Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Business overview and investment pitch
1. BUSINESS OVERVIEW AND INVESTMENT PITCH
This presentation is strictly confidential. Financial and other information provided are estimates based upon the most recent data available.
Confidential
2. We make bamboo bicycles
and related products.
■ Since 2014, Booomers International Limited has been
processing locally sourced bamboo into bicycle frames
and other products near Kumasi in the Ashanti region of
Ghana.
■ Our products are environmentally friendly, strong, light,
durable, and made by 40+ local employees.
■ It all began when Kwabena, a young man from Ghana
moved back to his home village ofYonso in the Asante
Region of Ghana in pursuit of effecting change in his
community. Kwabena’s goal was to fight poverty of
which he also was a victim
Confidential
3. Value proposition
Challenge:
■ Environmental degradation from
motor vehicles emissions and plastics
■ Rising cost of transportation
■ High rate of unemployed youth in rural
Ghana
Solution:
■ Bamboo bicycles: a sustainable,
carbon neutral, light weight, strong
and ‘green’ alternative mode of
transport
■ Bamboo Straws are biodegradable
alternative to plastic straws
■ Fostering local industry and
employment in Ghana
■ Our products include bamboo bicycle
frames, tricycles, balance bikes,
Electric Bikes , straws, furniture and
phone amplifiers.
Confidential
Opportunity:
■ Abundance of bamboo resources
■ Need for alternative affordable
transport
■ Global transition towards ‘green’
transport
■ Global movement against plastic use
4. Market opportunity
Confidential
$48.08
billion
Over 4000
units of
bikes sold
since 2015
$618,000 $274,354
Value of the global bicycle
market in 2015
(Persistence Market Research Report, 2016)
Booomers’ sales since
2015 to date
Value of Booomers’
current locked down
international contracts
until 2024
Booomers’ projected
sales revenue for 2019
The major drivers of the bicycle market are the demand for low-cost transportation, increasing awareness of
health and environmental factors, and use of sustainable transport in congested, urban centres.
5. Business model
Confidential
Bamboo is grown by local
farmers, harvested and
transported to the
factory. Fibre rope is
bought from rural women
groups.
Sourcing
The bamboo is treated,
chopped and sanded.
Parts are tied together
with fibre and treated to
create a glossy finish.
Processing
We currently export
bamboo bicycle frames to
Germany, the
Netherlands, the US and
Canada, while also selling
bamboo products locally.
We have started activities
to launch in the UK soon
Distribution Social impact:
• We train and employ rural youth
(40 workers so far).
• We source from 20 number of
rural farmers.
• We support the local community
by funding education initiatives
with our bike to school program
and model school project
Environmental impact:
• Our production is less energy
intensive than for metal and
carbon fibre bikes.
• Bamboo improves air and water
quality where it is grown and
absorbs carbon dioxide.
• Cycling instead of driving has a
big impact in reducing
greenhouse gas emissions.
6. Traction
■ We have established markets, partners and long term contracts
■ 151,000 Euros investment received with an interest between 2% to 8.4%
■ Over 4000 units of products sold between 2015 to date
■ Products have attracted international media including BBC, CNN andVOA.
■ Licensed as a Free zones Company in Ghana
■ Booomers Bikes will be onAIDA Cruise Ships from August 2019
Confidential
7. Management team
Confidential
Kwabena Danso
Founder and CEO
BA in Psychology and a Master of BusinessAdministration degree in Finance
8 years experience in the manufacture of bamboo bicycles
Selina Amponsah
Assistant Operations Manager
Holds a high school certificate and has 3 years of experience in building bamboo frames
Creative in designing and building new models
Abdul Razak Mumin
Quality Control Officer
Abdul Mumin is a cyclist by profession who has cycled in different countries at different
tournaments. He was awarded the National Cycling champion when he won the Cowbel
Cycling tournament in 2015 and 2017. Has over 12 years of experience working on bikes and
brings this enormous onto the Booomers team.
8. Management team
Confidential
Dorothy Quansah
Executive Assistant
A holder of bachelor degree in Commerce. Has worked as an assistant
Internal Auditor toTecno Mobile Zone(Head office), also worked with
Access Bank as a teller and Customer Care Officer where she was a Head
Teller coordinating the daily, monthly and quarterly report on an Agency of
the Bank. She is currently the Executive Assistant to the CEO who
coordinates the activities of the different departments and liaises with
customers to ensure safe delivery of their products.
KwakuTweneboahYeboah
ACCOUNTANT
He has 7 years experience in the accounting field and has worked with the
Audit Service of Ghana before joining Booomers. He currently oversees the
overall financial recording and accounts preparation of the company. Holds a
bachelors degree in Accounting from the Ghana Institute of Management
and Public Administration
9. Competitive Analysis
■ Price:We offer the most affordable Bamboo bikes on the market giving us a price
advantage over other competitors.They are also cheaper than carbon fibre bikes
■ Social:We are a social enterprise and so every sale support a social development in
rural Ghana.This also gives customers a sense of satisfaction knowing their purchase
impacts other lives
■ Environmentally Friendly:We use plant based resin epoxy, plant fibre and natural
bamboo. Our bikes are therefore more environmentally friendly than steel and carbon
fibre bikes. All other products are biodegradable and purely made from bamboo
■ Light weight and comfortable:With a high strength to weight-ratio bamboo is lighter
than steel, more comfortable than aluminum.
■ Unique: Our products are handmade and therefore no two products are the same.
Confidential
10. Expansion strategy
■ Start a 50-acre bamboo plantation to ensure a sustainable supply of raw materials and
to foster local employment
■ Increase consumer awareness through rigorous marketing activities
■ Establish distributorship networks in the USA andCanada.Agents have been engaged
to work on bringing the products onto the North American markets
■ Increase production from 1100 to over 3500 units in the next five years
■ Diversify product lines to include children range of bikes.
■ Long term plan is to diversify into other products such as furniture, straws, flooring by
developing the complete value chain for bamboo
Confidential
11. Investment Ask
Priorities
1. Strengthen marketing
activities in North
America including
online marketing
2. Start the bamboo
plantation within the
2019
3. Diversify product lines
to include household
items, furniture and
straws
Funding needs
■ Seeking an investment
of US$595,000.00 for
the first phase of
expansion
■ Funds will be used for
marketing, bamboo
plantation, additional
equipment and
machinery, expansion
of factory building,
working capital and
Product certifications
■ Second phase will
require $800,00 in
investment
Confidential
Result
■ Increase in production
from 1100 to over 3100
units by 2023
■ Employ over 100 people
directly and another over
75 indirectly.
■ Over 200 hectares of
bamboo plantation will be
done through company
owned plantation and an
out-growers program
13. 5-year impact
Impact
1. Investment capital will increase
production from the capacity of
1100 units to over 3500 units to
meet the growing demand
2. Increase direct employment from
current 40 to 100 and indirect
employment from current 20 to 75
by 2023
3. Revenue will increase from by 759%
over a period of five years
Confidential
17. Key Assumptions
■ We have secured a locked down contract for the European market worth at
least $618,000 (and projected to be much more) over the next 5 years
■ Booomers marketing effort will be focused on North America, where as many
bikes are sold annually as in the whole of Europe, and electric bikes sales are
doubling annually
■ We will diversify our product lines. Priorities are Bamboo straws and Bamboo
Furniture whilst also continuing to grow sales of existing accessories such as
phone amplifiers, bike stands and bike baskets.
■ Increase our efficiency whilst also investing in quality control systems.
■ Eventually expand our production facilities and employ around 100 workers by
year five.