Telefónica M2M presentation at Ovum Industry Congress 2015, by Surya Mendonça

1. Surya Mendonça
of creating a better world with IoT
The Joy

2. We are in the middle of a digital revolution_

3. Places 1bn.
2020
Devices 20bn.
People 8bn.
M2M/IoT is the next wave of this revolution_

4. Driven by various factors_
• New technologies
• More affordable
• Open, interconnected systems
• Standards
• Quality of life
• Security
• Sustainability
• Savings
• Efficient processes
Regulation
Environment
People &
Company
Needs
Technology
Availability
• New regulation
policies
• Public funds

5. Generating new business models_
-
15%
-30% of energy
reduction due to
smart lighting
-20% of traffic
density
reduction due to
smart traffic
lights
+20-25% productivity increase
thanks to Smart Agriculture
Savings up to £800 M
In generation and distribution of
electricity in UK
SMIP
+15% fuel reduction thanks to
fleet management
Productivity
Cost reduction
Efficiency
Sustainability

6. Public AdministrationTransport Energy
Financial servicesIndustrial solutions Consumer Electronics
Health
Security
Opportunity emerges across multiple industries_
• Connected Car
• Fleet Management
• Stolen Vehicle Recovery
• Smart Cities
• e-Government
• Smart Metering
• Smart Grid
• Energy Efficiency
• Telemedicine
• Remote assistance
• Payments
• e-Wallet
• Tank Telemetry
• Vending
• Elevators
• Alarms
• Cybersecurity
• Wearables
• Watches

7. Horizontal Solutions
Device Management
Consumer
Electronics
Industrial
Telemetry
Utilities Health Financial
services
SecurityTransport Energy
Efficiency
Connected
Car
Managed Data
1
2
Smart
Cities
In Telefonica our strategy is focused on horizontal & e2e solutions_
Managed Connectivity
E2E Solutions
“Global & Local
Strategy” “Focus on Innovation”
“In-house Capabilities
& Key Partners”

8.  Connected Maps
 Internet Radio
 Remote vehicle
monitoring
 Remote diagnosis
 B-Call
 24h Road Assistant
Providing m2m connectivity for Tesla electric vehicle across major EU markets
Managed connectivity
 E-call/diagnostics
 New wave (infotainment/4G)
E2E solutions:
 Fleet Management
 Connected Car
With a very active role in the transport industry_

9. As well as in energy industry_
Telefónica is a Communications Service Provider on the UK
Government Smart Metering Implementation Program
One of the world’s largest
awarded contracts
23.5 million
households
42.3 million
smart meters
£1.5 Billion
contract
SmartMeters

10. Sub title
1 Energy &
Environment
Smart
Mobility
Security &
e-Health
Public
Administration
2 3 4
Pushing to transforming public services with Smart cities_
 Improve citizens quality of life:
• Innovative services
• Higher quality
 Reduce administration costs
through more efficient
systems
Aguas de San
Pedro
 Leveraging our Smart
City Platform
Open
Source
Fiware
Standards
Big
Data
Open
Data
Data
Analytics

11. Tank
Telemetry
Smart
Agriculture
…
Smart Coolers
Smart Building
Smart
Elevators
Solution
E2E Tank monitoring
Device
Web-based application
Data collection & reporting
Alerts & notifications
Client benefits
Efficient logistics, maintenance
& control processes
Increased asset security
We create solutions together with our customers,
understanding their business needs_

12. We are encouraging innovation around IoT_
TELEFONICA OPEN FUTURE THINKING THINGS
 Global & Open Programme
 Connecting start ups, investors, & orgs
 Integrating all innovation,
entrepreneurship & transformation
initiatives: Talentum, Wayra, Think
Big, Telefónica Ventures & Amérigo
 Ongoing Specific Internet of Things
Challenge
 Platform offering all elements required
to create new IoT solutions
 Modular hardware
 Integrated sensors and connectivity
 Ready to use
 Developers/Makers oriented – API
available
 Now also Open

13. And bringing innovation into the market_
 Leveraging R&D Team
 With Thinking Thinkings
technology
 Driving simplicity for the
customer and sales/awareness
for Telepizza
Telepizza Click and Go magnet enabled by Telefónica

14. +
While betting on new technologies: LPWA_
 New technology
complementary to cellular
 Big potential, with new use
cases enabled due to
coverage, energy, cost and
backup requirements
 Sigfox unique value proposition
with proven fast deployment
model