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Emily Webber
@ewebber
Communities of Practice: The
Missing Piece of your Agile
Organisation
Emily Webber
Agile India, October 2020
Emily Webber
@ewebber
Emily Webber
@ewebber
@ewebber
Organisation Team
Emily Webber
@ewebber
You are now
in charge of
this very
important
product
Don’t mess
it up
Off you go
What are
we doing
next?
@ewebber
Arrrrrggggghh
hhhhhhhhhhh
hhhhhh
Emily Webber
@ewebber
Emily Webber
@ewebber
Emily Webber
@ewebber
Sink or swim
is not a good
management
technique
Emily Webber
@ewebber
Namaste, I’m Emily
@ewebber
emilywebber.co.uk
Emily Webber
@ewebber
��
Emily Webber
@ewebber
Emily Webber
@ewebber
Emily Webber
@ewebber
What value do you get from
meeting people who do the
same things as you?
Emily Webber
@ewebber
Emily Webber
@ewebber
Emily Webber
@ewebber
We are wired to connect
Emily Webber
@ewebber
Emily Webber
@ewebber
What are
communities of
practice?
Emily Webber
@ewebber
I believe it is starting to make a real impact on
the confidence and capability of us all
We keep one another going! Everyone is
professional, insightful and emotionally supportive
Having kindred spirits to bounce ideas off, discuss concerns
or explore new ideas with, is both relieving and rejuvenating. I
take my better self to work after our sessions
Quotes from community of practice members
Emily Webber
@ewebber
Organisations are collections of people
Emily Webber
@ewebber
Sometimes organised into functions
Emily Webber
@ewebber
Or sometimes teams
Emily Webber
@ewebber
and programmes
Emily Webber
@ewebber
Photobyjoinash
<homogenous group name>
are rubbish at ….
Emily Webber
@ewebber
Emily Webber
@ewebber
Silos of knowledge,
information,
expertise, learning,
support, work and
decision making
@ewebber
I’m new to this
role, I don’t
know what I’m
doing
I have ideas
about how
to change
things, but I
can’t do it on
my own
How do I
progress in
my role?
I’m new to
this
organisation,
how do we do
things?
Has
someone
else done
this before?
Emily Webber
@ewebber
Emily Webber
@ewebber
Communities of practice are …
groups of people who share a
concern or a passion for
something they do and learn how
to do it better as they interact
regularly.
Wenger-Trayner
Emily Webber
@ewebber
Emily Webber
@ewebber
Community
of practice
How you do it
Whatyoudodaytoday
Programmes / teams Programmes / teams
Emily Webber
@ewebber
Are you in a community
of practice?
Emily Webber
@ewebber
Benefits of
communities of practice
(and some tips)
Emily Webber
@ewebber
Emily Webber
@ewebber
Communities
of Practice
help support us
and give us confidence
and motivation
Emily Webber
@ewebber
Emily Webber
@ewebber
Feeling
supported
helps build
confidence
PhotobyTedVanPelt
Emily Webber
@ewebber
“Absence of support is
taken as a sign of mass
rejection”
Matthew D. Lieberman
Social: Why our brains are wired to connect
Emily Webber
@ewebber
Emily Webber
@ewebber
It’s likely that some
people are
supporting each
other already
… but not everyone
will have that
Emily Webber
@ewebber
“Having felt on the
fringes of user research
for such a long time I am
loving how this
community is growing
and coming together and
am really starting to feel
a part of it now”
Community member
Photo©TacitLondonltd
Emily Webber
@ewebber
“We all support each
other and anyone of
us would do what we
could to help another
member of the
community.”
Community member
Photo©TacitLondonltd
Emily Webber
@ewebber
Emily Webber
@ewebber
Interacting regularly
with each other will
help to build a
supportive network
Emily Webber
@ewebber
Emily Webber
@ewebber
Communities
of Practice
help us learn and grow
our skills
and get better at what
we do, together
Emily Webber
@ewebber
Emily Webber
@ewebber
Schemes of work,
courses, pathways
and formal training
Deliberate practice
focused on specific
skills
Unstructured
learning
Structured Unstructured
Emily Webber
@ewebber
Emily Webber
@ewebber
“collaborative peer
learning group(s)…
develops critical
thinking, along with
problem-solving,
interpersonal and
communication skills.”
Dev Ralhan, Co-founder and CEO, Next
Education India Pvt Ltd.
Photo©TacitLondonltd
Emily Webber
@ewebber
Not every day
should be
match day
Emily Webber
@ewebber
“Learning sessions …
allow us to experiment
and try new tools and
approaches without the
same concerns we have
when building code for
a production
environment”
identityassurance.blog.gov.uk/2016/09/16/th
e-technical-team-working-together-throug
h-group-learning
Photo©TacitLondonltd
Emily Webber
@ewebber
Kolb's learning styles (experiential learning)
Concrete
experience
Having a new
experience
Reflective
observation
Reflecting on
that experience
Abstract
conceptualisation
Concluding and learning
from the experience
Active
experimentation
Trying out what
you’ve learnt
Emily Webber
@ewebber
Emily Webber
@ewebber
“Feedback is one
of the most powerful
influences on learning
and achievement”
Helen Timperley and John Hattie
Emily Webber
@ewebber
Emily Webber
@ewebber
Deliberate practice,
experimenting with new
skills and getting feedback
in a safe environment
helps to grow skills and
capabilities
Emily Webber
@ewebber
Emily Webber
@ewebber
Communities
of Practice
help us share our
knowledge
and join up related work
Emily Webber
@ewebber
The knowledge iceberg
Emily Webber
@ewebber
Emily Webber
@ewebber
The knowledge iceberg
Emily Webber
@ewebber
Emily Webber
@ewebber
Emily Webber
@ewebber
On average,
people move jobs
every 4.4 years
Forbes 2012
Emily Webber
@ewebber
“I immediately linked
with another Product
Manager where we had
dependencies!”
Community member
Photo©TacitLondonltd
Emily Webber
@ewebber
Communities of practice provide on-hand
real-time help and information
Emily Webber
@ewebber
“Help engineers
collaborate and
networking
outside of their
tribes”
Community member
Photo©TacitLondonltd
Emily Webber
@ewebber
Emily Webber
@ewebber
Joining up people from
across your organisation
and supporting the sharing
of information will help with
the flow of knowledge
Emily Webber
@ewebber
Emily Webber
@ewebber
Communities
of Practice
help us scale our ways
of working
and share common
approaches across teams
Emily Webber
@ewebber
Emily Webber
@ewebber
“From observing others
one forms an idea of how
new behaviours are
performed, and on later
occasions this coded
information serves as a
guide for action”
Albert Bandura, Social Learning Theory
Emily Webber
@ewebber
Emily Webber
@ewebber
When communities own
quality and standards, it
decentralises assurance and
creates consistent
approaches
Emily Webber
@ewebber
atlassian.design
Emily Webber
@ewebber
Emily Webber
@ewebber
“Communities are an
amplifier. They help
you make bigger
changes than you
can on your own”
Community member
Photo©TacitLondonltd
Emily Webber
@ewebber
Emily Webber
@ewebber
Sharing approaches and
having responsibility for
quality will help to scale
ways of working across
the organisation
Emily Webber
@ewebber
Emily Webber
@ewebber
Communities
of Practice
help us collaborate
and create better
practices for everyone
Emily Webber
@ewebber
Emily Webber
@ewebber
“Human communities can
develop a sort of collective
intelligence that is greater
than the members’
individual intelligence”
Alex Pentland, Professor at MIT
Emily Webber
@ewebber
Together we can do
amazing things
Emily Webber
@ewebber
Emily Webber
@ewebber
“I'm proud of the
collaboration
between teams
that normally
have no
interaction.”
Community member
Photo©TacitLondonltd
Emily Webber
@ewebber
Emily Webber
@ewebber
FrancescaGino:RebelTalent
Emily Webber
@ewebber
Emily Webber
@ewebber
Bringing people together
from across the
organisation to share
common challenges will
lead to them
collaborating to make
awesome things
Emily Webber
@ewebber
Five benefits of communities of practice
Create
support
networks
Grow skills
and
capabilities
Enable
knowledge
sharing
Scale ways of
working
Facilitate
better
collaboration
Building
confidence
and
motivation
People
getting better
together
joining up
related work
and breaking
down silos
sharing
common
approaches
across teams
creating
better
practices for
everyone
1 2 3 4 5
Emily Webber
@ewebber
Communities
in action
Emily Webber
@ewebber
Specialist training
owned, updated and
delivered by
communities
Photo©TacitLondonltd
Emily Webber
@ewebber
Guidance, living documentation and
reusable components
Google Design system GDS Service manual
Emily Webber
@ewebber
Capability plans
and inductions for
specialists roles
across
organisations
Photo©TacitLondonltd
Emily Webber
@ewebber
Help and support through forums (physical and digital,
synchronous and asynchronous)
Emily Webber
@ewebber
Peer-to-peer
mentoring and
specific support
Photo©TacitLondonltd
Emily Webber
@ewebber
Whole organisation
transformation
Photo©TacitLondonltd
Emily Webber
@ewebber
Getting started
Emily Webber
@ewebber
Emily Webber
@ewebber
Community Maturity
Emily Webber
@ewebber
Have an idea of who the
community is for and its
purpose
Get those people together (really
regularly)
Start by sharing stories
Align around some common
values and goals
Identify who wants to make it
happen with you
2
3
4
5
1
Create opportunities for
learning, building trust, adding
value and supporting each other
Extend your reach and
what you do
See what works and turn up the
good
Keep going
Grow organisational support
7
8
9
10
6
Ten Steps for a Successful Community of practice
Emily Webber
@ewebber
from silos
to sharing knowledge
to solving shared problems
to using the collective power of the
community to create better
practices
Emily Webber
@ewebber
IllustrationbyTensoGraphics
Emily Webber
@ewebber
IllustrationbyTensoGraphics
The magic
IllustrationbyTensoGraphics
Emily Webber
@ewebber
Emily Webber
@ewebber
Building Successful
Communities of Practice
Discover How Connecting
People Makes Better
Organisations
tacit.pub/tacitbooks
Emily Webber
@ewebber
Emily Webber
@ewebber
Thank you.
Questions?
Emily Webber
@ewebber
emilywebber.co.uk

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Communities of practice the missing part of your Agile Organisation