Jennifer Klang's presentation for "ROI and Beyond" program at 2011 SLA Conference

1. Return On Investment For Libraries and Librarians Quantifying and Qualifying Value In a Budget-Conscious World

2. ROI In Library-Land:A 3-Tier Approach The Quantitative Value Of Libraries Through Numbers The Qualitative Value Of Libraries Through Service, Programs and Publicity The All-Around Value Of Librarians!

3. Data! Reference Statistics Database Usage Statistics Cataloguing Data Physical Visits To the Library Web Survey Tools – Reference Services Training Course Reviews

8. Demonstrating Your Value Market Yourself Aggressively Know Your Audience Be a Part of the Organization Find an Advocate “Saving Libraries in a Recession” Information Outlook (July-Aug 2009)

9. What Can I Do? Offer Free Training Classes and Instruction Add Library Tours To New Employee Orientations Provide TOC Services Get Published! Develop a Great Website or Intranet Site Offer Lectures From Experts At Your Organization

10. More Ideas! Create Great Signage (Electronic & Physical) Offer Visitors a One-Page Summary Of Library Services and Information Distribute New Book Lists To Regular Patrons Attend Organization-wide Events and All-Hands Meetings Demonstrate How Library Supports the Organization’s Mission With Display Boards Review Best Practices Of Other Libraries

11. 6 Reasons To Love Librarians! Intellectual Curiosity and A Passion For Learning Desire To Provide Access & To Serve Others Ability To Instruct Broad-scope Knowledge Of Internal & External Resources Maintain Professional Networks Provide an Organizational Resource on Intellectual Property Issues

12. A Love of Learning Offer the Love Of the Hunt Suggest Better Search Methodologies To Patrons Provide the Value Of an MLS Instruction in Reference Knowledge of Database Structure & Indexing

13. Providing Access & Serving All Offer Knowledge Of How Best To Provide Access Provide Knowledge Of Organization’s Information Needs Contribute Knowledge Of Issues Involved In Providing Access To Digitized Documents Offer Understanding Of Knowledge Of the Important Questions To Ask Users

14. Providing Access & Serving All Provide Knowledge Of Contracts Issues Offer Access To Other Information Professionals On Negotiating and Securing Contracts

15. Providing Quality Instruction Provide Group and Individual Instruction In Use of Resources Offer Assistance With Both Print and Electronic Resources Show Users When To Use Electronic and When To Use Print Offer Suggestions About How To Use Resources Effectively and Efficiently

16. Knowledge of Resources Suggest Best Resources To Suit Each Individual User’s Needs Save the User Time By Suggesting Additional Outside Resources Save the Organization Money By Eliminating Duplication In Searching (Don’t re-invent the wheel!) Provide Suggestions Regarding Internal Documents and Their Organization

17. Knowledge of Resources Provide Long-term Resource Plans To the Organization Offer Suggestions About Managing Print Collections During Movement Toward Electronic Resources

18. Library Associations Benefit Everyone Offer Best Practices Work Of Other Libraries and Librarians Provide Continuing Education and Training Opportunities For Librarians Offer Opportunities To Draw On the Collective Knowledge and Wisdom Of Their Peers When They Have a Major Project (moving, digitization, etc.)

19. Knowledge of Intellectual Property Offer Employers Advice On E-book Controversies and Usage Issues Offer Valuable Information On IP In MLS Programs Provide General Guidance To Organizations About Distribution Of Materials Inside and Outside Organization With Regard To Contracts

20. Paint A Picture Or Tell a Story “Return on Investment involves more than just providing a number; it requires putting together a qualitative and quantitative story from users and painting an overall value picture for executives.” “Providing Value and Return on Investment” Information Outlook, June 2010