Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
Singapore User Group 10/2012
1. Singapore Salesforce User Group
Thursday, October 11th, 2012
Welcome! We’re glad you could make it, please register, pickup your name badge
and fell free to mingle and enjoy refreshments provided by Salesforce before we
begin.
2. Welcome
Gary Luton, VP Customers for Life
Kevin Wee, Principal Customer Success Manager
Joshua Hoskins, Organizer
3. Introductions
• First Name
• # of years using Salesforce
• Favorite Feature
• Most Recent Challenge with Salesforce
4. Joshua Hoskins (@jhoskins)
Community Advocate for SUCCESS!
Active in Salesforce Ecosystem since 2006
Blog CRMified.com
Process Engineering
Implementation/Solution Delivery
Data & Integrations Architect
Cast Iron, Jitterbit, Dataloader
User Group Leader since 2009 (Orlando, Florida)
Produced “Dreamforce To You!” 3 Years in a Row!
Contributed Salesforce Expertise to several Non-Profits Organizations
4
5. I’m here, now what? -- Agenda
• User Group Overview
• Salesforce.com Community Tour
• SWAG Winners
• #DF12 Highlights by Salesforce.com
• Housekeeping
• What’s Next?
6. Salesforce.com User Groups
Vision
Build an enthusiastic local community group that enables
members to be more successful with Salesforce.com.
Objectives
Success – provide a forum for members to exchange ideas, best
practices, and lessons learned using Salesforce.com
Flexibility – develop a meeting structure that allows for flexibility,
changing member needs, and maturity level
Quality - ensure that the content being delivered reflects the needs
of a majority of the members based on registration feedback
For the Community, by the Community!
7. The Big Picture
• 120+ User Groups
• >32K Active Members
• 300+ Meetings
• For Community, by
WE. Community
• Users, Administrators,
Developers, Non-Profits,
Dreamers
• Cost = ZERO! (#Like)
#askforce
9. Salesforce User Groups: Get Creative!
• Dreamforce to YOU – Florida (df2ufl.org)
• Annual State-Wide User Group Meeting
• Full day of content, community
• Surveys build the sessions
• Orlando, Tampa, Jacksonville, Miami
• Guest #RockStar Community speakers
• Winning Moments: Tickets to #DF12!
• For YOU, by YOU = YOUR vision.
10. We hear you!
Most Wanted Topics
1. User Adoption
2. Sales Cloud
3. Service Cloud
4. Reporting & Dashboards
11. We hear you!
• 75% New Members
• Diverse Job Levels
• Diverse Company Sizes
• Large IT Population
12. Salesforce User Groups: What’s in it for YOU?
Great way to:
• Connect with other users
• Grow your Salesforce.com skills
• Stay „In The Know‟
• Meet your next employee
• Land your next gig
• Ask about the feature or tactic you‟re dying to use
• Explore solutions and services within the eco system.
15. It All Starts With Success
• Learning Center • Answers
• New Release & • Rockstars available!
Feature Training • Don‟t have to go it
• Best Practices alone
• Tip Sheets • Thousands of
answers!
16. It All Starts With Success
• Ideas • Salesforce Blogs
• You Ask for It, You • Company
(May) Get It! • Product
• Monitored By • Strategy
Salesforce [#T3C] • Community
• Your Votes Count • Developer
• See “Coming Soon” & • Mobile!
Delivered Ideas
17. What About Facebook? And Twitter?
• Facebook [facebook.com/salesforce]
• Features, Tips by Cloud / Product
• News, Events, Feedback
• Twitter [twitter.com/salesforce]
• http://bit.ly/GTKTC_SFfamily
• Community Hashtags:
• #askforce
• #df12
• #GTKTC
20. Demand for Skilled Volunteering = UNMET
NO
Nee
d 79% of nonprofits
have an unmet
Need skilled volunteers
(but don’t have enough demand for
help)
skilled volunteers
ENOUGH
skilled
volunteers
21. Salesforce User Groups CAN Give Back!
Goal
Gather Prospect & Experienced, Developers,
Administrators and/or Creative, Open Minded Community Participants
Individuals willing to assist in accelerating the adoption • New Developers
of local organizations facing challenges getting the most • Business Academy Students
out of Salesforce technology and tools extended to them • Experienced Users
by the Salesforce Foundation. • Non Profit Organizations
Purpose
The initial steps to on-boarding new processes to
Salesforce.com can be daunting to anyone who has very
Idea In Incubation….
little experience with SFDC or process in general. So how
do we leverage the local Singapore community to enable Who’s Interested
less experienced individuals and organizations to be
successful in a short amount of time. Simple - Agile ?
Planning, Thought Partnership and Agile Execution.
26. Dreamforce „12 – Simply Amazing!
Over 92,000 registrations – 100% YOY growth
14 keynotes
800+ breakout sessions
The Red Hot Chili Peppers
Dreamforce Plaza
'In 1975 famed rock producer, John Hammond, watched an act in a small NYC night club and
professed. "I've seen the future of Rock-n-Roll, and its name is Bruce Springsteen." Last
week, I went to Dreamforce, for my first time, and profess, "I have seen the present and the
future of business excellence, and its name is Salesforce".
--- Dale Tompkins, President Code3
27. Three days packed with powerful keynotes!
Marc Benioff and special 9 product keynotes, Fireside chat featuring
guests – Business is Social featuring speakers from Virgin founder Sir
Nissan, Wells Fargo, Richard Branson
Unilever, GE, and more!
Leadership keynote with 2 health keynotes The Power to Breakthrough
General Colin Powell & featuring Dr. Larry Brilliant keynote with Tony Robbins
GE CEO Jeff Immelt and Dr. Dean Ornish
29. Have You Transformed the Way You Sell?
Sell:
Your Customer
Access Everything
on Mobile Devices
Collaborate on Deals
Create Social
Customer Profiles
Grow Sales
30. Have You Transformed the Way You Service?
Your Customer
Service:
Connect to Customers on Twitter, Facebook - Every Channel
Respond Immediately to Customers
Connect Service Experiences Across Channels
Delight Your Customers
31. Have You Transformed the Way You Market?
Your Customer
Market:
Listen and Engage Customers on Social Media
Publish and Advertise with Social Campaigns
Grow Campaign ROI
32. Have You Transformed the Way You Collaborate?
Collaborate:
Collaborate With Customers,
Partners, & Employees
Create Branded Communities
Share Posts, Files, & Feeds
Less Email, Fewer Meetings
Your Customer
33. Have You Transformed the Way You Work?
Your Customer
Work:
Align with Social
Objectives
Motivate with Social
Rewards
Improve Employee
Performance
34. Have You Transformed the Way You Innovate?
Your Customer Innovate:
Build Social &
Mobile Apps
Make Your
Products Social
Engage Customers
in New Ways
35. Success Across Every Major Metric
Your Customer
+32% +29%
Sales Productivity Innovation
+34% +34%
Customer Employee
Satisfaction Satisfaction
+37% +31%
Campaign Employee
Effectiveness Productivity
Source: 2012 Third-party survey of 5,500 salesforce.com customers
36. Virgin America Makes Travel More Social
Best Domestic Airline for 5 Consecutive
. animate.
Years in Travel and Leisure
$1 Billion Airline Launched in 2007
2,500+ Employees
37.
38. Virgin America is Social
Social
Guest Profile
Employee Social
Recognition Media
Social & Mobile
Collaboration IFE Apps
Activate 2.0 Marketing &
Loyalty
Social Social Call
Teammates Center
Corporate Reservations Guest
Sales Chat Service
67. Dreamforce content now available at
youtube.com/dreamforce
Content includes Marc keynote, Product Keynotes, Sir Richard
Branson, General Colin Powell & Jeff Immelt, Dr. Dean
Ornish, Dr. Larry Brilliant, and hundreds of breakout sessions
Why is the Cloud Community #AWESOME?Salesforce usersmeeting like-minded peopleexercising your professional networkhelping to shape your career progressionEmployersRecruit and retain key talentPartnersHighlighting solutions or services to a highly-qualified audienceUG Leaders attending? InvitesRegional GroupsHelping
In Florida….we have an annual I know in the mid-west, there is a similar event, but your user group is crafted by you , for you. If you have a great idea, let your leader know if you haven’t joined….Boston has a HUGE users group with hundreds of attendees. OTHER Ugs have just a few people. Remember. I found my best hire ever in a UG meeting with less than 15 people. It was a life changer and gave my team the momentum it needed to succeed.
These meetings are a great way to: connect with other users, hone your Salesforce.com chops, meet your next employee, find your next Salesforce.com-related gig, ask that question you have about that feature or tactic you're dying to use....Pretty powerful stuff!
Good afternoon and welcome to our session Getting to Know the Community
Can’t say enough about how AWESOME this resource is…transparency, content, training, ideas, answers, community, and user groups all. In. one. Place. #AMAZING
For the communtiy, by the community
To join or find a user group near you, follow the link – thanks for hearing me out!
Person with most friends in attendanceTwo Random Winners
Recap the Keynote Message and Highlights of the EventSalesforce Touch – YESChatter for Communities and Partner Portal - DEMOChatterbox
What an incredible story and a great example of connecting employees, connecting customers, partners and products in incredible new ways.Personally, I love flying Virgin. They do an amazing job to make sure I have an incredible experience. And one of the ways they do that is that they're leveraging Chatter. They're leveraging Chatter to collaborate amongst those employees, to figure out how to create that fun experience that you saw in the video.