IntroductionDatamonitor's Household Products market in Western Europe ' Product Launch Quarterly provides a complete guide to new product launches in Western Europe household products market in Q1 2011,This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance.This report also provides an overview of the household products market in Western Europe, with data from 2005 to 2010 and forecasts to 2015.Scope' Household Products market in Western Europe - New product SKUs by category' Household Products market in Western Europe - New product SKUs by manufacturer' Household Products market in Western Europe - New product by pack type and materials' Household Products market in Western Europe ' New Product descriptionsHighlights' 1,078 product SKUs launched in the Western Europe household products market' Continuous Air Fresheners is the leading category in Western Europe household products market' Yankee Candle is the leading manufacturer in terms of new household products in Western EuropeRTPTracking your competitors latest innovations (and trends) Determine product innovation patterns by studying the characteristics of innovation activity in the Western Europe household products marketAnalyze trends in product development over time
Household Products Market in Western Europe - Product Launch Quarterly
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Household Products Market in Western Europe - Product Launch
Quarterly
Published on June 2011
Report Summary
Introduction
Datamonitor's Household Products market in Western Europe ' Product Launch Quarterly provides a complete guide to new product
launches in Western Europe household products market in Q1 2011,This report includes detailed data on products including Package
Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance.This report also
provides an overview of the household products market in Western Europe, with data from 2005 to 2010 and forecasts to 2015.
Scope
' Household Products market in Western Europe - New product SKUs by category
' Household Products market in Western Europe - New product SKUs by manufacturer
' Household Products market in Western Europe - New product by pack type and materials
' Household Products market in Western Europe ' New Product descriptions
Highlights
' 1,078 product SKUs launched in the Western Europe household products market
' Continuous Air Fresheners is the leading category in Western Europe household products market
' Yankee Candle is the leading manufacturer in terms of new household products in Western Europe
RTP
Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in the Western Europe household products
market
Analyze trends in product development over time
Table of Content
TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
1,078 product SKUs launched in the Western Europe household products market 2
Continuous Air Fresheners is the leading category in the Western Europe household products market 2
Yankee Candle is the leading manufacturer of new household products in Western Europe 2
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Bottles was the dominant packing type among the new products launched in the Western Europe household products market 2
Majority of the products launched in the household products market used plastic as the package material 2
Introduction 3
How to use this report 3
Disclaimer 3
Market definition 4
Household Products Market Overview 35
Market value, 2005'10 35
Market value forecast to 2015 37
Household Products Analysis 39
New product SKUs by country 39
New product SKUs by category 41
New product SKUs by manufacturer 50
New products by package type 52
New products by package material 53
Detailed Product Descriptions 54
Appendix 590
Further reading 590
Country Groupings 590
Datamonitor consulting 590
How to contact experts in your industry 590
LIST OF FIGURES
Figure 1: Western Europe, household products market value by category ($m), 2005'10 35
Figure 2: Western Europe, household products market value by category ($m), 2010'15 37
Figure 3: Western Europe, household products market, new product SKUs by top countries, Q1 2011 39
Figure 4: Western Europe, household products market, new product SKUs by category, Q1 2011 41
Figure 5: Western Europe, household products market, new product SKUs by air fresheners category, Q1 2011 43
Figure 6: Western Europe, household products market, new product SKUs by dishwashing products category, Q1 2011 44
Figure 7: Western Europe, household products market, new product SKUs by general purpose cleaners category, Q1 2011 45
Figure 8: Western Europe, household products market, new product SKUs by paper products category, Q1 2011 46
Figure 9: Western Europe, household products market, new product SKUs by textile washing products category, Q1 2011 47
Figure 10: Western Europe, household products market, new product SKUs by toilet care category, Q1 2011 48
Figure 11: Western Europe, household products market, new product SKUs by scouring products, insecticides categories, Q1 2011
49
Figure 12: Western Europe, household products market, new product SKUs by manufacturer, Q1 2011 50
Figure 13: Western Europe, household products market, new products by package type, Q1 2011 52
Figure 14: Western Europe, household products market, new products by package material, Q1 2011 53
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