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Vieview Air conditioner 1

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Vieview Air conditioner 1

  1. 1. Copyright© INTAGE VIETNAM LLC. All Rights Reserved. 1 VIEVIEW REPORT “Vietnam statistical data & INTAGE Vietnam data” = Vietnam Consumers’ insights
  2. 2. Copyright© INTAGE VIETNAM LLC. All Rights Reserved. 2 A i r C o n d i t i o n e r P a r t 1
  3. 3. Copyright© INTAGE VIETNAM LLC. All Rights Reserved. 3 Air Conditioner & Quantity of Mentions within P3M Why at some particular time (it will be receptive moment) of this year, do VN people (especially Hanoi?) talk about air conditioner? The answer of this question is …. Please Ask INTAGE VN *INTAGE VN Data (INTAGE VN Social listening)*Statistical data: https://www.gso.gov.vn Air Conditioner Ownership Rate By Statistical Data* (2014) 36.4 42.5 13.3 HCMC Hanoi Quantity of Mentions within P3M (Past 3 Months) By INTAGE Data*(2018) Number of articles Rank Words (Original) English Post 1 inverter inverter 278 2 sử dụng Usage 198 3 tiết kiệm Saving 191 Rank Words (Original) English Post 1 cung cấp Provide 315 2 chính hãng Genuine 282 3 chuyên Specialized 281
  4. 4. Copyright© INTAGE VIETNAM LLC. All Rights Reserved. 4 W h a t i s INTAGE VN Social Listening If you are interested in this service contact@intage.com.vn Facebook* YouTube Online forum News articles *Based on facebook API (Application Programming Interface) Social Listening is an exploration of digital conversations, which helps us understand what customers think or feel about the brands or products. It can be used to monitor any negative rumors or comments about your brands, or to measure the effectiveness of your digital marketing. It can be simply used to understand what people talk about your brand or products.
  5. 5. Copyright© INTAGE VIETNAM LLC. All Rights Reserved. 5 The perfect blend of experts with 7-20 years’ experience in various industries & intensive knowledge in business consulting, marketing & research Nationwide field force with over 800 well-trained interviewers for data collection Commitment of Quality Control (QC) pursuant to ISO 20252, Japanese Standard & ESOMAR/MRSA code of conduct Intensive experiences across wide range of industries & categories with huge client base from local to overseas Using advanced software & system for data processing & project management Appling newest technology & solutions into research to add values for clients INTAGE Vietnam In Brief Leadership in Japan No.1 Global Position No.9 Overseas Expansion 10 Countries and Regions Sales Growth 24 Years of Sales Increases INTAGE Group Snapshot
  6. 6. Copyright© INTAGE VIETNAM LLC. All Rights Reserved. 6 Get in touch with us facebook.com/INTAGEVietnam www.intage.com.vn contact@intage.com.vn (+8428) 3820 5558 1st floor, Citilight Tower, 45 Vo Thi Sau St., Dist. 1, HCMC
  7. 7. Copyright© INTAGE VIETNAM LLC. All Rights Reserved. 7

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