2. Corporate philanthropy
• Charitable contributions to address a variety of
social, economic and other issues as part of their
overall corporate citizenship.
Types
• company-sponsored foundations
• Direct giving program.
3. Cp examples
• The Infosys Foundation – NPT - 1%PAT
• Tata
• SBI – initiatives
• IBM global
• Melinda gates foundation
4.
5. “A company’s priority should
be to do something that
makes a difference not just
write out cheques “
6. CSR
• Continuing commitment by business to
behave ethically and contribute to
economic development while improving
the quality of life of the workforce, their
families and the local community and
society at large.
7. CSR Addresses
• firm's behaviour (including its policies and
practices) health and safety
• environmental protection,
• human rights,
• human resource management practices,
corporate governance,
• community development,
• consumer and labour protection
• supplier relations
• Business ethics
8. • It is an attempt by organisations to take
responsibility for the impact of their activities on
customers, suppliers, employees, shareholders,
communities and other stakeholders, as well as
the environment.
• Build meaningful relationships between the
corporate sector and the rest of society.
9. CSR
• CSTI – L& T Limited
• Itc – wow & e choupal
• GSK
• Heinz
• GE
• Microsoft
• TATA – Swach ,
10. CP & CSR Differences
• CP consists of mainly donations and charity
• CSR involves a more involved approach of ongoing
community involvement.
• CP is often a component of a corporation’s broader
social responsibility and includes cash gifts, product
donations and employee volunteerism.
• Corporate Philanthropy is one component of CSR
13. • Social responsibility focuses on the impact that
business activity has on society
while
• Ethics is concerned with the conduct of people
within organisations
14. Aspects
Ethical standards CSR
Perceived impropriety community
Responsibilities to the employer Diversity
Diversity
Conflict of interest Environment
Issues of influence Ethics
Confidential and proprietary Financial
information
Applicable laws , Reciprocity , Supplier safety
relationships
National and international supply Human
Professional competence
Small, disadvantaged and minority-
owned
Responsibilities to the profession
15. Tata Steel Ethics
• Competition (support for open market economy)
• Equal-opportunities employer
• Gifts and donations
• Political non-alignment
• Health, safety, and environment
• Quality of products and services
16. Functional areas
• Finance
• HRM
• Production
• Marketing and advertising
• Production
• Property
• Legal
