p1

1. Research
Theory
Your Name

2. Terminology
• Circulation
How many copies have be disputed
• Hits
How many views a website gets.
• Box Office Figures
How much money a movie has made
• Ratings
If a movies has be rated a certain amount
• Sales
how many movies have been sold.

3. Primary Research
• Definition
The research you do yourself.
• Advantages
You can find the research you want. Its your own idea.
• Disadvantages
You might not have enough information on your own. Other people might have more detailed explanations.
• Example
You could go to a focus group or interview to get more information.

4. Secondary Research
• Definition
You use research other’s have used.
• Advantages
You can get a wide range of information. Its already do for you.
• Disadvantages
The information might not be what your looking for. It might not be trustful.
• Example
You can use the internet.

5. Quantitative Research
• Definition
Research that can be measured in percentages.
• Advantages
you can ask questions to get other peoples opinion
• Disadvantages
There might be people who might give answers that aren’t really helpful.
• Example
Yes or no answers.

6. Qualitative Research
• Definition
Research that goes into more depth
• Advantages
It gets people to expand more on their opinions.
• Disadvantages
People might not give detailed explanations, they also could go off topic.
• Example
You can use reviews to help your research.

7. Audience Research
• Definition
Who enjoys the product.
• Advantages
You can see how many people would be willing to see the product.
• Disadvantages
The audience the product could be targeted for could not enjoy it as much.
• Example
You could uses a qualitative research as you could as a group of people what they think of the product
and get more detailed explanation.

8. Market Research
• Definition
Find out where the product would be sold.
• Advantages
You can see where its best to place the product for people to buy.
• Disadvantages
People might be interested in going there to buy the product.
• Example
You could uses a quantitative research as you could see the percentage of how many people go to a
certain place.

9. Production Research
• Definition
Finding information to could be require to produce a piece of media.
• Advantages
You could get ideas of what type of media you want to produce.
• Disadvantages
You might not find a piece of media that could help you.
• Example
You could use secondary research as you are using other people’s information of the media.

10. Terminology
• Objective
Research that isn’t effect by personal feelings or opinions.
• Subjective
Research that is effect by personal feelings or opinions.
• Valid
Research that is able to answer the intended outcome.
• Reliable
Research that is accurate.

11. Harvard Referencing
Name of the film being researched; harry potter and the chamber of secrets.
2. Columbus.c – 3rd November 2002
1. Rowelling. J.K- 2nd July 1998
4. The wizarding world of harry potter- 16th may 2016
Wizarding World: The Official Home of Harry Potter
https://www.wizardingworld.com
3. Fandom- 18th October 2004 Category:Magazines | Harry Potter Wiki
https://harrypotter.fandom.com › wiki › Category:Maga...
•