4. BUT FIRST OF ALL, LET’S LOOK AT THE TOPICS WE’VE COVERED TO DATE…
5. LET’S THINK ABOUT BUSINESS PLANNING A LITTLE DIFFERENTLY….
• Planning is not just for big business.
• Smart Small Businesses plan a lot (for the good
and the bad).
• It needs to be part of what we do.
• We need to treat it as a priority.
• We need to learn how to do it.
7. MARKETING, MARKETING, MARKETING
MARKETING, MARKETING, MARKETING.
BREAK IT DOWN -
1. The world has become complicated for marketing.
2. Our customers are changing all the time. We need to
keep up.
3. Marketing is more important than ever.
4. It has become more about communication.
9. THE BIG WORLD OF SOCIAL MEDIA
WHAT WE NEED TO KNOW…WHAT WE NEED TO Do
10. A SMART WAY TO GROW YOUR BUSINESS..
PARTNERSHIPS AND REFERRALS FOR YOUR BUSINESS
11. WE NEED TO CONSTANTLY RETHINK WHAT WE ARE SELLING
The times are changing, are you selling the right
things to the right people for the right amounts?
BREAK IT DOWN -
1. Are you selling to the right people?
2. Are you selling the right things?
3. Are you selling for the right amounts?
12. ARE YOU A GOOD CORPORATE CITIZEN?
WE NEED TO BUILD OUR CORPORATE KARMA BALANCE
13. THE NEW WORLD OF CUSTOMER SERVICE
The move from customer transactions to
customer experiences. A very big topic.
BREAK IT DOWN -
1. People are changing.
2. We want to be entertained and surprised.
3. Most customer experiences are pretty ordinary.
14. WE CAN’T HIDE ANY LONGER.
BUILDING A STRONG PERSONAL BRAND
19. 1. THE NEWSLETTER
Filled with great videos and articles all designed
to help your business do what you do better.
20. NEWSLETTER CONTENT THIS MONTH
1. Video 1 - Are you giver or a taker?
2. Video 2 - What I learned from 100 days of rejection.
3. Video 3 - Success is a continuous journey
4. Recommended podcast - Pick the Brain article - 10 podcasts all about self
improvement.
5. Article 1 - Self-evaluation is the genesis of all improvement.
6. Article 2 - The power of incremental improvement.
7. Article 3 - The one thing you must know in order to make improvements in your
life.
8. Recommended reading - The Me Myth - Amazon.
21. 2. THE WEBINARS
You can send in your questions.
Or ask on the webinar.
We will talk about the month theme.
And see where the conversation takes us.
22. 3. THE DEEP DIVE VLOG
We covered a lot about selling in
this months VLOG. Check it out, you will
get some great information and a
perhaps even a laugh or two.
23. 5. THE PRIVATE FB PAGE
Just a good place for discussion, to give some
feedback to ask some questions, to interact
however you would like.
24. ALL OF THE INFORMATION CAN BE FOUND:
www.pakmag.com.au/pbbc
25. THIS MONTH WE’RE
TALKING ABOUT BUILDING A CULTURE OF
CONSTANT AND NEVER ENDING
IMPROVEMENT.
BUT FIRST….
32. 1. WE NEED TO MAKE CANI A CULTURE WITHIN OUR BUSINESS.
2. TEAM MEMBERS NEED TO SEE THE BENEFITS AND GET INVOLVED.
3. INDIVIDUALS NEED TO SEE THE VALUE (LEARNING ALWAYS COMES LAST).
4. COVER A LOT OF GROUND WITH CANI - PERSONAL, PROFESSIONAl, TEAM ETC.
5. WE NEED A WAY TO MEASURE GROWTH.
6. WE NEED PEOPLE TO HOLD US ACCOUNTABLE.
7. WE NEED TO REALLY CHALLENGE OURSELVES WITH CANI.
WHAT ADVICE CAN WE OFFER?
33. IT’s ALL ABOUT COMMITTING
TIME AND RESOURCES TO
CANI. TREAT IT AS A
PRIORITY.
37. MEXICO - STUDENT DEVELOPS A BRA TO DETECT
BREAST CANCER (THE WEARABLE CLOTHING TREND).
BRAZIL - FOOD PACKAGING CHANGES COLOUR SO WE CAN
TELL AT A GLANCE WHEN FOOD IS OUT OF DATE.
UK - an APP THAT CONNECTS ALCOHOL CONTENT,
DEBIT CARDS ETC THAT YOU CAN SET TO AVOID DRUNKEN
OVERSPENDING.
USA - A NEW APP THAT PAYS FOR VIDEOS OF PEOPLE
TEXTING WHILST DRIVING.
JAPANESE FISHERMAN ADD A NEW WAKE UP CALL SERVICE - WITH
A LITTLE CHAT TO THE PERSON THEY ARE WAKING.
WEIRD OF THE WEEK - DANISH BEER COMPANY MAKING
BEER FROM URINE….CALLING IT BEERCYCLING….