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DEVELOPING A FUTURE-PROOF
IoT ROADMAP FOR CONNECTED
DEVICES AND DATA
Mark Benson, CTO, Exosite
“BIG DATA HAS ARRIVED, BUT BIG INSIGHTS HAVE NOT.”
– TIM HARFORD, FINANCIALTIMES
“BEHIND EVERY BIG FAILURE AT OUR
COMPANY, THERE WAS A MARVELOUS
SPREADSHEET”
-SCOTT COOK, FOUNDER AT INTUIT
THE REALITY IS THAT WITHOUT
CONTEXT, DATA IS MEANINGLESS
ANALYSTS ARE FUELING THE HYPE WITH
BIG-TIME PREDICTIONS
30 billion IoT devices in service by 2020 - IDC, 2015
50 percent of new business products and services with IoT elementsby 2020 - Gartner, 2016
$11 trillion of economicimpact via IoT technologies by 2025 - McKinsey, 2015
THE TRUTH IS THAT IoT IS NOT A
TRENDING INDUSTRY
IoT IS A TREND AFFECTING ALL
INDUSTRIES TO VARYING DEGREES
CREATING SMART CONNECTED PRODUCTS AND
SERVICES IS A JOURNEY
THE JOURNEY BEGINS WITH BASIC
CONNECTIVITY
72
DEVICE USER
WHICH
ENABLES DATA
ANALYSIS AND
CLASSIFICATION
LEADING TO
MORE COMPLEX
(AND VALUABLE)
ANALYSIS
RESULTING IN A REFINED APPROACH THAT ALLOWS
US TO DO MORE WITH LESS
SUCCESS PATTERNS FOR
FUTURE-PROOFING YOUR IoT
ANALYTICS JOURNEY
EMBRACE
IoT AS A
STRATEGIC
DECISION
THINK BIG
BUT START SMALL
CRAWL,
WALK,
THEN RUN
EMBRACE THE
EMERGING
DIGITAL
ECOSYSTEM
SELF-SERVE SOFT
SERVE/FROZEN YOGURT
MACHINE
CASE STUDY
QUICK-SERVE FROZEN
YOGURT MACHINE
THAT DISPENSES A
CUSTOMIZABLE
FROZEN TREAT
WITHIN 30 SECONDS
AUTOMATED
OPERATION ENABLES
TRADITIONAL BRICK &
MORTAR STORES TO
EXTEND THEIR REACH
WITH EXISTING STAFF
EASY FOR OPERATORS
TO MAINTAIN AND
SERVICE WITH REAL-
TIME MONITORING,
REPORTING, AND
ALERTS
LOWERING THE
BARRIER OF ENTRY
FOR FROZEN DESSERT
ENTREPRENEURS TO
ENTER THE $42B US
MARKET
PAVING THE WAY FOR
PREDICTIVE
MAINTENANCE,
OPTIMIZED DEMAND
PLANNING, AND
TARGETED OFFERINGS
SUMMARY
Embrace IoT as
a strategic
decision
Think big, but
start small
Crawl, walk, then
run
Embrace the
emerging digital
ecosystem
THANK YOU
Mark Benson, CTO
markbenson@exosite.com
https://twitter.com/markbenson
https://www.linkedin.com/in/markbenson
http://exosite.com
Booth 1130

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