2. TEAM
CEO COO CTO CFO
TEAM
ADVISORS
SEAN MURPHY - DATA SCIENTIST Keith ROGERS –HOSPITALTYADVISOR
EDWARD MCKEOWN & KAREN RECKER- SANITATION Experts
AARON SICHEL –TECHNICALWRITER
MIKE KAVIS – BOARD OF DIRECTORS
3. IN 2013:
56 PERCENT
$3 BILLION
$77.7 BILLION
$1.6 TRILLION
48 Million PEOPLE
3.8 Million PEOPLE
128 Thousand PEOPLE
3 Thousand PEOPLE
$7 Million
EVERY ESTABLISHMENT IS REQUIRED TO HAVE A LICENSE TO SELL FOOD to
the Public FROM THE HEALTH DEPARTMENT & CONSENT TO INSPECTIONS.
4. BIG DATA FOOD SERVICE
· UNIQUE Existing FRAMEWORKS
· Legacy Infrastructure
· Data Aggregation & Entry
· UNSTRUCTURED DATA
· DATA STANDARDIZATION ISSUES
· DATA NORMALIZATION ISSUES
· LOCAL VARIANTS IN DATA
· LOCAL POLICIES & PROCEDURES in Data
· OPEN DATA Requirements
· INSPECTOR BIAS & HABITS
· Restaurant Habits & Policies
· RESTAURANTSASSOCIATIONS
· CONSUMER HABITS & EXPECTATIONS
· lOcal/State/Federal Policies &
Procedures in Food Code
2550 JURISDICTIONS each with PROBLEMS
IN THE UNITED STATES
5.
6.
7.
8. GOVERNMENT Program
· Interactive Mapping System
· Querying Interface
· Rest Based API - for gov developers
· Mobile and Web Applications
· Real-time Big Data Analysis
· Report Digitization Systems
· Data Hosting & Management
· Safe and Secure Data Access
· Economic Development Program
with Marketing Campaign
Inclusive Pricing
$50 per Establishment
Per Year
(3-5Year Contract)
10. New York City
In 2010, NYC instituted a New Inspection Scoring System. Posting
of Establishment Inspections at the Door of the Establishment &
Online.
- 91% of New Yorkers approve of
posting restaurant scoring.
- 88% of New Yorkers factor
inspection score into decisions
when dining out.
- 76% of New Yorkers feel more
confident about the restaurant
if they have an A Score.
-Food borne Illness
infections of Salmonella
fell by 14% in the first
year of program.
-10% drop in violations
for signs of mice in
restaurants in NYC.
11. Year
2008
2009
2010
2011
2012
New York City’sInspection Program Generated
GrowthRate %& $
(2.1%) $245,196,000
(2.7%) $324,000,000
(9.3%) $1,200,000,000
(6.7%) $884,400,000
(5.5%) $774,642,000
Sales Tax
8.875%
8.875%
8.875%
8.875%
8.875%
NewSales Tax Revenue
$21,761,145
$28,755,000
$106,500,000
$74,940,500
$68,749,478
12. BY MAKING DATA Transparent and Easy to read
and search, HDSCORES believes that we Can
Replicate those HISTORICAL RESULTS.
Cut Food Borne Illness by 15% in a Given Jurisdiction
Creating ECONOMIC DEVELOPMENT EFFECTS IN A Given
JURISDICTION, Increase Restaurant Sales Tax Revenue by
3X over the course of a Year
Increase consumer confidence in restaurant industry
& HEALTH DEPARTMENTS
13. HDScores LEAD SYSTEM
Generates Short Sales
Cycle Transactional
revenue for HDScores
EASY TO READ AND
SEARCH FORMAT
Creates detailed Targeted
TIME SENSETIVE BUSINESS LEADS
from INSPECTION DATA
FREE TO SEARCH
ONLY PURCHASE
LEADS THAT MEET
YOUR REQUIRMENTS
14. · Revenue $10.6 billion
· Wages $3.6 billion
· Profit $803.2 Million
· 6.3% Annual Growth Rate
· # of Businesses inthe US 98,514
· 78.7% of Businessesare
local or regionalCompanies
· 63% of Operators buy leads or
use lead generationprograms
· Average TargetedCommercial
qualified leadcost $120
Pest Control Industry HDSCORES Leads
LEADS Come Straight from the
Health Dept, Time Sensitive,
Targeted, Detailed & Qualified
SellingFOR $30 PER
LEAD
Cost HDScores $0.03
Aggregatea LEAD
(Currently)
17. Use of Proceeds
Working Capital
Key Employee Hires
Technology Advancements
File Patents on our Technology
BUSINESS DEVELOPMENT
CUSTOMERS & CAPITAL
OUR ASK
20. Rhode Island
In November 2007, the State ofRhode Island went to a Digital Health Department
posting all inspection scoresonline. By May 2008, they had1.6Mpage views, there are
only 1.3M people in the Stateof Rhode Island. They still receive overa 1 million pages
views a year.
Los Angeles
In 1996, the average establishment inspection score was a 75% after requiring posting
of inspection data by the front doorin 2 years establishment inspection scores jumped
to 90%. LA had a 13.6% drop in food borne illness related hospitalizations. A similar
results happened in NYC as well.
In March 2001, 61% of UKcitizens were concerned about food poisoning.
In March 2011, 32% of UKcitizens were concerned about food poisoning.
The UK Food Standards Agencyrolled out a new sanitation program in 2010.
Public awareness ofthe UK Food Standards Agency is extremely high
at 81 percent and an amazing64 percent Approval ofthe agency to do its job.
United Kingdom
21. United States Restaurant Industry
1,500,000
Establishments
In 2012,there were Placesto
buy food in the United States.
$1.6 Trillion
in Sales
In 2012,the United States for
Restaurant, Grocery, and Retail
Food Sales.
13,100,000
People
In 2013, restaurantsaccount for
13,100,000jobs inthe US 10%of
employment inthe Country.
For Every
$1 spent
in the US restaurants generatesan
additional $.89 insales forthe US
Economy.
For Every
$1 Million spent
in the US restaurants generates
an additional 24.6 jobsinthe
country.
In 2023
Restaurants inthe USare projected to
employ 14,300,000 people.
22. HDScores SOLVED
Data Aggregation Data Automation
Data Standardization Data Transparency
Distribution Strategy Data Integrity
Data Monetization Domain Expertise
Without REQUIRING HEALTH DEPTS TO MAKE ANY
CHANGES IN ESTABLISHED LAWS, POLICIES, or
Procedures
23. Under the HOOD
Technology Partners
CREATING THE World’s Largest Health Dept
Inspection Database
WEB 2.0 Standard Technology Stacks
24. Break even in 3rd
Quarter after receiving
funding.
5 Year Financial Projections
EBITDA breaks even in
the 4th Year
$10,427,909$5,518,073$2,173,636$116,514($251,449)Profit (Loss)
$7,692,080$5,949,048$4,030,666$2,555,785$1,153,116Expenditure
$18,119,989$11,467,121$6,204,302$2,672,299$901,667Revenue
54321Year
25. Exit Strategy
HDScores would make an amazing acquisition
choice for a company involved in
Local Search or Data Aggregation.
