Mais conteúdo relacionado Semelhante a Global Value Chains and Industrial Clusters (20) Mais de Duke University Global Value Chains Center (GVCC) (15) Global Value Chains and Industrial Clusters1. © 2015 CGGC, Duke University
GLOBAL VALUE CHAINS
AND INDUSTRIAL CLUSTERS
1
Gary Gereffi
Duke University
October 30, 2016
iBEGIN conference
Fox School of Business, Temple University
Philadelphia, PA
2. © 2014 Duke CGGC
AGENDA
1. GVCs and Industrial Clusters: Co-evolution of
Knowledge Networks and Economic Upgrading
2. Costa Rica’s High Tech GVCs
– Medical Devices
– Electronics
– Offshore Services
3. Initial Takeaways
3. © 2014 Duke CGGC
One Country, 3 GVCs
How can a small developing country access and
upgrade within global innovation networks?
• Costa Rica case
– Small country -- <5 million pop
– Technology focus and export oriented (govt strategy)
– Limited human capital and local supplier base
• Research strategy: compare Costa Rica’s
upgrading experience in 3 high-tech, knowledge-
oriented GVCs from late 1990s to the present
3
4. © 2015 CGGC, Duke University
Components
Manufacturing
Plastics extrusion
& molding
Precision metal
works
Electronics
development
Software
Development
Weaving/Knittin
g Textiles
Assembly
Packaging
Sterilization
Assembly /
Production
Distribution &
Marketing
Resin Metals
Chemicals Textiles
Input Suppliers
Disposables
US$575.5 million
Instruments
US$270.5 million
Capital Equip.
US$32.5 million
Therapeutics
US$301 million
Main Segments: Exports
Post-Sales
Services
Consulting
Maintenance,
Repair
Training
Research &
Product
Development
Regulatory
Approval
Process
Development
Sustaining
Engineering
Prototype
Local firms are mainly in packaging & support services (12 of 19) versus 4 in limited
role in plastics molding & metal finishing and 1 OEM with exports under $2 million.
Number of Firms
0 - 5
6 - 10
11 - 15
16 - 20
COSTA RICA IN THE MEDICAL DEVICES GLOBAL VALUE CHAIN, 2012
Wholesale
distributors
Individual Patients
Doctors & Nurses
Hospitals
(Public/Private)
4
5. © 2015 CGGC, Duke University
0
200
400
600
800
1,000
1,200 1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
ExportValues($USMilion)
Year
Costa Rica's Medical Exports by Product Category: 1998-2011
Disposables Therapeutics Instruments Capital Equipment
EVOLUTION OF MEDICAL DEVICES EXPORTS FROM COSTA RICA,
1998-2011
• Disposables still the largest product category exported, but no longer a
strong growth area.
• Exports in surgical instruments have grown steadily since 2005.
• Therapeutics has become 2nd largest category since 2008; likely to increase
as newly established firms complete transfer of new product lines.
• Limited export of highest value capital equipment (eg. Electronic/software
devices)
5
6. © 2015 CGGC, Duke University
Entry Year Firm
Characteristics
Main Product
Export Category
Core Market
Segments
Product
Examples
Select
Firms
Up to 2000
24 firms:
8 US
15 CR
1 German
4 OEMs
8 Components
1 Input distributor
7 Packaging
1 Finishing
3 Support services
Disposables
Drug delivery;
Women’s health
Intravenous tubing (I)
Mastectomy bra (I)
Hospira;
Baxter;
Amoena;
Corbel
2001–2004
13 firms:
9 US
3 CR
1 Colombian
3 OEMS
6 Components
1 Finishing
1 Logistics provider
2 Support services
Instruments Endoscopic surgery Biopsy forceps (II)
Arthrocare;
Boston Scientific;
Oberg Industries
2005–2008
8 firms:
7 US
1 Puerto Rico
2 OEM
4 Components
1 Packaging
1 Finishing
Therapeutics
Cosmetic surgery;
Women’s health &
urology
Breast implants (III)
Minimally invasive
devices for uterine
surgery (II)
Allergan;
Tegra Medical;
Specialty Coating
Systems
2009–2012
21 firms:
16 US
1 CR
1 Ireland
1 Japan
2 Joint ventures
(US-CR)
5 OEMS
7 Components
2 Non-OEM
assemblers
1 Input Distributor
2 Sterilization
2 Packaging
Therapeutics
Disposables
Instruments
Cardiovascular
Drug delivery
Heart valves (III)
Dialysis catheters (III)
Guide wires (III)
Compression socks (I)
Abbott Vascular
St. Jude Medical
Covidien
Moog
Synergy Health
Volcano Corp.
FIRMS IN THE COSTA RICA MEDICAL DEVICES SECTOR
6
7. © 2015 CGGC, Duke University© 2015 CGGC, Duke University
UPGRADING SUCCESS:
A LEADING MEDICAL DEVICES MNC
2010
Initial plant reopens
after restructuring
• 2004: Manufacturing functions
• 2012: Engineering for process improvements Focused on cardiology
segment; strategy – to alleviate R&D costs in the US.
Functional
Upgrading
• Biopsy forceps Labor intensive, basic metal works & extrusion.
• Urethral stent Thermoforming, laser marking, coating capabilities.
• Guide Wires Sophisticated Laser cutting & welding.
• Today – CR facilities cover 42 manufacturing processes.
Product & Process
Upgrading
• Gastroenterology segment Urology Cardiovascular
Market
Diversification
• Recent co-location of sterilization vendors will allow the firm to export
directly to global distribution centersForward Linkages
2004
First production plant
opens in Costa Rica
(10,000m2)
2008
Second plant opens.
(32,000m2)
First plant restructuring
2005 2011
Exports:
US$18 million
Exports:
US$120 million
7
8. © 2015 CGGC, Duke University© 2015 CGGC, Duke University
Costa Rica’s Electronics Exports, 2005-2015
8
$1.8
$2.1
$2.5
$2.3
$1.6
$1.9
$2.1
$2.3
$2.6
$0.3
0.0
0.5
1.0
1.5
2.0
2.5
3.0
2005 2006 2007 2008 2009 2010 2011 2012 2013 2015
ExportValue($US,Billions)
Integrated Circuts (8542) Computer Parts (8473) Medical Equipment (901819) Other
Intel represented >80% of exports
Intel left CR
during 2014; 88%
decline in exports
(2013-15)
9. © 2015 CGGC, Duke University
© 2013 Duke CGGC
OFFSHORE SERVICES GLOBAL VALUE CHAIN
Infrastructure
Software
Network Management
Applications Management
Applications Development
Applications Integration
Desktop management
CRM
(Customer
Relationship
Management)
HRM
(Human Resource
Management)
ERM
(Enterprise
Resource
Management)
Marketing &
Sales
Finance &
Accounting
Procurement,
Logistics and
Supply Chain
Management
Training
Payroll
Recruiting Contact
Centers/Call
Centers
Talent
Management
Content/
Document
Management
ITO
Information Technology Outsourcing
BPO
Business Process Outsourcing
KPO
Knowledge Process Outsourcing
Horizontal Activities
Vertical Activities a
Industry specific b
Banking, Financial
Services and
Insurance (BFSI)
Ex. Investment research,
private equity research,
and risk management
analysis
Telecommunications
Ex. IP transformation,
Interoperability testing and
DSP and multimedia
Manufacturing
Ex. Industrial Engineering
and sourcing and vendor
management
Retail
eComerce and Planning,
merchandising and
demand intelligence
Health/Pharma
Ex. R&D, clinical trials,
medical transcript
Others
Travel &
Transportation
Revenue management
systems, customer loyalty
solutions
Business Consulting
Business Analytics
Market Intelligence
Legal Services
Energy
Ex. Energy Trading and Risk
Management , and Digital
oil field solutions
ERP (Enterprise Resource Planning):
manufacturing/operations, supply chain
management, financials & project management
Infrastructure Management
IT Consulting
Software R&D
ValueAdded
LOW
HIGH
9
10. © 2015 CGGC, Duke University
COSTA RICA: LEAD OFFSHORE SERVICES COMPANIES
ITO
General Business Activities Industry Specific
Activities
ValueAdded
Broad
Spectrum
(ITO, BPO & KPO)
d
Call&Contact
Centers
CallCentersITBackOffice
BPO
KPO
10
11. © 2015 CGGC, Duke University
COSTA RICA IN THE OFFSHORE SERVICES GVC, 2011
KPO
General Business Activities Industry Specific
Activities
ValueAdded
Broad
Spectrum
(ITO, BPO & KPO)
d
$638m
$223m
$186m
$141m
Call&Contact
CentersCallCentersITBackOffice$51m
$66m
$85m
10,472
6,034
BPO
7,753
6,106
792
1,123
890
11
ITO
12. © 2015 CGGC, Duke University
COSTA RICA: AVERAGE EXPORTS PER EMPLOYEE
BY VALUE CHAIN SEGMENT, 2011
$94,907
$83,522
$60,943
$45,671
$27,658
890 792
10,472
1,123
19,893
0
5000
10000
15000
20000
25000
$0
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$80,000
$90,000
$100,000
NumberofEmployees
ExportsUS$
Average exports per employee (LH) Number of employees (RH)
(govt policy)
13. © 2015 CGGC, Duke University
INITIAL TAKEAWAYS
13
• GVC governance structures (role of lead firms)
differ significantly across the 3 sectors
• Nature of local “clusters” (supply base) in CR
varies in density, ownership and knowledge
spillover potential
• GVC lead firm strategies and local clusters co-
evolve – global & national factors
• Costa Rica’s state policies matter a lot
• Close relationship between high-value goods &
services activities in GVC is critical to upgrading
14. © 2015 CGGC, Duke University
http://www.cggc.duke.edu
ggere@soc.duke.edu
Gary Gereffi
14