SlideShare uma empresa Scribd logo
1 de 13
Baixar para ler offline
DITI is a creative design studio
where we build Products, Systems and Brands
through Innovation in Thinking
© 2014 | DITI DESIGN STUDIO
WE ARE OUR MISSION
A team of innovators and thinkers !
We create memorable brands, develop seamless systems
and invent ingenious products through the collaboration
of unconventional research and design methodologies
Is to bring innovation into every industry !
Through a design based approach we aim to create
unique products and services that bit-by-bit
revolutionize the way we interact and live our daily lives
ADITHI SAROVAR
FOUNDER AND
DESIGN STRATEGIST
Adithi has been working extensively
in the core creative design industry
from over 6 years. She started her
professional career as an artist and
soon shifted to visual arts and design
communication. She has been
professionally trained at product
design and design strategy tools
from London’s leading school of
engineering and design at Brunel
University, prior to which she was
successfully running her own design
ventures that included a visual
design firm and an institution that
was educating over 60 students in
the areas of art, design and music.
RATNAKAR ARI
MARKET STRATEGIST
An enthusiastic graduate with a
master’s degree in business
studies from the UK and a
combined experience of 8 years
in business development,
customer services, resource
analyst and marketing.
Ratnakar is an avid learner and
an energetic leader with
international expertise.
UTKALIKA MOHANTY
BUSINESS DEVELOPMENT
A dynamic and result focused
marketing professional from
Bangalore’s Alliance Business
School, Utkalika has an
experience of over 5 year in the
Sales and Marketing sector. She
comes with extensive
knowledge in the areas of
Business Development, Key
account Management, Client
Relationship Management and
Brand Management.
VISHAL PRASAD
DESIGN ENGINEER
Vishal is a master’s graduate in
advanced engineering design
from the reputable Brunel
University in London. He
specializes in mechanical
design and computer aided
engineering that enables
analysis and optimization of a
product for superior quality and
reliable design solutions.
TUSHAAR BAJAJ
TECHNICAL ENGINEER
Tushaar is a highly passionate
technical engineer, specializing
in prototyping and design for
manufacturing. He holds a
master’s degree in automotive
and motorsports engineering
from Brunel University, London,
where he was also the design
head for the motorsports team.
© 2014 | DITI DESIGN STUDIO
WE BELIEVE
In designing experiences for
people through human-centric
products and systems
Icons made by Freepik from http://www.flaticon.com and is licensed by http://creativecommons.org/licenses/by/3.0/ : "Creative Commons BY 3.0"
In creating impactful design
solutions focused around the
needs of a consumer
In approaching challenges
through unconventional methods
to achieve distinctive results
© 2014 | DITI DESIGN STUDIO
WE WORK WITH
Companies with a need to
expand their current
business through new
product development and
innovative systems thinking
Research and Development
labs who are open to
explore unconventional
methods to solve complex
challenges through a design
based approach
Organizations who are
socially driven and want to
impact the lives of the less
fortunate by innovating for
the community
Businesses who want to
make their presence known
to the world through strong
brand communication and
strategic business design
Entrepreneurs with an aim to
collaborate through open
innovation, helping the
community of innovators to
progress and develop as one
© 2014 | DITI DESIGN STUDIO
Icons made by Freepik from http://www.flaticon.com and is licensed by http://creativecommons.org/licenses/by/3.0/ : "Creative Commons BY 3.0"
CORE PHILOSOPHY
Discovery and Design
Facing Challenges
The key to develop a strong design
solution is to discover the hidden
challenges. At DITI, every brief is
approached with a distinct process
that specifically addresses the
challenges associated to it.
Innovation Strategy
Function vs. Emotion
Creating the right balance between
the functional aspects and the
emotional aspects of a product or a
service is our strategy for innovation.
We cross technical hurdles creatively
and creative hurdles technically.
Think as the User
Empathy
Our highest priority is to make sure
that users are not just satisfied, but fall
in love with the product. In a way, we
build relationships between the user
and the brand.
Inventing Solutions
End-To-End
At DITI, we don’t just invent a solution,
but take it all the way through to
execution and till the end customer,
making our products and services
truly end-to-end. Inputs from
manufacturing, marketing and
business development all come
together with design and engineering
to invent one great solution.
© 2014 | DITI DESIGN STUDIO
CORE STRENGTHS
INNOVATION IN THINKING
Tie-ups with rapid prototyping
labs and various
manufacturing units who have
the facilities to deliver
products with reliable quality
and superior finishing
ASSOCIATIONS
A team of internationally
qualified design thinkers,
engineers, market experts,
business strategists and
manufacturing expertise
capable of delivering globally
effective design solutions
CAPABILITY
Experts who are professionally
qualified from around the
globe to employ a research
driven process with the latest
international market and
design research tools
RESEARCH
A business model that
leverages the global open
innovation platform where
experts from multiple
Disciplines put their heads
together to strategize and
innovate
OPEN INNOVATION
A balanced mix of young and
enthusiastic minds working
together with industry
experienced professionals
with the capacity to
approach any challenge with
a strategic design process
PEOPLE
© 2014 | DITI DESIGN STUDIO
Icons made by Freepik from http://www.flaticon.com and is licensed by http://creativecommons.org/licenses/by/3.0/ : "Creative Commons BY 3.0"
CORE CAPABILITIES
DESIGN RESEARCH
PRODUCT AND
PACKAGING DESIGN SYSTEMS DESIGN BRAND DESIGN
MARKETING AND
PROMOTIONS
User Behavior
User Interaction
Opportunity Identification
Usability Testing
Observational Research
Ethnographic Research
Human Factors
Ergonomics
Anthropometrics
Technical Research
Design Research
Gap Identification
Design Concepts
2D & 3D Modeling
CAD & CAM
Rapid Prototyping
DFM
Simulation
Market Research
Design Strategy
Gap Identification
Benchmarking
Case Studies
User Experience
User Interaction & Behavior
System Maps & Mock-ups
Brand Positioning
Market Trends Analysis
User Perception
Brand Manual
Design Guidelines
Logo Design
Stationary & Merchandising
Market Analysis
Market Trends
Industry Competitors
Digital Marketing
SEO | SEM | SMM
Web Design & Development
Presentation Material
Print Media
Corporate Presentations
Animated Videos
Advertising
© 2014 | DITI DESIGN STUDIO
CORE CAPABILITIES
DESIGN RESEARCH
Researches at DITI look at situations, scenarios and opportunities through the
lens of the user. Design based research is great when it comes to understanding
people – What people think, their behavior, their likes and dislikes, their reactions
to situations, etc. The process involves designers observing, interacting and
connecting with the users to really understand what the user feels while using a
product or engaging with a system. This process helps us gain valuable insights
which can then be converted into actionable design solutions leading to great
business opportunities.
Our design based research contributes
towards inventing intuitive products,
human-centric interfaces, smoother
systems and operational structures,
social and cultural challenges and
everyplace where a problem needs to
be tackled through unconventional
thinking
© 2014 | DITI DESIGN STUDIO
Our team handles product development from the concept stage through to the
analysis and manufacturing.
Design and Development: Our well-structured design approach brings out
relevant insights and opportunities to develop human-centric concepts that
connect with the user. Design concepts are then evaluated and validated for
their functionality, technological feasibility, market situation and business
potential; the best ones are developed further. We test and analyze our designs
using advanced computer aided engineering tools that can further optimize the
technical aspects resulting in more reliable and cost effective solutions.
Prototyping and Manufacturing: Designs are prototyped at a very early stage to
ensure its functional and technical aspects. This lets us go through the iteration
process earlier and develop great designs that can go into production sooner.
DITI designers work towards developing
original product and packaging
solutions that tic boxes in both functional
and emotional aspects. Design of a
product involves the right mix of
qualitative and quantitative research
outcomes; this combined with an
effective design process results in
innovative strategies and concepts for
new product development or for
re-design of existing products.
CORE CAPABILITIES
PRODUCT &
PACKAGING DESIGN
© 2014 | DITI DESIGN STUDIO
Our approach to designing a system, is primarily research oriented combining
techniques of design thinking and systems thinking, where we lay out all the
elements that go into creating the system, including the people directly
involved, the environment, user behaviors and activities, stakeholders involved,
etc. We then analyze all the information, prioritizing, arranging and making
connections where relevant, building a unique and human-centric system that
can address the challenge areas.
Service Design: We aim to build well-structured and meaningful services that are
a pleasure for the users and hassle free for the service provider. Our
methodology is to keep it simple for all, making it a valuable experience for the
stakeholders.
Business Design: Building a business requires expertise that covers many
domains. We leverage the value of a design thinker collaborating with market
experts, business strategists and branding expertise to really bring out the best in
a business proposition.
Understanding how a system should work
so that it facilitates the maximum
productivity and provides for a
comfortable user journey is the core focus
while designing a system at DITI. A
designed system can be the way
employees of a company interact during
the course of the day for maximum
productivity or it can also be the design of
an educative module to ensure that the
maximum learning capacity is extracted
from children or also systems to address
social and cultural challenges.
CORE CAPABILITIES
SYSTEMS DESIGN
© 2014 | DITI DESIGN STUDIO
The identity that a brand carries with it speaks of the company’s philosophy,
values and core focus areas.
A consumer’s first touch point is the visual stimulus that a brand creates, through
social media, adverts, a visit to the store, etc. This visual stimulus is
simultaneously converted into an experience that impacts the consumer.
Brand Strategy: Our method of developing strong brand strategies combines the
thinking of market and trends experts along with branding experts who leverage
the key trends in the current market scenario to build strategies that effectively
form a bond between the consumer and the brand.
Brand Identity: We create memorable icons with strong symbolism, form and
color based stimuli and other complimentary branding elements that connect
the viewer to the company’s brand philosophy. Our design process is shaped to
explore and bring out the most out of a brand’s strategy, resulting in an iconic
brand image that is sure to make a lasting impression.
At DITI, we understand and recognize the
key elements and philosophy of a business
and design the brand’s strategy and
identity accordingly, making the brand
appeal to the right audience through
various symbolic and emotional stimuli.
CORE CAPABILITIES
BRAND DESIGN
© 2014 | DITI DESIGN STUDIO
A business, no matter what size or which industry, our market-research
methods, domain expertise and project management skills ensure that we
obtain measurable results.
We are capable of handling largely complex global projects which are rife with
variations, customizations and schedules and we equally understand that when
it comes to business requirements, one size does not fit all. All promotional
material and business collateral is developed keeping our client’s customer in
mind, ensuring that the right message is delivered to the right audience.
At DITI, we are flexible enough to provide
tailor-made market solutions to our
clients as and when required. Our
approach is built around what is right for
the current market scenario and also fits
well within the budget.
CORE CAPABILITIES
MARKETING &
PROMOTIONS
© 2014 | DITI DESIGN STUDIO
GET IN TOUCH
Call us
+91 99 00 800 344
Email us
hello@ditidesignstudio.com
Our Website
www.ditidesignstudio.com
Our Facebook Page
www.facebook.com/ditidesignstudio
© 2014 | DITI DESIGN STUDIO

Mais conteúdo relacionado

Mais procurados

IDEO Product Development Presentation Team 4_Final
IDEO Product Development Presentation Team 4_FinalIDEO Product Development Presentation Team 4_Final
IDEO Product Development Presentation Team 4_Final
Karen He
 
eva gluyas CV v6 Feb 2016
eva gluyas CV v6 Feb 2016eva gluyas CV v6 Feb 2016
eva gluyas CV v6 Feb 2016
Eva Gluyas
 
8 case study british airways
8 case study  british airways8 case study  british airways
8 case study british airways
Rishi Mathur
 

Mais procurados (20)

Ideo Marketing
Ideo MarketingIdeo Marketing
Ideo Marketing
 
Veryday Service Design Whitepaper
Veryday Service Design WhitepaperVeryday Service Design Whitepaper
Veryday Service Design Whitepaper
 
Business Model Design: Discovery, Re-invention & Innovation - Stoyan Tanev
Business Model Design: Discovery, Re-invention & Innovation - Stoyan TanevBusiness Model Design: Discovery, Re-invention & Innovation - Stoyan Tanev
Business Model Design: Discovery, Re-invention & Innovation - Stoyan Tanev
 
Veryday academy masterclass service design oct 6 2014
Veryday academy masterclass service design oct 6 2014Veryday academy masterclass service design oct 6 2014
Veryday academy masterclass service design oct 6 2014
 
IDEO Product Development Presentation Team 4_Final
IDEO Product Development Presentation Team 4_FinalIDEO Product Development Presentation Team 4_Final
IDEO Product Development Presentation Team 4_Final
 
eva gluyas CV v6 Feb 2016
eva gluyas CV v6 Feb 2016eva gluyas CV v6 Feb 2016
eva gluyas CV v6 Feb 2016
 
4conference oral presentation(final)
4conference oral presentation(final)4conference oral presentation(final)
4conference oral presentation(final)
 
Marketing Excellence- IDEO
Marketing Excellence- IDEOMarketing Excellence- IDEO
Marketing Excellence- IDEO
 
Designing Experiences
Designing ExperiencesDesigning Experiences
Designing Experiences
 
Organizational development and change
Organizational development and changeOrganizational development and change
Organizational development and change
 
8 case study british airways
8 case study  british airways8 case study  british airways
8 case study british airways
 
Role of Service Design in Fortune 500 Corporate Teams: Service Design Network...
Role of Service Design in Fortune 500 Corporate Teams: Service Design Network...Role of Service Design in Fortune 500 Corporate Teams: Service Design Network...
Role of Service Design in Fortune 500 Corporate Teams: Service Design Network...
 
MDI: Design Thinking + Il Carrello
MDI: Design Thinking + Il CarrelloMDI: Design Thinking + Il Carrello
MDI: Design Thinking + Il Carrello
 
Marketing Plan For a new android app
Marketing Plan For a new android appMarketing Plan For a new android app
Marketing Plan For a new android app
 
Worst Practices in Corporate Incubation (Workshop Slides)
Worst Practices in Corporate Incubation (Workshop Slides)Worst Practices in Corporate Incubation (Workshop Slides)
Worst Practices in Corporate Incubation (Workshop Slides)
 
Crafting Collaboration
Crafting CollaborationCrafting Collaboration
Crafting Collaboration
 
VDIS10022 Advanced Graphics Studio - Lecture 2 - Studio Roles
VDIS10022 Advanced Graphics Studio - Lecture 2 - Studio RolesVDIS10022 Advanced Graphics Studio - Lecture 2 - Studio Roles
VDIS10022 Advanced Graphics Studio - Lecture 2 - Studio Roles
 
Designing a more sustainable future: Updates from the field
Designing a more sustainable future: Updates from the fieldDesigning a more sustainable future: Updates from the field
Designing a more sustainable future: Updates from the field
 
HannaHodge Capabilities
HannaHodge CapabilitiesHannaHodge Capabilities
HannaHodge Capabilities
 
Jitesh Thakur,Interior Design 2 year Diploma programme
Jitesh Thakur,Interior Design 2 year Diploma programmeJitesh Thakur,Interior Design 2 year Diploma programme
Jitesh Thakur,Interior Design 2 year Diploma programme
 

Semelhante a DITI DESIGN STUDIO

IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for GrowthIET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
Innomantra
 

Semelhante a DITI DESIGN STUDIO (20)

Product design Course in India
Product design Course in IndiaProduct design Course in India
Product design Course in India
 
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for GrowthIET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
 
Product designer Course at Soal
Product designer Course at SoalProduct designer Course at Soal
Product designer Course at Soal
 
Strategy & Space Sebastian Brunner
Strategy & Space Sebastian BrunnerStrategy & Space Sebastian Brunner
Strategy & Space Sebastian Brunner
 
Digital Prototyping Mastery Best Practices & Techniques.
Digital Prototyping Mastery Best Practices & Techniques.Digital Prototyping Mastery Best Practices & Techniques.
Digital Prototyping Mastery Best Practices & Techniques.
 
Srishti Sharma, 2 year commercial design Diploma ,NSQF Level 6
Srishti Sharma, 2 year commercial design Diploma ,NSQF Level 6Srishti Sharma, 2 year commercial design Diploma ,NSQF Level 6
Srishti Sharma, 2 year commercial design Diploma ,NSQF Level 6
 
Design Thinking Training - MIT ID Innovation
Design Thinking Training - MIT ID InnovationDesign Thinking Training - MIT ID Innovation
Design Thinking Training - MIT ID Innovation
 
Web2Graphix
Web2GraphixWeb2Graphix
Web2Graphix
 
Design for User Centered Retail in Asia
Design for User Centered Retail in AsiaDesign for User Centered Retail in Asia
Design for User Centered Retail in Asia
 
Disruptive digital boutique - EN
Disruptive digital boutique - ENDisruptive digital boutique - EN
Disruptive digital boutique - EN
 
Design Thinking Certification - MIT ID Innovation
Design Thinking Certification - MIT ID InnovationDesign Thinking Certification - MIT ID Innovation
Design Thinking Certification - MIT ID Innovation
 
Booreiland General Presentation '13
Booreiland General Presentation '13Booreiland General Presentation '13
Booreiland General Presentation '13
 
THINGS Agency, The Company Profile
THINGS Agency, The Company ProfileTHINGS Agency, The Company Profile
THINGS Agency, The Company Profile
 
RemoteStudio.co 2016
RemoteStudio.co 2016RemoteStudio.co 2016
RemoteStudio.co 2016
 
Product development by i4 Product design
Product development by i4 Product designProduct development by i4 Product design
Product development by i4 Product design
 
Srishti Sharma,,B.Sc-ID+ 2 Year Residential & Commercial Design Diploma
Srishti Sharma,,B.Sc-ID+ 2 Year Residential & Commercial Design DiplomaSrishti Sharma,,B.Sc-ID+ 2 Year Residential & Commercial Design Diploma
Srishti Sharma,,B.Sc-ID+ 2 Year Residential & Commercial Design Diploma
 
Retail brand management
Retail brand managementRetail brand management
Retail brand management
 
Pilgrim Road Creative Overview
Pilgrim Road Creative OverviewPilgrim Road Creative Overview
Pilgrim Road Creative Overview
 
Digital Product School
Digital Product SchoolDigital Product School
Digital Product School
 
Design Thinking (DM) Workshop by Tetrahedron
Design Thinking (DM) Workshop by TetrahedronDesign Thinking (DM) Workshop by Tetrahedron
Design Thinking (DM) Workshop by Tetrahedron
 

DITI DESIGN STUDIO

  • 1. DITI is a creative design studio where we build Products, Systems and Brands through Innovation in Thinking © 2014 | DITI DESIGN STUDIO
  • 2. WE ARE OUR MISSION A team of innovators and thinkers ! We create memorable brands, develop seamless systems and invent ingenious products through the collaboration of unconventional research and design methodologies Is to bring innovation into every industry ! Through a design based approach we aim to create unique products and services that bit-by-bit revolutionize the way we interact and live our daily lives ADITHI SAROVAR FOUNDER AND DESIGN STRATEGIST Adithi has been working extensively in the core creative design industry from over 6 years. She started her professional career as an artist and soon shifted to visual arts and design communication. She has been professionally trained at product design and design strategy tools from London’s leading school of engineering and design at Brunel University, prior to which she was successfully running her own design ventures that included a visual design firm and an institution that was educating over 60 students in the areas of art, design and music. RATNAKAR ARI MARKET STRATEGIST An enthusiastic graduate with a master’s degree in business studies from the UK and a combined experience of 8 years in business development, customer services, resource analyst and marketing. Ratnakar is an avid learner and an energetic leader with international expertise. UTKALIKA MOHANTY BUSINESS DEVELOPMENT A dynamic and result focused marketing professional from Bangalore’s Alliance Business School, Utkalika has an experience of over 5 year in the Sales and Marketing sector. She comes with extensive knowledge in the areas of Business Development, Key account Management, Client Relationship Management and Brand Management. VISHAL PRASAD DESIGN ENGINEER Vishal is a master’s graduate in advanced engineering design from the reputable Brunel University in London. He specializes in mechanical design and computer aided engineering that enables analysis and optimization of a product for superior quality and reliable design solutions. TUSHAAR BAJAJ TECHNICAL ENGINEER Tushaar is a highly passionate technical engineer, specializing in prototyping and design for manufacturing. He holds a master’s degree in automotive and motorsports engineering from Brunel University, London, where he was also the design head for the motorsports team. © 2014 | DITI DESIGN STUDIO
  • 3. WE BELIEVE In designing experiences for people through human-centric products and systems Icons made by Freepik from http://www.flaticon.com and is licensed by http://creativecommons.org/licenses/by/3.0/ : "Creative Commons BY 3.0" In creating impactful design solutions focused around the needs of a consumer In approaching challenges through unconventional methods to achieve distinctive results © 2014 | DITI DESIGN STUDIO
  • 4. WE WORK WITH Companies with a need to expand their current business through new product development and innovative systems thinking Research and Development labs who are open to explore unconventional methods to solve complex challenges through a design based approach Organizations who are socially driven and want to impact the lives of the less fortunate by innovating for the community Businesses who want to make their presence known to the world through strong brand communication and strategic business design Entrepreneurs with an aim to collaborate through open innovation, helping the community of innovators to progress and develop as one © 2014 | DITI DESIGN STUDIO Icons made by Freepik from http://www.flaticon.com and is licensed by http://creativecommons.org/licenses/by/3.0/ : "Creative Commons BY 3.0"
  • 5. CORE PHILOSOPHY Discovery and Design Facing Challenges The key to develop a strong design solution is to discover the hidden challenges. At DITI, every brief is approached with a distinct process that specifically addresses the challenges associated to it. Innovation Strategy Function vs. Emotion Creating the right balance between the functional aspects and the emotional aspects of a product or a service is our strategy for innovation. We cross technical hurdles creatively and creative hurdles technically. Think as the User Empathy Our highest priority is to make sure that users are not just satisfied, but fall in love with the product. In a way, we build relationships between the user and the brand. Inventing Solutions End-To-End At DITI, we don’t just invent a solution, but take it all the way through to execution and till the end customer, making our products and services truly end-to-end. Inputs from manufacturing, marketing and business development all come together with design and engineering to invent one great solution. © 2014 | DITI DESIGN STUDIO
  • 6. CORE STRENGTHS INNOVATION IN THINKING Tie-ups with rapid prototyping labs and various manufacturing units who have the facilities to deliver products with reliable quality and superior finishing ASSOCIATIONS A team of internationally qualified design thinkers, engineers, market experts, business strategists and manufacturing expertise capable of delivering globally effective design solutions CAPABILITY Experts who are professionally qualified from around the globe to employ a research driven process with the latest international market and design research tools RESEARCH A business model that leverages the global open innovation platform where experts from multiple Disciplines put their heads together to strategize and innovate OPEN INNOVATION A balanced mix of young and enthusiastic minds working together with industry experienced professionals with the capacity to approach any challenge with a strategic design process PEOPLE © 2014 | DITI DESIGN STUDIO Icons made by Freepik from http://www.flaticon.com and is licensed by http://creativecommons.org/licenses/by/3.0/ : "Creative Commons BY 3.0"
  • 7. CORE CAPABILITIES DESIGN RESEARCH PRODUCT AND PACKAGING DESIGN SYSTEMS DESIGN BRAND DESIGN MARKETING AND PROMOTIONS User Behavior User Interaction Opportunity Identification Usability Testing Observational Research Ethnographic Research Human Factors Ergonomics Anthropometrics Technical Research Design Research Gap Identification Design Concepts 2D & 3D Modeling CAD & CAM Rapid Prototyping DFM Simulation Market Research Design Strategy Gap Identification Benchmarking Case Studies User Experience User Interaction & Behavior System Maps & Mock-ups Brand Positioning Market Trends Analysis User Perception Brand Manual Design Guidelines Logo Design Stationary & Merchandising Market Analysis Market Trends Industry Competitors Digital Marketing SEO | SEM | SMM Web Design & Development Presentation Material Print Media Corporate Presentations Animated Videos Advertising © 2014 | DITI DESIGN STUDIO
  • 8. CORE CAPABILITIES DESIGN RESEARCH Researches at DITI look at situations, scenarios and opportunities through the lens of the user. Design based research is great when it comes to understanding people – What people think, their behavior, their likes and dislikes, their reactions to situations, etc. The process involves designers observing, interacting and connecting with the users to really understand what the user feels while using a product or engaging with a system. This process helps us gain valuable insights which can then be converted into actionable design solutions leading to great business opportunities. Our design based research contributes towards inventing intuitive products, human-centric interfaces, smoother systems and operational structures, social and cultural challenges and everyplace where a problem needs to be tackled through unconventional thinking © 2014 | DITI DESIGN STUDIO
  • 9. Our team handles product development from the concept stage through to the analysis and manufacturing. Design and Development: Our well-structured design approach brings out relevant insights and opportunities to develop human-centric concepts that connect with the user. Design concepts are then evaluated and validated for their functionality, technological feasibility, market situation and business potential; the best ones are developed further. We test and analyze our designs using advanced computer aided engineering tools that can further optimize the technical aspects resulting in more reliable and cost effective solutions. Prototyping and Manufacturing: Designs are prototyped at a very early stage to ensure its functional and technical aspects. This lets us go through the iteration process earlier and develop great designs that can go into production sooner. DITI designers work towards developing original product and packaging solutions that tic boxes in both functional and emotional aspects. Design of a product involves the right mix of qualitative and quantitative research outcomes; this combined with an effective design process results in innovative strategies and concepts for new product development or for re-design of existing products. CORE CAPABILITIES PRODUCT & PACKAGING DESIGN © 2014 | DITI DESIGN STUDIO
  • 10. Our approach to designing a system, is primarily research oriented combining techniques of design thinking and systems thinking, where we lay out all the elements that go into creating the system, including the people directly involved, the environment, user behaviors and activities, stakeholders involved, etc. We then analyze all the information, prioritizing, arranging and making connections where relevant, building a unique and human-centric system that can address the challenge areas. Service Design: We aim to build well-structured and meaningful services that are a pleasure for the users and hassle free for the service provider. Our methodology is to keep it simple for all, making it a valuable experience for the stakeholders. Business Design: Building a business requires expertise that covers many domains. We leverage the value of a design thinker collaborating with market experts, business strategists and branding expertise to really bring out the best in a business proposition. Understanding how a system should work so that it facilitates the maximum productivity and provides for a comfortable user journey is the core focus while designing a system at DITI. A designed system can be the way employees of a company interact during the course of the day for maximum productivity or it can also be the design of an educative module to ensure that the maximum learning capacity is extracted from children or also systems to address social and cultural challenges. CORE CAPABILITIES SYSTEMS DESIGN © 2014 | DITI DESIGN STUDIO
  • 11. The identity that a brand carries with it speaks of the company’s philosophy, values and core focus areas. A consumer’s first touch point is the visual stimulus that a brand creates, through social media, adverts, a visit to the store, etc. This visual stimulus is simultaneously converted into an experience that impacts the consumer. Brand Strategy: Our method of developing strong brand strategies combines the thinking of market and trends experts along with branding experts who leverage the key trends in the current market scenario to build strategies that effectively form a bond between the consumer and the brand. Brand Identity: We create memorable icons with strong symbolism, form and color based stimuli and other complimentary branding elements that connect the viewer to the company’s brand philosophy. Our design process is shaped to explore and bring out the most out of a brand’s strategy, resulting in an iconic brand image that is sure to make a lasting impression. At DITI, we understand and recognize the key elements and philosophy of a business and design the brand’s strategy and identity accordingly, making the brand appeal to the right audience through various symbolic and emotional stimuli. CORE CAPABILITIES BRAND DESIGN © 2014 | DITI DESIGN STUDIO
  • 12. A business, no matter what size or which industry, our market-research methods, domain expertise and project management skills ensure that we obtain measurable results. We are capable of handling largely complex global projects which are rife with variations, customizations and schedules and we equally understand that when it comes to business requirements, one size does not fit all. All promotional material and business collateral is developed keeping our client’s customer in mind, ensuring that the right message is delivered to the right audience. At DITI, we are flexible enough to provide tailor-made market solutions to our clients as and when required. Our approach is built around what is right for the current market scenario and also fits well within the budget. CORE CAPABILITIES MARKETING & PROMOTIONS © 2014 | DITI DESIGN STUDIO
  • 13. GET IN TOUCH Call us +91 99 00 800 344 Email us hello@ditidesignstudio.com Our Website www.ditidesignstudio.com Our Facebook Page www.facebook.com/ditidesignstudio © 2014 | DITI DESIGN STUDIO