Click through this slide presentation to see an overview of Joel Semeniuk's Exclusive Lecture on How Agile Sparked the 4th Industrial Revolution. Last month Joel spoke with Scrum Alliance Executives about the concept of Industry 4.0 and how it applies to what we do in our workplaces. “Accessing data and translating it in real-time to deliver more value is representative of how entire industries are thinking.” • Has Industry 4.0 already made an impact on your organization? • Will your company survive by 2020? • How will you change in an economy driven by value? Let us know your thoughts on Industry 4.0 Watch the video and learn how Agile is reshaping Manufacturing 4.0. Too busy to watch? Listen to the audio

1. Industry 4.0
Changes
Everything

2. Joel Semeniuk
Founder (1997), Chief Innovation Officer, Imaginet
Corporate Microsoft Regional Director
Startup Mentor, Angel Investor

3. Chief Innovation Officer (CInO)
My job is to Foster Innovation
(something new, original, or improved that creates value)
WITHIN MY COMPANY
WITH OUR CUSTOMERS
WITH OUR PARTNERS

5. Innovation is…
SOMETHING NEW, ORIGINAL, OR IMPROVED
THAT CREATES VALUE
Nothing more fancy or inspiring than this.

6. The brainchild of the German
government describing the
next phase in manufacturing
– a fourth industrial revolution.
INDUSTRY 4.0

7. Mechanization
Steam Power
Water Power
The rise of the factory system
“
END OF 18TH CENTURY
1st Industrial Revolution

8. Mass Production
Assembly Line
Electricity
It is considered to have begun with
Bessemer steel in the 1860s and
culminated in mass production and the
production line.
“
BEGINNING OF 20TH CENTURY
2nd Industrial Revolution

9. Computer
Automation
First programmable logic controller
Led to wide-spread use of robotics
“
EARLY 1970s
3rd Industrial Revolution

10. Cyber Physical Systems
Internet of Things
Internet of Services
Evolving at an exponential rate.
The breadth and depth of these
changes herald the transformation of
entire systems of production,
management, and governance.
“
NOW
4th Industrial Revolution

11. First presented at Hannover
Messe. Some are calling it
Data-Driven Product Lifecycle
MANUFACTURING 4.0

12. 3 years
2 years
1 year
SHORTER DELIVERY TIMES VOLATILE MARKETS
24/7 SERVICE
SHORTER PRODUCT LIFE CYCLES
MORE INDIVIDUALIZED
CUSTOMER WISHES

13. IoT Service
Operation
Batch-Size One
3D Printing
Next-Gen.
Robots
Intelligent
Powertools
App Store/Digital Services
Connected
Products
Remote Monitoring,
Predictive Maint.
End-2-End
Digital Engineering
IoT-Enabled
Manufacturing
IoT Service
Implementation
Sales/Marketing
& Business Models
Work
Environment
Adaptive
Logistics
Aftermarket
Services
Product Usage Data
CONTINUOUS PLANNING
CONTINUOUS MONITORING
TIGHT FEEDBACK LOOPS
CONTINUOUS RELEASE CYCLES

14. INTERNET OF
DATA
INTERNET OF
THINGS
INTERNET OF
SERVICES
INTERNET OF
PEOPLE
INDUSTRY 4.0
Smart Factory
Smart
Mobility
Smart
Grid
Smart
Areas
Smart
Logistics
Social
Web
Business
Web
Smart
Buildings

15. NEW OPPORTUNITY
FOR LEARNING AND
CUSTOMER SERVICE.
CONTINUALLY MODIFYING
MANUFACTURING BASED
ON OPERATIONAL DATA
OVER THE AIR
UPDATES
CONTINUALLY ROLLS
OUT NEW “FEATURES”
CONTINUOUS
MONITORING

16. NEW OPPORTUNITY
FOR LEARNING AND
CUSTOMER SERVICE.
CONTINUALLY MODIFYING
MANUFACTURING BASED
ON OPERATIONAL DATA
OVER THE AIR
UPDATES
CONTINUALLY ROLLS
OUT NEW “FEATURES”
CONTINUOUS
MONITORING
Tesla knows you have
a flat BEFORE YOU DO and is
already acting on it.

17. COMPETING FOR VALUE, NOT EFFICIENCY

18. LET’S TAKE A LOOK
AT AMAZON

19. IT’S ABOUT
DATA!
LET’S TAKE A LOOK
AT AMAZON

21. But what's really driving Amazon's growth is its
CLOUD-COMPUTING BUSINESS

22. Industry 4.0 Didn’t Start with
Manufacturing

23. SOFTWARE
is Eating
the World

25. Software
is Already
Good at This
AND HAS BEEN
FOR A WHILE

26. DevOps
Continuous
feedback
OPERATE
STEER
DEPLOY
DEVELOP/
TEST
Continuous
business planning
Continuous
customer feedback
and optimization
Continuous
testing
Collaborative
development
Continuous
monitoring
Continuous
release and
deployment

27. Data Is the New Oil
DATA

29. =~

31. • What does Industry 4.0 have to do
with how we run our business?
• Premise: Industry 4.0 is a reflection
of change already in motion that will
impact everyone and everything on
the planet
“
WHAT DOES THIS
MEAN TO US?

33. NOBLE PRIZE WINNER
• Firms exist in order to reduce
transaction costs and take advantage
of economies of scale
• Firms will tend to grow larger and
larger over time
For most of the 20th century,
we witnessed this.

35. It has different goals, different ways of organizing and coordinating work,
different values and different ways of communicating from the way
organizations were run in the 20th Century. It entails different ways of
thinking, speaking and acting in the workplace. It is not only better for those
doing the work and for those for whom the work is done: it is vastly better
for the organization itself and its shareholders. Firms operating in this
different are extraordinarily profitable.
“WHAT WE NEED IS NOT BETTER MANAGEMENT OF THE SAME
KIND, BUT RATHER MANAGEMENT OF A DIFFERENT KIND.

36. Steve Blank: Lean Innovation Management – Making Corporate Innovation Work
HORIZON 1
HORIZON 2
HORIZON 3
SALES
FOCUS
OUTPUT
TIME
EMERGING BUSINESS
Uncovering options for
future opportunities
and placing bets on
selected options
Decisions to explore:
initial project plan,
project milestones
Source: Baghai, Coley, White

37. Steve Blank: Lean Innovation Management – Making Corporate Innovation Work
HORIZON 1
HORIZON 2
HORIZON 3
SALES
FOCUS
OUTPUT
TIME
EMERGING BUSINESS
Uncovering options for
future opportunities
and placing bets on
selected options
Decisions to explore:
initial project plan,
project milestones
RAPIDLY GROWING BUSINESS
Resourcing initiatives to
build new businesses
Business building
strategies: investment
budget, detailed
business plans for new
ventures Source: Baghai, Coley, White

38. Steve Blank: Lean Innovation Management – Making Corporate Innovation Work
HORIZON 1
HORIZON 2
HORIZON 3
SALES
FOCUS
OUTPUT
TIME
EMERGING BUSINESS
Uncovering options for
future opportunities
and placing bets on
selected options
Decisions to explore:
initial project plan,
project milestones
MATURE BUSINESS
Executing to defend,
Extend, and increase
Profitability of
existing businesses
Annual planning and
forecasting, Detailed
plans for growth
through adjacencies
RAPIDLY GROWING BUSINESS
Resourcing initiatives to
build new businesses
Business building
strategies: investment
budget, detailed
business plans for new
ventures Source: Baghai, Coley, White

39. Industry 4.0 Thinking Driving Disruption Today
• Worlds largest taxi company owns no taxis (Uber)
• Largest accommodation provider owns no real-estate (AirBnB)
• Largest phone company owns no telco Infrastructure (WeChat)
• Worlds most valuable retailer has no inventory (Alababa)
• Most popular media owner creates no content (Facebook)
• Fastest growing banks have no actual money (SocietyOne)
• Worlds largest movie house owns no cinemas (Netflix)
• Largest software vendors don’t write the apps (Apple & Google)

40. BUILT TO INNOVATE
Workplaces must be built to
innovate, not just operate.

41. 360° COLLABORATION
Full circle collaboration with
your local and global team.

42. OPTIMIZE, EVOLVE WITH DATA
Data is the cornerstone of the
modern business’s ability to
innovate, right down to how it
uses its workspace

43. Recognize and enhance the social
experiences behind work to foster
productivity and creativity
WORK AND SOCIAL

44. Millennials are expecting tech
and data at their fingertips
MILLENIALS

45. Freelancer economy continues
to grow at a rapid pace
FREELANCERS

46. Ownership – slow change
Access – fast change
OWNERSHIP vs ACCESS

47. Trend towards assembling IT
Solutions versus Building –
This is called the API Economy
DEMOCRATIZATIN OF IT

48. Interfaces for filtering and
accessing massive data
BOTS AND AI

49. Leverage all of this to change
the nature of customer and
employee engagement
SEGMENTS OF ONE

50. Modern organizations must
embrace Agile and Lean across
all horizons of business.
AGILE AND LEAN

51. Summary
INDUSTRY 4.0 IS REALLY A REFLECTION OF A
NEED TO CHANGE THE NATURE OF BUSINESS
INDUSTRY 4.0 REFLECTION OF SOFTWARE AND DATA DRIVEN MODELS
– EVERYTHING IS SOFTWARE
INDUSTRY 4.0 REQUIRES AN
AGILE BUSINESS
BEING AGILE ACROSS OUR ORGANIZATION FUNDAMENTALLY
CHANGES HOW WE WORK

52. Steve Forte:
Manufacturing
helped shape Agile.
Now we’re seeing
Agile reshape
Manufacturing.
“

53. ThankYou
Joel Semeniuk @JoelSemeniuk JoelSemeniuk.com