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Basics of e-learning
Introduction to Instructional Design
DAY I


Stijn Van Laer
Mariet Vriens
The program of this training
                    • During these 3 day
                      training we want to share
                      our     vision   on   the
                      analysis of Learning
                      Situations and the design
                      of a new Learning
                      Environment. To do this
                      we will introduce example
                      methods and models.

                    • Important to know: they
                      are not the only truth!
To be precise (I) !




(Lee & Owens, 2004)
The program of today
                  • Today we will focus on:
                       – the use of Instructional
                         Design.
                       – the differences between
                         the Learning Situation and
                         the Learning Environment.
                       – the ADDIE-model as a
                         systematic approach of
                         Instructional Design.
                       – the Global scheme used at
                         the KU Leuven.
                       – The analysis of the
                         Learning Situations.

                  • Important    to  know
                    (again): It is not the
                    only truth!
To be precise (II) !




(Lee & Owens, 2004)
By the end of this day you are able to:
• … describe the importance of the Instructional Design
  approach in Education.
• … describe the difference between a Learning Situation
  and a Learning Environment.
• … describe the systematic approach of developing a
  Learning Environment using the ADDIE-model.
• … describe the systematic approach of developing a
  Learning Environment using the Global Scheme.
• … perform (apply), in group and guided by the
  instructor, an analysis of the presented case.
• … describe the steps needed to work out your personal
  project proposal.
Practical issues
• We will work with a very specific case.
• Groups for the next 3 days:
  – Group 1: Katrina, Melaku, Paola, Innocent
  – Group 2: Sheleena, Ahmed, Osmel, Le
  – Group 3: Luisa, Kidus, Shabbir, Shallon
• Use all the resources available.
• Consult each other, work together,
  collaborate, etc.
• We will have 2 times a short break (morning
  and afternoon), remind me of that (in case I
  forget. Cfr. last year).
THE IMPORTANCE OF
INSTRUCTIONAL DESIGN AND
SOME BASIC MODELS
Instructional Design

 The process by which instruction is improved through
 the analysis of learning needs and a systematic design
 and development of learning environments and materials.
 (Morrison, Ross, & Kemp, 2004).


     Instructional designers often use technology and
        multimedia as tools to enhance instruction.
Learning Situations & Learning Environments

 • Learning Situation vs Learning Environment


                          What can / must be created …

What is at the moment …
Instructional Design
Different ID-models
•   4C-ID Model (Jeroen van Merriënboer)
•   Algo-Heuristic Theory (Lev Landa)
•    ARCS (John Keller)
•   ASSURE (Heinich, Molenda, Russel, and Smaldino)
•   Backward Design (Wiggins & McTighe)
•   Conditions of Learning (Robert Gagne)
•   Component Display Theory (David Merrill)
•   Criterion Referenced Instruction (Robert Mager)
•   Integrative Learning Design Framework for Online Learning
    (Debbaugh)
•   Spiral Model (Boehm)
•   Rapid Prototyping (Tripp & Bichelmeyer)
•   Kemp Design Model (Morrison, Ross, and Kemp)
•   Organizational Elements Model (OEM) (Roger Kaufman)
•   Transactional Distance (Michael Moore)
•   …
http://www.elearninglearning.com/instructional-design/




http://www.instructionaldesign.org/
ADDIE: a general ID model

            Analysis

                    Design
            conceptualization
  Theory     specification
             prototyping
                                Technology

            Development


            Implementation


            Evaluation
Brief description
• The ADDIE model is the generic process traditionally
  used by instructional designers and training developers.
• The five phases—Analysis, Design, Development,
  Implementation, and Evaluation—represent a dynamic,
  flexible guideline for building effective training and
  performance support tools.
• Most of the current instructional design models are
  spin-offs or variations of the ADDIE model.
Phases in Instructional Design




(Lee & Owens, 2004)
Our example of good education

GLOBAL SCHEME
Exercise
• Sit in groups.
• Describe the critical factors when
  designing a learning environment.
  (15 minutes)
• Present plenary per group (max. 5
  minutes)
Instructional design @ KU Leuven   Instructional design @ KU Leuven
                                      Context
                                                            Objectives


                                          Evaluation


                                           Support




                                                                 Learning Activities
                                            Contents

                                        Teaching Methods

                                           Materials

                                           By whom


                                           Learning
                                         Environment

                                                              Student
                                                           Characteristics
student characteristics

Context

                         Objectives
                                                       What are the
                                                    characteristics of
      Evaluation
                                                       my students?
          Support


                              Learning Activities
          Contents

   Teaching Methods

      Materials

      By whom



 Learning Environment


                          Student
                        Characteristics
objectives

Context

                         Objectives
                                                     Which knowledge
                                                    and skills students
      Evaluation
                                                     have to acquire?
          Support


                              Learning Activities
          Contents

   Teaching Methods

      Materials

      By whom



 Learning Environment


                          Student
                        Characteristics
learning activities

Context

                         Objectives
                                                       Which learning
                                                    activities students
      Evaluation
                                                    have to perform to
          Support
                                                              reach the
                              Learning Activities
          Contents

   Teaching Methods

      Materials
                                                            objectives?
      By whom



 Learning Environment


                          Student
                        Characteristics
context

Context

                         Objectives
                                                    In which context
                                                            does the
      Evaluation
                                                         educational
          Support
                                                        practice take
                              Learning Activities
          Contents

   Teaching Methods

      Materials
                                                               place?
      By whom



 Learning Environment


                          Student
                        Characteristics
learning environment

Context

                         Objectives
                                                             a learning
                                                          environment
      Evaluation
                                                    consists of support
          Support
                                                       and evaluation
                              Learning Activities
          Contents

   Teaching Methods

      Materials

      By whom



 Learning Environment


                          Student
                        Characteristics
student support

Context

                         Objectives



      Evaluation



          Support


                              Learning Activities
          Contents

   Teaching Methods

      Materials

      By whom



 Learning Environment                               WHAT
                          Student
                        Characteristics
                                                    HOW
                                                    WHO
evaluation

Context

                         Objectives
                                                          How will be
                                                          evaluated if
      Evaluation
                                                    students reached
          Support
                                                      the objectives?
                              Learning Activities
          Contents

   Teaching Methods

      Materials

      By whom



 Learning Environment


                          Student
                        Characteristics
alignment

Context

                         Objectives
                                                    Coherence and
                                                       consistency
      Evaluation



          Support


                              Learning Activities
          Contents

   Teaching Methods

      Materials

      By whom



 Learning Environment


                          Student
                        Characteristics
Context
                        Objectives


      Evaluation


          Support




                             Learning Activities
          Contents

    Teaching Methods

          Materials

          By whom


       Learning
     Environment

                          Student
                       Characteristics
ADDIE & GLOBAL SCHEME
Context
                                   Objectives


                 Evaluation


                     Support




                                        Learning Activities
                     Contents

               Teaching Methods

                     Materials

                     By whom


                  Learning
                Environment

Analysis                             Student
                                  Characteristics

Design
THE CASE…
Case Fabrics Inc. (I)
      • Fabrics Inc., a state of the art weaving factory, once a small
        organization, recently experienced an incredible growth. Only
        two years ago, the owner was also the supervisor of 40
        employees.
      • Now it is a firm that employs more than 200. The fast growth
        proved good for some, with the opportunity for advancement.
      • The owner called a consultant to help him with a few
        problems that emerged with the fast growth. "I seem to have
        trouble keeping my mold-makers and some other key
        employees," he said. They are in demand, and although I am
        competitive regarding money, I think the new supervisors are
        not treating them well. Also, I received some complaints
        from customers about the way supervisors talk to them.
      • The supervisors were all promoted from within, without any
        formal training in supervising employees. They know their
        stuff regarding the work the employees are doing, so
        they are able to help employees who are having
        problems.
CASE: Blanchard, P. N. and J. W. Thacker (2007). Effective Training: Systems, Strategies, and Practices, Pearson Prentice Hall.
Case Fabrics Inc. (II)
• However, they seem to get into arguments easily, and I
  hear a lot of yelling going on in the plant.
• When we were smaller, I looked after the supervisory
  responsibilities myself and never found a reason to yell at the
  employees, so I think the supervisors need some training in
  effective ways to deal with employees. I only have nine
  supervisors.


 Could you give them some sort of training to
                  be better?
The Basics of Instructional Design

ANALYSIS
Phases in Instructional Design




(Lee & Owens, 2004)
Analysis




(Lee & Owens, 2004)
The Basics of Instructional Design

FRONT-END ANALYSIS (LEE & OWENS, 2004)
Audience (Student Characteristics)
   Analysis
Identify the background, learning characteristics, and
prerequisite skills of the audience.
1. Analyze audience demographics and special
   requirements.
2. Determine attitudes toward content and education.
3. Analyze the critical skills of the audience (language, IT,
   …).
4. Document the results.
Exercise
• Sit in groups.
• Describe    your   audience   (target
  group) in detail. (30 minutes) Try to
  come up with a possible profile.
• Present plenary per group (max. 5
  minutes)
(Learning) Objective Analysis
What are the objectives for the course?
An objective must be:
1. Specific (This means the goal is clear and
   unambiguous; without vagaries and platitudes.)
2. Measurable (Need for concrete criteria for measuring
   progress toward the attainment of the goal.)
3. Attainable (The goals are neither out of reach nor below
   standard performance.)
4. Relevant (choose goals that matter.)
5. Timely (A commitment to a deadline helps focus
   their efforts on completion of the goal.)
Document the results!
Verbs according to Domain
Examples of Learning Objectives
Task Analysis
Describe the job-related tasks performed as a result of
the training or performance support.
1. Define the position title.
2. Identify all job-related duties.
3. Identify all tasks.
4. Order the tasks.
5. Document the results.
Example of a Task Analysis
Exercise
• Sit in groups.
• Describe the learning objectives in
  detail. (30 minutes) Try to come up
  with 5 possible learning objectives.
• Present plenary per group (max. 5
  minutes)
CONTEXT - Technology Analysis
Identify existing technology capabilities.
1. Analyze available communication technology.
2. Analyze the technology available for reference or
   performance support.
3. Analyze the technology available for testing and
   assessment.
4. Analyze the technology for distribution.
5. Analyze the technology for delivery.
6. Analyze the expertise.
7. Document the results.
CONTEXT - Situational Analysis
Identify environmental or organizational constraints that
may have an impact on goals and multimedia design.
1. Analyze the learning environment.
2. Analyze delivery environment.
3. Document the results.
CONTEXT - Pedagogical Analysis
1. Analyze the methodology.
2. Analyze the degree of autonomy versus control (role of
   the coach) Individual / collaborative.
3. Analyze the teaching and learning method, tasks and
   assignments include: structuring and phases.
4. Analyze the evaluation forms.
5. Document the results.
CONTEXT - Extant-data Analysis
Identify existing training materials, manuals, references,
and syllabi.
1. Identify likely sources of information.
2. Collect information and existing course materials.
3. Document the results.
Exercise
• Sit in groups.
• Describe the context in detail. (30
  minutes) Try to come up with a
  possible description of the context.
• Present plenary per group (max. 5
  minutes)
Analysis  Design
•   Extant - Data Analysis  CONTEXT
•   Pedagogical Analysis  CONTEXT
•   Situational Analysis - CONTEXT
•   Technological Analysis  CONTEXT
•   Task Analysis  OBJECTIVES
•   Learning Objective Analysis  OBJECTIVES
•   Audience Analysis  STUDENT CHARACTERISTICS




Makes a long list of REQUIREMENTS
DESIGN-TIME!!
Basics of e-Learning DAY I
Basics of e-Learning DAY I

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Basics of e-Learning DAY I

  • 1. Basics of e-learning Introduction to Instructional Design DAY I Stijn Van Laer Mariet Vriens
  • 2. The program of this training • During these 3 day training we want to share our vision on the analysis of Learning Situations and the design of a new Learning Environment. To do this we will introduce example methods and models. • Important to know: they are not the only truth!
  • 3. To be precise (I) ! (Lee & Owens, 2004)
  • 4. The program of today • Today we will focus on: – the use of Instructional Design. – the differences between the Learning Situation and the Learning Environment. – the ADDIE-model as a systematic approach of Instructional Design. – the Global scheme used at the KU Leuven. – The analysis of the Learning Situations. • Important to know (again): It is not the only truth!
  • 5. To be precise (II) ! (Lee & Owens, 2004)
  • 6. By the end of this day you are able to: • … describe the importance of the Instructional Design approach in Education. • … describe the difference between a Learning Situation and a Learning Environment. • … describe the systematic approach of developing a Learning Environment using the ADDIE-model. • … describe the systematic approach of developing a Learning Environment using the Global Scheme. • … perform (apply), in group and guided by the instructor, an analysis of the presented case. • … describe the steps needed to work out your personal project proposal.
  • 7. Practical issues • We will work with a very specific case. • Groups for the next 3 days: – Group 1: Katrina, Melaku, Paola, Innocent – Group 2: Sheleena, Ahmed, Osmel, Le – Group 3: Luisa, Kidus, Shabbir, Shallon • Use all the resources available. • Consult each other, work together, collaborate, etc. • We will have 2 times a short break (morning and afternoon), remind me of that (in case I forget. Cfr. last year).
  • 8. THE IMPORTANCE OF INSTRUCTIONAL DESIGN AND SOME BASIC MODELS
  • 9. Instructional Design The process by which instruction is improved through the analysis of learning needs and a systematic design and development of learning environments and materials. (Morrison, Ross, & Kemp, 2004). Instructional designers often use technology and multimedia as tools to enhance instruction.
  • 10. Learning Situations & Learning Environments • Learning Situation vs Learning Environment What can / must be created … What is at the moment …
  • 12. Different ID-models • 4C-ID Model (Jeroen van Merriënboer) • Algo-Heuristic Theory (Lev Landa) • ARCS (John Keller) • ASSURE (Heinich, Molenda, Russel, and Smaldino) • Backward Design (Wiggins & McTighe) • Conditions of Learning (Robert Gagne) • Component Display Theory (David Merrill) • Criterion Referenced Instruction (Robert Mager) • Integrative Learning Design Framework for Online Learning (Debbaugh) • Spiral Model (Boehm) • Rapid Prototyping (Tripp & Bichelmeyer) • Kemp Design Model (Morrison, Ross, and Kemp) • Organizational Elements Model (OEM) (Roger Kaufman) • Transactional Distance (Michael Moore) • …
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  • 16. ADDIE: a general ID model Analysis Design conceptualization Theory specification prototyping Technology Development Implementation Evaluation
  • 17. Brief description • The ADDIE model is the generic process traditionally used by instructional designers and training developers. • The five phases—Analysis, Design, Development, Implementation, and Evaluation—represent a dynamic, flexible guideline for building effective training and performance support tools. • Most of the current instructional design models are spin-offs or variations of the ADDIE model.
  • 18. Phases in Instructional Design (Lee & Owens, 2004)
  • 19. Our example of good education GLOBAL SCHEME
  • 20. Exercise • Sit in groups. • Describe the critical factors when designing a learning environment. (15 minutes) • Present plenary per group (max. 5 minutes)
  • 21. Instructional design @ KU Leuven Instructional design @ KU Leuven Context Objectives Evaluation Support Learning Activities Contents Teaching Methods Materials By whom Learning Environment Student Characteristics
  • 22. student characteristics Context Objectives What are the characteristics of Evaluation my students? Support Learning Activities Contents Teaching Methods Materials By whom Learning Environment Student Characteristics
  • 23. objectives Context Objectives Which knowledge and skills students Evaluation have to acquire? Support Learning Activities Contents Teaching Methods Materials By whom Learning Environment Student Characteristics
  • 24. learning activities Context Objectives Which learning activities students Evaluation have to perform to Support reach the Learning Activities Contents Teaching Methods Materials objectives? By whom Learning Environment Student Characteristics
  • 25. context Context Objectives In which context does the Evaluation educational Support practice take Learning Activities Contents Teaching Methods Materials place? By whom Learning Environment Student Characteristics
  • 26. learning environment Context Objectives a learning environment Evaluation consists of support Support and evaluation Learning Activities Contents Teaching Methods Materials By whom Learning Environment Student Characteristics
  • 27. student support Context Objectives Evaluation Support Learning Activities Contents Teaching Methods Materials By whom Learning Environment WHAT Student Characteristics HOW WHO
  • 28. evaluation Context Objectives How will be evaluated if Evaluation students reached Support the objectives? Learning Activities Contents Teaching Methods Materials By whom Learning Environment Student Characteristics
  • 29. alignment Context Objectives Coherence and consistency Evaluation Support Learning Activities Contents Teaching Methods Materials By whom Learning Environment Student Characteristics
  • 30. Context Objectives Evaluation Support Learning Activities Contents Teaching Methods Materials By whom Learning Environment Student Characteristics
  • 31. ADDIE & GLOBAL SCHEME
  • 32. Context Objectives Evaluation Support Learning Activities Contents Teaching Methods Materials By whom Learning Environment Analysis Student Characteristics Design
  • 34. Case Fabrics Inc. (I) • Fabrics Inc., a state of the art weaving factory, once a small organization, recently experienced an incredible growth. Only two years ago, the owner was also the supervisor of 40 employees. • Now it is a firm that employs more than 200. The fast growth proved good for some, with the opportunity for advancement. • The owner called a consultant to help him with a few problems that emerged with the fast growth. "I seem to have trouble keeping my mold-makers and some other key employees," he said. They are in demand, and although I am competitive regarding money, I think the new supervisors are not treating them well. Also, I received some complaints from customers about the way supervisors talk to them. • The supervisors were all promoted from within, without any formal training in supervising employees. They know their stuff regarding the work the employees are doing, so they are able to help employees who are having problems. CASE: Blanchard, P. N. and J. W. Thacker (2007). Effective Training: Systems, Strategies, and Practices, Pearson Prentice Hall.
  • 35. Case Fabrics Inc. (II) • However, they seem to get into arguments easily, and I hear a lot of yelling going on in the plant. • When we were smaller, I looked after the supervisory responsibilities myself and never found a reason to yell at the employees, so I think the supervisors need some training in effective ways to deal with employees. I only have nine supervisors. Could you give them some sort of training to be better?
  • 36. The Basics of Instructional Design ANALYSIS
  • 37. Phases in Instructional Design (Lee & Owens, 2004)
  • 39. The Basics of Instructional Design FRONT-END ANALYSIS (LEE & OWENS, 2004)
  • 40. Audience (Student Characteristics) Analysis Identify the background, learning characteristics, and prerequisite skills of the audience. 1. Analyze audience demographics and special requirements. 2. Determine attitudes toward content and education. 3. Analyze the critical skills of the audience (language, IT, …). 4. Document the results.
  • 41. Exercise • Sit in groups. • Describe your audience (target group) in detail. (30 minutes) Try to come up with a possible profile. • Present plenary per group (max. 5 minutes)
  • 42. (Learning) Objective Analysis What are the objectives for the course? An objective must be: 1. Specific (This means the goal is clear and unambiguous; without vagaries and platitudes.) 2. Measurable (Need for concrete criteria for measuring progress toward the attainment of the goal.) 3. Attainable (The goals are neither out of reach nor below standard performance.) 4. Relevant (choose goals that matter.) 5. Timely (A commitment to a deadline helps focus their efforts on completion of the goal.) Document the results!
  • 44. Examples of Learning Objectives
  • 45. Task Analysis Describe the job-related tasks performed as a result of the training or performance support. 1. Define the position title. 2. Identify all job-related duties. 3. Identify all tasks. 4. Order the tasks. 5. Document the results.
  • 46. Example of a Task Analysis
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  • 48. Exercise • Sit in groups. • Describe the learning objectives in detail. (30 minutes) Try to come up with 5 possible learning objectives. • Present plenary per group (max. 5 minutes)
  • 49. CONTEXT - Technology Analysis Identify existing technology capabilities. 1. Analyze available communication technology. 2. Analyze the technology available for reference or performance support. 3. Analyze the technology available for testing and assessment. 4. Analyze the technology for distribution. 5. Analyze the technology for delivery. 6. Analyze the expertise. 7. Document the results.
  • 50. CONTEXT - Situational Analysis Identify environmental or organizational constraints that may have an impact on goals and multimedia design. 1. Analyze the learning environment. 2. Analyze delivery environment. 3. Document the results.
  • 51. CONTEXT - Pedagogical Analysis 1. Analyze the methodology. 2. Analyze the degree of autonomy versus control (role of the coach) Individual / collaborative. 3. Analyze the teaching and learning method, tasks and assignments include: structuring and phases. 4. Analyze the evaluation forms. 5. Document the results.
  • 52. CONTEXT - Extant-data Analysis Identify existing training materials, manuals, references, and syllabi. 1. Identify likely sources of information. 2. Collect information and existing course materials. 3. Document the results.
  • 53. Exercise • Sit in groups. • Describe the context in detail. (30 minutes) Try to come up with a possible description of the context. • Present plenary per group (max. 5 minutes)
  • 54. Analysis  Design • Extant - Data Analysis  CONTEXT • Pedagogical Analysis  CONTEXT • Situational Analysis - CONTEXT • Technological Analysis  CONTEXT • Task Analysis  OBJECTIVES • Learning Objective Analysis  OBJECTIVES • Audience Analysis  STUDENT CHARACTERISTICS Makes a long list of REQUIREMENTS

Notas do Editor

  1. Voorstelling van het volledige AVLM programma. Hier wordt nog naar teruggegrepen op vrijdag en dan wordt het gekoppeld aan het kader dat werd geïntroduceerd (instructional design)
  2. Voorstelling van het volledige AVLM programma. Hier wordt nog naar teruggegrepen op vrijdag en dan wordt het gekoppeld aan het kader dat werd geïntroduceerd (instructional design)
  3. Toelichting: we gaan het hebben over onderwijskundig ontwerpen als uitgangspunt voor “goed onderwijs” – ook bij het implementeren van technologie in het onderwijs.
  4. Manytheories
  5. Toelichting: we gaan het hebben over onderwijskundig ontwerpen als uitgangspunt voor “goed onderwijs” – ook bij het implementeren van technologie in het onderwijs.
  6. The basic idea is that decisions regarding the creation of a learning environment must be taken in a coherent and consistent manner and must lead to an educational practice with clear connections between the various components. This scheme gives an overview of the different basic components of an educational practice and the way they relate to each other. - Schema al kort toelichten
  7. Students with different characteristics require different learning environments. Research indicates that three different type of characteristics are essential here: prior knowledge in the fieldmetacognitive skills motivationMore about this: “a number of educational findings”: chapter 8 in the GIL brochure
  8. Central question when designing a course: what are the objectives students need to attain? Only after this question is answered we can start to think about the rest: how will these objectives be reached and who will be involved in this?
  9. In order to reach these objectives students have to perform certain learning activities (e.g. looking for connections, selecting information, following the reasoning of a teacher during a lecture, memorizing information…). Students are not empty vessels in which you can pour learning results.
  10. The context can limit possibilities or create opportunities when designing a learning environment (organisational preconditions, rules and regulations on institutional, regional, national…level).
  11. To help students select the right learning activities, the teacher offers them a learning environment. A learning environment consist of two elements: the student support and the student evaluation.
  12. Support: WHAT: specific learning contents HOW: materials / media (text book, powerpoint, video, podcast) and teaching methods (assignments, group work, lectures,…) WHO: education is interaction between various persons (teacher - students, peer to peer …)
  13. Evaluation verifies to what extent students have reached the objectives. Evaluation and the communication about evaluation is very important! “The tail wags the dogs”: students gear their learning activities to the method of evaluation!
  14. These components are not separate and their coherence and consistency is essential! objectives determine learning activities learning activities determine support objectives determine evaluation evaluation is closely connected to learning activities and therefore support support also depends on student characteristics
  15. Link with e-learning: learning environment can be partially (blended) or completely online
  16. At the K.U.Leuven we answer this question by using this scheme. It visualizes the different basic components of an educational practice and the connections between these components.Analysis & Design is everywhere.
  17. De aanpak hier bestaat uit een mix van het aanbrengen van theorie en het toepassen van deze theorie op een case aan de hand van groepswerk. Bij elke groep is één begeleider aanwezig (het zal erg belangrijk zijn dat de begeleiders samen op voorhand de case grondig analyseren en enkele belangrijke aanknopingspunten voor het ontwerp van de leeromgeving formuleren). Eén van de doelstellingen hier is om alle deelnemers min of meer op hetzelfde niveau te krijgen wat ID betreft. Indeling van de groepen: Groep 1: Katrina, Melaku, Paola, Innocent - Groep 2: Sheleena, Ahmed, Osmel, Le - Groep 3: Luisa, Kidus, Shabbir, ShallonDe “content” voor de leeromgeving die in de case moet worden ontworpen (conflict resolution model), wordt hier al aangereikt.