The presentation discusses the major trends in retailing during the year along with global trends in dinnerware shapes and designs

2. Retail Trends 2016
•Customers are talking about products and services in highly visible places all over the Web, and these
conversations are playing a role in consumers’ purchasing decisions
•70% of consumers research online before purchasing in-store and the average shopper uses approximately
10.4 sources of information to make a purchase decision.
•Millennials—those born roughly between 1978 and 1995— are already profoundly shaping the consumer
experience. In fact, by 2017, it’s estimated that this group will have more spending power than any other
generation.
•Millennials are highly motivated by social information, and they carry their social networks everywhere they
go. They trust brands less than they trust their peers, and they are more suspicious of overt marketing
•Millennials also want to award their dollars to brands that reflect their values and personalities. Sixty-three
percent of Millennials say that knowing a company is “mindful of its social responsibilities” makes them more
likely to buy from that brand, and 58% are even willing to pay higher prices when part of their spend goes to
help causes they support
•Retailers need to be aware of the unique preferences of the Millennial generation and create shopping
experiences that satisfy their need for trustworthy information, personalization, and socially conscious
products and practices.

3. Retail Trends 2016
• The rise of social is shaking up things in surprising ways.
• The emergence of mobile as a major shopping channel is putting new
power into consumers’ hands. Customers expect to use all channels
as though they are a single experience, requiring tight integration
across those channels.
Since a major portion of consumers
use smartphones, they also become
an always-on opportunity for retailers
to tap. Shopping can happen
anywhere—not just in the store or in
front of the computer—and retailers
must evolve their strategies to keep
pace with these changes in consumer
shopping habits.

4. Retail Trends 2016
•According to a survey by PWC,
• 54% buy products online weekly or monthly
• 34% agree that their mobile phone will become their main purchase tool
• 67% say that either reading or writing social media reviews and comments influences
their online shopping behavior
•On a global level, 60% of consumers say that price is the single reason for
shopping where they currently do
•32% of customers would be happier if they could check other stores online
while they are shopping in-store
•It was concluded that a retail sales person’s product knowledge is the no.
01 factor for making the in-store experience better. Customers are not
highly interested in VIP benefits or specialized customer events in store.

5. In United States,
40% Buying behavior influenced by reviews
29% Compared prices using mobile in store
36% Likely to buy from offshore online retailer if better prices
35% Local items would increase preference for local retailer

6. Challenges 2016
•By Online retail giants
•Capturing 51 cents of every additional $1 Americans spent online, the New York Times
reports Amazon is capturing an ever-growing share of retail sales in the United States.
Amazon now accounts for 26% of total Internet sales
•Aggressive U.S. expansion of low price international retailers Primark, Aldi and Lidl.
•Funded by successful operations in Europe, these fierce competitors are accelerating their
growth in the United States. Each will raise the competitive bar for traditional retailers in
its path. Primark, an Irish based low-price high-quality apparel and home goods retailer,
has announced 10 U.S. units for 2016 and may open more. Two German discount
food/general merchandise retailers, Aldi and Lidl, will each have 2000 new stores in the
U.S. by 2018, just three short years from now.
•As these retailers compress consumer prices, traditional U.S. retailers will be forced to
emphasize low price and low cost operations. As a result, traditional retailers will have to
look at their cost structure and decide how to be lean and competitive in their pricing,
staffing, and store count.

7. Challenges 2016
•Surge in off-price store openings
•Customers like to shop for value; off-pricers are happy to oblige.
•Macy’s opened 6 Macy’s Backstage Stores in 2015
•Overall, the industry’s dominant player opened 320 units of such off price stores
in the United States. Collectively there are now 4,245 off price stores in the U.S., a
12% increase in one year. The broader retail industry is definitely not growing
double-digit which means the off-price channel is rapidly taking market share
from traditional retailers.
•Consumers prioritize new technology.
•Stores will have to examine their ability to attract customers when an important
new technology product launch occurs. Consumers are not likely to spend on
technology and homeware or apperal at the same time. It is a challenge that must
be met by both department stores and specialty retailers through innovative
thinking

8. Challenges 2016
• Communication with Millennials
• Millennial customers are not confident consumers. They are afraid of
a recession or lack of employment. They want to own less and lease
more (including suits and dresses). Millennials respond to good
service and do research on the Internet before making a major
purchase. They are “real-time” consumers, shopping for today’s
needs and waiting until the last minute to shop for tomorrow’s
events.

9. Lifestyle & Homeware Trends 2016

10. 2016 Colors
• The stronger bolder shades of 2015
will give way to cooler colors in
2016. Rose quartz and serenity (a
more tranquil blue) are the colors
of the year. Perhaps it reflects the
much needed calm and serenity in
our lives.
• More softer pallets are in fashion
for 2016. Colors such as Wan Blue,
Pale Peach, Pink Dogwood, Tender
Yellow, Orchid Ice, Frosted Almond
and a clarifying white called “Cloud
Dancer” describe these disarmingly
charming tints

11. Retro Style
• a fresh take on retro style nostalgia is bringing a new comfort to all
types of homeware. Traditional pastel colorations get an update with
brights in berry, tangerine, turquoise and minted greens. The look is
laid back, yet energetic.

12. Retro Style

13. Retro Style

14. Simple Geometry – Ethnic Influence
Simple geometric patterns inspired by cultural diversity presented on a rich pallet creates the perfect
ambiance inside the home. The concept dominates the living area as well as dining experience.

15. Simple Geometry – Ethnic Influence

16. The Artisanal Grove
Artisanal, crafted looks embrace traditional forms while irreverent use of color and pattern bring a new
and youthful appeal. A new appreciation for culture and craftsmanship lend a classic appeal to this new
interpretation of worldly style. Deconstructed and modernized tribal patterns also create the newest style

17. Infused with Cobolt Blue

18. A burst of colors
Ethnic patterns from around the globe mix and match in a flurry of brilliant colors. Further, pieces inspired
by the continent’s artistic heritage are reborn in new materials and bright color ways. These deconstructed
and modernized tribal patterns create the newest style statements.

19. A burst of colors
encourages the pleasurable pursuits that bring recreation and relaxation to life.
Colours make for capricious combinations like Winter Pear and Strawberry Pink;
Blazing Orange, Deep Periwinkle and Meadow Green, in addition to vacation-
destination blues and blue-greens

20. The Lace Effect
bring a hint of ostentatious desire to the table with prettified dinnerware. Elaborating on a theme that
emerged with some force a year ago, designers are garnishing and lathering their springtime looks with
layer upon layer of lace on apparel and homeware.

21. The Lace Effect

22. Metallic shines infused with lustres
• Lustrous luxe iridescent, pearlescent, and reflective finishes deliver
modern luxury across all forms of home décor including the dinning
table.

23. Beach Collections
The vibrant sea waves and mystique sea creatures, unfolds the perfect holiday by
beach feelings as you sit down to unwind

24. Tropical Essence
Natural subjects inspire pattern and form in accessories.

25. Raw by Nature
Nature is unique, imperfect and cannot be duplicated or
recreated. For that very reason, the beauty,
unpredictability and great powers of nature are embraced
and seen as an inspiration

26. Hand made Ceramic and Stone-ware
effect

27. Batik and Mudcloth
• Well, we have gotten past Shibori textiles, but we are loving batik in
hues of blues and violet, almost any hue in fact...we're obsessed!
Decorist HQ predicts this will be trending big in 2016.

28. The contrasts
Simplest, yet dramatic forms
presented in black and white.
•The circular and swirled graphics that
reflect cross-cultural roots brilliantly
come out in black and white forms.
•The addition of metallic gold also
brings more glamour to this palette.

30. Copper and Rose Gold Accents
• These warm tones give your home a sense of understated opulence.
Make a statement without your room feeling too formal.

31. Thank You……