NextGen Creative Media, a division of the NextGen Group offers unique services around Social Media Content Creation, Delivery and Management. www.nextgen.co.za 010 100 3127

1. April 2016 1
Welcome

2. April 2016 2
This documentation contains trade secrets and confidential information that are
proprietary to NextGen Technologies (Pty) Ltd. The use, reproduction, distribution,
or disclosure of the documentation, in whole or in part, without the express written
permission of NextGen Technologies (Pty) Ltd is prohibited. Nothing in this
document or in any related discussions or correspondence shall be construed as
an offer, or the basis of any contract, or a representation or warranty which may
be relied upon by any person except as NextGen may expressly agree in writing.
The following copyright notice applies to this document and shall be reproduced
on any permitted copy:
Copyright © 2016 NextGen Technologies (Pty) Ltd
All Rights Reserved
All product names and trademarks are the property of their respective owners.
Notice

3. April 2016 3
1 Client Introduction
2 NextGen Introduction
4 Social Media
3 NextGen Customers
5 Commercial Photography
6 Questions
Agenda

4. April 2016 4
• Presentation Objectives
• Introduce NextGen
• Position NextGen offerings and ideas
• Learn more about the Client
• Understand if there is an opportunity for further discussions
• Discussion Points
• Commercial Photography
• Commercial Videography
• Social Media Content Creation
• Social Media Platform Management
• Social Media Account Management
Client PresentationOur understanding of this presentation

5. April 2016 5
1 Client Introduction
2 NextGen Introduction
4 Social Media
3 NextGen Customers
5 Commercial Photography
6 Questions
Agenda

6. April 2016 6
NextGen IntroductionBrief Overview
Background
• Established in 2005
• B-BBEE level 2
• Head office (Johannesburg)
• National reach
Who is NextGen?

7. April 2016 7
NextGen Introductionc
End User Training
• IT Basics
• Microsoft Excel
• Microsoft Excel VBA
• Microsoft Word
• Microsoft Outlook
• Microsoft PowerPoint
• Microsoft Visio
• Microsoft Access
• Microsoft Access VBA
• Microsoft Project
E-Learning
• Content creation and
customization,
• Deployment and
implementation skills programs,
• Operational procedure/
induction training
Skills Training
• Project Management
• Business Analysis
• Systems Analysis
• Project Management
• Testing
Business Skills
• Customer Service
• Negotiation Skills
• Time Management
• Presentation Skills
• Business Writing
• Conflict Management
• Telephone Etiquette
• Problem Solving
• Stress Management
• Sales
• Industrial Relations
• Labour Law
• Finance for Non-Financial
Managers
and others…
Who is NextGen Training Solutions?

8. April 2016 8
Evaluation
• Skills Audits
• Gap Analysis
• Pre and Post Assessments
Training Delivery
• Instructor Led
• E-Learning
• Blended Models
• Coaching And Mentoring
Online Services
• Online Training
• Online Testing
• Online Assessments
Content
• Microsoft Official Courseware
• NQF Aligned
• Instructional Design
• Content Conversion
• Content Development
• Content Integration
Training Locations
• Offices Owned By NextGen
(Randburg)
• Client Venues
• National Venues
• Johannesburg, Cape Town,
Durban, Bloemfontein, Port
Elizabeth, …
Operational
• Scheduling
• Logistics
• Reporting
• Management
NextGen IntroductionWho is NextGen Training Solutions?

9. April 2016 9
Permanent/Contractors
• Business Analysts
• System Analysts
• System Architects
• Database Administrators
• Developers
• Integration Analysts
• Test Analysts and Testers
• Project Managers
• Programme Managers
• Technical Staff
Interview Process
• Face to face interviews are held
with every candidate
• Risk Assessments are completed
before submitting candidates to
client
• Only B, A or A+ candidates are
put forward
Sectors
• Predominantly ICT sector
• Also Financial and Insurance
sectors
Assessments
• Risk Assessments are completed
• Certification verifications
• Qualification verifications
• ITC checks
• Criminal record checks
• Professional reference checks
• Finger print checks
and others…
Who is NextGen Recruitment? NextGen Introduction

10. April 2016 10
Who is NextGen Technologies?
Professional Services
• System Evaluation and Selection
• System Implementation
• Data Migration
• Data Cleansing
• Product Architecture
• Product Development
• Product Support
• Specialist Skills Provision
• Project Management
• Business Analysis
• Systems Analysis
• Software Development
• Software Testing
• Change Management
• Risk Management
Industrial Experience
• Financial Services
• Banking
• Life Assurance
• Employee Benefits
• Collective Investment Schemes
• Asset Management and Fund Pricing
• Life Investments
• Death Benefit Calculator
• Telecommunications
• Wholesale and Retail Billing
• CRM
• Infrastructure
• Data Warehousing
• Business Intelligence
Evolution Development Framework
• A Business Agnostic Framework for the orchestration, automation, monitoring and reporting of business processes
across multiple line of business systems into a single cohesive business process enablement and management layer
• Workflow, Workforce Management, Document Management, Reporting, MIS and Task and Schedule Management
• Developed using Microsoft Technologies at its core (.NET, SQL Server, C#)
• Developed in South Africa using best of breed Microsoft Architecture and Development practices
• Easily integrated with other technology sets and administration systems
• Implemented primarily using Configuration as opposed to native Code
• Able to change with your changing business requirements as your business grows and matures
• Rapidly deployable and has short implementation timeframes
• Used by small and large companies and is scalable
NextGen Introduction

11. April 2016 11
Who is NextGen Risk Assessment?
Cost Effective
Background Screening
NextGen Risk Assessments offers
clients a variety of background
screening checks to authenticate
information supplied by a potential
employee and to eliminate any
hiring risks for safety and security
reasons.
NextGen offers their clients the
choice for their candidate’s
checks to be conducted through
LexisNexis or MIE.
Checks Offered
• Credit Bureau Verification
Check candidates’ credit
history through detailed
TransUnion and Experian Credit
Bureau reports
• Criminal Checks
Determine an individual’s
criminal record status with the
South African Police Service via
AFISwitch (electronic fingerprint
collection and processing).
Checks Offered
• Fraud Listing
To obtain any fraudulent
Information related to a name
and ID number.
• ID Verification
The ID is validated and
matched to the surname.
• Drivers’ License
Check drivers’ license status.
This report provides you with
drivers’ license information
including date of issue and
expiry, code status as well as
endorsements.
• Matric Verification
Verify matric qualifications held
by the individual through both
the Department of Education
(pre 1992) and Umalusi (Post
1992).
• Academic Qualification
Verify tertiary and secondary
academic qualifications held
by the individual from registered
local and international
institutions. This report includes
dates issued and confirmation
of results.
Checks Offered
• Character Reference Reports
2 Professional reports obtained
by references provided by the
candidate.
NextGen Introduction

12. April 2016 12
Photo Academy
Part Time Courses
• Art of Photography 101 – 103
• Impact of Light 101 – 103
• Image Editing 101 - 103
• Fundamentals of Photography
• Photoshop for Photographers
• Portraiture Photography
Specialist Workshops
• Mastering Portrait Photography
• Mastering Food Photography
• Mastering Still Life Photography
• Mastering Wildlife Photography
• Mastering Fashion Photography
Photographic Excursions
• Star Trails
• Walk with Elephants
• 9 Day Botswana Safari
• 12 Day Namibia Safari
Photo Cadets
• Courses/excursion for schools
Camera Club
• Expert Guest Speakers
• Monthly Meetings
• Club Excursions
• Vendor Specials
Commercial Work
• In-House Commercial
Photographers
• 15 Years Experience
• 2 Product Studios
• 1 General Studio
• Studio and Location Work
• High-End Equipment
• Quick Turnaround Time
• Post Production Facilities
• Experienced in:
• Catalogue Photography
• Product Pack Shots
• Executive Profiles
• Lifestyle Imagery
• Hotels and Lodges
• Automotive
• Fashion
• Wildlife and Nature
• Social Media Photo Booths
• Event Coverage
• Corporate Imagery
Design Work
• Graphic Design Services
• Corporate Identity
• Layout and Design
• Web Design Services
• CMS Based Web Design
Social Media Management
• Account Management
• Facebook
• YouTube
• Instagram
• Twitter
• Social Media Strategies
• Strategy Alignment
• Strategy Goals
• Marketing Approaches
• Content Creation
• Professional Imagery
• Professional Video Clips
• Product Highlights
• Reviews / Comparisons
• Consumer Education
• Industry News
• Content Delivery
• Direct to Platform
• Integrated Delivery on
Multiple Platforms
• Community Engagement
• Posts
• Messages
• Mailboxes
• Help Desk
Who is NextGen Creative Media? NextGen Introduction

13. April 2016 13
B-BBEE Status
• Level 2
• 51% Black Ownership
• Value Added Supplier
• Clients can claim 156.25% of purchases
• Current certificate expires 14th April 2016
• Currently in review process and will reach level 2 again
2
NextGen IntroductionB-BBEE Status

14. April 2016 14
1 Client Introduction
2 NextGen Introduction
4 Social Media
3 NextGen Customers
5 Commercial Photography
6 Questions
Agenda

15. April 2016 15
Sectors
• Banking
• Engineering
• Financial Services
• Insurance
• Logistics
• Manufacturing
• Media
• Mining
• Private
• Public
• Retail
• Technology
• Utilities
and others…
NextGen CustomersWho are some of our clients?

16. April 2016 16
1 Client Introduction
2 NextGen Introduction
4 Social Media
3 NextGen Customers
5 Commercial Photography
6 Questions
Agenda

17. April 2016 17
Local South Africa Statistics (2015)
• Facebook
• 13 million total users
• 10 million mobile users
• 47% of all global internet users are on Facebook
• 1.6 million feature phone users (between basic and smart phone)
• YouTube
• 7.2 million total users
• 2nd largest search engine after Google
• More visitors than Facebook and Twitter
• Twitter
• 7.4 million total users
• 60% users are female
• Instagram
• 1.1 million total users (50/50 female to male ratio)
• Average user aged between 18 – 35
• 85 of the worlds top 100 brands are active on Instagram
Social MediaWhy is Social Media engagement important?

18. April 2016 18
Social MediaWhich is the most popular Social Media platforms?
Leading social media websites in the United States in October 2015, based on share of visits

19. April 2016 19
10 Benefits Of Social Media
• Social media is an easy way to learn about your audience
• Social media helps target audiences more effectively
• Social media helps find new customers and expand your audience
• Social media allows you to receive instant feedback from your customers’ perspective
• Improve market intelligence and get ahead of your competitors with social media
• Social media can help increase website traffic and search ranking
• Share content easier and faster with
social media
• Social media helps generate leads
for one third of the cost
• Create meaningful relationships
with customers through social media
• Social media lets you increase brand
awareness and reach with little to no
budget
Taken from “(http://blog.hootsuite.com/social-media-for-business/)”
Social MediaWhat are the benefits of Social Media?

20. April 2016 20
Consumer Trends
• 64% of consumers made purchasing decisions based on social media content
• 91% of 18 – 34 year olds using social media are talking about brands
• Consumers refer to Social Media as part of their brand research
• More and more consumers are utilizing Social Media for:
• Researching products
• Researching services
• Establishing product confidence
Social MediaWhat are some of the Social Media trends?

21. April 2016 21
• Organic content creation
• Professional imagery
• Short video clips
• Articles, editorials, product spotlights and review
(Co-ordination not authors)
• Consumer education
• To consider with all created content
• Content can be recycled through
• Traditional advertising media
• Other social media platforms
• Training materials and user manuals
• Social media strategy development
• Alignment to overall marketing strategy
• Community engagement management
• Site engagement – posts, shares, comments and likes
• Messages and enquiries
• Content delivery
• Direct to platform delivery
• Integrated, multi-platform delivery
Social MediaWhat can we offer?

22. April 2016 22
1 Client Introduction
2 NextGen Introduction
4 Social Media
3 NextGen Customers
5 Commercial Photography
6 Questions
Agenda

23. April 2016 23
Offerings
Catalogue photography
• Products
• “Pack shots”
• In situ photography
• Advertising imagery
• Corporate
• General corporate imagery
• Executive profiles
Our Differentiation
• Photography can take place on site to reduce product/logistic risk
• Quick turnaround times
Social Media Photo Booth/Event Coverage
• Benefits
• Targeted market
• Fun association to the brand
• Word of mouth
• Indirect sell
• Images instantly available on through Social Media
• Typically priced at: R1,350.00 excl. VAT per hour
Commercial PhotographyHow can we assist with your Catalogue/Stock Photography?

24. April 2016 24
Expectations
• Product access
• Comprehensive briefs for all imagery, costs based on complexity of production
Considerations for shooting
• All shoots are opportunities for creating additional content for Social Media platforms
Questions Influencing Pricing
• Equipment requirements
• Volumes of product
• In studio or location
• Lifestyle and advertising shoots are priced per project
• Base rate for time
• Location fees
• Models
• Production (make-up artists, stylists, extra equipment)
Commercial PhotographyHow can we assist with your Catalogue/Stock Photography?

25. April 2016 25
1
2 NextGen Introduction
4 Social Media
3 NextGen Customers
5 Commercial Photography
6 Questions
Agenda
Client Introduction

26. April 2016 26
Questions?
Ques?ons
For NextGen?
Questions
All questions can be
directed to
info@nextgen.co.za
or
010 100 3127