The document provides 6 tips for winning with social media: 1) have a strategy with goals, audiences, and channels; 2) plan content creation with categories, frequency, creators, and tools; 3) listen on social media with hashtags, keywords, and tools; 4) engage with hashtags and social situations; 5) promote channels on websites and materials; and 6) advertise with Facebook ads, Twitter promotions, and additional tools like Hootsuite, Google Docs, and Statigram.