Post Panda: Affiliates guide to surviving Google - Daniel Bianchini
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Post Panda: Affiliates guide to surviving Google - Daniel Bianchini
- 1. SEO Tactics to Tame the Panda Daniel Bianchini Senior SEO Consultant @danielbianchini
- 2. Algorithm updates 23/02/2011 Panda/Farmer released in the US, affecting up to 12% of search results. 09/05/2011 Panda 2.1 was deemed relatively minor by Google. 23/07/2011 It’s unclear whether Panda 2.3 introduced new factors or if it was a simple update. 11/04/2011 Panda 2.0 hits all English queries worldwide (not limited to English-speaking countries). 21/06/2011 Panda 2.2 update impacts both websites and data. 12/08/2011 Panda goes global except in Chinese, Japanse & Korean. 28/09/2011 Panda 2.5 is released.
- 4. How can I avoid a panda slap? Flickr – mattjacquitoby - http://goo.gl/drbcs
- 5. Google recommends you should evaluate all the content on your site and do your best to improve the overall quality of the pages on your domain. Removing low quality pages or moving them to a different domain could help your rankings for the higher quality content. “ ” you should evaluate all the content on your site and do your best to improve the overall quality of the pages on your domain. Removing low quality pages or moving them to a different domain could help your rankings for the higher quality content. you should evaluate all the content on your site and do your best to improve the overall quality of the pages on your domain. Removing low quality pages or moving them to a different domain could help your rankings for the higher quality content. you should evaluate all the content on your site and do your best to improve the overall quality of the pages on your domain. Removing low quality pages or moving them to a different domain could help your rankings for the higher quality content.
- 8. Quality of content Image credit - http://goo.gl/3AHi3 Matt Cutts Google Webmaster Tools Video - http://www.youtube.com/watch?v=qoFf6Kn4K98
- 9. Try to answer Google’s 23 quality questions Would you trust the information presented in this article? Is this article written by an expert or enthusiast who knows the topic well, or is it more shallow in nature? How much quality control is done on content? Does this article provide a complete or comprehensive description of the topic? Are the articles short, unsubstantial, or otherwise lacking in helpful specifics? Does this article have spelling, stylistic, or factual errors? http://googlewebmastercentral.blogspot.com/2011/05/more-guidance-on-building-high-quality.html
- 13. Addict-o-matic
- 14. Use keyword research tools
- 15. Q&A platforms
- 16. Use social media platforms
- 25. Can it be done? YES!
Notas do Editor
- Introduction Name Position Questions How many of you own your own affiliate sites? How many of you have been hit by the panda update?
- Panda 1.0 was first released in the US back in February affecting up to 12 of search results There has since been 5 different iterations of the update 2.5 update was released in September, with many people suggesting it has since been scaled back
- On 5 th October Matt Cutts tweeted “Expect some Panda-related flux over the next few weeks”
- Spelling, Grammar,