Vietnamese Air Conditioner users Analysis

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VIEVIEW REPORT
“Vietnam statistical data & INTAGE Vietnam data”
= Vietnam Consumers’ insights

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A i r
C o n d i t i o n e r
P a r t 1

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Air Conditioner & Quantity of Mentions within P3M
Why at some particular time (it will be receptive moment) of this year, do
VN people （especially Hanoi?) talk about air conditioner?
The answer of this question is ….
Please Ask INTAGE VN
*INTAGE VN Data (INTAGE VN Social listening)*Statistical data: https://www.gso.gov.vn
Air Conditioner Ownership Rate
By Statistical Data* (2014)
36.4
42.5
13.3
HCMC
Hanoi
Quantity of Mentions within P3M (Past 3 Months)
By INTAGE Data*(2018)
Number of articles
Rank Words (Original) English Post
1 inverter inverter 278
2 sử dụng Usage 198
3 tiết kiệm Saving 191
Rank Words (Original) English Post
1 cung cấp Provide 315
2 chính hãng Genuine 282
3 chuyên Specialized 281

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W h a t i s
INTAGE VN Social Listening
If you are interested in this service
contact@intage.com.vn
Facebook*
YouTube
Online forum
News articles
*Based on facebook API (Application
Programming Interface)
Social Listening is an exploration of digital conversations, which helps us
understand what customers think or feel about the brands or products.
It can be used to monitor any negative rumors or comments about your
brands, or to measure the effectiveness of your digital marketing. It can be
simply used to understand what people talk about your brand or products.

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The perfect blend of experts with 7-20 years’ experience in various industries & intensive
knowledge in business consulting, marketing & research
Nationwide field force with over 800 well-trained interviewers for data collection
Commitment of Quality Control (QC) pursuant to ISO 20252, Japanese Standard &
ESOMAR/MRSA code of conduct
Intensive experiences across wide range of industries & categories with huge client base
from local to overseas
Using advanced software & system for data processing & project management
Appling newest technology & solutions into research to add values for clients
INTAGE Vietnam
In Brief
Leadership in Japan
No.1
Global Position
No.9
Overseas Expansion
10
Countries
and
Regions
Sales Growth
24
Years
of Sales
Increases
INTAGE Group
Snapshot

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Get in touch with us
facebook.com/INTAGEVietnam
www.intage.com.vn
contact@intage.com.vn
(+8428) 3820 5558
1st floor, Citilight Tower, 45 Vo Thi Sau St., Dist. 1, HCMC

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