and outgoing minutes of use: 2007'14
Figure 4: Global mobile phone and smartphone shipments: 2008'14
Figure 5: Breakdown of 2009 UK international calling revenue estimates by access type
Figure 6: US mobile operators' outlook on consumer VoIP on current networks
Mobile operator responses to VoIP: the six steps Page 2/4
3. Find Industry reports, Company profiles
ReportLinker and Market Statistics
Fax Order Form
To place an order via fax simply print this form, fill in the information below and fax the completed form to:
Europe, Middle East and Africa : + 33 4 37 37 15 56
Asia, Oceania and America : + 1 (805) 617 17 93
If you have any questions please visit http://www.reportlinker.com/notify/contact
Order Information
Please verify that the product information is correct and select the format(s) you require.
Mobile operator responses to VoIP: the six steps
Product Formats
Please select the product formats and the quantity you require.
Digital Copy--USD 1 495.00 Quantity: _____
Contact Information
Please enter all the information below in BLOCK CAPITALS
Title: Mr Mrs Dr Miss Ms Prof
First Name: _____________________________ Last Name: __________________________________
Email Address: __________________________________________________________________________
Job Title: __________________________________________________________________________
Organization: __________________________________________________________________________
Address: __________________________________________________________________________
City: __________________________________________________________________________
Postal / Zip Code: __________________________________________________________________________
Country: __________________________________________________________________________
Phone Number: __________________________________________________________________________
Fax Number: __________________________________________________________________________
Mobile operator responses to VoIP: the six steps Page 3/4
4. Find Industry reports, Company profiles
ReportLinker and Market Statistics
Payment Information
Please indicate the payment method, you would like to use by selecting the appropriate box.
Payment by credit card Card Number: ______________________________________________
Expiry Date __________ / _________
CVV Number _____________________
Card Type (ex: Visa, Amex…) _________________________________
Payment by wire transfer Crédit Mutuel
RIB : 10278 07314 00020257701 89
BIC : CMCIFR2A
IBAN : FR76 1027 8073 1400 0202 5770 189
Payment by check UBIQUICK SAS
16 rue Grenette – 69002 LYON, FRANCE
Customer signature:
Please note that by ordering from Reportlinker you are agreeing to our Terms and Conditions at
http://www.reportlinker.com/index/terms
Please fax this form to:
Europe, Middle East and Africa : + 33 4 37 37 15 56
Asia, Oceania and America : + 1 (805) 617 17 93
Mobile operator responses to VoIP: the six steps Page 4/4